vs
Side-by-side financial comparison of Inuvo, Inc. (INUV) and Rumble Inc. (RUM). Click either name above to swap in a different company.
Rumble Inc. is the larger business by last-quarter revenue ($27.1M vs $14.3M, roughly 1.9× Inuvo, Inc.). Inuvo, Inc. runs the higher net margin — -4.2% vs -120.8%, a 116.6% gap on every dollar of revenue. On growth, Rumble Inc. posted the faster year-over-year revenue change (-10.5% vs -45.6%). Inuvo, Inc. produced more free cash flow last quarter ($-339.9K vs $-31.7M). Over the past eight quarters, Rumble Inc.'s revenue compounded faster (15.2% CAGR vs -8.5%).
Inuvo, Inc. is a digital marketing technology firm that develops AI-powered advertising solutions. It offers intent-based audience targeting, performance marketing, and brand awareness services for retail, finance, and consumer goods clients, mainly operating across the North American market.
Rumble is a Canadian-American online video platform, web hosting, and cloud services business headquartered in Toronto, Canada, with its U.S. headquarters in Longboat Key, Florida. It was founded in 2013 by Chris Pavlovski, a Canadian technology entrepreneur. Rumble's cloud services business hosts Truth Social, and the video platform is popular among American conservative and far-right users. Rumble has been described as "alt-tech".
INUV vs RUM — Head-to-Head
Income Statement — Q4 FY2025 vs Q4 FY2025
| Metric | | |
|---|---|---|
| Revenue | $14.3M | $27.1M |
| Net Profit | $-593.9K | $-32.7M |
| Gross Margin | 66.4% | 5.5% |
| Operating Margin | -8.5% | -131.1% |
| Net Margin | -4.2% | -120.8% |
| Revenue YoY | -45.6% | -10.5% |
| Net Profit YoY | -520.2% | 86.2% |
| EPS (diluted) | — | $-0.13 |
Green = leading value per metric. Periods may differ when fiscal calendars don't align.
8-Quarter Revenue & Profit Trend
Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.
| Q4 25 | $14.3M | $27.1M | ||
| Q3 25 | $22.6M | $24.8M | ||
| Q2 25 | $22.7M | — | ||
| Q1 25 | $26.7M | $23.7M | ||
| Q4 24 | $26.2M | $30.2M | ||
| Q3 24 | $22.4M | $25.1M | ||
| Q2 24 | $18.2M | $22.5M | ||
| Q1 24 | $17.0M | $17.7M |
| Q4 25 | $-593.9K | $-32.7M | ||
| Q3 25 | $-1.7M | $-16.3M | ||
| Q2 25 | $-1.5M | — | ||
| Q1 25 | $-1.3M | $-2.7M | ||
| Q4 24 | $141.3K | $-236.8M | ||
| Q3 24 | $-2.0M | $-31.5M | ||
| Q2 24 | $-1.7M | $-26.8M | ||
| Q1 24 | $-2.1M | $-43.3M |
| Q4 25 | 66.4% | 5.5% | ||
| Q3 25 | 73.4% | -1.8% | ||
| Q2 25 | 75.4% | — | ||
| Q1 25 | 79.0% | -26.7% | ||
| Q4 24 | 83.1% | -14.2% | ||
| Q3 24 | 88.4% | -45.4% | ||
| Q2 24 | 84.0% | -58.8% | ||
| Q1 24 | 87.7% | -79.5% |
| Q4 25 | -8.5% | -131.1% | ||
| Q3 25 | -7.4% | -113.6% | ||
| Q2 25 | -9.0% | — | ||
| Q1 25 | -6.6% | -153.5% | ||
| Q4 24 | 0.8% | -80.1% | ||
| Q3 24 | -8.7% | -131.0% | ||
| Q2 24 | -9.3% | -172.7% | ||
| Q1 24 | -12.3% | -197.4% |
| Q4 25 | -4.2% | -120.8% | ||
| Q3 25 | -7.7% | -65.7% | ||
| Q2 25 | -6.6% | — | ||
| Q1 25 | -4.7% | -11.2% | ||
| Q4 24 | 0.5% | -783.2% | ||
| Q3 24 | -9.1% | -125.9% | ||
| Q2 24 | -9.6% | -119.2% | ||
| Q1 24 | -12.4% | -244.1% |
| Q4 25 | — | $-0.13 | ||
| Q3 25 | $-0.12 | $-0.06 | ||
| Q2 25 | — | — | ||
| Q1 25 | $-0.01 | $-0.01 | ||
| Q4 24 | $0.14 | $-1.17 | ||
| Q3 24 | $-0.15 | $-0.15 | ||
| Q2 24 | $-0.01 | $-0.13 | ||
| Q1 24 | $-0.02 | $-0.21 |
Balance Sheet & Financial Strength
Snapshot of each company's liquidity, leverage and book value from the latest quarter.
