Biggest changeMarkets with less than 1% of total displays are grouped in the category “all other United States.” Percentage of Revenues for the year ended, December 31, 2022 Number of Displays for the year ended, December 31, 2022 Market Static Billboard Displays Digital Billboard Displays Transit Displays Logo Displays Total Displays Static Billboard Displays Digital Billboard Displays Transit Displays Logo Displays Total Displays Percentage of Total Displays Las Vegas, NV 1.7 % 2.2 % 17.6 % — 2.8 % 748 83 1,504 — 2,335 0.6 % New York, NY 2.6 % 2.5 % — — 2.3 % 917 70 — — 987 0.3 % Chicago, IL 2.0 % 2.7 % — — 1.9 % 2,094 156 — — 2,250 0.6 % Pittsburgh, PA 1.9 % 2.5 % 0.5 % — 1.9 % 2,884 62 339 — 3,285 0.9 % Cleveland, OH 1.7 % 1.9 % 1.8 % — 1.7 % 2,275 58 2,528 — 4,861 1.3 % Nashville, TN 1.6 % 2.3 % — — 1.6 % 2,131 83 — — 2,214 0.6 % San Bernardino, CA 1.4 % 2.2 % 1.3 % — 1.6 % 638 51 1,145 — 1,834 0.5 % Seattle, WA 1.9 % 0.8 % 2.0 % — 1.5 % 1,600 19 1,745 — 3,364 0.9 % Dallas, TX 1.8 % 1.0 % 1.7 % — 1.5 % 1,307 27 459 — 1,793 0.5 % Atlanta, GA 1.1 % 2.7 % — — 1.4 % 772 87 — — 859 0.2 % Knoxville, TN 1.7 % 0.9 % — — 1.3 % 2,407 60 — — 2,467 0.7 % Phoenix, AZ 0.3 % 2.5 % 6.6 % — 1.3 % 146 56 4,062 — 4,264 1.2 % Indianapolis, IN 1.4 % 1.0 % 1.3 % — 1.2 % 2,555 32 123 — 2,710 0.8 % Reading, PA 1.1 % 1.9 % — — 1.2 % 1,373 107 — — 1,480 0.4 % Raleigh, NC 1.5 % 0.8 % — — 1.1 % 2,564 45 — — 2,609 0.7 % Richmond, VA 1.1 % 1.7 % — — 1.1 % 1,267 47 — — 1,314 0.4 % Greenville-Spartanburg, SC 1.2 % 1.2 % — — 1.1 % 1,854 51 — — 1,905 0.5 % Hartford, CT 1.0 % 1.8 % — — 1.1 % 839 50 — — 889 0.2 % Birmingham, AL 1.1 % 1.3 % 0.5 % — 1.1 % 1,507 47 273 — 1,827 0.5 % Oklahoma City, OK 1.2 % 1.1 % — — 1.1 % 2,053 39 — — 2,092 0.6 % Denver, CO 0.7 % 0.5 % 5.9 % — 1.0 % 215 10 3,374 — 3,599 1.0 % Cincinnati, OH 0.9 % 1.5 % — — 1.0 % 1,135 39 — — 1,174 0.3 % Providence, RI 0.9 % 1.5 % — — 1.0 % 533 32 — — 565 0.2 % Austin, TX 1.4 % 0.4 % — — 1.0 % 895 9 — — 904 0.3 % All US Logo Programs* — — — 92.3 % 3.6 % — — — 144,623 144,623 39.8 % All Other United States 66.8 % 61.1 % 44.3 % — 61.2 % 121,052 3,145 21,606 — 145,803 40.2 % All Other Canada* — — 16.5 % 7.7 % 1.4 % — — 10,352 10,685 21,037 5.8 % Total 100.0 % 100.0 % 100.0 % 100.0 % 100.0 % 155,761 4,465 47,510 155,308 363,044 100.0 % Total Revenue (in millions) $ 1,292.3 $ 521.7 $ 138.0 $ 80.1 $ 2,032.1 * Logo displays at December 31, 2022 include 16,352 displays related to the tourist oriented direction signing ("TODS") programs.
