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Side-by-side financial comparison of FORWARD AIR CORP (FWRD) and LAMAR ADVERTISING CO (LAMR). Click either name above to swap in a different company.

FORWARD AIR CORP is the larger business by last-quarter revenue ($631.2M vs $595.9M, roughly 1.1× LAMAR ADVERTISING CO). LAMAR ADVERTISING CO runs the higher net margin — 25.6% vs -4.5%, a 30.0% gap on every dollar of revenue. On growth, LAMAR ADVERTISING CO posted the faster year-over-year revenue change (2.8% vs -0.3%). Over the past eight quarters, LAMAR ADVERTISING CO's revenue compounded faster (9.4% CAGR vs 7.9%).

Forward Air Corp is a leading North American asset-light logistics and transportation provider. It offers core services including expedited less-than-truckload freight delivery, final-mile logistics, intermodal transport, warehousing, and supply chain solutions, serving key sectors such as e-commerce, retail, manufacturing, and automotive across the U.S., Canada, and Mexico.

Lamar Advertising Company is an advertising company which operates billboards, logo signs, and transit displays in the United States and Canada. The company was founded in 1902 by Charles W. Lamar and J.M. Coe, and is headquartered in Baton Rouge, Louisiana. The company has over 200 locations in the United States and Canada. They have reportedly more than 363,000 displays across the USA. Lamar Advertising Company became a real estate investment trust in 2014.

FWRD vs LAMR — Head-to-Head

Bigger by revenue
FWRD
FWRD
1.1× larger
FWRD
$631.2M
$595.9M
LAMR
Growing faster (revenue YoY)
LAMR
LAMR
+3.1% gap
LAMR
2.8%
-0.3%
FWRD
Higher net margin
LAMR
LAMR
30.0% more per $
LAMR
25.6%
-4.5%
FWRD
Faster 2-yr revenue CAGR
LAMR
LAMR
Annualised
LAMR
9.4%
7.9%
FWRD

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
FWRD
FWRD
LAMR
LAMR
Revenue
$631.2M
$595.9M
Net Profit
$-28.3M
$152.3M
Gross Margin
67.7%
Operating Margin
-0.5%
32.9%
Net Margin
-4.5%
25.6%
Revenue YoY
-0.3%
2.8%
Net Profit YoY
22.2%
12801.3%
EPS (diluted)
$-0.90
$1.50

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
FWRD
FWRD
LAMR
LAMR
Q4 25
$631.2M
$595.9M
Q3 25
$631.8M
$585.5M
Q2 25
$618.8M
$579.3M
Q1 25
$613.3M
$505.4M
Q4 24
$632.8M
$579.6M
Q3 24
$655.9M
$564.1M
Q2 24
$643.7M
$565.3M
Q1 24
$541.8M
$498.1M
Net Profit
FWRD
FWRD
LAMR
LAMR
Q4 25
$-28.3M
$152.3M
Q3 25
$-16.3M
$141.8M
Q2 25
$-12.6M
$154.4M
Q1 25
$-50.6M
$138.8M
Q4 24
$-36.4M
$-1.2M
Q3 24
$-73.4M
$147.5M
Q2 24
$-645.4M
$137.4M
Q1 24
$-61.7M
$78.2M
Gross Margin
FWRD
FWRD
LAMR
LAMR
Q4 25
67.7%
Q3 25
67.9%
Q2 25
67.8%
Q1 25
64.4%
Q4 24
67.8%
Q3 24
67.6%
Q2 24
67.6%
Q1 24
64.7%
Operating Margin
FWRD
FWRD
LAMR
LAMR
Q4 25
-0.5%
32.9%
Q3 25
2.4%
32.3%
Q2 25
3.2%
34.1%
Q1 25
0.8%
37.8%
Q4 24
12.0%
6.3%
Q3 24
3.5%
33.1%
Q2 24
-170.2%
32.6%
Q1 24
-12.1%
25.0%
Net Margin
FWRD
FWRD
LAMR
LAMR
Q4 25
-4.5%
25.6%
Q3 25
-2.6%
24.2%
Q2 25
-2.0%
26.6%
Q1 25
-8.3%
27.5%
Q4 24
-5.8%
-0.2%
Q3 24
-11.2%
26.1%
Q2 24
-100.3%
24.3%
Q1 24
-11.4%
15.7%
EPS (diluted)
FWRD
FWRD
LAMR
LAMR
Q4 25
$-0.90
$1.50
Q3 25
$-0.52
$1.40
Q2 25
$-0.41
$1.52
Q1 25
$-1.68
$1.35
Q4 24
$-1.69
$-0.02
Q3 24
$-2.66
$1.44
Q2 24
$-23.47
$1.34
Q1 24
$-2.81
$0.76

