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Side-by-side financial comparison of Purple Innovation, Inc. (PRPL) and SECURITY NATIONAL FINANCIAL CORP (SNFCA). Click either name above to swap in a different company.

Purple Innovation, Inc. is the larger business by last-quarter revenue ($140.7M vs $83.0M, roughly 1.7× SECURITY NATIONAL FINANCIAL CORP). SECURITY NATIONAL FINANCIAL CORP runs the higher net margin — 16.3% vs -2.3%, a 18.5% gap on every dollar of revenue. On growth, Purple Innovation, Inc. posted the faster year-over-year revenue change (9.1% vs 4.7%). SECURITY NATIONAL FINANCIAL CORP produced more free cash flow last quarter ($43.8M vs $-7.8M). Over the past eight quarters, Purple Innovation, Inc.'s revenue compounded faster (8.3% CAGR vs 1.1%).

Purple Carrot is a Needham, Massachusetts-based, and 100% plant-based meal kit company. Founded by Andy Levitt, it offers both prepared meals as well as meal kits to subscribers weekly. As stated in a 2022 article in Cosmopolitan, “each Purple Carrot meal kit results in 72% less carbon being released into the atmosphere as compared to the standard American meal.”

CNO Financial Group, Inc., formerly Conseco, Inc., is an American financial services holding company based in Carmel, Indiana. Its insurance subsidiaries provide life insurance, annuity and supplemental health insurance products to more than four million customers in the United States. These products are distributed through independent agents, career agents and direct to customers through television advertising and direct mail.

PRPL vs SNFCA — Head-to-Head

Bigger by revenue
PRPL
PRPL
1.7× larger
PRPL
$140.7M
$83.0M
SNFCA
Growing faster (revenue YoY)
PRPL
PRPL
+4.4% gap
PRPL
9.1%
4.7%
SNFCA
Higher net margin
SNFCA
SNFCA
18.5% more per $
SNFCA
16.3%
-2.3%
PRPL
More free cash flow
SNFCA
SNFCA
$51.7M more FCF
SNFCA
$43.8M
$-7.8M
PRPL
Faster 2-yr revenue CAGR
PRPL
PRPL
Annualised
PRPL
8.3%
1.1%
SNFCA

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
PRPL
PRPL
SNFCA
SNFCA
Revenue
$140.7M
$83.0M
Net Profit
$-3.2M
$13.5M
Gross Margin
41.9%
98.6%
Operating Margin
-1.6%
20.9%
Net Margin
-2.3%
16.3%
Revenue YoY
9.1%
4.7%
Net Profit YoY
62.1%
430.9%
EPS (diluted)
$0.03
$0.52

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
PRPL
PRPL
SNFCA
SNFCA
Q4 25
$140.7M
$83.0M
Q3 25
$118.8M
$89.3M
Q2 25
$105.1M
$89.5M
Q1 25
$104.2M
$82.7M
Q4 24
$129.0M
$79.3M
Q3 24
$118.6M
$88.3M
Q2 24
$120.3M
$85.8M
Q1 24
$120.0M
$81.2M
Net Profit
PRPL
PRPL
SNFCA
SNFCA
Q4 25
$-3.2M
$13.5M
Q3 25
$-11.7M
$7.8M
Q2 25
$-17.3M
$6.5M
Q1 25
$-19.1M
$4.3M
Q4 24
$-8.5M
$2.5M
Q3 24
$-39.2M
$11.8M
Q2 24
$27.0K
$7.3M
Q1 24
$-50.2M
$7.5M
Gross Margin
PRPL
PRPL
SNFCA
SNFCA
Q4 25
41.9%
98.6%
Q3 25
42.8%
98.8%
Q2 25
35.9%
98.7%
Q1 25
39.4%
98.5%
Q4 24
42.9%
98.5%
Q3 24
29.7%
98.7%
Q2 24
40.7%
98.6%
Q1 24
34.8%
98.4%
Operating Margin
PRPL
PRPL
SNFCA
SNFCA
Q4 25
-1.6%
20.9%
Q3 25
-10.2%
11.4%
Q2 25
-13.5%
9.3%
Q1 25
-13.9%
6.7%
Q4 24
-6.0%
4.0%
Q3 24
-39.5%
17.2%
Q2 24
-12.1%
10.9%
Q1 24
-19.3%
11.8%
Net Margin
PRPL
PRPL
SNFCA
SNFCA
Q4 25
-2.3%
16.3%
Q3 25
-9.9%
8.7%
Q2 25
-16.5%
7.3%
Q1 25
-18.4%
5.2%
Q4 24
-6.6%
3.2%
Q3 24
-33.1%
13.4%
Q2 24
0.0%
8.5%
Q1 24
-41.8%
9.2%
EPS (diluted)
PRPL
PRPL
SNFCA
SNFCA
Q4 25
$0.03
$0.52
Q3 25
$0.11
$0.31
Q2 25
$0.16
$0.25
Q1 25
$0.18
$0.18
Q4 24
$0.08
$0.09
Q3 24
$0.36
$0.47
Q2 24
$0.00
$0.29
Q1 24
$0.47
$0.31