| Metric | | |
|---|---|---|
| Cash + ST InvestmentsLiquidity on hand | — | $237.9M |
| Total DebtLower is stronger | — | — |
| Stockholders' EquityBook value | $10.0M | $274.8M |
| Total Assets | $24.9M | $336.8M |
| Debt / EquityLower = less leverage | — | — |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | — | $237.9M | ||
| Q3 25 | — | $269.8M | ||
| Q2 25 | — | — | ||
| Q1 25 | — | $301.3M | ||
| Q4 24 | — | $114.0M | ||
| Q3 24 | — | $132.0M | ||
| Q2 24 | $2.0M | $154.2M | ||
| Q1 24 | $2.0M | $183.8M |
| Q4 25 | $10.0M | $274.8M | ||
| Q3 25 | $10.4M | $302.2M | ||
| Q2 25 | $12.1M | — | ||
| Q1 25 | $13.4M | $339.6M | ||
| Q4 24 | $13.5M | $-63.1M | ||
| Q3 24 | $12.4M | $166.1M | ||
| Q2 24 | $13.5M | $192.7M | ||
| Q1 24 | $15.1M | $210.7M |
| Q4 25 | $24.9M | $336.8M | ||
| Q3 25 | $29.9M | $367.2M | ||
| Q2 25 | $28.7M | — | ||
| Q1 25 | $31.7M | $391.1M | ||
| Q4 24 | $32.2M | $195.3M | ||
| Q3 24 | $29.0M | $217.2M | ||
| Q2 24 | $28.5M | $243.2M | ||
| Q1 24 | $29.8M | $263.0M |
Cash Flow & Capital Efficiency
How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.
| Metric | | |
|---|---|---|
| Operating Cash FlowLast quarter | $21.0K | $-29.4M |
| Free Cash FlowOCF − Capex | $-339.9K | $-31.7M |
| FCF MarginFCF / Revenue | -2.4% | -117.2% |
| Capex IntensityCapex / Revenue | 2.5% | 8.5% |
| Cash ConversionOCF / Net Profit | — | — |
| TTM Free Cash FlowTrailing 4 quarters | $-3.4M | $-70.8M |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $21.0K | $-29.4M | ||
| Q3 25 | $-1.6M | $-10.6M | ||
| Q2 25 | $143.7K | — | ||
| Q1 25 | $-366.9K | $-14.5M | ||
| Q4 24 | $329.9K | $-12.4M | ||
| Q3 24 | $1.1M | $-19.1M | ||
| Q2 24 | $195.4K | $-21.7M | ||
| Q1 24 | $-1.4M | $-33.9M |
| Q4 25 | $-339.9K | $-31.7M | ||
| Q3 25 | $-2.0M | $-12.0M | ||
| Q2 25 | $-263.1K | — | ||
| Q1 25 | $-818.6K | $-14.6M | ||
| Q4 24 | $-117.7K | $-12.4M | ||
| Q3 24 | $584.0K | $-19.9M | ||
| Q2 24 | $-266.3K | $-23.1M | ||
| Q1 24 | $-1.8M | $-34.3M |
| Q4 25 | -2.4% | -117.2% | ||
| Q3 25 | -8.7% | -48.6% | ||
| Q2 25 | -1.2% | — | ||
| Q1 25 | -3.1% | -61.7% | ||
| Q4 24 | -0.4% | -40.9% | ||
| Q3 24 | 2.6% | -79.5% | ||
| Q2 24 | -1.5% | -102.8% | ||
| Q1 24 | -10.7% | -193.3% |
| Q4 25 | 2.5% | 8.5% | ||
| Q3 25 | 1.7% | 5.7% | ||
| Q2 25 | 1.8% | — | ||
| Q1 25 | 1.7% | 0.6% | ||
| Q4 24 | 1.7% | 0.1% | ||
| Q3 24 | 2.1% | 3.4% | ||
| Q2 24 | 2.5% | 6.1% | ||
| Q1 24 | 2.8% | 2.4% |
| Q4 25 | — | — | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | 2.33× | — | ||
| Q3 24 | — | — | ||
| Q2 24 | — | — | ||
| Q1 24 | — | — |
Financial Flow Comparison
Revenue → gross profit → operating profit → net profit for each company.
Revenue Breakdown by Segment
INUV
Segment breakdown not available.
RUM
| Audience Monetization | $23.8M | 88% |
| Other Initiatives | $3.3M | 12% |
