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Side-by-side financial comparison of Sinclair, Inc. (SBGI) and E.W. SCRIPPS Co (SSP). Click either name above to swap in a different company.
Sinclair, Inc. is the larger business by last-quarter revenue ($836.0M vs $560.3M, roughly 1.5× E.W. SCRIPPS Co). Sinclair, Inc. runs the higher net margin — 13.0% vs -5.1%, a 18.1% gap on every dollar of revenue. On growth, Sinclair, Inc. posted the faster year-over-year revenue change (-16.7% vs -23.1%). Sinclair, Inc. produced more free cash flow last quarter ($79.0M vs $31.2M). Over the past eight quarters, Sinclair, Inc.'s revenue compounded faster (2.4% CAGR vs -0.1%).
Sinclair, Inc., doing business as Sinclair Broadcast Group, is a publicly traded American telecommunications conglomerate that is controlled by the descendants of company founder Julian Sinclair Smith. Headquartered in the Baltimore suburb of Cockeysville, Maryland, the company is the second-largest television station operator in the United States by number of stations after Nexstar Media Group, owning or operating 193 stations across the country in over 100 markets, covering 40% of American ...
The E. W. Scripps Company, also known as Scripps, is an American broadcasting company founded in 1878 as a chain of daily newspapers by Edward Willis "E. W." Scripps and his sister, Ellen Browning Scripps. It was also formerly a media conglomerate. The company is headquartered at the Scripps Center in Cincinnati, Ohio. Its corporate motto is "Give light and the people will find their own way", which is symbolized by the media empire's longtime lighthouse logo.
SBGI vs SSP — Head-to-Head
Income Statement — Q4 2025 vs Q4 2025
| Metric | | |
|---|---|---|
| Revenue | $836.0M | $560.3M |
| Net Profit | $109.0M | $-28.5M |
| Gross Margin | — | — |
| Operating Margin | 9.6% | 7.5% |
| Net Margin | 13.0% | -5.1% |
| Revenue YoY | -16.7% | -23.1% |
| Net Profit YoY | -38.1% | -129.9% |
| EPS (diluted) | $1.62 | $-0.51 |
Green = leading value per metric. Periods may differ when fiscal calendars don't align.
8-Quarter Revenue & Profit Trend
Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.
| Q4 25 | $836.0M | $560.3M | ||
| Q3 25 | $773.0M | $525.9M | ||
| Q2 25 | $784.0M | $540.1M | ||
| Q1 25 | $776.0M | $524.4M | ||
| Q4 24 | $1.0B | $728.4M | ||
| Q3 24 | $917.0M | $646.3M | ||
| Q2 24 | $829.0M | $573.6M | ||
| Q1 24 | $798.0M | $561.5M |
| Q4 25 | $109.0M | $-28.5M | ||
| Q3 25 | $-1.0M | $-33.0M | ||
| Q2 25 | $-64.0M | $-36.0M | ||
| Q1 25 | $-156.0M | $-3.5M | ||
| Q4 24 | $176.0M | $95.4M | ||
| Q3 24 | $94.0M | $47.8M | ||
| Q2 24 | $17.0M | $1.4M | ||
| Q1 24 | $23.0M | $1.6M |
| Q4 25 | 9.6% | 7.5% | ||
| Q3 25 | 7.5% | 7.2% | ||
| Q2 25 | 2.7% | 14.2% | ||
| Q1 25 | 1.8% | 5.2% | ||
| Q4 24 | 26.5% | 26.3% | ||
| Q3 24 | 19.5% | 18.8% | ||
| Q2 24 | 7.7% | 9.7% | ||
| Q1 24 | 5.3% | 7.7% |
| Q4 25 | 13.0% | -5.1% | ||
| Q3 25 | -0.1% | -6.3% | ||
| Q2 25 | -8.2% | -6.7% | ||
| Q1 25 | -20.1% | -0.7% | ||
| Q4 24 | 17.5% | 13.1% | ||
| Q3 24 | 10.3% | 7.4% | ||
| Q2 24 | 2.1% | 0.2% | ||
| Q1 24 | 2.9% | 0.3% |
| Q4 25 | $1.62 | $-0.51 | ||
| Q3 25 | $-0.02 | $-0.55 | ||
| Q2 25 | $-0.91 | $-0.59 | ||
| Q1 25 | $-2.30 | $-0.22 | ||
| Q4 24 | $2.64 | $0.94 | ||
| Q3 24 | $1.43 | $0.37 | ||
| Q2 24 | $0.27 | $-0.15 | ||
| Q1 24 | $0.35 | $-0.15 |
Balance Sheet & Financial Strength
Snapshot of each company's liquidity, leverage and book value from the latest quarter.
