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Side-by-side financial comparison of FORRESTER RESEARCH, INC. (FORR) and SEMrush Holdings, Inc. (SEMR). Click either name above to swap in a different company.

SEMrush Holdings, Inc. is the larger business by last-quarter revenue ($117.7M vs $101.1M, roughly 1.2× FORRESTER RESEARCH, INC.). SEMrush Holdings, Inc. runs the higher net margin — -9.4% vs -33.5%, a 24.1% gap on every dollar of revenue. On growth, SEMrush Holdings, Inc. posted the faster year-over-year revenue change (14.6% vs -6.5%). SEMrush Holdings, Inc. produced more free cash flow last quarter ($14.8M vs $-4.3M). Over the past eight quarters, SEMrush Holdings, Inc.'s revenue compounded faster (17.1% CAGR vs 0.5%).

Forrester Research, Inc. is a research and advisory firm working in research, consulting and events. Forrester’s clients include large global business, technology and consumer enterprises. The firm is headquartered in Cambridge, MA.

Semrush Holdings, Inc. is an American public company that has a SaaS platform known as Semrush. The platform is used for keyword research, competitive analysis, site audits, backlink tracking, domain authority tracking, and online visibility insights. The keyword research tool provides various data points on each keyword. The platform also collects information about online keywords gathered from Google and Bing search engines. It was released by Boston-based company Semrush Inc, founded by Ol...

FORR vs SEMR — Head-to-Head

Bigger by revenue
SEMR
SEMR
1.2× larger
SEMR
$117.7M
$101.1M
FORR
Growing faster (revenue YoY)
SEMR
SEMR
+21.1% gap
SEMR
14.6%
-6.5%
FORR
Higher net margin
SEMR
SEMR
24.1% more per $
SEMR
-9.4%
-33.5%
FORR
More free cash flow
SEMR
SEMR
$19.1M more FCF
SEMR
$14.8M
$-4.3M
FORR
Faster 2-yr revenue CAGR
SEMR
SEMR
Annualised
SEMR
17.1%
0.5%
FORR

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
FORR
FORR
SEMR
SEMR
Revenue
$101.1M
$117.7M
Net Profit
$-33.9M
$-11.1M
Gross Margin
56.7%
80.4%
Operating Margin
-36.6%
-11.8%
Net Margin
-33.5%
-9.4%
Revenue YoY
-6.5%
14.6%
Net Profit YoY
-7941.4%
-431.8%
EPS (diluted)
$-1.75
$-0.09

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
FORR
FORR
SEMR
SEMR
Q4 25
$101.1M
$117.7M
Q3 25
$94.3M
$112.1M
Q2 25
$111.7M
$108.9M
Q1 25
$89.9M
$105.0M
Q4 24
$108.0M
$102.6M
Q3 24
$102.5M
$97.4M
Q2 24
$121.8M
$91.0M
Q1 24
$100.1M
$85.8M
Net Profit
FORR
FORR
SEMR
SEMR
Q4 25
$-33.9M
$-11.1M
Q3 25
$-2.1M
$-2.1M
Q2 25
$3.9M
$-6.6M
Q1 25
$-87.3M
$849.0K
Q4 24
$432.0K
$3.3M
Q3 24
$-5.8M
$1.1M
Q2 24
$6.3M
$1.7M
Q1 24
$-6.7M
$2.1M
Gross Margin
FORR
FORR
SEMR
SEMR
Q4 25
56.7%
80.4%
Q3 25
60.0%
80.2%
Q2 25
55.5%
80.6%
Q1 25
55.9%
81.1%
Q4 24
58.8%
81.7%
Q3 24
60.5%
82.5%
Q2 24
57.3%
83.6%
Q1 24
54.9%
82.9%
Operating Margin
FORR
FORR
SEMR
SEMR
Q4 25
-36.6%
-11.8%
Q3 25
4.7%
-4.0%
Q2 25
6.2%
-4.0%
Q1 25
-97.5%
-0.1%
Q4 24
-0.5%
1.7%
Q3 24
-0.7%
1.8%
Q2 24
9.3%
3.7%
Q1 24
-9.3%
1.7%
Net Margin
FORR
FORR
SEMR
SEMR
Q4 25
-33.5%
-9.4%
Q3 25
-2.3%
-1.9%
Q2 25
3.5%
-6.0%
Q1 25
-97.1%
0.8%
Q4 24
0.4%
3.3%
Q3 24
-5.7%
1.1%
Q2 24
5.2%
1.8%
Q1 24
-6.7%
2.5%
EPS (diluted)
FORR
FORR
SEMR
SEMR
Q4 25
$-1.75
$-0.09
Q3 25
$-0.11
$-0.01
Q2 25
$0.20
$-0.04
Q1 25
$-4.62
$0.01
Q4 24
$0.02
$0.03
Q3 24
$-0.30
$0.01
Q2 24
$0.33
$0.01
Q1 24
$-0.35
$0.01

