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Side-by-side financial comparison of Bilibili Inc. (BILI) and Lineage, Inc. (LINE). Click either name above to swap in a different company.

Lineage, Inc. is the larger business by last-quarter revenue ($1.4B vs $1.3B, roughly 1.1× Bilibili Inc.). Bilibili Inc. runs the higher net margin — 6.0% vs -7.3%, a 13.2% gap on every dollar of revenue. On growth, Bilibili Inc. posted the faster year-over-year revenue change (26.2% vs 3.1%).

Bilibili, nicknamed B Site, is a Chinese online video sharing website based in Shanghai where users can submit, view, and add overlaid commentary on videos.

Norwegian Cruise Line Holdings (NCLH) is a holding company that is based in the United States and domiciled in Bermuda. It operates three cruise lines as wholly owned subsidiaries: Norwegian Cruise Line, Oceania Cruises, and Regent Seven Seas Cruises. With its subsidiaries combined, it is the third-largest cruise operator in the world. It is a publicly traded company listed on the New York Stock Exchange.

BILI vs LINE — Head-to-Head

Bigger by revenue
LINE
LINE
1.1× larger
LINE
$1.4B
$1.3B
BILI
Growing faster (revenue YoY)
BILI
BILI
+23.0% gap
BILI
26.2%
3.1%
LINE
Higher net margin
BILI
BILI
13.2% more per $
BILI
6.0%
-7.3%
LINE

Income Statement — Q4 FY2025 vs Q3 FY2025

Metric
BILI
BILI
LINE
LINE
Revenue
$1.3B
$1.4B
Net Profit
$75.7M
$-100.0M
Gross Margin
37.0%
32.3%
Operating Margin
5.8%
2.5%
Net Margin
6.0%
-7.3%
Revenue YoY
26.2%
3.1%
Net Profit YoY
143.0%
79.4%
EPS (diluted)
$1.14
$-0.44

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
BILI
BILI
LINE
LINE
Q4 25
$1.3B
Q3 25
$1.1B
$1.4B
Q2 25
$1.0B
$1.4B
Q1 25
$965.1M
$1.3B
Q4 24
$1.0B
$1.3B
Q3 24
$1.0B
$1.3B
Q2 24
$843.1M
$1.3B
Q1 24
$784.5M
$1.3B
Net Profit
BILI
BILI
LINE
LINE
Q4 25
$75.7M
Q3 25
$65.9M
$-100.0M
Q2 25
$30.5M
$-6.0M
Q1 25
$-1.5M
$0
Q4 24
$-176.0M
$-71.0M
Q3 24
$11.4M
$-485.0M
Q2 24
$83.7M
$-68.0M
Q1 24
$-105.9M
$-40.0M
Gross Margin
BILI
BILI
LINE
LINE
Q4 25
37.0%
Q3 25
36.7%
32.3%
Q2 25
36.5%
31.9%
Q1 25
36.3%
32.2%
Q4 24
36.2%
32.3%
Q3 24
34.9%
32.8%
Q2 24
29.9%
33.4%
Q1 24
28.3%
33.4%
Operating Margin
BILI
BILI
LINE
LINE
Q4 25
5.8%
Q3 25
4.6%
2.5%
Q2 25
3.4%
1.7%
Q1 25
0.2%
4.3%
Q4 24
-16.0%
-1.6%
Q3 24
0.9%
-38.6%
Q2 24
9.5%
5.5%
Q1 24
-14.5%
7.6%
Net Margin
BILI
BILI
LINE
LINE
Q4 25
6.0%
Q3 25
6.1%
-7.3%
Q2 25
3.0%
-0.4%
Q1 25
-0.2%
Q4 24
-17.5%
-5.3%
Q3 24
1.1%
-36.3%
Q2 24
9.9%
-5.1%
Q1 24
-13.5%
-3.0%
EPS (diluted)
BILI
BILI
LINE
LINE
Q4 25
$1.14
Q3 25
$1.05
$-0.44
Q2 25
$0.51
$-0.03
Q1 25
$0.00
$0.01
Q4 24
$0.21
$-0.52
Q3 24
$-0.03
$-2.44
Q2 24
$-0.20
$-0.46
Q1 24
$-1.80
$-0.28

