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Side-by-side financial comparison of Maplebear Inc. (CART) and ROKU, INC (ROKU). Click either name above to swap in a different company.

ROKU, INC is the larger business by last-quarter revenue ($1.4B vs $992.0M, roughly 1.4× Maplebear Inc.). Maplebear Inc. runs the higher net margin — 8.2% vs 5.8%, a 2.4% gap on every dollar of revenue. On growth, ROKU, INC posted the faster year-over-year revenue change (16.1% vs 12.3%). Maplebear Inc. produced more free cash flow last quarter ($171.0M vs $106.6M). Over the past eight quarters, ROKU, INC's revenue compounded faster (25.8% CAGR vs 10.0%).

Maplebear Inc., doing business as Instacart, is an American retail media and delivery company based in San Francisco that operates a grocery delivery and pick-up service in the United States and Canada accessible via a website and mobile app. It allows customers to order groceries, and alcohol where legal, from participating retailers with the shopping being done by a personal shopper, who picks, packs, and delivers the order.

Roku, Inc. is an American streaming technology company. Founded in 2002 by Anthony Wood, it produces digital media players and TVs, distributes streaming services and operates an ad business on its platform. Roku is the U.S. market leader in streaming video distribution, reaching 145 million people as of 2024. The company also operates in Australia, Canada, France, Germany, the U.K., and Latin America.

CART vs ROKU — Head-to-Head

Bigger by revenue
ROKU
ROKU
1.4× larger
ROKU
$1.4B
$992.0M
CART
Growing faster (revenue YoY)
ROKU
ROKU
+3.8% gap
ROKU
16.1%
12.3%
CART
Higher net margin
CART
CART
2.4% more per $
CART
8.2%
5.8%
ROKU
More free cash flow
CART
CART
$64.4M more FCF
CART
$171.0M
$106.6M
ROKU
Faster 2-yr revenue CAGR
ROKU
ROKU
Annualised
ROKU
25.8%
10.0%
CART

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
CART
CART
ROKU
ROKU
Revenue
$992.0M
$1.4B
Net Profit
$81.0M
$80.5M
Gross Margin
72.3%
43.5%
Operating Margin
9.9%
4.7%
Net Margin
8.2%
5.8%
Revenue YoY
12.3%
16.1%
Net Profit YoY
-45.3%
326.4%
EPS (diluted)
$0.31
$0.55

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
CART
CART
ROKU
ROKU
Q4 25
$992.0M
$1.4B
Q3 25
$939.0M
$1.2B
Q2 25
$914.0M
$1.1B
Q1 25
$897.0M
$1.0B
Q4 24
$883.0M
$1.2B
Q3 24
$852.0M
$1.1B
Q2 24
$823.0M
$968.2M
Q1 24
$820.0M
$881.5M
Net Profit
CART
CART
ROKU
ROKU
Q4 25
$81.0M
$80.5M
Q3 25
$144.0M
$24.8M
Q2 25
$116.0M
$10.5M
Q1 25
$106.0M
$-27.4M
Q4 24
$148.0M
$-35.5M
Q3 24
$118.0M
$-9.0M
Q2 24
$61.0M
$-34.0M
Q1 24
$130.0M
$-50.9M
Gross Margin
CART
CART
ROKU
ROKU
Q4 25
72.3%
43.5%
Q3 25
73.7%
43.4%
Q2 25
74.2%
44.8%
Q1 25
74.8%
43.6%
Q4 24
75.2%
42.7%
Q3 24
75.2%
45.2%
Q2 24
75.7%
43.9%
Q1 24
74.9%
44.1%
Operating Margin
CART
CART
ROKU
ROKU
Q4 25
9.9%
4.7%
Q3 25
17.7%
0.8%
Q2 25
13.6%
-2.1%
Q1 25
12.3%
-5.7%
Q4 24
17.6%
-3.3%
Q3 24
16.2%
-3.4%
Q2 24
6.3%
-7.4%
Q1 24
17.6%
-8.2%
Net Margin
CART
CART
ROKU
ROKU
Q4 25
8.2%
5.8%
Q3 25
15.3%
2.0%
Q2 25
12.7%
0.9%
Q1 25
11.8%
-2.7%
Q4 24
16.8%
-3.0%
Q3 24
13.8%
-0.9%
Q2 24
7.4%
-3.5%
Q1 24
15.9%
-5.8%
EPS (diluted)
CART
CART
ROKU
ROKU
Q4 25
$0.31
$0.55
Q3 25
$0.51
$0.16
Q2 25
$0.41
$0.07
Q1 25
$0.37
$-0.19
Q4 24
$0.53
$-0.24
Q3 24
$0.42
$-0.06
Q2 24
$0.20
$-0.24
Q1 24
$0.43
$-0.35