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
FORR
FORR
SEMR
SEMR
Cash + ST InvestmentsLiquidity on hand
$63.3M
$264.3M
Total DebtLower is stronger
Stockholders' EquityBook value
$126.5M
$288.6M
Total Assets
$404.0M
$454.1M
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
FORR
FORR
SEMR
SEMR
Q4 25
$63.3M
$264.3M
Q3 25
$65.1M
$80.8M
Q2 25
$67.8M
$54.3M
Q1 25
$75.6M
$64.7M
Q4 24
$56.1M
$48.9M
Q3 24
$62.8M
$45.1M
Q2 24
$58.9M
$69.6M
Q1 24
$61.4M
$41.4M
Stockholders' Equity
FORR
FORR
SEMR
SEMR
Q4 25
$126.5M
$288.6M
Q3 25
$157.7M
$289.7M
Q2 25
$159.5M
$279.0M
Q1 25
$147.4M
$268.7M
Q4 24
$229.5M
$256.6M
Q3 24
$234.3M
$248.5M
Q2 24
$237.1M
$235.6M
Q1 24
$230.9M
$226.0M
Total Assets
FORR
FORR
SEMR
SEMR
Q4 25
$404.0M
$454.1M
Q3 25
$414.2M
$450.4M
Q2 25
$436.0M
$424.9M
Q1 25
$439.8M
$416.5M
Q4 24
$503.9M
$390.9M
Q3 24
$505.3M
$383.8M
Q2 24
$524.2M
$372.9M
Q1 24
$555.7M
$341.7M

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
FORR
FORR
SEMR
SEMR
Operating Cash FlowLast quarter
$-3.2M
$14.9M
Free Cash FlowOCF − Capex
$-4.3M
$14.8M
FCF MarginFCF / Revenue
-4.2%
12.6%
Capex IntensityCapex / Revenue
1.1%
0.1%
Cash ConversionOCF / Net Profit
TTM Free Cash FlowTrailing 4 quarters
$18.1M
$57.8M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
FORR
FORR
SEMR
SEMR
Q4 25
$-3.2M
$14.9M
Q3 25
$1.2M
$21.9M
Q2 25
$-3.6M
$684.0K
Q1 25
$26.7M
$22.1M
Q4 24
$-1.8M
$11.9M
Q3 24
$264.0K
$8.1M
Q2 24
$-2.9M
$12.1M
Q1 24
$611.0K
$14.8M
Free Cash Flow
FORR
FORR
SEMR
SEMR
Q4 25
$-4.3M
$14.8M
Q3 25
$524.0K
$21.5M
Q2 25
$-4.2M
$80.0K
Q1 25
$26.1M
$21.4M
Q4 24
$-2.5M
$11.5M
Q3 24
$-223.0K
$7.6M
Q2 24
$-3.7M
$10.0M
Q1 24
$-815.0K
$14.0M
FCF Margin
FORR
FORR
SEMR
SEMR
Q4 25
-4.2%
12.6%
Q3 25
0.6%
19.2%
Q2 25
-3.8%
0.1%
Q1 25
29.0%
20.4%
Q4 24
-2.3%
11.2%
Q3 24
-0.2%
7.8%
Q2 24
-3.1%
11.0%
Q1 24
-0.8%
16.3%
Capex Intensity
FORR
FORR
SEMR
SEMR
Q4 25
1.1%
0.1%
Q3 25
0.7%
0.4%
Q2 25
0.5%
0.6%
Q1 25
0.7%
0.7%
Q4 24
0.6%
0.4%
Q3 24
0.5%
0.5%
Q2 24
0.7%
2.4%
Q1 24
1.4%
0.9%
Cash Conversion
FORR
FORR
SEMR
SEMR
Q4 25
Q3 25
Q2 25
-0.93×
Q1 25
26.04×
Q4 24
-4.24×
3.57×
Q3 24
7.44×
Q2 24
-0.46×
7.32×
Q1 24
6.91×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

FORR
FORR

Research Segment$82.2M81%
Consulting Segment$16.2M16%
Billable Expenses$1.5M2%
Professional Services$1.4M1%

SEMR
SEMR

Segment breakdown not available.

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