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Side-by-side financial comparison of Altria (MO) and United Rentals (URI). Click either name above to swap in a different company.

Altria is the larger business by last-quarter revenue ($5.8B vs $4.0B, roughly 1.5× United Rentals). Altria runs the higher net margin — 19.1% vs 13.3%, a 5.8% gap on every dollar of revenue. On growth, United Rentals posted the faster year-over-year revenue change (7.2% vs -2.1%). Altria produced more free cash flow last quarter ($3.2B vs $1.1B). Over the past eight quarters, United Rentals's revenue compounded faster (114.0% CAGR vs 2.4%).

Altria Group, Inc., through its subsidiaries, manufactures and sells smokeable and oral tobacco products in the United States. The company provides cigarettes primarily under the Marlboro brand; cigars and pipe tobacco principally under the Black & Mild brand; and moist smokeless tobacco products under the Copenhagen, Skoal, Red Seal, and Husky brands, as well as provides on! oral nicotine pouches. It sells its tobacco products primarily to wholesalers, including distributors; and large retai...

United Rentals, Inc. is an American equipment rental company, with about 16 percent of the North American market share as of 2022. It owns the largest rental fleet in the world with approximately 4,800 classes of equipment totaling about $20.59 billion in original equipment cost (OEC) as of 2025. The company has a combined total of 1,625 locations, including an integrated network of 1,504 rental locations in North America, 38 in Europe, 23 in Australia and 19 in New Zealand.

MO vs URI — Head-to-Head

Bigger by revenue
MO
MO
1.5× larger
MO
$5.8B
$4.0B
URI
Growing faster (revenue YoY)
URI
URI
+9.3% gap
URI
7.2%
-2.1%
MO
Higher net margin
MO
MO
5.8% more per $
MO
19.1%
13.3%
URI
More free cash flow
MO
MO
$2.1B more FCF
MO
$3.2B
$1.1B
URI
Faster 2-yr revenue CAGR
URI
URI
Annualised
URI
114.0%
2.4%
MO

Income Statement — Q4 FY2025 vs Q1 FY2026

Metric
MO
MO
URI
URI
Revenue
$5.8B
$4.0B
Net Profit
$1.1B
$531.0M
Gross Margin
62.1%
36.9%
Operating Margin
28.2%
21.8%
Net Margin
19.1%
13.3%
Revenue YoY
-2.1%
7.2%
Net Profit YoY
-63.2%
EPS (diluted)
$0.67
$8.43

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
MO
MO
URI
URI
Q1 26
$4.0B
Q4 25
$5.8B
$992.0M
Q3 25
$6.1B
$938.0M
Q2 25
$6.1B
$872.0M
Q1 25
$5.3B
$893.0M
Q4 24
$6.0B
$1.0B
Q3 24
$6.3B
$874.0M
Q2 24
$6.2B
$870.0M
Net Profit
MO
MO
URI
URI
Q1 26
$531.0M
Q4 25
$1.1B
$653.0M
Q3 25
$2.4B
$701.0M
Q2 25
$2.4B
$622.0M
Q1 25
$1.1B
$518.0M
Q4 24
$3.0B
$689.0M
Q3 24
$2.3B
$708.0M
Q2 24
$3.8B
$636.0M
Gross Margin
MO
MO
URI
URI
Q1 26
36.9%
Q4 25
62.1%
Q3 25
62.8%
Q2 25
63.1%
Q1 25
61.8%
Q4 24
60.3%
Q3 24
60.8%
Q2 24
59.2%
Operating Margin
MO
MO
URI
URI
Q1 26
21.8%
Q4 25
28.2%
Q3 25
53.2%
Q2 25
52.9%
Q1 25
34.0%
90.0%
Q4 24
48.2%
Q3 24
50.4%
Q2 24
40.8%
Net Margin
MO
MO
URI
URI
Q1 26
13.3%
Q4 25
19.1%
65.8%
Q3 25
39.1%
74.7%
Q2 25
39.0%
71.3%
Q1 25
20.5%
58.0%
Q4 24
50.9%
67.6%
Q3 24
36.6%
81.0%
Q2 24
61.2%
73.1%
EPS (diluted)
MO
MO
URI
URI
Q1 26
$8.43
Q4 25
$0.67
$10.20
Q3 25
$1.41
$10.91
Q2 25
$1.41
$9.59
Q1 25
$0.63
$7.91
Q4 24
$1.78
$10.41
Q3 24
$1.34
$10.70
Q2 24
$2.21
$9.54

