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Side-by-side financial comparison of FRANKLIN FINANCIAL SERVICES CORP (FRAF) and Stran & Company, Inc. (SWAG). Click either name above to swap in a different company.

Stran & Company, Inc. is the larger business by last-quarter revenue ($28.9M vs $23.3M, roughly 1.2× FRANKLIN FINANCIAL SERVICES CORP). FRANKLIN FINANCIAL SERVICES CORP runs the higher net margin — 25.9% vs 0.8%, a 25.1% gap on every dollar of revenue. On growth, FRANKLIN FINANCIAL SERVICES CORP posted the faster year-over-year revenue change (51.5% vs 7.2%). Over the past eight quarters, Stran & Company, Inc.'s revenue compounded faster (24.0% CAGR vs 14.6%).

Franklin Financial Services Corp (Pennsylvania) is a U.S. regional bank holding company primarily operating across Pennsylvania. It provides comprehensive retail and commercial banking services, including deposit products, personal and business loans, mortgage financing, and wealth management solutions for individual consumers, small local businesses and regional institutional clients.

Stran & Company, Inc. provides branded promotional products, custom merchandise and integrated marketing solutions for corporate clients. It serves customers across retail, healthcare, technology, education and other sectors, supporting brand campaigns, customer engagement and employee incentive programs.

FRAF vs SWAG — Head-to-Head

Bigger by revenue
SWAG
SWAG
1.2× larger
SWAG
$28.9M
$23.3M
FRAF
Growing faster (revenue YoY)
FRAF
FRAF
+44.3% gap
FRAF
51.5%
7.2%
SWAG
Higher net margin
FRAF
FRAF
25.1% more per $
FRAF
25.9%
0.8%
SWAG
Faster 2-yr revenue CAGR
SWAG
SWAG
Annualised
SWAG
24.0%
14.6%
FRAF

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
FRAF
FRAF
SWAG
SWAG
Revenue
$23.3M
$28.9M
Net Profit
$6.0M
$243.0K
Gross Margin
30.4%
Operating Margin
32.1%
-0.1%
Net Margin
25.9%
0.8%
Revenue YoY
51.5%
7.2%
Net Profit YoY
1140.7%
141.5%
EPS (diluted)
$1.35
$0.02

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
FRAF
FRAF
SWAG
SWAG
Q4 25
$23.3M
$28.9M
Q3 25
$23.0M
$26.0M
Q2 25
$22.3M
$32.6M
Q1 25
$20.2M
$28.7M
Q4 24
$15.4M
$27.0M
Q3 24
$19.5M
$20.1M
Q2 24
$18.6M
$16.7M
Q1 24
$17.7M
$18.8M
Net Profit
FRAF
FRAF
SWAG
SWAG
Q4 25
$6.0M
$243.0K
Q3 25
$5.4M
$-1.2M
Q2 25
$5.9M
$643.0K
Q1 25
$3.9M
$-393.0K
Q4 24
$487.0K
$-586.0K
Q3 24
$4.2M
$-2.0M
Q2 24
$3.0M
$-1.0M
Q1 24
$3.4M
$-491.0K
Gross Margin
FRAF
FRAF
SWAG
SWAG
Q4 25
30.4%
Q3 25
27.2%
Q2 25
30.3%
Q1 25
29.6%
Q4 24
32.5%
Q3 24
29.5%
Q2 24
32.8%
Q1 24
29.8%
Operating Margin
FRAF
FRAF
SWAG
SWAG
Q4 25
32.1%
-0.1%
Q3 25
28.9%
-6.9%
Q2 25
32.8%
1.2%
Q1 25
23.9%
-1.9%
Q4 24
3.4%
-3.5%
Q3 24
26.2%
-10.8%
Q2 24
19.8%
-6.6%
Q1 24
22.6%
-3.5%
Net Margin
FRAF
FRAF
SWAG
SWAG
Q4 25
25.9%
0.8%
Q3 25
23.3%
-4.8%
Q2 25
26.4%
2.0%
Q1 25
19.4%
-1.4%
Q4 24
3.2%
-2.2%
Q3 24
21.6%
-10.1%
Q2 24
16.3%
-6.1%
Q1 24
18.9%
-2.6%
EPS (diluted)
FRAF
FRAF
SWAG
SWAG
Q4 25
$1.35
$0.02
Q3 25
$1.19
$-0.07
Q2 25
$1.32
$0.03
Q1 25
$0.88
$-0.02
Q4 24
$0.13
$-0.02
Q3 24
$0.95
$-0.11
Q2 24
$0.66
$-0.06
Q1 24
$0.77
$-0.03

