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Side-by-side financial comparison of Alphabet Inc. (Class A) (GOOGL) and Quad/Graphics, Inc. (QUAD). Click either name above to swap in a different company.

Alphabet Inc. (Class A) is the larger business by last-quarter revenue ($113.8B vs $630.6M, roughly 180.5× Quad/Graphics, Inc.). On growth, Alphabet Inc. (Class A) posted the faster year-over-year revenue change (18.0% vs -11.0%). Alphabet Inc. (Class A) produced more free cash flow last quarter ($24.6B vs $137.2M). Over the past eight quarters, Alphabet Inc. (Class A)'s revenue compounded faster (18.9% CAGR vs -1.9%).

Alphabet Inc. provides various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment offers products and services, including ads, Android, Chrome, hardware, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in ...

Quad is an American marketing services company headquartered in Sussex, Wisconsin. It provides a range of print and marketing services that support physical and digital media channels through audience targeting services, omnichannel media planning and placement, creative and content production, retail display and packaging, postal optimization, and consumer analytics. In 2025, Quad ranked as one of the largest agency companies in the U.S. and as one of the largest commercial printers in North...

GOOGL vs QUAD — Head-to-Head

Bigger by revenue
GOOGL
GOOGL
180.5× larger
GOOGL
$113.8B
$630.6M
QUAD
Growing faster (revenue YoY)
GOOGL
GOOGL
+29.0% gap
GOOGL
18.0%
-11.0%
QUAD
More free cash flow
GOOGL
GOOGL
$24.4B more FCF
GOOGL
$24.6B
$137.2M
QUAD
Faster 2-yr revenue CAGR
GOOGL
GOOGL
Annualised
GOOGL
18.9%
-1.9%
QUAD

Income Statement — Q4 2025 vs Q4 2025

Metric
GOOGL
GOOGL
QUAD
QUAD
Revenue
$113.8B
$630.6M
Net Profit
$34.5B
Gross Margin
59.8%
21.6%
Operating Margin
31.6%
5.9%
Net Margin
30.3%
Revenue YoY
18.0%
-11.0%
Net Profit YoY
29.8%
EPS (diluted)
$2.82
$0.22

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
GOOGL
GOOGL
QUAD
QUAD
Q4 25
$113.8B
$630.6M
Q3 25
$102.3B
$588.0M
Q2 25
$96.4B
$571.9M
Q1 25
$90.2B
$629.4M
Q4 24
$96.5B
$708.4M
Q3 24
$88.3B
$674.8M
Q2 24
$84.7B
$634.2M
Q1 24
$80.5B
$654.8M
Net Profit
GOOGL
GOOGL
QUAD
QUAD
Q4 25
$34.5B
Q3 25
$35.0B
$10.2M
Q2 25
$28.2B
$-100.0K
Q1 25
$34.5B
$5.8M
Q4 24
$26.5B
Q3 24
$26.3B
$-24.7M
Q2 24
$23.6B
$-2.8M
Q1 24
$23.7B
$-28.1M
Gross Margin
GOOGL
GOOGL
QUAD
QUAD
Q4 25
59.8%
21.6%
Q3 25
59.6%
22.8%
Q2 25
59.5%
21.6%
Q1 25
59.7%
20.6%
Q4 24
57.9%
22.4%
Q3 24
58.7%
21.8%
Q2 24
58.1%
22.1%
Q1 24
58.1%
20.4%
Operating Margin
GOOGL
GOOGL
QUAD
QUAD
Q4 25
31.6%
5.9%
Q3 25
30.5%
4.5%
Q2 25
32.4%
2.4%
Q1 25
33.9%
3.1%
Q4 24
32.1%
2.8%
Q3 24
32.3%
-0.7%
Q2 24
32.4%
2.4%
Q1 24
31.6%
-1.6%
Net Margin
GOOGL
GOOGL
QUAD
QUAD
Q4 25
30.3%
Q3 25
34.2%
1.7%
Q2 25
29.2%
-0.0%
Q1 25
38.3%
0.9%
Q4 24
27.5%
Q3 24
29.8%
-3.7%
Q2 24
27.9%
-0.4%
Q1 24
29.4%
-4.3%
EPS (diluted)
GOOGL
GOOGL
QUAD
QUAD
Q4 25
$2.82
$0.22
Q3 25
$2.87
$0.21
Q2 25
$2.31
$0.00
Q1 25
$2.81
$0.11
Q4 24
$2.14
$0.11
Q3 24
$2.12
$-0.52
Q2 24
$1.89
$-0.06
Q1 24
$1.89
$-0.60

