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Side-by-side financial comparison of Baidu, Inc. (BIDU) and JONES LANG LASALLE INC (JLL). Click either name above to swap in a different company.

JONES LANG LASALLE INC is the larger business by last-quarter revenue ($7.6B vs $5.0B, roughly 1.5× Baidu, Inc.). Baidu, Inc. runs the higher net margin — 6.0% vs 5.3%, a 0.7% gap on every dollar of revenue. On growth, Baidu, Inc. posted the faster year-over-year revenue change (14.0% vs 11.7%). Over the past eight quarters, JONES LANG LASALLE INC's revenue compounded faster (21.9% CAGR vs 7.5%).

Baidu, Inc. is a Chinese multinational technology company specializing in Internet services and artificial intelligence. It holds a dominant position in China's search engine market, and provides a wide variety of other internet services such as Baidu App, Baidu Baike, iQIYI, and Baidu Tieba.

Jones Lang LaSalle Incorporated (JLL) is a global real estate services company headquartered in Chicago. The company has offices in 80 countries. It offers investment management services worldwide, including services to institutional and retail investors, and to high-net-worth individuals, as well as technology products through JLL Technologies, and venture capital investments through its PropTech fund, JLL Spark. The company is ranked 188 on the Fortune 500.

BIDU vs JLL — Head-to-Head

Bigger by revenue
JLL
JLL
1.5× larger
JLL
$7.6B
$5.0B
BIDU
Growing faster (revenue YoY)
BIDU
BIDU
+2.3% gap
BIDU
14.0%
11.7%
JLL
Higher net margin
BIDU
BIDU
0.7% more per $
BIDU
6.0%
5.3%
JLL
Faster 2-yr revenue CAGR
JLL
JLL
Annualised
JLL
21.9%
7.5%
BIDU

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
BIDU
BIDU
JLL
JLL
Revenue
$5.0B
$7.6B
Net Profit
$300.0M
$401.8M
Gross Margin
41.0%
Operating Margin
4.1%
6.7%
Net Margin
6.0%
5.3%
Revenue YoY
14.0%
11.7%
Net Profit YoY
-47.1%
66.6%
EPS (diluted)
$0.53
$8.33

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
BIDU
BIDU
JLL
JLL
Q4 25
$5.0B
$7.6B
Q3 25
$4.4B
$6.5B
Q2 25
$4.6B
$6.3B
Q1 25
$4.5B
$5.7B
Q4 24
$4.4B
$6.8B
Q3 24
$4.8B
$5.9B
Q2 24
$4.7B
$5.6B
Q1 24
$4.4B
$5.1B
Net Profit
BIDU
BIDU
JLL
JLL
Q4 25
$300.0M
$401.8M
Q3 25
$-1.6B
$222.4M
Q2 25
$1.0B
$110.5M
Q1 25
$1.1B
$57.5M
Q4 24
$567.0M
$241.2M
Q3 24
$1.1B
$155.1M
Q2 24
$768.0M
$84.4M
Q1 24
$811.0M
$66.1M
Gross Margin
BIDU
BIDU
JLL
JLL
Q4 25
41.0%
Q3 25
41.2%
Q2 25
43.9%
Q1 25
46.1%
Q4 24
49.9%
Q3 24
51.1%
Q2 24
51.7%
Q1 24
51.5%
Operating Margin
BIDU
BIDU
JLL
JLL
Q4 25
4.1%
6.7%
Q3 25
-48.4%
4.2%
Q2 25
10.0%
3.2%
Q1 25
13.9%
2.1%
Q4 24
11.1%
5.5%
Q3 24
17.6%
3.9%
Q2 24
17.5%
2.7%
Q1 24
17.4%
2.2%
Net Margin
BIDU
BIDU
JLL
JLL
Q4 25
6.0%
5.3%
Q3 25
-36.3%
3.4%
Q2 25
22.2%
1.8%
Q1 25
24.1%
1.0%
Q4 24
12.8%
3.5%
Q3 24
23.2%
2.6%
Q2 24
16.4%
1.5%
Q1 24
18.6%
1.3%
EPS (diluted)
BIDU
BIDU
JLL
JLL
Q4 25
$0.53
$8.33
Q3 25
$-4.76
$4.61
Q2 25
$2.84
$2.32
Q1 25
$2.98
$1.14
Q4 24
$1.95
$4.98
Q3 24
$3.08
$3.20
Q2 24
$1.75
Q1 24
$2.07
$1.37

