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Side-by-side financial comparison of ROKU, INC (ROKU) and STIFEL FINANCIAL CORP (SF). Click either name above to swap in a different company.

ROKU, INC is the larger business by last-quarter revenue ($1.2B vs $1.1B, roughly 1.1× STIFEL FINANCIAL CORP). STIFEL FINANCIAL CORP runs the higher net margin — 23.5% vs -2.2%, a 25.7% gap on every dollar of revenue. On growth, STIFEL FINANCIAL CORP posted the faster year-over-year revenue change (23.0% vs -18.3%). STIFEL FINANCIAL CORP produced more free cash flow last quarter ($369.0M vs $298.4M). Over the past eight quarters, STIFEL FINANCIAL CORP's revenue compounded faster (21.1% CAGR vs 13.6%).

Roku, Inc. is an American streaming technology company. Founded in 2002 by Anthony Wood, it produces digital media players and TVs, distributes streaming services and operates an ad business on its platform. Roku is the U.S. market leader in streaming video distribution, reaching 145 million people as of 2024. The company also operates in Australia, Canada, France, Germany, the U.K., and Latin America.

Stifel Financial Corp. is an American multinational independent investment bank and financial services company created under the Stifel name in July 1983 and listed on the New York Stock Exchange on November 24, 1986. Its predecessor company was founded in 1890 as the Altheimer and Rawlings Investment Company and is headquartered in downtown St. Louis, Missouri.

ROKU vs SF — Head-to-Head

Bigger by revenue
ROKU
ROKU
1.1× larger
ROKU
$1.2B
$1.1B
SF
Growing faster (revenue YoY)
SF
SF
+41.3% gap
SF
23.0%
-18.3%
ROKU
Higher net margin
SF
SF
25.7% more per $
SF
23.5%
-2.2%
ROKU
More free cash flow
SF
SF
$70.6M more FCF
SF
$369.0M
$298.4M
ROKU
Faster 2-yr revenue CAGR
SF
SF
Annualised
SF
21.1%
13.6%
ROKU

Income Statement — Q1 FY2026 vs Q4 FY2025

Metric
ROKU
ROKU
SF
SF
Revenue
$1.2B
$1.1B
Net Profit
$-27.4M
$264.4M
Gross Margin
35.6%
Operating Margin
59.7%
27.3%
Net Margin
-2.2%
23.5%
Revenue YoY
-18.3%
23.0%
Net Profit YoY
-361.0%
8.3%
EPS (diluted)
$0.57
$2.30

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
ROKU
ROKU
SF
SF
Q1 26
$1.2B
Q4 25
$1.4B
$1.1B
Q3 25
$1.2B
$962.6M
Q2 25
$1.1B
$838.9M
Q1 25
$1.0B
$842.5M
Q4 24
$1.2B
$916.0M
Q3 24
$1.1B
$810.9M
Q2 24
$968.2M
$798.9M
Net Profit
ROKU
ROKU
SF
SF
Q1 26
$-27.4M
Q4 25
$80.5M
$264.4M
Q3 25
$24.8M
$211.4M
Q2 25
$10.5M
$155.1M
Q1 25
$-27.4M
$53.0M
Q4 24
$-35.5M
$244.0M
Q3 24
$-9.0M
$158.5M
Q2 24
$-34.0M
$165.3M
Gross Margin
ROKU
ROKU
SF
SF
Q1 26
35.6%
Q4 25
43.5%
Q3 25
43.4%
Q2 25
44.8%
Q1 25
43.6%
Q4 24
42.7%
Q3 24
45.2%
Q2 24
43.9%
Operating Margin
ROKU
ROKU
SF
SF
Q1 26
59.7%
Q4 25
4.7%
27.3%
Q3 25
0.8%
29.7%
Q2 25
-2.1%
25.5%
Q1 25
-5.7%
7.5%
Q4 24
-3.3%
29.1%
Q3 24
-3.4%
26.7%
Q2 24
-7.4%
28.4%
Net Margin
ROKU
ROKU
SF
SF
Q1 26
-2.2%
Q4 25
5.8%
23.5%
Q3 25
2.0%
22.0%
Q2 25
0.9%
18.5%
Q1 25
-2.7%
6.3%
Q4 24
-3.0%
26.6%
Q3 24
-0.9%
19.5%
Q2 24
-3.5%
20.7%
EPS (diluted)
ROKU
ROKU
SF
SF
Q1 26
$0.57
Q4 25
$0.55
$2.30
Q3 25
$0.16
$1.84
Q2 25
$0.07
$1.34
Q1 25
$-0.19
$0.39
Q4 24
$-0.24
$2.10
Q3 24
$-0.06
$1.34
Q2 24
$-0.24
$1.41