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
GOOGL
GOOGL
QUAD
QUAD
Cash + ST InvestmentsLiquidity on hand
$126.8B
$63.3M
Total DebtLower is stronger
$49.1B
$369.9M
Stockholders' EquityBook value
$415.3B
$-59.5M
Total Assets
$595.3B
$1.3B
Debt / EquityLower = less leverage
0.12×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
GOOGL
GOOGL
QUAD
QUAD
Q4 25
$126.8B
$63.3M
Q3 25
$98.5B
$6.2M
Q2 25
$95.1B
$6.7M
Q1 25
$95.3B
$8.1M
Q4 24
$95.7B
$29.2M
Q3 24
$93.2B
$12.5M
Q2 24
$100.7B
$12.8M
Q1 24
$108.1B
$10.2M
Total Debt
GOOGL
GOOGL
QUAD
QUAD
Q4 25
$49.1B
$369.9M
Q3 25
Q2 25
Q1 25
$10.9B
Q4 24
$10.9B
$377.1M
Q3 24
$12.3B
Q2 24
$13.2B
Q1 24
$13.2B
Stockholders' Equity
GOOGL
GOOGL
QUAD
QUAD
Q4 25
$415.3B
$-59.5M
Q3 25
$386.9B
$96.7M
Q2 25
$362.9B
$87.0M
Q1 25
$345.3B
$87.4M
Q4 24
$325.1B
$-131.2M
Q3 24
$314.1B
$50.9M
Q2 24
$300.8B
$79.1M
Q1 24
$292.8B
$89.2M
Total Assets
GOOGL
GOOGL
QUAD
QUAD
Q4 25
$595.3B
$1.3B
Q3 25
$536.5B
$1.3B
Q2 25
$502.1B
$1.2B
Q1 25
$475.4B
$1.2B
Q4 24
$450.3B
$1.3B
Q3 24
$430.3B
$1.4B
Q2 24
$414.8B
$1.4B
Q1 24
$407.4B
$1.4B
Debt / Equity
GOOGL
GOOGL
QUAD
QUAD
Q4 25
0.12×
Q3 25
Q2 25
Q1 25
0.03×
Q4 24
0.03×
Q3 24
0.04×
Q2 24
0.04×
Q1 24
0.05×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
GOOGL
GOOGL
QUAD
QUAD
Operating Cash FlowLast quarter
$52.4B
$145.9M
Free Cash FlowOCF − Capex
$24.6B
$137.2M
FCF MarginFCF / Revenue
21.6%
21.8%
Capex IntensityCapex / Revenue
24.5%
1.4%
Cash ConversionOCF / Net Profit
1.52×
TTM Free Cash FlowTrailing 4 quarters
$73.3B
$50.7M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
GOOGL
GOOGL
QUAD
QUAD
Q4 25
$52.4B
$145.9M
Q3 25
$48.4B
$-8.4M
Q2 25
$27.7B
$47.4M
Q1 25
$36.1B
$-89.0M
Q4 24
$39.1B
$158.8M
Q3 24
$30.7B
$2.4M
Q2 24
$26.6B
$3.9M
Q1 24
$28.8B
$-52.2M
Free Cash Flow
GOOGL
GOOGL
QUAD
QUAD
Q4 25
$24.6B
$137.2M
Q3 25
$24.5B
$-20.6M
Q2 25
$5.3B
$34.4M
Q1 25
$19.0B
$-100.3M
Q4 24
$24.8B
$147.3M
Q3 24
$17.6B
$-9.8M
Q2 24
$13.5B
$-11.7M
Q1 24
$16.8B
$-70.1M
FCF Margin
GOOGL
GOOGL
QUAD
QUAD
Q4 25
21.6%
21.8%
Q3 25
23.9%
-3.5%
Q2 25
5.5%
6.0%
Q1 25
21.0%
-15.9%
Q4 24
25.7%
20.8%
Q3 24
20.0%
-1.5%
Q2 24
15.9%
-1.8%
Q1 24
20.9%
-10.7%
Capex Intensity
GOOGL
GOOGL
QUAD
QUAD
Q4 25
24.5%
1.4%
Q3 25
23.4%
2.1%
Q2 25
23.3%
2.3%
Q1 25
19.1%
1.8%
Q4 24
14.8%
1.6%
Q3 24
14.8%
1.8%
Q2 24
15.6%
2.5%
Q1 24
14.9%
2.7%
Cash Conversion
GOOGL
GOOGL
QUAD
QUAD
Q4 25
1.52×
Q3 25
1.38×
-0.82×
Q2 25
0.98×
Q1 25
1.05×
-15.34×
Q4 24
1.47×
Q3 24
1.17×
Q2 24
1.13×
Q1 24
1.22×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

GOOGL
GOOGL

Google Search$63.1B55%
Google Cloud$17.7B16%
Subscriptions & Devices$13.6B12%
YouTube$11.4B10%
Google Network$7.8B7%

QUAD
QUAD

Catalog Publications Retail Inserts Books And Directories$300.6M48%
Direct Mail And Other Printed Products$147.1M23%
Imaging Marketing Services And Other Services$79.8M13%
Logistic Services$61.4M10%
Other$39.3M6%
Other Revenues$2.4M0%

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