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Side-by-side financial comparison of DELUXE CORP (DLX) and MediaAlpha, Inc. (MAX). Click either name above to swap in a different company.

DELUXE CORP is the larger business by last-quarter revenue ($535.2M vs $310.0M, roughly 1.7× MediaAlpha, Inc.). MediaAlpha, Inc. runs the higher net margin — 4.5% vs 2.2%, a 2.3% gap on every dollar of revenue. On growth, MediaAlpha, Inc. posted the faster year-over-year revenue change (17.3% vs 2.8%). Over the past eight quarters, MediaAlpha, Inc.'s revenue compounded faster (31.9% CAGR vs 0.0%).

Deluxe Corporation is an American company that provides payment processing, data services, checks and promotional products, and merchant services. It operates in four divisions: B2B payments, data, print, and merchant services. As of 2025, the company serves millions of small businesses and thousands of financial institutions, processing more than $2.8 trillion in payments annually. While its legacy business centers on check printing and other printed products, payments and data services now ...

Alpha Group Co., Ltd. is a Chinese multinational conglomerate with animation, toy, mass media asset and entertainment company headquartered created by Cai Dongqing in 1993. In 2016, it changed its name from Alpha Animation. The company has a Chinese webcomics site, U17, and also an American film company, Alpha Pictures, and has announced the creation of an animation division also based in the United States.

DLX vs MAX — Head-to-Head

Bigger by revenue
DLX
DLX
1.7× larger
DLX
$535.2M
$310.0M
MAX
Growing faster (revenue YoY)
MAX
MAX
+14.5% gap
MAX
17.3%
2.8%
DLX
Higher net margin
MAX
MAX
2.3% more per $
MAX
4.5%
2.2%
DLX
Faster 2-yr revenue CAGR
MAX
MAX
Annualised
MAX
31.9%
0.0%
DLX

Income Statement — Q4 FY2025 vs Q1 FY2026

Metric
DLX
DLX
MAX
MAX
Revenue
$535.2M
$310.0M
Net Profit
$12.0M
$14.0M
Gross Margin
52.2%
15.1%
Operating Margin
8.9%
7.2%
Net Margin
2.2%
4.5%
Revenue YoY
2.8%
17.3%
Net Profit YoY
-5.0%
701.8%
EPS (diluted)
$0.25

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
DLX
DLX
MAX
MAX
Q1 26
$310.0M
Q4 25
$535.2M
$291.2M
Q3 25
$540.2M
$306.5M
Q2 25
$521.3M
$251.6M
Q1 25
$536.5M
$264.3M
Q4 24
$520.6M
$300.6M
Q3 24
$528.4M
$259.1M
Q2 24
$537.8M
$178.3M
Net Profit
DLX
DLX
MAX
MAX
Q1 26
$14.0M
Q4 25
$12.0M
$31.4M
Q3 25
$33.7M
$14.9M
Q2 25
$22.4M
$-18.7M
Q1 25
$14.0M
$-1.9M
Q4 24
$12.6M
$4.6M
Q3 24
$8.9M
$9.5M
Q2 24
$20.5M
$3.6M
Gross Margin
DLX
DLX
MAX
MAX
Q1 26
15.1%
Q4 25
52.2%
15.4%
Q3 25
53.9%
14.2%
Q2 25
53.6%
15.0%
Q1 25
52.4%
15.8%
Q4 24
52.3%
16.3%
Q3 24
53.3%
15.1%
Q2 24
53.7%
17.8%
Operating Margin
DLX
DLX
MAX
MAX
Q1 26
7.2%
Q4 25
8.9%
7.7%
Q3 25
14.0%
6.4%
Q2 25
11.7%
-8.0%
Q1 25
9.0%
0.0%
Q4 24
9.0%
6.1%
Q3 24
7.9%
6.0%
Q2 24
11.0%
3.6%
Net Margin
DLX
DLX
MAX
MAX
Q1 26
4.5%
Q4 25
2.2%
10.8%
Q3 25
6.2%
4.9%
Q2 25
4.3%
-7.4%
Q1 25
2.6%
-0.7%
Q4 24
2.4%
1.5%
Q3 24
1.7%
3.7%
Q2 24
3.8%
2.0%
EPS (diluted)
DLX
DLX
MAX
MAX
Q1 26
Q4 25
$0.25
$0.50
Q3 25
$0.74
$0.26
Q2 25
$0.50
$-0.33
Q1 25
$0.31
$-0.04
Q4 24
$0.28
$0.09
Q3 24
$0.20
$0.17
Q2 24
$0.46
$0.07

