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Side-by-side financial comparison of Rocket Companies, Inc. (RKT) and SCOTTS MIRACLE-GRO CO (SMG). Click either name above to swap in a different company.

Rocket Companies, Inc. is the larger business by last-quarter revenue ($2.7B vs $1.5B, roughly 1.8× SCOTTS MIRACLE-GRO CO). SCOTTS MIRACLE-GRO CO runs the higher net margin — 16.3% vs 2.5%, a 13.8% gap on every dollar of revenue. On growth, Rocket Companies, Inc. posted the faster year-over-year revenue change (52.2% vs -16.9%). Over the past eight quarters, Rocket Companies, Inc.'s revenue compounded faster (39.5% CAGR vs 10.2%).

Rocket Companies, Inc., is an American fintech and homeownership services company. Founded by Dan Gilbert and based in Downtown Detroit, Michigan, the company is one of the largest mortgage lenders in the United States through its flagship subsidiary Rocket Mortgage. Its subsidiaries include Redfin, Forsalebyowner.com, and Rocket Money.

The Scotts Miracle-Gro Company is an American multinational corporation headquartered in Marysville, Ohio, where O.M. Scott began selling lawn seed in 1868. The company manufactures and sells consumer lawn, garden and pest control products, as well as soilless indoor gardening equipment. In the U.S., the company manufactures Scotts, Miracle-Gro and Ortho brands. It also markets and distributes the herbicide Roundup in the U.S. and several international markets including China.

RKT vs SMG — Head-to-Head

Bigger by revenue
RKT
RKT
1.8× larger
RKT
$2.7B
$1.5B
SMG
Growing faster (revenue YoY)
RKT
RKT
+69.1% gap
RKT
52.2%
-16.9%
SMG
Higher net margin
SMG
SMG
13.8% more per $
SMG
16.3%
2.5%
RKT
Faster 2-yr revenue CAGR
RKT
RKT
Annualised
RKT
39.5%
10.2%
SMG

Income Statement — Q4 FY2025 vs Q2 FY2026

Metric
RKT
RKT
SMG
SMG
Revenue
$2.7B
$1.5B
Net Profit
$68.0M
$238.6M
Gross Margin
41.8%
Operating Margin
6.3%
27.5%
Net Margin
2.5%
16.3%
Revenue YoY
52.2%
-16.9%
Net Profit YoY
100.8%
61.2%
EPS (diluted)
$0.10
$-2.00

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
RKT
RKT
SMG
SMG
Q1 26
$1.5B
Q4 25
$2.7B
$354.4M
Q3 25
$1.6B
$387.3M
Q2 25
$1.4B
$1.2B
Q1 25
$1.0B
$1.4B
Q4 24
$1.8B
$416.8M
Q3 24
$646.9M
$414.7M
Q2 24
$1.3B
$1.2B
Net Profit
RKT
RKT
SMG
SMG
Q1 26
$238.6M
Q4 25
$68.0M
$-125.0M
Q3 25
$-123.9M
Q2 25
$-1.8M
$149.1M
Q1 25
$-10.4M
$217.5M
Q4 24
$33.9M
$-69.5M
Q3 24
$-22.0M
Q2 24
$1.3M
$132.1M
Gross Margin
RKT
RKT
SMG
SMG
Q1 26
41.8%
Q4 25
25.0%
Q3 25
6.1%
Q2 25
31.8%
Q1 25
38.6%
Q4 24
58.9%
22.7%
Q3 24
-8.4%
-7.1%
Q2 24
47.4%
29.5%
Operating Margin
RKT
RKT
SMG
SMG
Q1 26
27.5%
Q4 25
6.3%
-6.2%
Q3 25
-11.5%
-38.8%
Q2 25
1.8%
18.1%
Q1 25
-21.5%
24.3%
Q4 24
38.1%
-12.2%
Q3 24
-76.9%
-52.1%
Q2 24
14.8%
16.6%
Net Margin
RKT
RKT
SMG
SMG
Q1 26
16.3%
Q4 25
2.5%
-35.3%
Q3 25
-7.7%
Q2 25
-0.1%
12.6%
Q1 25
-1.0%
15.3%
Q4 24
1.9%
-16.7%
Q3 24
-3.4%
Q2 24
0.1%
11.0%
EPS (diluted)
RKT
RKT
SMG
SMG
Q1 26
$-2.00
Q4 25
$0.10
$-2.16
Q3 25
$-0.06
$-2.58
Q2 25
$-0.01
$2.54
Q1 25
$-0.08
$3.72
Q4 24
$0.28
$-1.21
Q3 24
$-0.19
$-4.21
Q2 24
$0.01
$2.28

