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Side-by-side financial comparison of SEMrush Holdings, Inc. (SEMR) and WD 40 CO (WDFC). Click either name above to swap in a different company.

WD 40 CO is the larger business by last-quarter revenue ($154.4M vs $117.7M, roughly 1.3× SEMrush Holdings, Inc.). WD 40 CO runs the higher net margin — 11.3% vs -9.4%, a 20.7% gap on every dollar of revenue. On growth, SEMrush Holdings, Inc. posted the faster year-over-year revenue change (14.6% vs 0.6%). SEMrush Holdings, Inc. produced more free cash flow last quarter ($14.8M vs $9.1M). Over the past eight quarters, SEMrush Holdings, Inc.'s revenue compounded faster (17.1% CAGR vs 5.4%).

Semrush Holdings, Inc. is an American public company that has a SaaS platform known as Semrush. The platform is used for keyword research, competitive analysis, site audits, backlink tracking, domain authority tracking, and online visibility insights. The keyword research tool provides various data points on each keyword. The platform also collects information about online keywords gathered from Google and Bing search engines. It was released by Boston-based company Semrush Inc, founded by Ol...

WD-40 Company is a global consumer and industrial goods manufacturer best known for its signature multi-purpose lubricant of the same name. Its product portfolio includes cleaners, degreasers, rust removers and specialty lubricants, serving retail, industrial and automotive markets across more than 170 countries and regions worldwide.

SEMR vs WDFC — Head-to-Head

Bigger by revenue
WDFC
WDFC
1.3× larger
WDFC
$154.4M
$117.7M
SEMR
Growing faster (revenue YoY)
SEMR
SEMR
+14.0% gap
SEMR
14.6%
0.6%
WDFC
Higher net margin
WDFC
WDFC
20.7% more per $
WDFC
11.3%
-9.4%
SEMR
More free cash flow
SEMR
SEMR
$5.8M more FCF
SEMR
$14.8M
$9.1M
WDFC
Faster 2-yr revenue CAGR
SEMR
SEMR
Annualised
SEMR
17.1%
5.4%
WDFC

Income Statement — Q4 FY2025 vs Q1 FY2026

Metric
SEMR
SEMR
WDFC
WDFC
Revenue
$117.7M
$154.4M
Net Profit
$-11.1M
$17.5M
Gross Margin
80.4%
56.2%
Operating Margin
-11.8%
15.1%
Net Margin
-9.4%
11.3%
Revenue YoY
14.6%
0.6%
Net Profit YoY
-431.8%
-7.8%
EPS (diluted)
$-0.09
$1.28

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
SEMR
SEMR
WDFC
WDFC
Q4 25
$117.7M
$154.4M
Q3 25
$112.1M
$163.5M
Q2 25
$108.9M
$156.9M
Q1 25
$105.0M
$146.1M
Q4 24
$102.6M
$153.5M
Q3 24
$97.4M
$156.0M
Q2 24
$91.0M
$155.0M
Q1 24
$85.8M
$139.1M
Net Profit
SEMR
SEMR
WDFC
WDFC
Q4 25
$-11.1M
$17.5M
Q3 25
$-2.1M
$21.2M
Q2 25
$-6.6M
$21.0M
Q1 25
$849.0K
$29.9M
Q4 24
$3.3M
$18.9M
Q3 24
$1.1M
$16.8M
Q2 24
$1.7M
$19.8M
Q1 24
$2.1M
$15.5M
Gross Margin
SEMR
SEMR
WDFC
WDFC
Q4 25
80.4%
56.2%
Q3 25
80.2%
54.7%
Q2 25
80.6%
56.2%
Q1 25
81.1%
54.6%
Q4 24
81.7%
54.8%
Q3 24
82.5%
54.1%
Q2 24
83.6%
53.1%
Q1 24
82.9%
52.4%
Operating Margin
SEMR
SEMR
WDFC
WDFC
Q4 25
-11.8%
15.1%
Q3 25
-4.0%
17.1%
Q2 25
-4.0%
17.4%
Q1 25
-0.1%
15.9%
Q4 24
1.7%
16.4%
Q3 24
1.8%
15.4%
Q2 24
3.7%
17.5%
Q1 24
1.7%
15.1%
Net Margin
SEMR
SEMR
WDFC
WDFC
Q4 25
-9.4%
11.3%
Q3 25
-1.9%
13.0%
Q2 25
-6.0%
13.4%
Q1 25
0.8%
20.4%
Q4 24
3.3%
12.3%
Q3 24
1.1%
10.8%
Q2 24
1.8%
12.8%
Q1 24
2.5%
11.2%
EPS (diluted)
SEMR
SEMR
WDFC
WDFC
Q4 25
$-0.09
$1.28
Q3 25
$-0.01
$1.57
Q2 25
$-0.04
$1.54
Q1 25
$0.01
$2.19
Q4 24
$0.03
$1.39
Q3 24
$0.01
$1.23
Q2 24
$0.01
$1.46
Q1 24
$0.01
$1.14