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
DLX
DLX
MAX
MAX
Cash + ST InvestmentsLiquidity on hand
$36.9M
$26.1M
Total DebtLower is stronger
$163.5M
Stockholders' EquityBook value
$680.7M
Total Assets
$2.9B
$367.7M
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
DLX
DLX
MAX
MAX
Q1 26
$26.1M
Q4 25
$36.9M
$46.9M
Q3 25
$25.8M
$38.8M
Q2 25
$26.0M
$85.4M
Q1 25
$30.3M
$63.6M
Q4 24
$34.4M
$43.3M
Q3 24
$41.3M
$32.3M
Q2 24
$23.1M
$28.7M
Total Debt
DLX
DLX
MAX
MAX
Q1 26
$163.5M
Q4 25
$153.4M
Q3 25
$155.7M
Q2 25
$158.0M
Q1 25
$160.2M
Q4 24
$162.4M
Q3 24
$164.7M
Q2 24
$166.9M
Stockholders' Equity
DLX
DLX
MAX
MAX
Q1 26
Q4 25
$680.7M
$4.2M
Q3 25
$664.1M
$-29.8M
Q2 25
$638.7M
$-3.8M
Q1 25
$622.5M
$7.9M
Q4 24
$620.9M
$2.4M
Q3 24
$612.7M
$-8.4M
Q2 24
$620.5M
$-24.4M
Total Assets
DLX
DLX
MAX
MAX
Q1 26
$367.7M
Q4 25
$2.9B
$383.8M
Q3 25
$2.6B
$266.2M
Q2 25
$2.5B
$249.4M
Q1 25
$2.6B
$240.0M
Q4 24
$2.8B
$262.4M
Q3 24
$2.6B
$236.1M
Q2 24
$2.7B
$198.2M
Debt / Equity
DLX
DLX
MAX
MAX
Q1 26
Q4 25
36.88×
Q3 25
Q2 25
Q1 25
20.23×
Q4 24
68.31×
Q3 24
Q2 24

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
DLX
DLX
MAX
MAX
Operating Cash FlowLast quarter
$102.1M
Free Cash FlowOCF − Capex
FCF MarginFCF / Revenue
Capex IntensityCapex / Revenue
Cash ConversionOCF / Net Profit
8.53×
TTM Free Cash FlowTrailing 4 quarters

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
DLX
DLX
MAX
MAX
Q1 26
Q4 25
$102.1M
$-7.4M
Q3 25
$67.1M
$23.6M
Q2 25
$51.1M
$25.7M
Q1 25
$50.3M
$23.7M
Q4 24
$60.2M
$14.5M
Q3 24
$67.9M
$8.1M
Q2 24
$39.6M
$21.6M
Free Cash Flow
DLX
DLX
MAX
MAX
Q1 26
Q4 25
$-7.5M
Q3 25
$23.6M
Q2 25
$27.8M
$25.5M
Q1 25
$24.3M
$23.6M
Q4 24
$14.5M
Q3 24
$46.7M
$8.0M
Q2 24
$11.4M
$21.5M
FCF Margin
DLX
DLX
MAX
MAX
Q1 26
Q4 25
-2.6%
Q3 25
7.7%
Q2 25
5.3%
10.2%
Q1 25
4.5%
8.9%
Q4 24
4.8%
Q3 24
8.8%
3.1%
Q2 24
2.1%
12.0%
Capex Intensity
DLX
DLX
MAX
MAX
Q1 26
Q4 25
0.0%
Q3 25
0.0%
Q2 25
4.5%
0.1%
Q1 25
4.8%
0.0%
Q4 24
0.0%
Q3 24
4.0%
0.0%
Q2 24
5.2%
0.1%
Cash Conversion
DLX
DLX
MAX
MAX
Q1 26
Q4 25
8.53×
-0.24×
Q3 25
1.99×
1.58×
Q2 25
2.28×
Q1 25
3.59×
Q4 24
4.77×
3.13×
Q3 24
7.60×
0.85×
Q2 24
1.94×
5.97×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

DLX
DLX

Services$247.9M46%
B2B Payments$76.3M14%
Datadrivenmarketingsolutions$68.5M13%
Promotional Solutions Revenue$60.9M11%
Treasurymanagementsolutions$59.8M11%
Other$17.3M3%
Other Web Based Solutions$4.6M1%

MAX
MAX

Segment breakdown not available.

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