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
MO
MO
URI
URI
Cash + ST InvestmentsLiquidity on hand
$4.5B
$156.0M
Total DebtLower is stronger
$25.7B
$13.9B
Stockholders' EquityBook value
$-3.5B
$9.0B
Total Assets
$35.0B
$29.9B
Debt / EquityLower = less leverage
1.55×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
MO
MO
URI
URI
Q1 26
$156.0M
Q4 25
$4.5B
$459.0M
Q3 25
$3.5B
$512.0M
Q2 25
$1.3B
$548.0M
Q1 25
$4.7B
$542.0M
Q4 24
$3.1B
$457.0M
Q3 24
$1.9B
$479.0M
Q2 24
$1.8B
$467.0M
Total Debt
MO
MO
URI
URI
Q1 26
$13.9B
Q4 25
$25.7B
$12.7B
Q3 25
$25.7B
$12.6B
Q2 25
$24.7B
$12.1B
Q1 25
$26.1B
$11.5B
Q4 24
$24.9B
$12.2B
Q3 24
$25.2B
$11.9B
Q2 24
$25.0B
$11.5B
Stockholders' Equity
MO
MO
URI
URI
Q1 26
$9.0B
Q4 25
$-3.5B
$9.0B
Q3 25
$-2.6B
$9.0B
Q2 25
$-3.3B
$9.0B
Q1 25
$-3.5B
$8.8B
Q4 24
$-2.2B
$8.6B
Q3 24
$-3.5B
$8.6B
Q2 24
$-3.0B
$8.3B
Total Assets
MO
MO
URI
URI
Q1 26
$29.9B
Q4 25
$35.0B
$29.9B
Q3 25
$35.0B
$30.1B
Q2 25
$32.3B
$29.2B
Q1 25
$35.8B
$28.1B
Q4 24
$35.2B
$28.2B
Q3 24
$34.2B
$28.4B
Q2 24
$34.4B
$27.6B
Debt / Equity
MO
MO
URI
URI
Q1 26
1.55×
Q4 25
1.41×
Q3 25
1.40×
Q2 25
1.34×
Q1 25
1.31×
Q4 24
1.42×
Q3 24
1.38×
Q2 24
1.39×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
MO
MO
URI
URI
Operating Cash FlowLast quarter
$3.3B
$1.5B
Free Cash FlowOCF − Capex
$3.2B
$1.1B
FCF MarginFCF / Revenue
54.4%
26.4%
Capex IntensityCapex / Revenue
1.6%
Cash ConversionOCF / Net Profit
2.93×
2.85×
TTM Free Cash FlowTrailing 4 quarters
$9.1B

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
MO
MO
URI
URI
Q1 26
$1.5B
Q4 25
$3.3B
$1.3B
Q3 25
$3.1B
$1.2B
Q2 25
$205.0M
$1.3B
Q1 25
$2.7B
$1.4B
Q4 24
$3.3B
$1.0B
Q3 24
$2.6B
$1.2B
Q2 24
$-75.0M
$1.3B
Free Cash Flow
MO
MO
URI
URI
Q1 26
$1.1B
Q4 25
$3.2B
Q3 25
$3.0B
Q2 25
$173.0M
Q1 25
$2.7B
Q4 24
$3.3B
$471.0M
Q3 24
$2.6B
$-168.0M
Q2 24
$-104.0M
$-263.0M
FCF Margin
MO
MO
URI
URI
Q1 26
26.4%
Q4 25
54.4%
Q3 25
50.1%
Q2 25
2.8%
Q1 25
51.0%
Q4 24
55.1%
46.2%
Q3 24
41.2%
-19.2%
Q2 24
-1.7%
-30.2%
Capex Intensity
MO
MO
URI
URI
Q1 26
Q4 25
1.6%
Q3 25
0.9%
Q2 25
0.5%
Q1 25
0.7%
Q4 24
0.8%
56.6%
Q3 24
0.5%
157.0%
Q2 24
0.5%
175.6%
Cash Conversion
MO
MO
URI
URI
Q1 26
2.85×
Q4 25
2.93×
1.92×
Q3 25
1.30×
1.68×
Q2 25
0.09×
2.14×
Q1 25
2.53×
2.75×
Q4 24
1.10×
1.52×
Q3 24
1.14×
1.70×
Q2 24
-0.02×
1.99×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

MO
MO

Smokeable Products Segment$5.1B88%
Oral Tobacco Segment$706.0M12%

URI
URI

Equipment rentals$3.4B86%
Sales of rental equipment$350.0M9%
Service and other revenues$92.0M2%
Sales of new equipment$84.0M2%
Contractor supplies sales$40.0M1%

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