Biggest changeMarkets with less than 1% of total displays are grouped in the category “all other United States.” Percentage of Revenues for the year ended, December 31, 2023 Number of Displays for the year ended, December 31, 2023 Market Static Billboard Displays Digital Billboard Displays Transit Displays Logo Displays Total Displays Static Billboard Displays Digital Billboard Displays Transit Displays Logo Displays Total Displays Percentage of Total Displays Las Vegas, NV 1.4 % 2.2 % 18.2 % — 2.8 % 742 90 1,504 — 2,336 0.6 % New York, NY 2.3 % 2.2 % — — 2.0 % 1,009 69 — — 1,078 0.3 % Chicago, IL 1.9 % 2.4 % — — 1.8 % 2,074 157 — — 2,231 0.6 % Pittsburgh, PA 1.9 % 1.9 % 0.4 % — 1.7 % 2,866 64 327 — 3,257 0.9 % Cleveland, OH 1.6 % 1.7 % 1.6 % — 1.6 % 2,250 58 2,535 — 4,843 1.3 % Nashville, TN 1.6 % 2.2 % — — 1.6 % 2,096 89 — — 2,185 0.6 % San Bernardino, CA 1.4 % 2.2 % 1.6 % — 1.6 % 624 56 1,158 — 1,838 0.5 % Dallas, TX 1.8 % 0.9 % 2.2 % — 1.5 % 1,268 30 459 — 1,757 0.5 % Atlanta, GA 1.1 % 2.6 % — — 1.4 % 838 91 — — 929 0.3 % Knoxville, TN 1.8 % 1.0 % — — 1.4 % 2,360 64 — — 2,424 0.7 % Phoenix, AZ 0.3 % 2.4 % 7.0 % — 1.3 % 149 69 4,048 — 4,266 1.2 % Birmingham, AL 1.4 % 1.3 % 0.3 % — 1.3 % 2,096 51 273 — 2,420 0.7 % Seattle, WA 1.5 % 0.7 % 1.4 % — 1.2 % 1,547 19 1,736 — 3,302 0.9 % Indianapolis, IN 1.3 % 1.0 % 1.4 % — 1.2 % 2,504 35 123 — 2,662 0.7 % Raleigh, NC 1.5 % 0.8 % — — 1.1 % 2,550 47 — — 2,597 0.7 % Oklahoma City, OK 1.2 % 1.3 % 0.3 % — 1.1 % 2,008 43 35 — 2,086 0.6 % Richmond, VA 1.1 % 1.5 % — — 1.1 % 1,260 51 — — 1,311 0.4 % Greenville-Spartanburg, SC 1.3 % 1.1 % — — 1.1 % 1,837 50 — — 1,887 0.5 % Reading, PA 1.1 % 1.6 % — — 1.1 % 1,373 104 — — 1,477 0.4 % Hartford, CT 1.0 % 1.7 % — — 1.1 % 835 53 — — 888 0.2 % Cincinnati, OH 0.9 % 1.8 % — — 1.0 % 1,118 44 — — 1,162 0.3 % Baton Rouge, LA 1.1 % 1.2 % — — 1.0 % 1,364 53 — — 1,417 0.4 % All US Logo Programs* — — — 92.6 % 3.6 % — — — 144,503 144,503 39.8 % All Other United States 69.5 % 64.3 % 49.7 % — 64.0 % 120,869 3,372 25,155 — 149,396 41.1 % All Other Canada* — — 15.9 % 7.4 % 1.4 % — — 10,514 10,730 21,244 5.8 % Total 100.0 % 100.0 % 100.0 % 100.0 % 100.0 % 155,637 4,759 47,867 155,233 363,496 100.0 % Total Revenue (in millions) $ 1,315.4 $ 562.4 $ 150.9 $ 82.3 $ 2,111.0 * Logo displays at December 31, 2023 include 15,995 displays related to the tourist oriented direction signing ("TODS") programs.
We regularly provide on-site training and remote sales training videos to enhance the skills of our sales and management team members. 13 Table of Contents We employ approximately 1,150 operations employees, including operations management. These employees are responsible for installing advertising copy, maintaining our billboard inventory and ensuring our billboards, logos and transit displays are in safe operating condition.
We regularly provide on-site training and remote sales training videos to enhance the skills of our sales and management team members. 13 Table of Contents We employ approximately 1,100 operations employees, including operations management. These employees are responsible for installing advertising copy, maintaining our billboard inventory and ensuring our billboards, logos and transit displays are in safe operating condition.