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
PRPL
PRPL
SNFCA
SNFCA
Cash + ST InvestmentsLiquidity on hand
$24.3M
$102.3M
Total DebtLower is stronger
$126.7M
Stockholders' EquityBook value
$-29.7M
$410.4M
Total Assets
$296.3M
$1.6B
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
PRPL
PRPL
SNFCA
SNFCA
Q4 25
$24.3M
$102.3M
Q3 25
$32.4M
$100.4M
Q2 25
$34.2M
$79.3M
Q1 25
$21.6M
$132.9M
Q4 24
$29.0M
$140.5M
Q3 24
$23.4M
$170.7M
Q2 24
$23.4M
$143.6M
Q1 24
$34.5M
$150.9M
Total Debt
PRPL
PRPL
SNFCA
SNFCA
Q4 25
$126.7M
Q3 25
Q2 25
Q1 25
Q4 24
$70.7M
Q3 24
$50.8M
Q2 24
Q1 24
Stockholders' Equity
PRPL
PRPL
SNFCA
SNFCA
Q4 25
$-29.7M
$410.4M
Q3 25
$-26.9M
$365.4M
Q2 25
$-15.6M
$354.8M
Q1 25
$1.3M
$346.5M
Q4 24
$20.2M
$381.9M
Q3 24
$28.0M
$346.3M
Q2 24
$66.4M
$325.8M
Q1 24
$65.5M
$320.1M
Total Assets
PRPL
PRPL
SNFCA
SNFCA
Q4 25
$296.3M
$1.6B
Q3 25
$302.1M
$1.6B
Q2 25
$303.8M
$1.5B
Q1 25
$293.8M
$1.5B
Q4 24
$307.8M
$1.5B
Q3 24
$309.3M
$1.5B
Q2 24
$362.1M
$1.5B
Q1 24
$382.1M
$1.4B
Debt / Equity
PRPL
PRPL
SNFCA
SNFCA
Q4 25
Q3 25
Q2 25
Q1 25
Q4 24
3.50×
Q3 24
1.82×
Q2 24
Q1 24

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
PRPL
PRPL
SNFCA
SNFCA
Operating Cash FlowLast quarter
$-5.8M
$45.5M
Free Cash FlowOCF − Capex
$-7.8M
$43.8M
FCF MarginFCF / Revenue
-5.5%
52.8%
Capex IntensityCapex / Revenue
1.4%
2.0%
Cash ConversionOCF / Net Profit
3.38×
TTM Free Cash FlowTrailing 4 quarters
$-41.9M
$69.8M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
PRPL
PRPL
SNFCA
SNFCA
Q4 25
$-5.8M
$45.5M
Q3 25
$-968.0K
$25.6M
Q2 25
$-4.0M
$-7.7M
Q1 25
$-23.1M
$9.6M
Q4 24
$6.8M
$57.3M
Q3 24
$1.1M
$26.8M
Q2 24
$-8.9M
$-17.0M
Q1 24
$-16.8M
$25.1M
Free Cash Flow
PRPL
PRPL
SNFCA
SNFCA
Q4 25
$-7.8M
$43.8M
Q3 25
$-1.8M
$24.9M
Q2 25
$-7.0M
$-8.1M
Q1 25
$-25.3M
$9.1M
Q4 24
$5.7M
$54.8M
Q3 24
$101.0K
$26.6M
Q2 24
$-11.0M
$-17.1M
Q1 24
$-19.9M
$24.8M
FCF Margin
PRPL
PRPL
SNFCA
SNFCA
Q4 25
-5.5%
52.8%
Q3 25
-1.5%
27.9%
Q2 25
-6.6%
-9.1%
Q1 25
-24.3%
11.1%
Q4 24
4.4%
69.2%
Q3 24
0.1%
30.2%
Q2 24
-9.2%
-20.0%
Q1 24
-16.5%
30.6%
Capex Intensity
PRPL
PRPL
SNFCA
SNFCA
Q4 25
1.4%
2.0%
Q3 25
0.7%
0.8%
Q2 25
2.8%
0.5%
Q1 25
2.2%
0.5%
Q4 24
0.8%
3.1%
Q3 24
0.9%
0.2%
Q2 24
1.7%
0.2%
Q1 24
2.5%
0.3%
Cash Conversion
PRPL
PRPL
SNFCA
SNFCA
Q4 25
3.38×
Q3 25
3.28×
Q2 25
-1.18×
Q1 25
2.21×
Q4 24
22.55×
Q3 24
2.26×
Q2 24
-330.22×
-2.33×
Q1 24
3.36×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

PRPL
PRPL

Cost Of Revenues$81.7M58%
Other$59.0M42%

SNFCA
SNFCA

Life Insurance$29.9M36%
Mortgage$24.8M30%
Other$21.3M26%
Timing Of Revenue Recognition Goods Transferred At A Point In Time$4.6M6%
Timing Of Revenue Recognition Services Transferred At A Point In Time$2.4M3%

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