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Side-by-side financial comparison of SAGA COMMUNICATIONS INC (SGA) and WESTWOOD HOLDINGS GROUP INC (WHG). Click either name above to swap in a different company.

SAGA COMMUNICATIONS INC is the larger business by last-quarter revenue ($26.5M vs $25.0M, roughly 1.1× WESTWOOD HOLDINGS GROUP INC). WESTWOOD HOLDINGS GROUP INC runs the higher net margin — 3.1% vs -26.1%, a 29.2% gap on every dollar of revenue. On growth, WESTWOOD HOLDINGS GROUP INC posted the faster year-over-year revenue change (7.4% vs -9.3%). Over the past eight quarters, WESTWOOD HOLDINGS GROUP INC's revenue compounded faster (4.9% CAGR vs 2.4%).

Saga is a British company focused on serving the needs of those aged 50 and over, originally owned by its founder, later acquired by private equity, and ultimately listed on the London Stock Exchange. It has 2.7 million customers. The company operates sites on the Kent and Sussex coast: Enbrook Park and Priory Square. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.

Westwood Studios, Inc. was an American video game developer based in Las Vegas, Nevada. It was founded by Brett Sperry and Louis Castle in 1985 as Brelous Software, but got changed after 2 months into Westwood Associates and was renamed to Westwood Studios when Virgin Games bought the company in 1992. The company was bought by Electronic Arts alongside Virgin Interactive's North American operations in 1998. In January 2003, it was announced that Westwood, alongside Westwood Pacific, would be ...

SGA vs WHG — Head-to-Head

Bigger by revenue
SGA
SGA
1.1× larger
SGA
$26.5M
$25.0M
WHG
Growing faster (revenue YoY)
WHG
WHG
+16.6% gap
WHG
7.4%
-9.3%
SGA
Higher net margin
WHG
WHG
29.2% more per $
WHG
3.1%
-26.1%
SGA
Faster 2-yr revenue CAGR
WHG
WHG
Annualised
WHG
4.9%
2.4%
SGA

Income Statement — Q4 FY2025 vs Q1 FY2026

Metric
SGA
SGA
WHG
WHG
Revenue
$26.5M
$25.0M
Net Profit
$-6.9M
$782.0K
Gross Margin
Operating Margin
-36.0%
Net Margin
-26.1%
3.1%
Revenue YoY
-9.3%
7.4%
Net Profit YoY
-645.3%
EPS (diluted)
$-1.07
$0.09

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
SGA
SGA
WHG
WHG
Q1 26
$25.0M
Q4 25
$26.5M
$27.1M
Q3 25
$28.2M
$24.3M
Q2 25
$28.2M
$23.1M
Q1 25
$24.2M
$23.3M
Q4 24
$29.2M
$46.5M
Q3 24
$28.7M
$23.7M
Q2 24
$29.7M
$22.7M
Net Profit
SGA
SGA
WHG
WHG
Q1 26
$782.0K
Q4 25
$-6.9M
$1.8M
Q3 25
$-532.0K
$3.7M
Q2 25
$1.1M
$1.0M
Q1 25
$-1.6M
$478.0K
Q4 24
$1.3M
$3.7M
Q3 24
$1.3M
$-1.2M
Q2 24
$2.5M
$-378.0K
Operating Margin
SGA
SGA
WHG
WHG
Q1 26
Q4 25
-36.0%
8.0%
Q3 25
-2.2%
8.3%
Q2 25
5.0%
3.8%
Q1 25
-9.5%
-0.3%
Q4 24
3.4%
10.0%
Q3 24
5.7%
-2.1%
Q2 24
7.2%
-18.4%
Net Margin
SGA
SGA
WHG
WHG
Q1 26
3.1%
Q4 25
-26.1%
6.8%
Q3 25
-1.9%
15.4%
Q2 25
4.0%
4.5%
Q1 25
-6.5%
2.1%
Q4 24
4.3%
14.5%
Q3 24
4.4%
-5.0%
Q2 24
8.4%
-1.7%
EPS (diluted)
SGA
SGA
WHG
WHG
Q1 26
$0.09
Q4 25
$-1.07
$0.21
Q3 25
$-0.08
$0.41
Q2 25
$0.18
$0.12
Q1 25
$-0.25
$0.05
Q4 24
$0.20
$0.45
Q3 24
$0.20
$-0.15
Q2 24
$0.40
$-0.05