We also operate the tourist oriented directional signing (“TODS”) programs for the states of Colorado, Kansas, Kentucky, Louisiana, Michigan, Mississippi, Missouri, Montana, Nebraska, Nevada, New Jersey, Ohio, South Carolina, Utah, and the province of Ontario, Canada, providing approximately 16,400 advertising displays. Our logo and TODS operations are decentralized.
We also operate the tourist oriented directional signing (“TODS”) programs for the states of Colorado, Kansas, Kentucky, Louisiana, Michigan, Mississippi, Missouri, Montana, Nebraska, Nevada, New Jersey, Ohio, South Carolina, Utah, and the province of Ontario, Canada, providing approximately 16,000 advertising displays. Our logo and TODS operations are decentralized.
We seek to identify and closely monitor the needs of our tenants and to provide them with a full complement of high quality advertising services. Local advertising constituted approximately 78% of our outdoor net revenues for the year ended December 31, 2022, which management believes is higher than the industry average.
We seek to identify and closely monitor the needs of our tenants and to provide them with a full complement of high quality advertising services. Local advertising constituted approximately 78% of our outdoor net revenues for the year ended December 31, 2023, which management believes is higher than the industry average.
Approximately 300 employees were engaged in overall management and general administration at our corporate headquarters in Baton Rouge, Louisiana, and the remainder, including approximately 950 local account executives, were employed in our operating offices. Fifteen of our local offices employ billposters and construction personnel who are covered by collective bargaining agreements.
Approximately 300 employees were engaged in overall management and general administration at our corporate headquarters in Baton Rouge, Louisiana, and the remainder, including approximately 985 local account executives, were employed in our operating offices. Fifteen of our local offices employ billposters and construction personnel who are covered by collective bargaining agreements.
An important part of our management activity is to manage our lease portfolio and negotiate suitable lease renewals and extensions. 12 Table of Contents The following table illustrates the number of leased and owned sites by state as of December 31, 2022, which is sorted from greatest to least in number and percentage of leased sites.
An important part of our management activity is to manage our lease portfolio and negotiate suitable lease renewals and extensions. 12 Table of Contents The following table illustrates the number of leased and owned sites by state as of December 31, 2023, which is sorted from greatest to least in number and percentage of leased sites.
During 2022, as a result of the inflationary environment in the U.S., we experienced increases in our direct and general and administrative costs, including increases in labor costs and utilities. Increases in expenses were largely offset by increases in our advertising rates. We also experienced increased interest expenses related to rising interest rates.
INFLATION During 2022 and 2023, as a result of the inflationary environment in the U.S., we experienced increases in our direct and general and administrative costs, including increases in labor costs and utilities. Increases in expenses were largely offset by increases in our advertising rates. We also experienced increased interest expenses related to rising interest rates.
Depending on the contract, we may or may not be entitled to compensation at that time. Of our 24 logo sign contracts in place, in the United States and Canada, at December 31, 2022, 4 are subject to renewal or expiration in 2023.
Depending on the contract, we may or may not be entitled to compensation at that time. Of our 24 logo sign contracts in place, in the United States and Canada, at December 31, 2023, 4 are subject to renewal or expiration in 2024.
The table below sets forth the industries from which we derived most of our billboard advertising revenues for the year ended December 31, 2022, as well as the percentage of billboard advertising revenues attributable to the advertisers in those industries.
The table below sets forth the industries from which we derived most of our billboard advertising revenues for the year ended December 31, 2023, as well as the percentage of billboard advertising revenues attributable to the advertisers in those industries.
Digital billboards are capable of generating over one billion colors and vary in brightness based on ambient conditions. They display completely digital advertising copy from various advertisers in a slide show fashion, rotating each advertisement approximately every 6 to 8 seconds. At December 31, 2022, our inventory included approximately 4,500 digital display billboards in various markets.
Digital billboards are capable of generating over one billion colors and vary in brightness based on ambient conditions. They display completely digital advertising copy from various advertisers in a slide show fashion, rotating each advertisement approximately every 6 to 8 seconds. At December 31, 2023, our inventory included approximately 4,750 digital display billboards in various markets.
Our contracts with customers generally cover periods ranging from one week to one year and are generally billed every four weeks. Since contract terms are short-term in nature, we do not consider revenues by year of contract expiration to be meaningful. HUMAN CAPITAL RESOURCES Our People. We employed approximately 3,500 people as of December 31, 2022.
