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Side-by-side financial comparison of HERTZ GLOBAL HOLDINGS, INC (HTZ) and Kellanova (K). Click either name above to swap in a different company.

Kellanova is the larger business by last-quarter revenue ($3.3B vs $2.0B, roughly 1.6× HERTZ GLOBAL HOLDINGS, INC). Kellanova runs the higher net margin — 9.5% vs -9.6%, a 19.0% gap on every dollar of revenue. On growth, Kellanova posted the faster year-over-year revenue change (0.8% vs -0.6%). Over the past eight quarters, HERTZ GLOBAL HOLDINGS, INC's revenue compounded faster (-1.3% CAGR vs -9.0%).

Hertz Global Holdings, Inc., known as Hertz, is an American car rental company based in Estero, Florida. The company operates its namesake Hertz brand, along with the brands Dollar Rent A Car, Firefly Car Rental, and Thrifty Car Rental.

Kellanova, formerly known as the Kellogg Company, is an American multinational food manufacturing company owned by Mars Inc. headquartered in Chicago, Illinois. The renaming took effect on October 2, 2023, and the company's North American cereal operations were spun off to form the WK Kellogg Co at the same time.

HTZ vs K — Head-to-Head

Bigger by revenue
K
K
1.6× larger
K
$3.3B
$2.0B
HTZ
Growing faster (revenue YoY)
K
K
+1.4% gap
K
0.8%
-0.6%
HTZ
Higher net margin
K
K
19.0% more per $
K
9.5%
-9.6%
HTZ
Faster 2-yr revenue CAGR
HTZ
HTZ
Annualised
HTZ
-1.3%
-9.0%
K

Income Statement — Q4 FY2025 vs Q3 FY2025

Metric
HTZ
HTZ
K
K
Revenue
$2.0B
$3.3B
Net Profit
$-194.0M
$309.0M
Gross Margin
33.3%
Operating Margin
-11.0%
13.9%
Net Margin
-9.6%
9.5%
Revenue YoY
-0.6%
0.8%
Net Profit YoY
59.5%
-15.8%
EPS (diluted)
$-0.46
$0.88

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
HTZ
HTZ
K
K
Q4 25
$2.0B
Q3 25
$2.5B
$3.3B
Q2 25
$2.2B
$3.2B
Q1 25
$1.8B
$3.1B
Q4 24
$2.0B
$3.1B
Q3 24
$2.6B
$3.2B
Q2 24
$2.4B
$3.2B
Q1 24
$2.1B
$3.2B
Net Profit
HTZ
HTZ
K
K
Q4 25
$-194.0M
Q3 25
$184.0M
$309.0M
Q2 25
$-294.0M
$299.0M
Q1 25
$-443.0M
$304.0M
Q4 24
$-479.0M
$365.0M
Q3 24
$-1.3B
$367.0M
Q2 24
$-865.0M
$344.0M
Q1 24
$-186.0M
$267.0M
Gross Margin
HTZ
HTZ
K
K
Q4 25
Q3 25
33.3%
Q2 25
34.0%
Q1 25
34.3%
Q4 24
37.7%
Q3 24
36.4%
Q2 24
36.4%
Q1 24
32.2%
Operating Margin
HTZ
HTZ
K
K
Q4 25
-11.0%
Q3 25
9.4%
13.9%
Q2 25
-14.5%
13.7%
Q1 25
-29.0%
13.9%
Q4 24
-27.6%
17.0%
Q3 24
-62.9%
14.1%
Q2 24
-20.1%
15.4%
Q1 24
-27.9%
12.3%
Net Margin
HTZ
HTZ
K
K
Q4 25
-9.6%
Q3 25
7.4%
9.5%
Q2 25
-13.5%
9.3%
Q1 25
-24.4%
9.9%
Q4 24
-23.5%
11.7%
Q3 24
-51.7%
11.4%
Q2 24
-36.8%
10.8%
Q1 24
-8.9%
8.3%
EPS (diluted)
HTZ
HTZ
K
K
Q4 25
$-0.46
Q3 25
$0.42
$0.88
Q2 25
$-0.95
$0.85
Q1 25
$-1.44
$0.87
Q4 24
$-1.57
$1.05
Q3 24
$-4.34
$1.05
Q2 24
$-2.82
$1.00
Q1 24
$-0.61
$0.78

