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Side-by-side financial comparison of Hour Loop, Inc (HOUR) and System1, Inc. (SST). Click either name above to swap in a different company.
Hour Loop, Inc is the larger business by last-quarter revenue ($56.1M vs $51.9M, roughly 1.1× System1, Inc.). Hour Loop, Inc runs the higher net margin — -1.2% vs -26.0%, a 24.8% gap on every dollar of revenue. On growth, Hour Loop, Inc posted the faster year-over-year revenue change (3.0% vs -31.3%). Over the past eight quarters, Hour Loop, Inc's revenue compounded faster (50.7% CAGR vs -21.8%).
Hour Loop, Inc. is an e-commerce retail company that offers a diverse portfolio of products including home goods, apparel, toys, electronics accessories, and daily consumer essentials. It primarily operates through leading third-party online marketplaces, with its core customer base concentrated in North America, focusing on delivering affordable, high-value daily products to mass consumers.
System1 is an American Internet advertising company. Formerly known as OpenMail, it was founded in 2013. It describes itself as operating a "Responsive Acquisition Marketing Platform", and cites privacy as one of its principal foci, although it has been criticized for its influence on privacy-focused properties, including search engine Startpage.com. It is headquartered in Marina del Rey, California.
HOUR vs SST — Head-to-Head
Income Statement — Q4 FY2025 vs Q4 FY2025
| Metric | | |
|---|---|---|
| Revenue | $56.1M | $51.9M |
| Net Profit | $-657.3K | $-13.5M |
| Gross Margin | 49.6% | 41.0% |
| Operating Margin | -1.5% | -33.6% |
| Net Margin | -1.2% | -26.0% |
| Revenue YoY | 3.0% | -31.3% |
| Net Profit YoY | 57.0% | 4.8% |
| EPS (diluted) | $-0.02 | $-3.58 |
Green = leading value per metric. Periods may differ when fiscal calendars don't align.
8-Quarter Revenue & Profit Trend
Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.
| Q4 25 | $56.1M | $51.9M | ||
| Q3 25 | $33.4M | $61.6M | ||
| Q2 25 | $27.1M | $78.1M | ||
| Q1 25 | $25.8M | $74.5M | ||
| Q4 24 | $54.4M | $75.6M | ||
| Q3 24 | $31.1M | $88.8M | ||
| Q2 24 | $28.1M | $94.6M | ||
| Q1 24 | $24.7M | $84.9M |
| Q4 25 | $-657.3K | $-13.5M | ||
| Q3 25 | $530.6K | $-18.5M | ||
| Q2 25 | $1.2M | $-17.5M | ||
| Q1 25 | $654.5K | $-15.9M | ||
| Q4 24 | $-1.5M | $-14.2M | ||
| Q3 24 | $469.6K | $-23.6M | ||
| Q2 24 | $649.1K | $-26.4M | ||
| Q1 24 | $1.1M | $-10.5M |
| Q4 25 | 49.6% | 41.0% | ||
| Q3 25 | 51.4% | 36.9% | ||
| Q2 25 | 57.2% | 35.7% | ||
| Q1 25 | 54.7% | 38.2% | ||
| Q4 24 | 45.7% | 42.1% | ||
| Q3 24 | 54.8% | 28.0% | ||
| Q2 24 | 55.7% | 27.6% | ||
| Q1 24 | 58.6% | 21.9% |
| Q4 25 | -1.5% | -33.6% | ||
| Q3 25 | 2.2% | -25.3% | ||
| Q2 25 | 6.0% | -20.4% | ||
| Q1 25 | 3.6% | -17.6% | ||
| Q4 24 | -4.5% | -15.7% | ||
| Q3 24 | 2.3% | -24.6% | ||
| Q2 24 | 3.3% | -30.8% | ||
| Q1 24 | 6.2% | -30.4% |
| Q4 25 | -1.2% | -26.0% | ||
| Q3 25 | 1.6% | -30.1% | ||
| Q2 25 | 4.3% | -22.4% | ||
| Q1 25 | 2.5% | -21.3% | ||
| Q4 24 | -2.8% | -18.7% | ||
| Q3 24 | 1.5% | -26.6% | ||
| Q2 24 | 2.3% | -27.9% | ||
| Q1 24 | 4.3% | -12.4% |
| Q4 25 | $-0.02 | $-3.58 | ||
| Q3 25 | $0.01 | $-2.30 | ||
| Q2 25 | $0.04 | $-2.23 | ||
| Q1 25 | $0.02 | $-0.21 | ||
| Q4 24 | $-0.04 | $-3.41 | ||
| Q3 24 | $0.01 | $-3.37 | ||
| Q2 24 | $0.02 | $-3.80 | ||
| Q1 24 | $0.03 | $-0.16 |
Balance Sheet & Financial Strength
Snapshot of each company's liquidity, leverage and book value from the latest quarter.
