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Side-by-side financial comparison of Altria (MO) and SHOPIFY INC. (SHOP). Click either name above to swap in a different company.

Altria is the larger business by last-quarter revenue ($5.4B vs $3.7B, roughly 1.5× SHOPIFY INC.). Altria runs the higher net margin — 40.2% vs 20.2%, a 20.0% gap on every dollar of revenue. On growth, SHOPIFY INC. posted the faster year-over-year revenue change (30.6% vs 3.2%). Over the past eight quarters, SHOPIFY INC.'s revenue compounded faster (40.5% CAGR vs -6.5%).

Altria Group, Inc., through its subsidiaries, manufactures and sells smokeable and oral tobacco products in the United States. The company provides cigarettes primarily under the Marlboro brand; cigars and pipe tobacco principally under the Black & Mild brand; and moist smokeless tobacco products under the Copenhagen, Skoal, Red Seal, and Husky brands, as well as provides on! oral nicotine pouches. It sells its tobacco products primarily to wholesalers, including distributors; and large retai...

Shopify Inc., stylized as shopify, is a Canadian multinational e-commerce company headquartered in Ottawa, Ontario that operates a platform for retail point-of-sale systems. The company has over 5 million customers and processed US$292.3 billion in transactions in 2024, of which 57% was in the United States. Major customers include Tesla, LVMH, Nestlé, PepsiCo, AB InBev, Kraft Heinz, Lindt, Whole Foods Market, Red Bull, and Hyatt.

MO vs SHOP — Head-to-Head

Bigger by revenue
MO
MO
1.5× larger
MO
$5.4B
$3.7B
SHOP
Growing faster (revenue YoY)
SHOP
SHOP
+27.4% gap
SHOP
30.6%
3.2%
MO
Higher net margin
MO
MO
20.0% more per $
MO
40.2%
20.2%
SHOP
Faster 2-yr revenue CAGR
SHOP
SHOP
Annualised
SHOP
40.5%
-6.5%
MO

Income Statement — Q1 FY2026 vs Q4 FY2025

Metric
MO
MO
SHOP
SHOP
Revenue
$5.4B
$3.7B
Net Profit
$2.2B
$743.0M
Gross Margin
64.6%
46.1%
Operating Margin
54.5%
17.2%
Net Margin
40.2%
20.2%
Revenue YoY
3.2%
30.6%
Net Profit YoY
-42.5%
EPS (diluted)
$1.30
$0.58

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
MO
MO
SHOP
SHOP
Q1 26
$5.4B
Q4 25
$5.8B
$3.7B
Q3 25
$6.1B
$2.8B
Q2 25
$6.1B
$2.7B
Q1 25
$5.3B
$2.4B
Q4 24
$6.0B
$2.8B
Q3 24
$6.3B
$2.2B
Q2 24
$6.2B
$2.0B
Net Profit
MO
MO
SHOP
SHOP
Q1 26
$2.2B
Q4 25
$1.1B
$743.0M
Q3 25
$2.4B
$264.0M
Q2 25
$2.4B
$906.0M
Q1 25
$1.1B
$-682.0M
Q4 24
$3.0B
$1.3B
Q3 24
$2.3B
$828.0M
Q2 24
$3.8B
$171.0M
Gross Margin
MO
MO
SHOP
SHOP
Q1 26
64.6%
Q4 25
62.1%
46.1%
Q3 25
62.8%
48.9%
Q2 25
63.1%
48.6%
Q1 25
61.8%
49.5%
Q4 24
60.3%
48.1%
Q3 24
60.8%
51.7%
Q2 24
59.2%
51.1%
Operating Margin
MO
MO
SHOP
SHOP
Q1 26
54.5%
Q4 25
28.2%
17.2%
Q3 25
53.2%
12.1%
Q2 25
52.9%
10.9%
Q1 25
34.0%
8.6%
Q4 24
48.2%
16.5%
Q3 24
50.4%
13.1%
Q2 24
40.8%
11.8%
Net Margin
MO
MO
SHOP
SHOP
Q1 26
40.2%
Q4 25
19.1%
20.2%
Q3 25
39.1%
9.3%
Q2 25
39.0%
33.8%
Q1 25
20.5%
-28.9%
Q4 24
50.9%
46.0%
Q3 24
36.6%
38.3%
Q2 24
61.2%
8.4%
EPS (diluted)
MO
MO
SHOP
SHOP
Q1 26
$1.30
Q4 25
$0.67
$0.58
Q3 25
$1.41
$0.20
Q2 25
$1.41
$0.69
Q1 25
$0.63
$-0.53
Q4 24
$1.78
$0.99
Q3 24
$1.34
$0.64
Q2 24
$2.21
$0.13