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
SGA
SGA
WHG
WHG
Cash + ST InvestmentsLiquidity on hand
$31.8M
$23.4M
Total DebtLower is stronger
$5.0M
Stockholders' EquityBook value
$151.5M
$126.1M
Total Assets
$201.3M
$150.4M
Debt / EquityLower = less leverage
0.03×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
SGA
SGA
WHG
WHG
Q1 26
$23.4M
Q4 25
$31.8M
$47.7M
Q3 25
$26.3M
$41.3M
Q2 25
$24.9M
$35.2M
Q1 25
$27.0M
$29.1M
Q4 24
$27.8M
$46.5M
Q3 24
$28.7M
$48.3M
Q2 24
$24.1M
$44.1M
Total Debt
SGA
SGA
WHG
WHG
Q1 26
Q4 25
$5.0M
Q3 25
$5.0M
Q2 25
$5.0M
Q1 25
$5.0M
Q4 24
$5.0M
Q3 24
$5.0M
Q2 24
$5.0M
Stockholders' Equity
SGA
SGA
WHG
WHG
Q1 26
$126.1M
Q4 25
$151.5M
$125.6M
Q3 25
$162.1M
$123.9M
Q2 25
$163.7M
$122.4M
Q1 25
$163.6M
$121.4M
Q4 24
$165.9M
$120.3M
Q3 24
$166.0M
$120.4M
Q2 24
$165.8M
$120.5M
Total Assets
SGA
SGA
WHG
WHG
Q1 26
$150.4M
Q4 25
$201.3M
$162.3M
Q3 25
$218.4M
$154.0M
Q2 25
$218.9M
$146.3M
Q1 25
$219.3M
$135.0M
Q4 24
$221.7M
$150.0M
Q3 24
$223.2M
$151.5M
Q2 24
$221.6M
$147.4M
Debt / Equity
SGA
SGA
WHG
WHG
Q1 26
Q4 25
0.03×
Q3 25
0.03×
Q2 25
0.03×
Q1 25
0.03×
Q4 24
0.03×
Q3 24
0.03×
Q2 24
0.03×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
SGA
SGA
WHG
WHG
Operating Cash FlowLast quarter
$-18.0K
$-2.6M
Free Cash FlowOCF − Capex
$-459.0K
FCF MarginFCF / Revenue
-1.7%
Capex IntensityCapex / Revenue
1.7%
Cash ConversionOCF / Net Profit
-3.28×
TTM Free Cash FlowTrailing 4 quarters
$2.4M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
SGA
SGA
WHG
WHG
Q1 26
$-2.6M
Q4 25
$-18.0K
$18.9M
Q3 25
$3.4M
$8.5M
Q2 25
$755.0K
$7.3M
Q1 25
$1.4M
$-4.9M
Q4 24
$3.6M
$21.1M
Q3 24
$5.1M
$529.0K
Q2 24
$1.2M
$3.6M
Free Cash Flow
SGA
SGA
WHG
WHG
Q1 26
Q4 25
$-459.0K
$18.8M
Q3 25
$2.8M
$8.5M
Q2 25
$-559.0K
Q1 25
$668.0K
$-4.9M
Q4 24
$3.1M
$21.0M
Q3 24
$4.5M
$519.0K
Q2 24
$-280.0K
$3.5M
FCF Margin
SGA
SGA
WHG
WHG
Q1 26
Q4 25
-1.7%
69.5%
Q3 25
9.8%
34.8%
Q2 25
-2.0%
Q1 25
2.8%
-21.1%
Q4 24
10.5%
45.2%
Q3 24
15.6%
2.2%
Q2 24
-0.9%
15.6%
Capex Intensity
SGA
SGA
WHG
WHG
Q1 26
Q4 25
1.7%
0.3%
Q3 25
2.1%
0.3%
Q2 25
4.7%
0.0%
Q1 25
2.9%
0.0%
Q4 24
1.9%
0.2%
Q3 24
2.2%
0.0%
Q2 24
5.1%
0.1%
Cash Conversion
SGA
SGA
WHG
WHG
Q1 26
-3.28×
Q4 25
10.29×
Q3 25
2.29×
Q2 25
0.67×
7.08×
Q1 25
-10.25×
Q4 24
2.86×
5.69×
Q3 24
4.02×
Q2 24
0.50×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

SGA
SGA

Broadcast Advertising Revenue Net$20.2M76%
Digital Advertising Revenue$4.3M16%
Other Revenue$1.9M7%

WHG
WHG

Asset-based$19.3M77%
Trust fees$5.3M21%

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