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
HTZ
HTZ
K
K
Cash + ST InvestmentsLiquidity on hand
$565.0M
$240.0M
Total DebtLower is stronger
$4.3B
Stockholders' EquityBook value
$-459.0M
$4.2B
Total Assets
$22.3B
$15.6B
Debt / EquityLower = less leverage
1.02×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
HTZ
HTZ
K
K
Q4 25
$565.0M
Q3 25
$1.1B
$240.0M
Q2 25
$503.0M
$354.0M
Q1 25
$626.0M
$330.0M
Q4 24
$592.0M
$694.0M
Q3 24
$501.0M
$569.0M
Q2 24
$568.0M
$272.0M
Q1 24
$465.0M
$242.0M
Total Debt
HTZ
HTZ
K
K
Q4 25
Q3 25
$4.3B
Q2 25
$4.3B
Q1 25
$5.0B
Q4 24
$5.0B
Q3 24
$5.1B
Q2 24
$5.0B
Q1 24
$4.4B
Stockholders' Equity
HTZ
HTZ
K
K
Q4 25
$-459.0M
Q3 25
$-317.0M
$4.2B
Q2 25
$-504.0M
$4.1B
Q1 25
$-262.0M
$3.9B
Q4 24
$153.0M
$3.8B
Q3 24
$681.0M
$3.6B
Q2 24
$2.0B
$3.3B
Q1 24
$2.8B
$3.2B
Total Assets
HTZ
HTZ
K
K
Q4 25
$22.3B
Q3 25
$23.0B
$15.6B
Q2 25
$23.1B
$15.9B
Q1 25
$22.0B
$15.5B
Q4 24
$21.8B
$15.6B
Q3 24
$23.0B
$15.8B
Q2 24
$25.2B
$15.3B
Q1 24
$24.3B
$15.3B
Debt / Equity
HTZ
HTZ
K
K
Q4 25
Q3 25
1.02×
Q2 25
1.05×
Q1 25
1.28×
Q4 24
1.32×
Q3 24
1.40×
Q2 24
1.51×
Q1 24
1.40×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
HTZ
HTZ
K
K
Operating Cash FlowLast quarter
$193.0M
$503.0M
Free Cash FlowOCF − Capex
$359.0M
FCF MarginFCF / Revenue
11.0%
Capex IntensityCapex / Revenue
4.4%
Cash ConversionOCF / Net Profit
1.63×
TTM Free Cash FlowTrailing 4 quarters
$599.0M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
HTZ
HTZ
K
K
Q4 25
$193.0M
Q3 25
$835.0M
$503.0M
Q2 25
$346.0M
$169.0M
Q1 25
$251.0M
$116.0M
Q4 24
$414.0M
$467.0M
Q3 24
$894.0M
$553.0M
Q2 24
$546.0M
$376.0M
Q1 24
$370.0M
$364.0M
Free Cash Flow
HTZ
HTZ
K
K
Q4 25
Q3 25
$359.0M
Q2 25
$21.0M
Q1 25
$-60.0M
Q4 24
$279.0M
Q3 24
$410.0M
Q2 24
$234.0M
Q1 24
$209.0M
FCF Margin
HTZ
HTZ
K
K
Q4 25
Q3 25
11.0%
Q2 25
0.7%
Q1 25
-1.9%
Q4 24
8.9%
Q3 24
12.7%
Q2 24
7.3%
Q1 24
6.5%
Capex Intensity
HTZ
HTZ
K
K
Q4 25
Q3 25
4.4%
Q2 25
4.6%
Q1 25
5.7%
Q4 24
6.0%
Q3 24
4.4%
Q2 24
4.4%
Q1 24
4.8%
Cash Conversion
HTZ
HTZ
K
K
Q4 25
Q3 25
4.54×
1.63×
Q2 25
0.57×
Q1 25
0.38×
Q4 24
1.28×
Q3 24
1.51×
Q2 24
1.09×
Q1 24
1.36×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

HTZ
HTZ

Segment breakdown not available.

K
K

Retail Channel Snacks$2.0B62%
Retail Channel Cereal$678.0M21%
Noodlesand Other$280.0M9%
Frozen And Specialty Channels$275.0M8%

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