Our contracts with customers generally cover periods ranging from one week to one year and are generally billed every four weeks. Since contract terms are short-term in nature, we do not consider revenues by year of contract expiration to be meaningful. HUMAN CAPITAL RESOURCES Our People. We employed approximately 3,550 people as of December 31, 2023.
We offer our customers a fully integrated service, satisfying all aspects of their display requirements from ad copy production to placement and maintenance. We operate three types of outdoor advertising displays: billboards, logo signs and transit advertising displays. Billboards. As of December 31, 2022, we owned and operated approximately 160,200 billboard advertising displays in 45 states and Canada.
We offer our customers a fully integrated service, satisfying all aspects of their display requirements from ad copy production to placement and maintenance. We operate three types of outdoor advertising displays: billboards, logo signs and transit advertising displays. Billboards. As of December 31, 2023, we owned and operated approximately 160,400 billboard advertising displays in 45 states and Canada.
As Lamar’s business continues to grow, so does the Company’s strong commitment to recruiting a work force with diverse talents, as well as to developing and retaining the successful members of our sales and management teams. Our 950 local account executives and approximately 175 local management employees have been with the Company for an average of 12 years.
As Lamar’s business continues to grow, so does the Company’s strong commitment to recruiting a work force with diverse talents, as well as to developing and retaining the successful members of our sales and management teams. Our 985 local account executives and approximately 170 local management employees have been with the Company for an average of 12 years.
These 4,500 digital billboards generated approximately 30% of billboard advertising net revenue. We own the physical structures on which the advertising copy is displayed. We build the structures on locations we either own or lease. In each local office, one employee typically performs site leasing activities for the markets served by that office.
These 4,750 digital billboards generated approximately 31% of billboard advertising net revenue. We own the physical structures on which the advertising copy is displayed. We build the structures on locations we either own or lease. In each local office, one employee typically performs site leasing activities for the markets served by that office.
Posters are concentrated on major traffic arteries and target vehicular traffic, and junior posters are concentrated on city streets and target hard-to-reach pedestrian traffic and nearby residents. At December 31, 2022, we operated approximately 81,600 poster displays. We generally rent poster space for 4 to 26 weeks, determined by the advertiser’s campaign needs.
Posters are concentrated on major traffic arteries and target vehicular traffic, and junior posters are concentrated on city streets and target hard-to-reach pedestrian traffic and nearby residents. At December 31, 2023, we operated approximately 81,000 poster displays. We generally rent poster space for 4 to 26 weeks, determined by the advertiser’s campaign needs.
In addition to traditional billboards, we also rent space on digital billboards, which are generally located on major traffic arteries and city streets. As of December 31, 2022, we owned and operated approximately 4,500 digital billboard advertising displays in 43 states and Canada. Logo signs.
In addition to traditional billboards, we also rent space on digital billboards, which are generally located on major traffic arteries and city streets. As of December 31, 2023, we owned and operated approximately 4,750 digital billboard advertising displays in 43 states and Canada. Logo signs.
As of December 31, 2022, we operated approximately 139,000 logo sign advertising displays in 23 states and the province of Ontario, Canada. Transit advertising displays. We also rent advertising space on the exterior and interior of public transportation vehicles, in airport terminals, and on transit shelters and benches in over 80 markets.
As of December 31, 2023, we operated approximately 139,250 logo sign advertising displays in 23 states and the province of Ontario, Canada. Transit advertising displays. We also rent advertising space on the exterior and interior of public transportation vehicles, in airport terminals, and on transit shelters and benches in over 80 markets.
As of December 31, 2022, we operated approximately 47,500 transit advertising displays in 24 states and Canada. CORPORATE HISTORY We have operated under the Lamar name since our founding in 1902 and have been publicly traded on NASDAQ under the symbol “LAMR” since 1996.
As of December 31, 2023, we operated approximately 47,850 transit advertising displays in 24 states and Canada. CORPORATE HISTORY We have operated under the Lamar name since our founding in 1902 and have been publicly traded on NASDAQ under the symbol “LAMR” since 1996.
In addition, we routinely invest in upgrading our existing displays and constructing new displays. Since January 1, 2013, we have invested approximately $1.2 billion in capitalized expenditures, which include improvements to our existing real estate portfolio, improvements to recently acquired locations and the construction of new locations.