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
SEMR
SEMR
WDFC
WDFC
Cash + ST InvestmentsLiquidity on hand
$264.3M
$48.6M
Total DebtLower is stronger
$85.7M
Stockholders' EquityBook value
$288.6M
$264.1M
Total Assets
$454.1M
$459.7M
Debt / EquityLower = less leverage
0.32×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
SEMR
SEMR
WDFC
WDFC
Q4 25
$264.3M
$48.6M
Q3 25
$80.8M
$58.1M
Q2 25
$54.3M
$51.7M
Q1 25
$64.7M
$53.0M
Q4 24
$48.9M
$54.9M
Q3 24
$45.1M
$46.7M
Q2 24
$69.6M
$45.3M
Q1 24
$41.4M
$55.4M
Total Debt
SEMR
SEMR
WDFC
WDFC
Q4 25
$85.7M
Q3 25
$86.2M
Q2 25
$85.6M
Q1 25
$84.4M
Q4 24
$84.6M
Q3 24
$86.0M
Q2 24
$85.5M
Q1 24
$85.9M
Stockholders' Equity
SEMR
SEMR
WDFC
WDFC
Q4 25
$288.6M
$264.1M
Q3 25
$289.7M
$268.2M
Q2 25
$279.0M
$257.1M
Q1 25
$268.7M
$242.1M
Q4 24
$256.6M
$226.3M
Q3 24
$248.5M
$230.5M
Q2 24
$235.6M
$222.2M
Q1 24
$226.0M
$216.3M
Total Assets
SEMR
SEMR
WDFC
WDFC
Q4 25
$454.1M
$459.7M
Q3 25
$450.4M
$475.8M
Q2 25
$424.9M
$456.0M
Q1 25
$416.5M
$458.3M
Q4 24
$390.9M
$447.3M
Q3 24
$383.8M
$449.0M
Q2 24
$372.9M
$443.6M
Q1 24
$341.7M
$442.0M
Debt / Equity
SEMR
SEMR
WDFC
WDFC
Q4 25
0.32×
Q3 25
0.32×
Q2 25
0.33×
Q1 25
0.35×
Q4 24
0.37×
Q3 24
0.37×
Q2 24
0.38×
Q1 24
0.40×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
SEMR
SEMR
WDFC
WDFC
Operating Cash FlowLast quarter
$14.9M
$10.0M
Free Cash FlowOCF − Capex
$14.8M
$9.1M
FCF MarginFCF / Revenue
12.6%
5.9%
Capex IntensityCapex / Revenue
0.1%
0.6%
Cash ConversionOCF / Net Profit
0.57×
TTM Free Cash FlowTrailing 4 quarters
$57.8M
$78.2M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
SEMR
SEMR
WDFC
WDFC
Q4 25
$14.9M
$10.0M
Q3 25
$21.9M
$29.9M
Q2 25
$684.0K
$35.1M
Q1 25
$22.1M
$8.0M
Q4 24
$11.9M
$14.9M
Q3 24
$8.1M
$27.2M
Q2 24
$12.1M
$19.9M
Q1 24
$14.8M
$18.0M
Free Cash Flow
SEMR
SEMR
WDFC
WDFC
Q4 25
$14.8M
$9.1M
Q3 25
$21.5M
$28.6M
Q2 25
$80.0K
$34.0M
Q1 25
$21.4M
$6.6M
Q4 24
$11.5M
$14.2M
Q3 24
$7.6M
$26.4M
Q2 24
$10.0M
$18.7M
Q1 24
$14.0M
$16.7M
FCF Margin
SEMR
SEMR
WDFC
WDFC
Q4 25
12.6%
5.9%
Q3 25
19.2%
17.5%
Q2 25
0.1%
21.6%
Q1 25
20.4%
4.5%
Q4 24
11.2%
9.3%
Q3 24
7.8%
16.9%
Q2 24
11.0%
12.0%
Q1 24
16.3%
12.0%
Capex Intensity
SEMR
SEMR
WDFC
WDFC
Q4 25
0.1%
0.6%
Q3 25
0.4%
0.8%
Q2 25
0.6%
0.7%
Q1 25
0.7%
0.9%
Q4 24
0.4%
0.5%
Q3 24
0.5%
0.5%
Q2 24
2.4%
0.8%
Q1 24
0.9%
0.9%
Cash Conversion
SEMR
SEMR
WDFC
WDFC
Q4 25
0.57×
Q3 25
1.41×
Q2 25
1.67×
Q1 25
26.04×
0.27×
Q4 24
3.57×
0.79×
Q3 24
7.44×
1.62×
Q2 24
7.32×
1.00×
Q1 24
6.91×
1.16×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

SEMR
SEMR

Segment breakdown not available.

WDFC
WDFC

Other$82.6M53%
WD40Multi Use Product$56.0M36%
WD40Specialist$9.0M6%
Other Maintenance Products$4.0M3%
Homecare And Cleaning Products$2.7M2%

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