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Side-by-side financial comparison of Booking Holdings (BKNG) and Southwest Airlines (LUV). Click either name above to swap in a different company.

Southwest Airlines is the larger business by last-quarter revenue ($7.2B vs $6.3B, roughly 1.1× Booking Holdings). On growth, Booking Holdings posted the faster year-over-year revenue change (16.0% vs 12.8%). Over the past eight quarters, Booking Holdings's revenue compounded faster (19.9% CAGR vs -0.7%).

Booking Holdings is a leading global travel services group that operates a portfolio of well-known online platforms including Booking.com, Priceline, Agoda, KAYAK, Rentalcars.com and OpenTable. It offers leisure and business travelers services covering accommodation reservations, flight ticketing, car rentals, vacation packages and restaurant reservations, serving markets across North America, Europe, Asia Pacific and other regions, partnering with millions of travel and hospitality merchants worldwide.

Southwest Airlines is a major low-cost airline of the United States. It is headquartered in the Love Field neighborhood of Dallas, Texas. It is the fourth-largest airline in North America when measured by passengers carried, as of 2024. With its all-Boeing 737 fleet, Southwest serves over 100 destinations in 42 states, Washington, D.C.

BKNG vs LUV — Head-to-Head

Bigger by revenue
LUV
LUV
1.1× larger
LUV
$7.2B
$6.3B
BKNG
Growing faster (revenue YoY)
BKNG
BKNG
+3.3% gap
BKNG
16.0%
12.8%
LUV
Faster 2-yr revenue CAGR
BKNG
BKNG
Annualised
BKNG
19.9%
-0.7%
LUV

Income Statement — Q4 FY2025 vs Q1 FY2026

Metric
BKNG
BKNG
LUV
LUV
Revenue
$6.3B
$7.2B
Net Profit
$227.0M
Gross Margin
Operating Margin
32.0%
Net Margin
3.1%
Revenue YoY
16.0%
12.8%
Net Profit YoY
252.3%
EPS (diluted)
$43.66
$0.45

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
BKNG
BKNG
LUV
LUV
Q1 26
$7.2B
Q4 25
$6.3B
$7.4B
Q3 25
$9.0B
$6.9B
Q2 25
$6.8B
$7.2B
Q1 25
$4.8B
$6.4B
Q4 24
$5.5B
$6.9B
Q3 24
$8.0B
$6.9B
Q2 24
$5.9B
$7.4B
Net Profit
BKNG
BKNG
LUV
LUV
Q1 26
$227.0M
Q4 25
$323.0M
Q3 25
$54.0M
Q2 25
$213.0M
Q1 25
$-149.0M
Q4 24
$262.0M
Q3 24
$67.0M
Q2 24
$367.0M
Operating Margin
BKNG
BKNG
LUV
LUV
Q1 26
Q4 25
32.0%
5.3%
Q3 25
38.7%
0.5%
Q2 25
33.1%
3.1%
Q1 25
22.3%
-3.5%
Q4 24
31.6%
4.0%
Q3 24
39.8%
0.6%
Q2 24
31.7%
5.4%
Net Margin
BKNG
BKNG
LUV
LUV
Q1 26
3.1%
Q4 25
4.3%
Q3 25
0.8%
Q2 25
2.9%
Q1 25
-2.3%
Q4 24
3.8%
Q3 24
1.0%
Q2 24
5.0%
EPS (diluted)
BKNG
BKNG
LUV
LUV
Q1 26
$0.45
Q4 25
$43.66
$0.56
Q3 25
$84.41
$0.10
Q2 25
$27.43
$0.39
Q1 25
$10.07
$-0.26
Q4 24
$31.60
$0.46
Q3 24
$74.34
$0.11
Q2 24
$44.38
$0.58