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
BILI
BILI
LINE
LINE
Cash + ST InvestmentsLiquidity on hand
$2.7B
Total DebtLower is stronger
$1.4B
Stockholders' EquityBook value
$2.2B
$8.4B
Total Assets
$5.9B
$19.2B
Debt / EquityLower = less leverage
0.62×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
BILI
BILI
LINE
LINE
Q4 25
$2.7B
Q3 25
$2.4B
Q2 25
Q1 25
$1.9B
Q4 24
$1.8B
$173.0M
Q3 24
$11.7B
$409.0M
Q2 24
$73.0M
Q1 24
$1.1B
Total Debt
BILI
BILI
LINE
LINE
Q4 25
$1.4B
Q3 25
$1.4B
Q2 25
Q1 25
$700.3M
Q4 24
$662.5M
Q3 24
$4.3B
Q2 24
Q1 24
$684.5M
Stockholders' Equity
BILI
BILI
LINE
LINE
Q4 25
$2.2B
Q3 25
$2.1B
$8.4B
Q2 25
$8.6B
Q1 25
$2.0B
$8.6B
Q4 24
$1.9B
$8.6B
Q3 24
$13.7B
$9.0B
Q2 24
$4.9B
Q1 24
$1.9B
$5.6B
Total Assets
BILI
BILI
LINE
LINE
Q4 25
$5.9B
Q3 25
$5.6B
$19.2B
Q2 25
$19.4B
Q1 25
$4.6B
$18.8B
Q4 24
$4.5B
$18.7B
Q3 24
$32.0B
$19.3B
Q2 24
$18.8B
Q1 24
$4.2B
Debt / Equity
BILI
BILI
LINE
LINE
Q4 25
0.62×
Q3 25
0.65×
Q2 25
Q1 25
0.35×
Q4 24
0.34×
Q3 24
0.31×
Q2 24
Q1 24
0.36×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
BILI
BILI
LINE
LINE
Operating Cash FlowLast quarter
$263.1M
$230.0M
Free Cash FlowOCF − Capex
$35.0M
FCF MarginFCF / Revenue
2.5%
Capex IntensityCapex / Revenue
14.2%
Cash ConversionOCF / Net Profit
3.47×
TTM Free Cash FlowTrailing 4 quarters

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
BILI
BILI
LINE
LINE
Q4 25
$263.1M
Q3 25
$283.2M
$230.0M
Q2 25
$277.7M
$258.0M
Q1 25
$179.4M
$139.0M
Q4 24
$191.9M
Q3 24
$2.2B
$186.0M
Q2 24
$155.0M
Q1 24
$88.3M
$105.0M
Free Cash Flow
BILI
BILI
LINE
LINE
Q4 25
Q3 25
$35.0M
Q2 25
$95.0M
Q1 25
$174.5M
$-12.0M
Q4 24
Q3 24
$33.0M
Q2 24
$-31.0M
Q1 24
$-42.0M
FCF Margin
BILI
BILI
LINE
LINE
Q4 25
Q3 25
2.5%
Q2 25
7.0%
Q1 25
18.1%
-0.9%
Q4 24
Q3 24
2.5%
Q2 24
-2.3%
Q1 24
-3.2%
Capex Intensity
BILI
BILI
LINE
LINE
Q4 25
Q3 25
14.2%
Q2 25
12.1%
Q1 25
0.5%
11.7%
Q4 24
Q3 24
11.5%
Q2 24
13.9%
Q1 24
11.1%
Cash Conversion
BILI
BILI
LINE
LINE
Q4 25
3.47×
Q3 25
4.30×
Q2 25
9.11×
Q1 25
Q4 24
Q3 24
195.23×
Q2 24
Q1 24

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

BILI
BILI

Value-added services (VAS)$466.4M37%
Advertising$435.0M34%
Mobile games$220.3M17%
Other$80.8M6%
IP derivatives and others$68.2M5%

LINE
LINE

Warehousing Operations$883.0M64%
Other$308.0M22%
Warehouse Lease$60.0M4%
Food Sales$52.0M4%
E Commerce And Other$46.0M3%
Railcar Lease$23.0M2%
Service Other$5.0M0%

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