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Side-by-side financial comparison of Purple Innovation, Inc. (PRPL) and WisdomTree, Inc. (WT). Click either name above to swap in a different company.
WisdomTree, Inc. is the larger business by last-quarter revenue ($159.5M vs $140.7M, roughly 1.1× Purple Innovation, Inc.). WisdomTree, Inc. runs the higher net margin — 25.5% vs -2.3%, a 27.7% gap on every dollar of revenue. On growth, WisdomTree, Inc. posted the faster year-over-year revenue change (47.5% vs 9.1%). Over the past eight quarters, WisdomTree, Inc.'s revenue compounded faster (22.1% CAGR vs 8.3%).
Purple Carrot is a Needham, Massachusetts-based, and 100% plant-based meal kit company. Founded by Andy Levitt, it offers both prepared meals as well as meal kits to subscribers weekly. As stated in a 2022 article in Cosmopolitan, “each Purple Carrot meal kit results in 72% less carbon being released into the atmosphere as compared to the standard American meal.”
WisdomTree, Inc. is a global exchange-traded fund (ETF) and exchange-traded product (ETP) sponsor and asset manager with headquarters in New York. WisdomTree launched its first ETFs in June 2006, and became one of the major ETF providers in the United States. WisdomTree sponsors different ETFs that span asset classes and countries worldwide. Categories include: U.S. and International Equity, Currency, Fixed Income and Alternatives.
PRPL vs WT — Head-to-Head
Income Statement — Q4 FY2025 vs Q1 FY2026
| Metric | | |
|---|---|---|
| Revenue | $140.7M | $159.5M |
| Net Profit | $-3.2M | $40.6M |
| Gross Margin | 41.9% | — |
| Operating Margin | -1.6% | 37.2% |
| Net Margin | -2.3% | 25.5% |
| Revenue YoY | 9.1% | 47.5% |
| Net Profit YoY | 62.1% | 76.4% |
| EPS (diluted) | $0.03 | $0.28 |
Green = leading value per metric. Periods may differ when fiscal calendars don't align.
8-Quarter Revenue & Profit Trend
Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.
| Q1 26 | — | $159.5M | ||
| Q4 25 | $140.7M | $147.4M | ||
| Q3 25 | $118.8M | $125.6M | ||
| Q2 25 | $105.1M | $112.6M | ||
| Q1 25 | $104.2M | $108.1M | ||
| Q4 24 | $129.0M | $110.7M | ||
| Q3 24 | $118.6M | $113.2M | ||
| Q2 24 | $120.3M | $107.0M |
| Q1 26 | — | $40.6M | ||
| Q4 25 | $-3.2M | $40.0M | ||
| Q3 25 | $-11.7M | $19.7M | ||
| Q2 25 | $-17.3M | $24.8M | ||
| Q1 25 | $-19.1M | $24.6M | ||
| Q4 24 | $-8.5M | $27.3M | ||
| Q3 24 | $-39.2M | $-4.5M | ||
| Q2 24 | $27.0K | $21.8M |
| Q1 26 | — | — | ||
| Q4 25 | 41.9% | — | ||
| Q3 25 | 42.8% | — | ||
| Q2 25 | 35.9% | — | ||
| Q1 25 | 39.4% | — | ||
| Q4 24 | 42.9% | — | ||
| Q3 24 | 29.7% | — | ||
| Q2 24 | 40.7% | — |
| Q1 26 | — | 37.2% | ||
| Q4 25 | -1.6% | 40.5% | ||
| Q3 25 | -10.2% | 36.3% | ||
| Q2 25 | -13.5% | 30.8% | ||
| Q1 25 | -13.9% | 31.6% | ||
| Q4 24 | -6.0% | 31.7% | ||
| Q3 24 | -39.5% | 36.0% | ||
| Q2 24 | -12.1% | 31.3% |
| Q1 26 | — | 25.5% | ||
| Q4 25 | -2.3% | 27.1% | ||
| Q3 25 | -9.9% | 15.7% | ||
| Q2 25 | -16.5% | 22.0% | ||
| Q1 25 | -18.4% | 22.8% | ||
| Q4 24 | -6.6% | 24.7% | ||
| Q3 24 | -33.1% | -4.0% | ||
| Q2 24 | 0.0% | 20.3% |
| Q1 26 | — | $0.28 | ||
| Q4 25 | $0.03 | $0.28 | ||
| Q3 25 | $0.11 | $0.13 | ||
| Q2 25 | $0.16 | $0.17 | ||
| Q1 25 | $0.18 | $0.17 | ||
| Q4 24 | $0.08 | $0.20 | ||
| Q3 24 | $0.36 | $-0.13 | ||
| Q2 24 | $0.00 | $0.13 |
Balance Sheet & Financial Strength
Snapshot of each company's liquidity, leverage and book value from the latest quarter.
| Metric | | |
|---|---|---|
| Cash + ST InvestmentsLiquidity on hand | $24.3M | — |
| Total DebtLower is stronger | $126.7M | — |
| Stockholders' EquityBook value | $-29.7M | — |
| Total Assets | $296.3M | $1.8B |
| Debt / EquityLower = less leverage | — | — |
8-quarter trend — quarters aligned by calendar period.
