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Side-by-side financial comparison of Stran & Company, Inc. (SWAG) and Wheeler Real Estate Investment Trust, Inc. (WHLR). Click either name above to swap in a different company.

Stran & Company, Inc. is the larger business by last-quarter revenue ($28.9M vs $25.2M, roughly 1.1× Wheeler Real Estate Investment Trust, Inc.). Stran & Company, Inc. runs the higher net margin — 0.8% vs -80.5%, a 81.3% gap on every dollar of revenue. On growth, Stran & Company, Inc. posted the faster year-over-year revenue change (7.2% vs -8.8%). Wheeler Real Estate Investment Trust, Inc. produced more free cash flow last quarter ($4.0M vs $38.0K). Over the past eight quarters, Stran & Company, Inc.'s revenue compounded faster (24.0% CAGR vs -1.4%).

Stran & Company, Inc. provides branded promotional products, custom merchandise and integrated marketing solutions for corporate clients. It serves customers across retail, healthcare, technology, education and other sectors, supporting brand campaigns, customer engagement and employee incentive programs.

Cedar Realty Trust, Inc. is a real estate investment trust that invests in shopping centers. It is a subsidiary of Wheeler Real Estate Investment Trust. As of December 31, 2022, the company owned 19 properties with 2.9 million square feet of leasable space primarily in the Northeastern United States, including 7 properties in Pennsylvania. The company's major tenants are TJX Companies, Kohl's, Shaw's, Dollar Tree, and Walmart. The only notable property owned by the company is The Shoppes at T...

SWAG vs WHLR — Head-to-Head

Bigger by revenue
SWAG
SWAG
1.1× larger
SWAG
$28.9M
$25.2M
WHLR
Growing faster (revenue YoY)
SWAG
SWAG
+16.0% gap
SWAG
7.2%
-8.8%
WHLR
Higher net margin
SWAG
SWAG
81.3% more per $
SWAG
0.8%
-80.5%
WHLR
More free cash flow
WHLR
WHLR
$4.0M more FCF
WHLR
$4.0M
$38.0K
SWAG
Faster 2-yr revenue CAGR
SWAG
SWAG
Annualised
SWAG
24.0%
-1.4%
WHLR

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
SWAG
SWAG
WHLR
WHLR
Revenue
$28.9M
$25.2M
Net Profit
$243.0K
$-819.0K
Gross Margin
30.4%
Operating Margin
-0.1%
42.2%
Net Margin
0.8%
-80.5%
Revenue YoY
7.2%
-8.8%
Net Profit YoY
141.5%
-102.2%
EPS (diluted)
$0.02
$-3.32

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
SWAG
SWAG
WHLR
WHLR
Q4 25
$28.9M
$25.2M
Q3 25
$26.0M
$23.8M
Q2 25
$32.6M
$26.1M
Q1 25
$28.7M
$24.4M
Q4 24
$27.0M
$27.6M
Q3 24
$20.1M
$24.8M
Q2 24
$16.7M
$26.3M
Q1 24
$18.8M
$25.9M
Net Profit
SWAG
SWAG
WHLR
WHLR
Q4 25
$243.0K
$-819.0K
Q3 25
$-1.2M
$11.5M
Q2 25
$643.0K
$-2.4M
Q1 25
$-393.0K
$509.0K
Q4 24
$-586.0K
$37.5M
Q3 24
$-2.0M
$-33.3M
Q2 24
$-1.0M
$-5.1M
Q1 24
$-491.0K
$-8.7M
Gross Margin
SWAG
SWAG
WHLR
WHLR
Q4 25
30.4%
Q3 25
27.2%
Q2 25
30.3%
Q1 25
29.6%
Q4 24
32.5%
Q3 24
29.5%
Q2 24
32.8%
Q1 24
29.8%
Operating Margin
SWAG
SWAG
WHLR
WHLR
Q4 25
-0.1%
42.2%
Q3 25
-6.9%
23.1%
Q2 25
1.2%
57.3%
Q1 25
-1.9%
49.9%
Q4 24
-3.5%
16.8%
Q3 24
-10.8%
56.0%
Q2 24
-6.6%
43.8%
Q1 24
-3.5%
28.9%
Net Margin
SWAG
SWAG
WHLR
WHLR
Q4 25
0.8%
-80.5%
Q3 25
-4.8%
48.4%
Q2 25
2.0%
-9.4%
Q1 25
-1.4%
2.1%
Q4 24
-2.2%
3374.0%
Q3 24
-10.1%
-134.4%
Q2 24
-6.1%
-19.2%
Q1 24
-2.6%
-33.7%
EPS (diluted)
SWAG
SWAG
WHLR
WHLR
Q4 25
$0.02
$-3.32
Q3 25
$-0.07
$-0.83
Q2 25
$0.03
$-9.45
Q1 25
$-0.02
$-22.41
Q4 24
$-0.02
$-202743.05
Q3 24
$-0.11
$-129727.27
Q2 24
$-0.06
$-11554.90
Q1 24
$-0.03
$-2459.16