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
FWRD
FWRD
LAMR
LAMR
Cash + ST InvestmentsLiquidity on hand
$106.0M
$64.8M
Total DebtLower is stronger
$1.7B
Stockholders' EquityBook value
$113.3M
$1.0B
Total Assets
$2.7B
$6.9B
Debt / EquityLower = less leverage
14.89×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
FWRD
FWRD
LAMR
LAMR
Q4 25
$106.0M
$64.8M
Q3 25
$140.4M
$22.0M
Q2 25
$95.1M
$55.7M
Q1 25
$116.3M
$36.1M
Q4 24
$104.9M
$49.5M
Q3 24
$136.6M
$29.5M
Q2 24
$84.9M
$77.9M
Q1 24
$152.0M
$36.4M
Total Debt
FWRD
FWRD
LAMR
LAMR
Q4 25
$1.7B
Q3 25
$1.7B
Q2 25
Q1 25
Q4 24
Q3 24
Q2 24
Q1 24
$1.7B
Stockholders' Equity
FWRD
FWRD
LAMR
LAMR
Q4 25
$113.3M
$1.0B
Q3 25
$139.8M
$1.0B
Q2 25
$151.8M
$906.9M
Q1 25
$154.6M
$1.0B
Q4 24
$201.7M
$1.0B
Q3 24
$226.1M
$1.2B
Q2 24
$283.8M
$1.2B
Q1 24
$926.1M
$1.2B
Total Assets
FWRD
FWRD
LAMR
LAMR
Q4 25
$2.7B
$6.9B
Q3 25
$2.8B
$6.8B
Q2 25
$2.8B
$6.7B
Q1 25
$2.8B
$6.5B
Q4 24
$2.8B
$6.6B
Q3 24
$3.1B
$6.5B
Q2 24
$3.1B
$6.6B
Q1 24
$4.0B
$6.5B
Debt / Equity
FWRD
FWRD
LAMR
LAMR
Q4 25
14.89×
Q3 25
12.05×
Q2 25
Q1 25
Q4 24
Q3 24
Q2 24
Q1 24
1.81×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
FWRD
FWRD
LAMR
LAMR
Operating Cash FlowLast quarter
$271.2M
Free Cash FlowOCF − Capex
$208.3M
FCF MarginFCF / Revenue
35.0%
Capex IntensityCapex / Revenue
1.3%
10.5%
Cash ConversionOCF / Net Profit
1.78×
TTM Free Cash FlowTrailing 4 quarters
$683.2M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
FWRD
FWRD
LAMR
LAMR
Q4 25
$271.2M
Q3 25
$52.7M
$235.7M
Q2 25
$229.5M
Q1 25
$27.6M
$127.7M
Q4 24
$-23.2M
$279.3M
Q3 24
$51.2M
$227.4M
Q2 24
$-45.2M
$256.3M
Q1 24
$-51.7M
$110.6M
Free Cash Flow
FWRD
FWRD
LAMR
LAMR
Q4 25
$208.3M
Q3 25
$48.6M
$185.8M
Q2 25
$191.3M
Q1 25
$15.7M
$97.9M
Q4 24
$-30.5M
$236.3M
Q3 24
$40.7M
$197.3M
Q2 24
$-59.6M
$233.7M
Q1 24
$-56.7M
$81.1M
FCF Margin
FWRD
FWRD
LAMR
LAMR
Q4 25
35.0%
Q3 25
7.7%
31.7%
Q2 25
33.0%
Q1 25
2.6%
19.4%
Q4 24
-4.8%
40.8%
Q3 24
6.2%
35.0%
Q2 24
-9.3%
41.3%
Q1 24
-10.5%
16.3%
Capex Intensity
FWRD
FWRD
LAMR
LAMR
Q4 25
1.3%
10.5%
Q3 25
0.7%
8.5%
Q2 25
0.8%
6.6%
Q1 25
1.9%
5.9%
Q4 24
1.1%
7.4%
Q3 24
1.6%
5.3%
Q2 24
2.2%
4.0%
Q1 24
0.9%
5.9%
Cash Conversion
FWRD
FWRD
LAMR
LAMR
Q4 25
1.78×
Q3 25
1.66×
Q2 25
1.49×
Q1 25
0.92×
Q4 24
Q3 24
1.54×
Q2 24
1.87×
Q1 24
1.41×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

FWRD
FWRD

Omni Logistics Segment$359.8M57%
Network$183.9M29%
Intermodal Segment$50.2M8%
Truckload$41.6M7%

LAMR
LAMR

Reportable Segment Aggregation Before Other Operating Segment$531.9M89%
Transit Advertising$42.0M7%
Logo Advertising$22.1M4%

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