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
FRAF
FRAF
SWAG
SWAG
Cash + ST InvestmentsLiquidity on hand
$127.7M
$11.6M
Total DebtLower is stronger
Stockholders' EquityBook value
$175.2M
$30.5M
Total Assets
$2.2B
$49.3M
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
FRAF
FRAF
SWAG
SWAG
Q4 25
$127.7M
$11.6M
Q3 25
$188.1M
$11.8M
Q2 25
$207.8M
$18.1M
Q1 25
$225.0M
$12.2M
Q4 24
$203.6M
$18.2M
Q3 24
$236.3M
$6.9M
Q2 24
$179.7M
$9.6M
Q1 24
$182.6M
$10.7M
Stockholders' Equity
FRAF
FRAF
SWAG
SWAG
Q4 25
$175.2M
$30.5M
Q3 25
$166.3M
$30.2M
Q2 25
$157.4M
$31.8M
Q1 25
$151.4M
$31.3M
Q4 24
$144.7M
$31.6M
Q3 24
$149.9M
$32.3M
Q2 24
$136.8M
$34.3M
Q1 24
$134.2M
$35.2M
Total Assets
FRAF
FRAF
SWAG
SWAG
Q4 25
$2.2B
$49.3M
Q3 25
$2.3B
$50.3M
Q2 25
$2.3B
$61.2M
Q1 25
$2.3B
$52.2M
Q4 24
$2.2B
$55.1M
Q3 24
$2.2B
$48.8M
Q2 24
$2.0B
$46.6M
Q1 24
$2.0B
$47.9M

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
FRAF
FRAF
SWAG
SWAG
Operating Cash FlowLast quarter
$25.4M
$161.0K
Free Cash FlowOCF − Capex
$38.0K
FCF MarginFCF / Revenue
0.1%
Capex IntensityCapex / Revenue
0.4%
Cash ConversionOCF / Net Profit
4.21×
0.66×
TTM Free Cash FlowTrailing 4 quarters
$-5.5M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
FRAF
FRAF
SWAG
SWAG
Q4 25
$25.4M
$161.0K
Q3 25
$8.3M
$-5.4M
Q2 25
$5.1M
$6.4M
Q1 25
$8.8M
$-5.9M
Q4 24
$21.8M
$1.3M
Q3 24
$7.8M
$-2.7M
Q2 24
$2.4M
$2.1M
Q1 24
$7.3M
$2.1M
Free Cash Flow
FRAF
FRAF
SWAG
SWAG
Q4 25
$38.0K
Q3 25
$-5.9M
Q2 25
$6.3M
Q1 25
$-6.0M
Q4 24
$1.2M
Q3 24
$-2.9M
Q2 24
$1.9M
Q1 24
$1.9M
FCF Margin
FRAF
FRAF
SWAG
SWAG
Q4 25
0.1%
Q3 25
-22.6%
Q2 25
19.5%
Q1 25
-21.0%
Q4 24
4.6%
Q3 24
-14.3%
Q2 24
11.6%
Q1 24
9.9%
Capex Intensity
FRAF
FRAF
SWAG
SWAG
Q4 25
0.4%
Q3 25
1.9%
Q2 25
0.2%
Q1 25
0.4%
Q4 24
0.3%
Q3 24
0.7%
Q2 24
1.1%
Q1 24
1.0%
Cash Conversion
FRAF
FRAF
SWAG
SWAG
Q4 25
4.21×
0.66×
Q3 25
1.55×
Q2 25
0.87×
9.99×
Q1 25
2.25×
Q4 24
44.67×
Q3 24
1.85×
Q2 24
0.80×
Q1 24
2.17×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

FRAF
FRAF

Segment breakdown not available.

SWAG
SWAG

Promotional Products Dropshipping$11.2M39%
Casino Continuity Program$6.9M24%
Promotional Products Company Owned Inventory$4.6M16%
Promotional Products Bulk Dropshipping$3.8M13%
Promotional Products Thirdparty Distributor$1.8M6%
Other$610.0K2%

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