| Q1 26 | — | — | ||
| Q4 25 | $24.3M | — | ||
| Q3 25 | $32.4M | — | ||
| Q2 25 | $34.2M | — | ||
| Q1 25 | $21.6M | — | ||
| Q4 24 | $29.0M | — | ||
| Q3 24 | $23.4M | — | ||
| Q2 24 | $23.4M | $132.5M |
| Q1 26 | — | — | ||
| Q4 25 | $126.7M | — | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | $70.7M | — | ||
| Q3 24 | $50.8M | — | ||
| Q2 24 | — | — |
| Q1 26 | — | — | ||
| Q4 25 | $-29.7M | $413.7M | ||
| Q3 25 | $-26.9M | $373.4M | ||
| Q2 25 | $-15.6M | $445.1M | ||
| Q1 25 | $1.3M | $415.6M | ||
| Q4 24 | $20.2M | $400.0M | ||
| Q3 24 | $28.0M | $374.9M | ||
| Q2 24 | $66.4M | $445.6M |
| Q1 26 | — | $1.8B | ||
| Q4 25 | $296.3M | $1.5B | ||
| Q3 25 | $302.1M | $1.4B | ||
| Q2 25 | $303.8M | $1.1B | ||
| Q1 25 | $293.8M | $1.0B | ||
| Q4 24 | $307.8M | $1.0B | ||
| Q3 24 | $309.3M | $1.0B | ||
| Q2 24 | $362.1M | $964.1M |
| Q1 26 | — | — | ||
| Q4 25 | — | — | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | 3.50× | — | ||
| Q3 24 | 1.82× | — | ||
| Q2 24 | — | — |
Cash Flow & Capital Efficiency
How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.
| Metric | | |
|---|---|---|
| Operating Cash FlowLast quarter | $-5.8M | $18.0M |
| Free Cash FlowOCF − Capex | $-7.8M | — |
| FCF MarginFCF / Revenue | -5.5% | — |
| Capex IntensityCapex / Revenue | 1.4% | — |
| Cash ConversionOCF / Net Profit | — | 0.44× |
| TTM Free Cash FlowTrailing 4 quarters | $-41.9M | — |
8-quarter trend — quarters aligned by calendar period.
| Q1 26 | — | $18.0M | ||
| Q4 25 | $-5.8M | $147.9M | ||
| Q3 25 | $-968.0K | $48.1M | ||
| Q2 25 | $-4.0M | $38.8M | ||
| Q1 25 | $-23.1M | $6.4M | ||
| Q4 24 | $6.8M | $113.5M | ||
| Q3 24 | $1.1M | $47.7M | ||
| Q2 24 | $-8.9M | $32.2M |
| Q1 26 | — | — | ||
| Q4 25 | $-7.8M | $147.7M | ||
| Q3 25 | $-1.8M | $48.0M | ||
| Q2 25 | $-7.0M | $38.7M | ||
| Q1 25 | $-25.3M | $6.3M | ||
| Q4 24 | $5.7M | $113.3M | ||
| Q3 24 | $101.0K | $47.7M | ||
| Q2 24 | $-11.0M | $32.2M |
| Q1 26 | — | — | ||
| Q4 25 | -5.5% | 100.2% | ||
| Q3 25 | -1.5% | 38.2% | ||
| Q2 25 | -6.6% | 34.4% | ||
| Q1 25 | -24.3% | 5.9% | ||
| Q4 24 | 4.4% | 102.4% | ||
| Q3 24 | 0.1% | 42.1% | ||
| Q2 24 | -9.2% | 30.1% |
| Q1 26 | — | — | ||
| Q4 25 | 1.4% | 0.1% | ||
| Q3 25 | 0.7% | 0.0% | ||
| Q2 25 | 2.8% | 0.1% | ||
| Q1 25 | 2.2% | 0.0% | ||
| Q4 24 | 0.8% | 0.1% | ||
| Q3 24 | 0.9% | 0.0% | ||
| Q2 24 | 1.7% | 0.0% |
| Q1 26 | — | 0.44× | ||
| Q4 25 | — | 3.70× | ||
| Q3 25 | — | 2.44× | ||
| Q2 25 | — | 1.57× | ||
| Q1 25 | — | 0.26× | ||
| Q4 24 | — | 4.15× | ||
| Q3 24 | — | — | ||
| Q2 24 | -330.22× | 1.48× |
Financial Flow Comparison
Revenue → gross profit → operating profit → net profit for each company.
Revenue Breakdown by Segment
PRPL
| Cost Of Revenues | $81.7M | 58% |
| Other | $59.0M | 42% |
WT
| Advisory fees | $134.9M | 85% |
| Other | $6.1M | 4% |
| Third-party distribution fees | $5.8M | 4% |
| Management fees | $5.2M | 3% |
| Sales and business development | $4.2M | 3% |
| Professional fees | $3.3M | 2% |