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
MO
MO
SHOP
SHOP
Cash + ST InvestmentsLiquidity on hand
$3.5B
$5.8B
Total DebtLower is stronger
$24.6B
Stockholders' EquityBook value
$13.5B
Total Assets
$34.6B
$15.2B
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
MO
MO
SHOP
SHOP
Q1 26
$3.5B
Q4 25
$4.5B
$5.8B
Q3 25
$3.5B
$6.3B
Q2 25
$1.3B
$5.8B
Q1 25
$4.7B
$5.5B
Q4 24
$3.1B
$5.5B
Q3 24
$1.9B
Q2 24
$1.8B
Total Debt
MO
MO
SHOP
SHOP
Q1 26
$24.6B
Q4 25
$25.7B
Q3 25
$25.7B
Q2 25
$24.7B
Q1 25
$26.1B
Q4 24
$24.9B
Q3 24
$25.2B
Q2 24
$25.0B
Stockholders' Equity
MO
MO
SHOP
SHOP
Q1 26
Q4 25
$-3.5B
$13.5B
Q3 25
$-2.6B
$12.5B
Q2 25
$-3.3B
$12.1B
Q1 25
$-3.5B
$11.1B
Q4 24
$-2.2B
$11.6B
Q3 24
$-3.5B
$10.1B
Q2 24
$-3.0B
$9.2B
Total Assets
MO
MO
SHOP
SHOP
Q1 26
$34.6B
Q4 25
$35.0B
$15.2B
Q3 25
$35.0B
$15.0B
Q2 25
$32.3B
$14.6B
Q1 25
$35.8B
$13.4B
Q4 24
$35.2B
$13.9B
Q3 24
$34.2B
Q2 24
$34.4B

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
MO
MO
SHOP
SHOP
Operating Cash FlowLast quarter
$725.0M
Free Cash FlowOCF − Capex
$715.0M
FCF MarginFCF / Revenue
19.5%
Capex IntensityCapex / Revenue
0.3%
Cash ConversionOCF / Net Profit
0.98×
TTM Free Cash FlowTrailing 4 quarters
$2.0B

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
MO
MO
SHOP
SHOP
Q1 26
Q4 25
$3.3B
$725.0M
Q3 25
$3.1B
$513.0M
Q2 25
$205.0M
$428.0M
Q1 25
$2.7B
$367.0M
Q4 24
$3.3B
$615.0M
Q3 24
$2.6B
$423.0M
Q2 24
$-75.0M
$340.0M
Free Cash Flow
MO
MO
SHOP
SHOP
Q1 26
Q4 25
$3.2B
$715.0M
Q3 25
$3.0B
$507.0M
Q2 25
$173.0M
$422.0M
Q1 25
$2.7B
$363.0M
Q4 24
$3.3B
$611.0M
Q3 24
$2.6B
$421.0M
Q2 24
$-104.0M
$333.0M
FCF Margin
MO
MO
SHOP
SHOP
Q1 26
Q4 25
54.4%
19.5%
Q3 25
50.1%
17.8%
Q2 25
2.8%
15.7%
Q1 25
51.0%
15.4%
Q4 24
55.1%
21.7%
Q3 24
41.2%
19.5%
Q2 24
-1.7%
16.3%
Capex Intensity
MO
MO
SHOP
SHOP
Q1 26
Q4 25
1.6%
0.3%
Q3 25
0.9%
0.2%
Q2 25
0.5%
0.2%
Q1 25
0.7%
0.2%
Q4 24
0.8%
0.1%
Q3 24
0.5%
0.1%
Q2 24
0.5%
0.3%
Cash Conversion
MO
MO
SHOP
SHOP
Q1 26
Q4 25
2.93×
0.98×
Q3 25
1.30×
1.94×
Q2 25
0.09×
0.47×
Q1 25
2.53×
Q4 24
1.10×
0.48×
Q3 24
1.14×
0.51×
Q2 24
-0.02×
1.99×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

MO
MO

Segment breakdown not available.

SHOP
SHOP

Services$2.9B79%
Subscription And Circulation$777.0M21%

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