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Side-by-side financial comparison of AppLovin Corp (APP) and Cardlytics, Inc. (CDLX). Click either name above to swap in a different company.

AppLovin Corp is the larger business by last-quarter revenue ($1.3B vs $50.9M, roughly 26.2× Cardlytics, Inc.). On growth, AppLovin Corp posted the faster year-over-year revenue change (-2.9% vs -25.5%). Over the past eight quarters, AppLovin Corp's revenue compounded faster (12.2% CAGR vs -9.6%).

AppLovin Corporation is an American mobile technology company headquartered in Palo Alto, California. Founded in 2012, the company helps developers market, monetize, analyze and publish their apps through its mobile advertising, marketing, and analytics platforms, SSP MAX; DSP AppDiscovery; and SparkLabs creative studio. The company also invests in various mobile game publishers.

Cardlytics is a leading purchase intelligence and advertising platform that partners with major banks to analyze anonymized consumer transaction data. It delivers targeted, performance-driven ad campaigns for consumer brands, retailers and service providers, helping advertisers reach audiences based on real purchase behavior, with core operations across North America and the United Kingdom.

APP vs CDLX — Head-to-Head

Bigger by revenue
APP
APP
26.2× larger
APP
$1.3B
$50.9M
CDLX
Growing faster (revenue YoY)
APP
APP
+22.6% gap
APP
-2.9%
-25.5%
CDLX
Faster 2-yr revenue CAGR
APP
APP
Annualised
APP
12.2%
-9.6%
CDLX

Income Statement — Q4 2025 vs Q4 2025

Metric
APP
APP
CDLX
CDLX
Revenue
$1.3B
$50.9M
Net Profit
$1.1B
Gross Margin
95.2%
Operating Margin
-12.0%
Net Margin
82.7%
Revenue YoY
-2.9%
-25.5%
Net Profit YoY
84.0%
EPS (diluted)
$3.24
$-0.15

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
APP
APP
CDLX
CDLX
Q4 25
$1.3B
$50.9M
Q3 25
$1.4B
$47.0M
Q2 25
$1.3B
$58.0M
Q1 25
$1.5B
$56.4M
Q4 24
$1.4B
$68.3M
Q3 24
$1.2B
$61.1M
Q2 24
$1.1B
$64.0M
Q1 24
$1.1B
$62.2M
Net Profit
APP
APP
CDLX
CDLX
Q4 25
$1.1B
Q3 25
$835.5M
$-72.7M
Q2 25
$819.5M
$-9.3M
Q1 25
$576.4M
$-13.3M
Q4 24
$599.2M
Q3 24
$434.4M
$-145.2M
Q2 24
$310.0M
$-4.3M
Q1 24
$236.2M
$-24.3M
Gross Margin
APP
APP
CDLX
CDLX
Q4 25
95.2%
Q3 25
87.6%
Q2 25
87.7%
Q1 25
81.7%
Q4 24
76.7%
Q3 24
77.5%
Q2 24
73.8%
Q1 24
72.2%
Operating Margin
APP
APP
CDLX
CDLX
Q4 25
-12.0%
Q3 25
76.8%
-146.6%
Q2 25
76.1%
-22.0%
Q1 25
44.7%
-24.9%
Q4 24
44.3%
-12.2%
Q3 24
44.6%
-243.1%
Q2 24
36.2%
-24.7%
Q1 24
32.1%
-36.7%
Net Margin
APP
APP
CDLX
CDLX
Q4 25
82.7%
Q3 25
59.5%
-154.7%
Q2 25
65.1%
-16.0%
Q1 25
38.8%
-23.5%
Q4 24
43.6%
Q3 24
36.3%
-237.6%
Q2 24
28.7%
-6.7%
Q1 24
22.3%
-39.0%
EPS (diluted)
APP
APP
CDLX
CDLX
Q4 25
$3.24
$-0.15
Q3 25
$2.45
$-1.36
Q2 25
$2.39
$-0.18
Q1 25
$1.67
$-0.26
Q4 24
$1.72
$-0.36
Q3 24
$1.25
$-2.90
Q2 24
$0.89
$-0.09
Q1 24
$0.67
$-0.56