| Metric | | |
|---|---|---|
| Cash + ST InvestmentsLiquidity on hand | $866.0M | $27.9M |
| Total DebtLower is stronger | $4.4B | — |
| Stockholders' EquityBook value | $443.0M | $1.2B |
| Total Assets | $5.9B | $5.0B |
| Debt / EquityLower = less leverage | 9.84× | — |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $866.0M | $27.9M | ||
| Q3 25 | $526.0M | $54.7M | ||
| Q2 25 | $616.0M | $31.7M | ||
| Q1 25 | $631.0M | $24.0M | ||
| Q4 24 | $697.0M | $23.9M | ||
| Q3 24 | $536.0M | $34.6M | ||
| Q2 24 | $378.0M | $26.7M | ||
| Q1 24 | $655.0M | $30.2M |
| Q4 25 | $4.4B | — | ||
| Q3 25 | $4.1B | — | ||
| Q2 25 | $4.1B | — | ||
| Q1 25 | $4.2B | — | ||
| Q4 24 | $4.1B | $2.6B | ||
| Q3 24 | $4.1B | — | ||
| Q2 24 | $4.1B | — | ||
| Q1 24 | $4.1B | — |
| Q4 25 | $443.0M | $1.2B | ||
| Q3 25 | $347.0M | $1.3B | ||
| Q2 25 | $361.0M | $1.3B | ||
| Q1 25 | $436.0M | $1.3B | ||
| Q4 24 | $583.0M | $1.3B | ||
| Q3 24 | $415.0M | $1.2B | ||
| Q2 24 | $340.0M | $1.2B | ||
| Q1 24 | $333.0M | $1.2B |
| Q4 25 | $5.9B | $5.0B | ||
| Q3 25 | $5.6B | $5.1B | ||
| Q2 25 | $5.7B | $5.1B | ||
| Q1 25 | $5.8B | $5.1B | ||
| Q4 24 | $5.9B | $5.2B | ||
| Q3 24 | $5.8B | $5.3B | ||
| Q2 24 | $5.7B | $5.3B | ||
| Q1 24 | $6.0B | $5.3B |
| Q4 25 | 9.84× | — | ||
| Q3 25 | 11.75× | — | ||
| Q2 25 | 11.30× | — | ||
| Q1 25 | 9.56× | — | ||
| Q4 24 | 7.02× | 1.98× | ||
| Q3 24 | 9.86× | — | ||
| Q2 24 | 12.08× | — | ||
| Q1 24 | 12.35× | — |
Cash Flow & Capital Efficiency
How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.
| Metric | | |
|---|---|---|
| Operating Cash FlowLast quarter | $98.0M | $45.1M |
| Free Cash FlowOCF − Capex | $79.0M | $31.2M |
| FCF MarginFCF / Revenue | 9.4% | 5.6% |
| Capex IntensityCapex / Revenue | 2.3% | 2.5% |
| Cash ConversionOCF / Net Profit | 0.90× | — |
| TTM Free Cash FlowTrailing 4 quarters | $115.0M | $6.5M |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $98.0M | $45.1M | ||
| Q3 25 | $-36.0M | $21.8M | ||
| Q2 25 | $122.0M | $-10.5M | ||
| Q1 25 | $5.0M | $-3.3M | ||
| Q4 24 | $198.0M | $153.3M | ||
| Q3 24 | $210.0M | $140.6M | ||
| Q2 24 | $-306.0M | $26.4M | ||
| Q1 24 | $-4.0M | $45.4M |
| Q4 25 | $79.0M | $31.2M | ||
| Q3 25 | $-58.0M | $6.4M | ||
| Q2 25 | $105.0M | $-22.7M | ||
| Q1 25 | $-11.0M | $-8.4M | ||
| Q4 24 | $175.0M | $146.9M | ||
| Q3 24 | $193.0M | $127.4M | ||
| Q2 24 | $-329.0M | $2.8M | ||
| Q1 24 | $-25.0M | $23.3M |
| Q4 25 | 9.4% | 5.6% | ||
| Q3 25 | -7.5% | 1.2% | ||
| Q2 25 | 13.4% | -4.2% | ||
| Q1 25 | -1.4% | -1.6% | ||
| Q4 24 | 17.4% | 20.2% | ||
| Q3 24 | 21.0% | 19.7% | ||
| Q2 24 | -39.7% | 0.5% | ||
| Q1 24 | -3.1% | 4.1% |
| Q4 25 | 2.3% | 2.5% | ||
| Q3 25 | 2.8% | 2.9% | ||
| Q2 25 | 2.2% | 2.3% | ||
| Q1 25 | 2.1% | 1.0% | ||
| Q4 24 | 2.3% | 0.9% | ||
| Q3 24 | 1.9% | 2.0% | ||
| Q2 24 | 2.8% | 4.1% | ||
| Q1 24 | 2.6% | 3.9% |
| Q4 25 | 0.90× | — | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | 1.13× | 1.61× | ||
| Q3 24 | 2.23× | 2.94× | ||
| Q2 24 | -18.00× | 18.45× | ||
| Q1 24 | -0.17× | 27.94× |
Financial Flow Comparison
Revenue → gross profit → operating profit → net profit for each company.
Revenue Breakdown by Segment
SBGI
| Distribution Revenue | $384.0M | 46% |
| Core Advertising Revenue | $312.0M | 37% |
| Tennis Segment | $62.0M | 7% |
| Other | $40.0M | 5% |
| Other Media Non Media Revenuesand Intercompany Revenues | $24.0M | 3% |
| Political Advertising Revenue | $14.0M | 2% |
SSP
| Local Media Segment | $355.1M | 63% |
| Scripps Networks | $199.5M | 36% |
| Political Advertising Revenue | $10.0M | 2% |