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
CART
CART
ROKU
ROKU
Cash + ST InvestmentsLiquidity on hand
$687.0M
$2.3B
Total DebtLower is stronger
Stockholders' EquityBook value
$2.5B
$2.7B
Total Assets
$3.7B
$4.4B
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
CART
CART
ROKU
ROKU
Q4 25
$687.0M
$2.3B
Q3 25
$1.7B
$2.3B
Q2 25
$1.6B
$2.3B
Q1 25
$1.6B
$2.3B
Q4 24
$1.4B
$2.2B
Q3 24
$1.3B
$2.1B
Q2 24
$1.4B
$2.1B
Q1 24
$1.5B
$2.1B
Stockholders' Equity
CART
CART
ROKU
ROKU
Q4 25
$2.5B
$2.7B
Q3 25
$3.5B
$2.6B
Q2 25
$3.3B
$2.6B
Q1 25
$3.2B
$2.5B
Q4 24
$3.1B
$2.5B
Q3 24
$2.9B
$2.5B
Q2 24
$3.0B
$2.4B
Q1 24
$3.1B
$2.4B
Total Assets
CART
CART
ROKU
ROKU
Q4 25
$3.7B
$4.4B
Q3 25
$4.5B
$4.4B
Q2 25
$4.4B
$4.3B
Q1 25
$4.3B
$4.2B
Q4 24
$4.1B
$4.3B
Q3 24
$3.9B
$4.3B
Q2 24
$4.0B
$4.1B
Q1 24
$4.1B
$4.2B

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
CART
CART
ROKU
ROKU
Operating Cash FlowLast quarter
$183.0M
$107.7M
Free Cash FlowOCF − Capex
$171.0M
$106.6M
FCF MarginFCF / Revenue
17.2%
7.6%
Capex IntensityCapex / Revenue
1.2%
0.1%
Cash ConversionOCF / Net Profit
2.26×
1.34×
TTM Free Cash FlowTrailing 4 quarters
$910.0M
$478.4M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
CART
CART
ROKU
ROKU
Q4 25
$183.0M
$107.7M
Q3 25
$287.0M
$127.6M
Q2 25
$203.0M
$109.7M
Q1 25
$298.0M
$138.7M
Q4 24
$153.0M
$79.3M
Q3 24
$185.0M
$68.7M
Q2 24
$244.0M
$23.4M
Q1 24
$105.0M
$46.7M
Free Cash Flow
CART
CART
ROKU
ROKU
Q4 25
$171.0M
$106.6M
Q3 25
$272.0M
$126.5M
Q2 25
$187.0M
$108.6M
Q1 25
$280.0M
$136.8M
Q4 24
$141.0M
$76.8M
Q3 24
$171.0M
$67.6M
Q2 24
$220.0M
$22.5M
Q1 24
$91.0M
$46.0M
FCF Margin
CART
CART
ROKU
ROKU
Q4 25
17.2%
7.6%
Q3 25
29.0%
10.4%
Q2 25
20.5%
9.8%
Q1 25
31.2%
13.4%
Q4 24
16.0%
6.4%
Q3 24
20.1%
6.4%
Q2 24
26.7%
2.3%
Q1 24
11.1%
5.2%
Capex Intensity
CART
CART
ROKU
ROKU
Q4 25
1.2%
0.1%
Q3 25
1.6%
0.1%
Q2 25
1.8%
0.1%
Q1 25
2.0%
0.2%
Q4 24
1.4%
0.2%
Q3 24
1.6%
0.1%
Q2 24
2.9%
0.1%
Q1 24
1.7%
0.1%
Cash Conversion
CART
CART
ROKU
ROKU
Q4 25
2.26×
1.34×
Q3 25
1.99×
5.14×
Q2 25
1.75×
10.45×
Q1 25
2.81×
Q4 24
1.03×
Q3 24
1.57×
Q2 24
4.00×
Q1 24
0.81×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

CART
CART

Transaction$698.0M70%
Advertising And Other$294.0M30%

ROKU
ROKU

Services$1.2B88%
Products$170.9M12%

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