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
APP
APP
CDLX
CDLX
Cash + ST InvestmentsLiquidity on hand
$2.5B
$48.7M
Total DebtLower is stronger
$3.5B
$212.6M
Stockholders' EquityBook value
$2.1B
$-6.5M
Total Assets
$7.3B
$285.6M
Debt / EquityLower = less leverage
1.65×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
APP
APP
CDLX
CDLX
Q4 25
$2.5B
$48.7M
Q3 25
$1.7B
$44.0M
Q2 25
$1.2B
$46.7M
Q1 25
$551.0M
$52.0M
Q4 24
$741.4M
$65.6M
Q3 24
$567.6M
$67.0M
Q2 24
$460.4M
$71.2M
Q1 24
$436.3M
$97.8M
Total Debt
APP
APP
CDLX
CDLX
Q4 25
$3.5B
$212.6M
Q3 25
$214.6M
Q2 25
$214.3M
Q1 25
$213.9M
Q4 24
$3.5B
$213.6M
Q3 24
$213.2M
Q2 24
$212.9M
Q1 24
$257.9M
Stockholders' Equity
APP
APP
CDLX
CDLX
Q4 25
$2.1B
$-6.5M
Q3 25
$1.5B
$-4.7M
Q2 25
$1.2B
$58.7M
Q1 25
$575.4M
$64.1M
Q4 24
$1.1B
$70.0M
Q3 24
$938.2M
$69.7M
Q2 24
$814.8M
$210.0M
Q1 24
$760.2M
$199.1M
Total Assets
APP
APP
CDLX
CDLX
Q4 25
$7.3B
$285.6M
Q3 25
$6.3B
$292.8M
Q2 25
$6.0B
$361.1M
Q1 25
$5.7B
$369.1M
Q4 24
$5.9B
$392.7M
Q3 24
$5.4B
$399.4M
Q2 24
$5.3B
$534.4M
Q1 24
$5.3B
$569.0M
Debt / Equity
APP
APP
CDLX
CDLX
Q4 25
1.65×
Q3 25
Q2 25
3.65×
Q1 25
3.34×
Q4 24
3.22×
3.05×
Q3 24
3.06×
Q2 24
1.01×
Q1 24
1.29×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
APP
APP
CDLX
CDLX
Operating Cash FlowLast quarter
$1.3B
$13.0M
Free Cash FlowOCF − Capex
$13.0M
FCF MarginFCF / Revenue
25.5%
Capex IntensityCapex / Revenue
0.0%
Cash ConversionOCF / Net Profit
1.19×
TTM Free Cash FlowTrailing 4 quarters
$8.8M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
APP
APP
CDLX
CDLX
Q4 25
$1.3B
$13.0M
Q3 25
$1.1B
$1.8M
Q2 25
$772.2M
$1.2M
Q1 25
$831.7M
$-6.7M
Q4 24
$701.0M
$3.0M
Q3 24
$550.7M
$1.4M
Q2 24
$454.5M
$4.4M
Q1 24
$392.8M
$-17.6M
Free Cash Flow
APP
APP
CDLX
CDLX
Q4 25
$13.0M
Q3 25
$1.7M
Q2 25
$903.0K
Q1 25
$-6.8M
Q4 24
$2.9M
Q3 24
$878.0K
Q2 24
$4.1M
Q1 24
$-18.3M
FCF Margin
APP
APP
CDLX
CDLX
Q4 25
25.5%
Q3 25
3.7%
Q2 25
1.6%
Q1 25
-12.1%
Q4 24
4.2%
Q3 24
1.4%
Q2 24
6.5%
Q1 24
-29.4%
Capex Intensity
APP
APP
CDLX
CDLX
Q4 25
0.0%
Q3 25
0.0%
Q2 25
0.6%
Q1 25
0.2%
Q4 24
0.2%
Q3 24
0.8%
Q2 24
0.4%
Q1 24
1.0%
Cash Conversion
APP
APP
CDLX
CDLX
Q4 25
1.19×
Q3 25
1.26×
Q2 25
0.94×
Q1 25
1.44×
Q4 24
1.17×
Q3 24
1.27×
Q2 24
1.47×
Q1 24
1.66×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

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