| Metric | | |
|---|---|---|
| Cash + ST InvestmentsLiquidity on hand | — | $86.9M |
| Total DebtLower is stronger | — | $305.1M |
| Stockholders' EquityBook value | $7.0M | $30.5M |
| Total Assets | $23.8M | $405.0M |
| Debt / EquityLower = less leverage | — | 10.01× |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | — | $86.9M | ||
| Q3 25 | — | $54.6M | ||
| Q2 25 | — | $63.6M | ||
| Q1 25 | — | $43.9M | ||
| Q4 24 | — | $63.6M | ||
| Q3 24 | — | $69.1M | ||
| Q2 24 | — | $75.7M | ||
| Q1 24 | $2.9M | $69.9M |
| Q4 25 | — | $305.1M | ||
| Q3 25 | — | $259.2M | ||
| Q2 25 | — | $263.3M | ||
| Q1 25 | — | $267.4M | ||
| Q4 24 | — | $255.1M | ||
| Q3 24 | — | $259.2M | ||
| Q2 24 | — | $263.3M | ||
| Q1 24 | — | $268.6M |
| Q4 25 | $7.0M | $30.5M | ||
| Q3 25 | $7.7M | $42.7M | ||
| Q2 25 | $7.2M | $58.2M | ||
| Q1 25 | $5.8M | $67.2M | ||
| Q4 24 | $5.2M | $80.3M | ||
| Q3 24 | $6.7M | $90.3M | ||
| Q2 24 | $6.2M | $109.4M | ||
| Q1 24 | $5.5M | $131.7M |
| Q4 25 | $23.8M | $405.0M | ||
| Q3 25 | $31.6M | $385.2M | ||
| Q2 25 | $23.0M | $429.2M | ||
| Q1 25 | $19.1M | $419.2M | ||
| Q4 24 | $20.0M | $459.1M | ||
| Q3 24 | $32.4M | $479.3M | ||
| Q2 24 | $20.2M | $511.3M | ||
| Q1 24 | $16.7M | $521.1M |
| Q4 25 | — | 10.01× | ||
| Q3 25 | — | 6.07× | ||
| Q2 25 | — | 4.53× | ||
| Q1 25 | — | 3.98× | ||
| Q4 24 | — | 3.18× | ||
| Q3 24 | — | 2.87× | ||
| Q2 24 | — | 2.41× | ||
| Q1 24 | — | 2.04× |
Cash Flow & Capital Efficiency
How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.
| Metric | | |
|---|---|---|
| Operating Cash FlowLast quarter | $3.0M | $-10.6M |
| Free Cash FlowOCF − Capex | $3.0M | — |
| FCF MarginFCF / Revenue | 5.3% | — |
| Capex IntensityCapex / Revenue | 0.0% | 0.0% |
| Cash ConversionOCF / Net Profit | — | — |
| TTM Free Cash FlowTrailing 4 quarters | $2.5M | — |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $3.0M | $-10.6M | ||
| Q3 25 | $500.4K | $-2.1M | ||
| Q2 25 | $-901.5K | $24.5M | ||
| Q1 25 | $-23.9K | $-15.9M | ||
| Q4 24 | $1.5M | $772.0K | ||
| Q3 24 | $-2.2M | $-5.0K | ||
| Q2 24 | $456.2K | $10.0M | ||
| Q1 24 | $492.9K | $-16.0M |
| Q4 25 | $3.0M | — | ||
| Q3 25 | $449.3K | — | ||
| Q2 25 | $-901.6K | — | ||
| Q1 25 | $-24.6K | $-16.0M | ||
| Q4 24 | $1.5M | — | ||
| Q3 24 | $-2.2M | $-36.0K | ||
| Q2 24 | $439.4K | — | ||
| Q1 24 | $475.1K | — |
| Q4 25 | 5.3% | — | ||
| Q3 25 | 1.3% | — | ||
| Q2 25 | -3.3% | — | ||
| Q1 25 | -0.1% | -21.5% | ||
| Q4 24 | 2.8% | — | ||
| Q3 24 | -7.0% | -0.0% | ||
| Q2 24 | 1.6% | — | ||
| Q1 24 | 1.9% | — |
| Q4 25 | 0.0% | 0.0% | ||
| Q3 25 | 0.2% | 0.0% | ||
| Q2 25 | 0.0% | 0.0% | ||
| Q1 25 | 0.0% | 0.1% | ||
| Q4 24 | 0.0% | 0.0% | ||
| Q3 24 | 0.0% | 0.0% | ||
| Q2 24 | 0.1% | 0.0% | ||
| Q1 24 | 0.1% | 0.0% |
| Q4 25 | — | — | ||
| Q3 25 | 0.94× | — | ||
| Q2 25 | -0.77× | — | ||
| Q1 25 | -0.04× | — | ||
| Q4 24 | — | — | ||
| Q3 24 | -4.64× | — | ||
| Q2 24 | 0.70× | — | ||
| Q1 24 | 0.46× | — |
Financial Flow Comparison
Revenue → gross profit → operating profit → net profit for each company.