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
BIDU
BIDU
JLL
JLL
Cash + ST InvestmentsLiquidity on hand
$16.5B
$599.1M
Total DebtLower is stronger
$5.9B
Stockholders' EquityBook value
$38.1B
$7.5B
Total Assets
$64.2B
$17.8B
Debt / EquityLower = less leverage
0.16×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
BIDU
BIDU
JLL
JLL
Q4 25
$16.5B
$599.1M
Q3 25
$17.5B
$428.9M
Q2 25
$17.3B
$401.4M
Q1 25
$19.5B
$432.4M
Q4 24
$17.5B
$416.3M
Q3 24
$18.9B
$437.8M
Q2 24
$424.4M
Q1 24
$396.7M
Total Debt
BIDU
BIDU
JLL
JLL
Q4 25
$5.9B
Q3 25
$2.5B
Q2 25
$2.4B
Q1 25
$2.3B
Q4 24
$4.9B
Q3 24
$2.1B
Q2 24
Q1 24
Stockholders' Equity
BIDU
BIDU
JLL
JLL
Q4 25
$38.1B
$7.5B
Q3 25
$38.6B
$7.2B
Q2 25
$39.8B
$7.0B
Q1 25
$38.6B
$6.8B
Q4 24
$36.1B
$6.8B
Q3 24
$38.5B
$6.6B
Q2 24
$6.4B
Q1 24
$6.3B
Total Assets
BIDU
BIDU
JLL
JLL
Q4 25
$64.2B
$17.8B
Q3 25
$62.4B
$17.2B
Q2 25
$62.9B
$17.3B
Q1 25
$62.6B
$16.6B
Q4 24
$58.6B
$16.8B
Q3 24
$59.5B
$17.8B
Q2 24
$15.9B
Q1 24
$15.5B
Debt / Equity
BIDU
BIDU
JLL
JLL
Q4 25
0.16×
Q3 25
0.07×
Q2 25
0.06×
Q1 25
0.06×
Q4 24
0.14×
Q3 24
0.05×
Q2 24
Q1 24

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
BIDU
BIDU
JLL
JLL
Operating Cash FlowLast quarter
$1.5B
$1.0B
Free Cash FlowOCF − Capex
FCF MarginFCF / Revenue
Capex IntensityCapex / Revenue
Cash ConversionOCF / Net Profit
5.08×
2.52×
TTM Free Cash FlowTrailing 4 quarters

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
BIDU
BIDU
JLL
JLL
Q4 25
$1.5B
$1.0B
Q3 25
$617.1M
Q2 25
$-6.3B
$332.8M
Q1 25
$-767.6M
Q4 24
$4.0B
$927.3M
Q3 24
$261.6M
Q2 24
$5.3B
$273.9M
Q1 24
$-677.5M
Cash Conversion
BIDU
BIDU
JLL
JLL
Q4 25
5.08×
2.52×
Q3 25
2.77×
Q2 25
-6.26×
3.01×
Q1 25
-13.35×
Q4 24
7.12×
3.84×
Q3 24
1.69×
Q2 24
6.88×
3.25×
Q1 24
-10.25×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

BIDU
BIDU

Legacy Business$1.8B35%
Baidu Core AI-powered Business$1.6B32%
Other$1.3B26%
Others$357.5M7%

JLL
JLL

Workplace Management$3.8B50%
Project Management$1.1B15%
Leasing Advisory$1.0B13%
Leasing$964.9M13%
Property Management$480.2M6%
Portfolio Services And Other$152.1M2%
Advisory Fees$98.1M1%
Loan Servicing$42.2M1%
Transaction Fees Other$16.4M0%

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