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
ROKU
ROKU
SF
SF
Cash + ST InvestmentsLiquidity on hand
$2.4B
$2.3B
Total DebtLower is stronger
$617.4M
Stockholders' EquityBook value
$2.7B
$6.0B
Total Assets
$4.4B
$41.3B
Debt / EquityLower = less leverage
0.10×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
ROKU
ROKU
SF
SF
Q1 26
$2.4B
Q4 25
$2.3B
$2.3B
Q3 25
$2.3B
$3.2B
Q2 25
$2.3B
$1.9B
Q1 25
$2.3B
$2.7B
Q4 24
$2.2B
$2.6B
Q3 24
$2.1B
$1.9B
Q2 24
$2.1B
$2.6B
Total Debt
ROKU
ROKU
SF
SF
Q1 26
Q4 25
$617.4M
Q3 25
$617.2M
Q2 25
$617.0M
Q1 25
$616.8M
Q4 24
$616.6M
Q3 24
$616.4M
Q2 24
$1.1B
Stockholders' Equity
ROKU
ROKU
SF
SF
Q1 26
$2.7B
Q4 25
$2.7B
$6.0B
Q3 25
$2.6B
$5.8B
Q2 25
$2.6B
$5.6B
Q1 25
$2.5B
$5.5B
Q4 24
$2.5B
$5.7B
Q3 24
$2.5B
$5.6B
Q2 24
$2.4B
$5.4B
Total Assets
ROKU
ROKU
SF
SF
Q1 26
$4.4B
Q4 25
$4.4B
$41.3B
Q3 25
$4.4B
$41.7B
Q2 25
$4.3B
$39.9B
Q1 25
$4.2B
$40.4B
Q4 24
$4.3B
$39.9B
Q3 24
$4.3B
$38.9B
Q2 24
$4.1B
$37.8B
Debt / Equity
ROKU
ROKU
SF
SF
Q1 26
Q4 25
0.10×
Q3 25
0.11×
Q2 25
0.11×
Q1 25
0.11×
Q4 24
0.11×
Q3 24
0.11×
Q2 24
0.21×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
ROKU
ROKU
SF
SF
Operating Cash FlowLast quarter
$199.1M
$382.4M
Free Cash FlowOCF − Capex
$298.4M
$369.0M
FCF MarginFCF / Revenue
23.9%
32.7%
Capex IntensityCapex / Revenue
1.2%
Cash ConversionOCF / Net Profit
1.45×
TTM Free Cash FlowTrailing 4 quarters
$640.0M
$1.1B

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
ROKU
ROKU
SF
SF
Q1 26
$199.1M
Q4 25
$107.7M
$382.4M
Q3 25
$127.6M
$338.3M
Q2 25
$109.7M
$607.5M
Q1 25
$138.7M
$-211.2M
Q4 24
$79.3M
$694.6M
Q3 24
$68.7M
$198.3M
Q2 24
$23.4M
$207.2M
Free Cash Flow
ROKU
ROKU
SF
SF
Q1 26
$298.4M
Q4 25
$106.6M
$369.0M
Q3 25
$126.5M
$321.1M
Q2 25
$108.6M
$592.7M
Q1 25
$136.8M
$-227.8M
Q4 24
$76.8M
$677.2M
Q3 24
$67.6M
$185.6M
Q2 24
$22.5M
$173.3M
FCF Margin
ROKU
ROKU
SF
SF
Q1 26
23.9%
Q4 25
7.6%
32.7%
Q3 25
10.4%
33.4%
Q2 25
9.8%
70.6%
Q1 25
13.4%
-27.0%
Q4 24
6.4%
73.9%
Q3 24
6.4%
22.9%
Q2 24
2.3%
21.7%
Capex Intensity
ROKU
ROKU
SF
SF
Q1 26
Q4 25
0.1%
1.2%
Q3 25
0.1%
1.8%
Q2 25
0.1%
1.8%
Q1 25
0.2%
2.0%
Q4 24
0.2%
1.9%
Q3 24
0.1%
1.6%
Q2 24
0.1%
4.2%
Cash Conversion
ROKU
ROKU
SF
SF
Q1 26
Q4 25
1.34×
1.45×
Q3 25
5.14×
1.60×
Q2 25
10.45×
3.92×
Q1 25
-3.99×
Q4 24
2.85×
Q3 24
1.25×
Q2 24
1.25×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

ROKU
ROKU

Advertising$612.7M49%
Subscriptions$518.5M42%
Devices$117.6M9%

SF
SF

Segment breakdown not available.

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