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
RKT
RKT
SMG
SMG
Cash + ST InvestmentsLiquidity on hand
$2.7B
$6.2M
Total DebtLower is stronger
$2.3B
Stockholders' EquityBook value
$22.9B
Total Assets
$60.7B
$3.4B
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
RKT
RKT
SMG
SMG
Q1 26
$6.2M
Q4 25
$2.7B
$8.3M
Q3 25
$5.8B
$36.6M
Q2 25
$5.1B
$51.1M
Q1 25
$1.4B
$16.9M
Q4 24
$1.3B
$9.8M
Q3 24
$1.2B
$71.6M
Q2 24
$1.3B
$279.9M
Total Debt
RKT
RKT
SMG
SMG
Q1 26
$2.3B
Q4 25
Q3 25
$2.1B
Q2 25
Q1 25
Q4 24
Q3 24
$2.2B
Q2 24
Stockholders' Equity
RKT
RKT
SMG
SMG
Q1 26
Q4 25
$22.9B
$-500.6M
Q3 25
$8.9B
$-357.5M
Q2 25
$7.4B
$-170.9M
Q1 25
$8.6B
$-290.1M
Q4 24
$9.0B
$-479.5M
Q3 24
$8.4B
$-390.6M
Q2 24
$8.8B
$-146.2M
Total Assets
RKT
RKT
SMG
SMG
Q1 26
$3.4B
Q4 25
$60.7B
$3.0B
Q3 25
$33.6B
$2.7B
Q2 25
$30.4B
$3.1B
Q1 25
$25.3B
$3.5B
Q4 24
$24.5B
$3.2B
Q3 24
$25.1B
$2.9B
Q2 24
$23.6B
$3.5B

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
RKT
RKT
SMG
SMG
Operating Cash FlowLast quarter
$-1.2B
Free Cash FlowOCF − Capex
$-1.3B
FCF MarginFCF / Revenue
-47.2%
Capex IntensityCapex / Revenue
1.5%
Cash ConversionOCF / Net Profit
-18.08×
TTM Free Cash FlowTrailing 4 quarters
$-4.0B

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
RKT
RKT
SMG
SMG
Q1 26
Q4 25
$-1.2B
$-370.4M
Q3 25
$-50.3M
$174.1M
Q2 25
$-1.9B
$454.4M
Q1 25
$-797.0M
$188.1M
Q4 24
$1.8B
$-445.3M
Q3 24
$-1.3B
$118.5M
Q2 24
$-122.3M
$588.0M
Free Cash Flow
RKT
RKT
SMG
SMG
Q1 26
Q4 25
$-1.3B
$-390.4M
Q3 25
$-71.8M
$131.2M
Q2 25
$-1.9B
$437.5M
Q1 25
$-811.0M
$179.8M
Q4 24
$1.8B
$-474.6M
Q3 24
$-1.4B
$101.9M
Q2 24
$-138.3M
$574.8M
FCF Margin
RKT
RKT
SMG
SMG
Q1 26
Q4 25
-47.2%
-110.2%
Q3 25
-4.5%
33.9%
Q2 25
-137.2%
36.8%
Q1 25
-78.2%
12.7%
Q4 24
103.1%
-113.9%
Q3 24
-209.6%
24.6%
Q2 24
-10.6%
47.8%
Capex Intensity
RKT
RKT
SMG
SMG
Q1 26
Q4 25
1.5%
5.6%
Q3 25
1.3%
11.1%
Q2 25
1.1%
1.4%
Q1 25
1.4%
0.6%
Q4 24
1.1%
7.0%
Q3 24
2.9%
4.0%
Q2 24
1.2%
1.1%
Cash Conversion
RKT
RKT
SMG
SMG
Q1 26
Q4 25
-18.08×
Q3 25
Q2 25
3.05×
Q1 25
0.86×
Q4 24
54.42×
Q3 24
Q2 24
-94.46×
4.45×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

RKT
RKT

Other$1.4B51%
Direct To Customer Segment$945.8M35%
Partner Network Segment$216.7M8%
Subscription Revenue$91.3M3%
Closing Fees$47.1M2%
Appraisal Revenue$10.7M0%

SMG
SMG

Segment breakdown not available.

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