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
SWAG
SWAG
WHLR
WHLR
Cash + ST InvestmentsLiquidity on hand
$11.6M
$23.7M
Total DebtLower is stronger
Stockholders' EquityBook value
$30.5M
$234.0K
Total Assets
$49.3M
$601.7M
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
SWAG
SWAG
WHLR
WHLR
Q4 25
$11.6M
$23.7M
Q3 25
$11.8M
$27.1M
Q2 25
$18.1M
$28.1M
Q1 25
$12.2M
$19.2M
Q4 24
$18.2M
$43.0M
Q3 24
$6.9M
$37.1M
Q2 24
$9.6M
$19.6M
Q1 24
$10.7M
$17.7M
Total Debt
SWAG
SWAG
WHLR
WHLR
Q4 25
Q3 25
Q2 25
Q1 25
Q4 24
Q3 24
Q2 24
Q1 24
$479.2M
Stockholders' Equity
SWAG
SWAG
WHLR
WHLR
Q4 25
$30.5M
$234.0K
Q3 25
$30.2M
$-3.9M
Q2 25
$31.8M
$-18.5M
Q1 25
$31.3M
$-22.0M
Q4 24
$31.6M
$-25.4M
Q3 24
$32.3M
$-67.9M
Q2 24
$34.3M
$-36.4M
Q1 24
$35.2M
$-29.0M
Total Assets
SWAG
SWAG
WHLR
WHLR
Q4 25
$49.3M
$601.7M
Q3 25
$50.3M
$625.2M
Q2 25
$61.2M
$625.9M
Q1 25
$52.2M
$624.8M
Q4 24
$55.1M
$653.7M
Q3 24
$48.8M
$673.2M
Q2 24
$46.6M
$670.3M
Q1 24
$47.9M
$667.6M

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
SWAG
SWAG
WHLR
WHLR
Operating Cash FlowLast quarter
$161.0K
$21.1M
Free Cash FlowOCF − Capex
$38.0K
$4.0M
FCF MarginFCF / Revenue
0.1%
16.0%
Capex IntensityCapex / Revenue
0.4%
68.0%
Cash ConversionOCF / Net Profit
0.66×
TTM Free Cash FlowTrailing 4 quarters
$-5.5M
$10.2M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
SWAG
SWAG
WHLR
WHLR
Q4 25
$161.0K
$21.1M
Q3 25
$-5.4M
$5.4M
Q2 25
$6.4M
$8.9M
Q1 25
$-5.9M
$4.4M
Q4 24
$1.3M
$26.0M
Q3 24
$-2.7M
$7.5M
Q2 24
$2.1M
$7.9M
Q1 24
$2.1M
$5.2M
Free Cash Flow
SWAG
SWAG
WHLR
WHLR
Q4 25
$38.0K
$4.0M
Q3 25
$-5.9M
$966.0K
Q2 25
$6.3M
$2.9M
Q1 25
$-6.0M
$2.4M
Q4 24
$1.2M
$3.5M
Q3 24
$-2.9M
$715.0K
Q2 24
$1.9M
$115.0K
Q1 24
$1.9M
$1.1M
FCF Margin
SWAG
SWAG
WHLR
WHLR
Q4 25
0.1%
16.0%
Q3 25
-22.6%
4.1%
Q2 25
19.5%
11.1%
Q1 25
-21.0%
9.7%
Q4 24
4.6%
12.5%
Q3 24
-14.3%
2.9%
Q2 24
11.6%
0.4%
Q1 24
9.9%
4.3%
Capex Intensity
SWAG
SWAG
WHLR
WHLR
Q4 25
0.4%
68.0%
Q3 25
1.9%
18.8%
Q2 25
0.2%
23.0%
Q1 25
0.4%
8.5%
Q4 24
0.3%
81.6%
Q3 24
0.7%
27.3%
Q2 24
1.1%
29.5%
Q1 24
1.0%
16.0%
Cash Conversion
SWAG
SWAG
WHLR
WHLR
Q4 25
0.66×
Q3 25
0.47×
Q2 25
9.99×
Q1 25
8.72×
Q4 24
0.69×
Q3 24
Q2 24
Q1 24

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

SWAG
SWAG

Promotional Products Dropshipping$11.2M39%
Casino Continuity Program$6.9M24%
Promotional Products Company Owned Inventory$4.6M16%
Promotional Products Bulk Dropshipping$3.8M13%
Promotional Products Thirdparty Distributor$1.8M6%
Other$610.0K2%

WHLR
WHLR

Segment breakdown not available.

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