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Side-by-side financial comparison of Bilibili Inc. (BILI) and PELOTON INTERACTIVE, INC. (PTON). Click either name above to swap in a different company.

Bilibili Inc. is the larger business by last-quarter revenue ($1.3B vs $656.5M, roughly 1.9× PELOTON INTERACTIVE, INC.). Bilibili Inc. runs the higher net margin — 6.0% vs -5.9%, a 11.9% gap on every dollar of revenue. On growth, Bilibili Inc. posted the faster year-over-year revenue change (26.2% vs -2.6%).

Bilibili, nicknamed B Site, is a Chinese online video sharing website based in Shanghai where users can submit, view, and add overlaid commentary on videos.

Peloton Interactive, Inc. is an American exercise equipment and media company based in New York City. The company's products include stationary bicycles, treadmills, and indoor rowers equipped with Internet-connected touch screens that stream live and on-demand fitness classes through a subscription service. The equipment includes built-in sensors that track metrics such as power output, providing users with real-time feedback on their performance and leaderboard rankings to compete with othe...

BILI vs PTON — Head-to-Head

Bigger by revenue
BILI
BILI
1.9× larger
BILI
$1.3B
$656.5M
PTON
Growing faster (revenue YoY)
BILI
BILI
+28.7% gap
BILI
26.2%
-2.6%
PTON
Higher net margin
BILI
BILI
11.9% more per $
BILI
6.0%
-5.9%
PTON

Income Statement — Q4 FY2025 vs Q2 FY2026

Metric
BILI
BILI
PTON
PTON
Revenue
$1.3B
$656.5M
Net Profit
$75.7M
$-38.8M
Gross Margin
37.0%
50.5%
Operating Margin
5.8%
-2.2%
Net Margin
6.0%
-5.9%
Revenue YoY
26.2%
-2.6%
Net Profit YoY
143.0%
57.8%
EPS (diluted)
$1.14
$-0.09

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
BILI
BILI
PTON
PTON
Q4 25
$1.3B
$656.5M
Q3 25
$1.1B
$550.8M
Q2 25
$1.0B
Q1 25
$965.1M
Q4 24
$1.0B
Q3 24
$1.0B
Q2 24
$843.1M
Q1 24
$784.5M
Net Profit
BILI
BILI
PTON
PTON
Q4 25
$75.7M
$-38.8M
Q3 25
$65.9M
$13.9M
Q2 25
$30.5M
Q1 25
$-1.5M
Q4 24
$-176.0M
Q3 24
$11.4M
Q2 24
$83.7M
Q1 24
$-105.9M
Gross Margin
BILI
BILI
PTON
PTON
Q4 25
37.0%
50.5%
Q3 25
36.7%
51.5%
Q2 25
36.5%
Q1 25
36.3%
Q4 24
36.2%
Q3 24
34.9%
Q2 24
29.9%
Q1 24
28.3%
Operating Margin
BILI
BILI
PTON
PTON
Q4 25
5.8%
-2.2%
Q3 25
4.6%
7.5%
Q2 25
3.4%
Q1 25
0.2%
Q4 24
-16.0%
Q3 24
0.9%
Q2 24
9.5%
Q1 24
-14.5%
Net Margin
BILI
BILI
PTON
PTON
Q4 25
6.0%
-5.9%
Q3 25
6.1%
2.5%
Q2 25
3.0%
Q1 25
-0.2%
Q4 24
-17.5%
Q3 24
1.1%
Q2 24
9.9%
Q1 24
-13.5%
EPS (diluted)
BILI
BILI
PTON
PTON
Q4 25
$1.14
$-0.09
Q3 25
$1.05
$0.03
Q2 25
$0.51
Q1 25
$0.00
Q4 24
$0.21
Q3 24
$-0.03
Q2 24
$-0.20
Q1 24
$-1.80

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
BILI
BILI
PTON
PTON
Cash + ST InvestmentsLiquidity on hand
$2.7B
$1.2B
Total DebtLower is stronger
$1.4B
$1.5B
Stockholders' EquityBook value
$2.2B
$-326.7M
Total Assets
$5.9B
$2.2B
Debt / EquityLower = less leverage
0.62×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
BILI
BILI
PTON
PTON
Q4 25
$2.7B
$1.2B
Q3 25
$2.4B
$1.1B
Q2 25
Q1 25
$1.9B
Q4 24
$1.8B
Q3 24
$11.7B
Q2 24
Q1 24
$1.1B
Total Debt
BILI
BILI
PTON
PTON
Q4 25
$1.4B
$1.5B
Q3 25
$1.4B
$1.5B
Q2 25
Q1 25
$700.3M
Q4 24
$662.5M
Q3 24
$4.3B
Q2 24
Q1 24
$684.5M
Stockholders' Equity
BILI
BILI
PTON
PTON
Q4 25
$2.2B
$-326.7M
Q3 25
$2.1B
$-347.0M
Q2 25
Q1 25
$2.0B
Q4 24
$1.9B
Q3 24
$13.7B
Q2 24
Q1 24
$1.9B
Total Assets
BILI
BILI
PTON
PTON
Q4 25
$5.9B
$2.2B
Q3 25
$5.6B
$2.2B
Q2 25
Q1 25
$4.6B
Q4 24
$4.5B
Q3 24
$32.0B
Q2 24
Q1 24
$4.2B
Debt / Equity
BILI
BILI
PTON
PTON
Q4 25
0.62×
Q3 25
0.65×
Q2 25
Q1 25
0.35×
Q4 24
0.34×
Q3 24
0.31×
Q2 24
Q1 24
0.36×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
BILI
BILI
PTON
PTON
Operating Cash FlowLast quarter
$263.1M
$71.9M
Free Cash FlowOCF − Capex
$71.0M
FCF MarginFCF / Revenue
10.8%
Capex IntensityCapex / Revenue
0.1%
Cash ConversionOCF / Net Profit
3.47×
TTM Free Cash FlowTrailing 4 quarters

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
BILI
BILI
PTON
PTON
Q4 25
$263.1M
$71.9M
Q3 25
$283.2M
$71.9M
Q2 25
$277.7M
Q1 25
$179.4M
Q4 24
$191.9M
Q3 24
$2.2B
Q2 24
Q1 24
$88.3M
Free Cash Flow
BILI
BILI
PTON
PTON
Q4 25
$71.0M
Q3 25
$67.4M
Q2 25
Q1 25
$174.5M
Q4 24
Q3 24
Q2 24
Q1 24
FCF Margin
BILI
BILI
PTON
PTON
Q4 25
10.8%
Q3 25
12.2%
Q2 25
Q1 25
18.1%
Q4 24
Q3 24
Q2 24
Q1 24
Capex Intensity
BILI
BILI
PTON
PTON
Q4 25
0.1%
Q3 25
0.8%
Q2 25
Q1 25
0.5%
Q4 24
Q3 24
Q2 24
Q1 24
Cash Conversion
BILI
BILI
PTON
PTON
Q4 25
3.47×
Q3 25
4.30×
5.17×
Q2 25
9.11×
Q1 25
Q4 24
Q3 24
195.23×
Q2 24
Q1 24

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

BILI
BILI

Value-added services (VAS)$466.4M37%
Advertising$435.0M34%
Mobile games$220.3M17%
Other$80.8M6%
IP derivatives and others$68.2M5%

PTON
PTON

Subscription And Circulation$412.6M63%
Connected Fitness Products Segment$243.9M37%
Product Warranty$4.0M1%

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