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
BKNG
BKNG
LUV
LUV
Cash + ST InvestmentsLiquidity on hand
$17.2B
$3.3B
Total DebtLower is stronger
$18.7B
$5.4B
Stockholders' EquityBook value
$-5.6B
$6.9B
Total Assets
$29.3B
$20.4B
Debt / EquityLower = less leverage
0.78×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
BKNG
BKNG
LUV
LUV
Q1 26
$3.3B
Q4 25
$17.2B
$3.2B
Q3 25
$16.5B
$3.0B
Q2 25
$17.6B
$3.8B
Q1 25
$15.6B
$8.3B
Q4 24
$16.2B
$8.7B
Q3 24
$15.8B
$9.4B
Q2 24
$16.3B
$10.0B
Total Debt
BKNG
BKNG
LUV
LUV
Q1 26
$5.4B
Q4 25
$18.7B
$4.6B
Q3 25
$17.0B
$4.1B
Q2 25
$18.5B
$4.1B
Q1 25
$16.0B
$4.1B
Q4 24
$16.6B
$5.1B
Q3 24
$16.2B
$5.1B
Q2 24
$16.8B
$5.1B
Stockholders' Equity
BKNG
BKNG
LUV
LUV
Q1 26
$6.9B
Q4 25
$-5.6B
$8.0B
Q3 25
$-4.7B
$7.8B
Q2 25
$-6.7B
$8.0B
Q1 25
$-6.1B
$9.4B
Q4 24
$-4.0B
$10.3B
Q3 24
$-3.7B
$10.4B
Q2 24
$-4.3B
$10.5B
Total Assets
BKNG
BKNG
LUV
LUV
Q1 26
$20.4B
Q4 25
$29.3B
$29.1B
Q3 25
$28.8B
$28.3B
Q2 25
$30.7B
$28.7B
Q1 25
$27.2B
$33.2B
Q4 24
$27.7B
$33.8B
Q3 24
$28.0B
$34.8B
Q2 24
$28.5B
$35.6B
Debt / Equity
BKNG
BKNG
LUV
LUV
Q1 26
0.78×
Q4 25
0.57×
Q3 25
0.52×
Q2 25
0.51×
Q1 25
0.44×
Q4 24
0.49×
Q3 24
0.49×
Q2 24
0.48×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
BKNG
BKNG
LUV
LUV
Operating Cash FlowLast quarter
$1.5B
$1.4B
Free Cash FlowOCF − Capex
$1.4B
FCF MarginFCF / Revenue
22.3%
Capex IntensityCapex / Revenue
1.1%
8.7%
Cash ConversionOCF / Net Profit
6.25×
TTM Free Cash FlowTrailing 4 quarters
$9.1B

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
BKNG
BKNG
LUV
LUV
Q1 26
$1.4B
Q4 25
$1.5B
$294.0M
Q3 25
$1.4B
$287.0M
Q2 25
$3.2B
$401.0M
Q1 25
$3.3B
$860.0M
Q4 24
$721.0M
$476.0M
Q3 24
$2.4B
$113.0M
Q2 24
$2.5B
$-23.0M
Free Cash Flow
BKNG
BKNG
LUV
LUV
Q1 26
Q4 25
$1.4B
$-565.0M
Q3 25
$1.4B
$-391.0M
Q2 25
$3.1B
$-234.0M
Q1 25
$3.2B
$359.0M
Q4 24
$645.0M
$16.0M
Q3 24
$2.3B
$-404.0M
Q2 24
$2.4B
$-517.0M
FCF Margin
BKNG
BKNG
LUV
LUV
Q1 26
Q4 25
22.3%
-7.6%
Q3 25
15.2%
-5.6%
Q2 25
46.1%
-3.2%
Q1 25
66.4%
5.6%
Q4 24
11.8%
0.2%
Q3 24
28.7%
-5.9%
Q2 24
40.6%
-7.0%
Capex Intensity
BKNG
BKNG
LUV
LUV
Q1 26
8.7%
Q4 25
1.1%
11.5%
Q3 25
0.7%
9.8%
Q2 25
0.9%
8.8%
Q1 25
2.5%
7.8%
Q4 24
1.4%
6.6%
Q3 24
1.0%
7.5%
Q2 24
2.5%
6.7%
Cash Conversion
BKNG
BKNG
LUV
LUV
Q1 26
6.25×
Q4 25
0.91×
Q3 25
5.31×
Q2 25
1.88×
Q1 25
Q4 24
1.82×
Q3 24
1.69×
Q2 24
-0.06×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

BKNG
BKNG

Merchant Revenue$4.2B67%
Agency Revenue$1.8B28%
Advertisingandotherrevenues$309.0M5%

LUV
LUV

Passenger$6.6B91%
Other$614.0M8%
Freight$44.0M1%

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