In addition, we routinely invest in upgrading our existing displays and constructing new displays. Since January 1, 2014, we have invested approximately $1.23 billion in capitalized expenditures, which include improvements to our existing real estate portfolio, improvements to recently acquired locations and the construction of new locations.
We believe that the experience of our regional, territory and local managers has contributed greatly to our success. For example, our regional managers have been with us for an average of 31 years. In an effort to provide high quality sales and service at the local level, we employed approximately 950 local account executives as of December 31, 2022.
We believe that the experience of our regional, territory and local managers has contributed greatly to our success. For example, our regional managers have been with us for an average of 32 years. In an effort to provide high quality sales and service at the local level, we employed approximately 985 local account executives as of December 31, 2023.
To attract more attention, some of the panels may extend beyond the linear edges of the display face and may include three-dimensional embellishments. Because of their greater impact and higher cost, bulletins are usually located on major highways and target vehicular traffic. At December 31, 2022, we operated approximately 78,600 bulletin displays.
To attract more attention, some of the panels may extend beyond the linear edges of the display face and may include three-dimensional embellishments. Because of their greater impact and higher cost, bulletins are usually located on major highways and target vehicular traffic. At December 31, 2023, we operated approximately 79,400 bulletin displays.
As of December 31, 2022, approximately 36% of our work force was female, 17% of our employees and 33% of our named executive offices identified themselves as minorities, while 33% of our Board of Directors was female and one of our nine directors was a member of a minority group.
As of December 31, 2023, approximately 36% of our work force was female, 18% of our employees and 33% of our named executive offices identified themselves as minorities, while 33% of our Board of Directors was female and one of our nine directors was a member of a minority group.
We erect logo signs, which generally advertise nearby gas, food, camping, lodging and other attractions, and directional signs, which direct vehicle traffic to nearby services and tourist attractions, near highway exits. As of December 31, 2022, we operated approximately 42,400 logo sign structures containing approximately 139,000 logo advertising displays in the United States and Canada.
We erect logo signs, which generally advertise nearby gas, food, camping, lodging and other attractions, and directional signs, which direct vehicle traffic to nearby services and tourist attractions, near highway exits. As of December 31, 2023, we operated approximately 42,200 logo sign structures containing approximately 139,250 logo advertising displays in the United States and Canada.
The individual advertisers in these industries accounted for approximately 70% of our billboard advertising net revenues in the year ended December 31, 2022. No individual tenant accounted for more than 2% of our billboard advertising net revenues in that period.
The individual advertisers in these industries accounted for approximately 73% of our billboard advertising net revenues in the year ended December 31, 2023. No individual tenant accounted for more than 2% of our billboard advertising net revenues in that period.
As of December 31, 2022, we leased approximately 72,500 outdoor sites, accounting for an annualized lease expense of approximately $319.3 million. This amount represented approximately 18% of billboard advertising net revenues for that period. These leases are for varying terms ranging from month-to-month to a term of over ten years, and many provide us with renewal options.
As of December 31, 2023, we leased approximately 72,350 outdoor sites, accounting for an annualized lease expense of approximately $335.4 million. This amount represented approximately 18% of billboard advertising net revenues for that period. These leases are for varying terms ranging from month-to-month to a term of over ten years, and many provide us with renewal options.
Categories Percentage of Net Billboard Advertising Revenues Service 14 % Health Care 11 % Restaurants 9 % Retailers 8 % Automotive 5 % Gaming 5 % Amusement — Entertainment/Sports 4 % Financial — Banks, Credit Unions 4 % Education 4 % Insurance 3 % Real Estate 3 % 70 % REGULATION Outdoor advertising is subject to governmental regulation at the federal, state and local levels.
Categories Percentage of Net Billboard Advertising Revenues Service 16 % Health Care 11 % Restaurants 10 % Retailers 8 % Automotive 5 % Amusement — Entertainment/Sports 5 % Gaming 4 % Financial — Banks, Credit Unions 4 % Education 4 % Public Service 3 % Insurance 3 % 73 % REGULATION Outdoor advertising is subject to governmental regulation at the federal, state and local levels.
We also own 128 local operating facilities with front office administration and sales office space connected to back-shop poster and bulletin production space. In addition, we lease an additional 149 operating facilities at an aggregate lease expense for 2022 of approximately $9.2 million. We own approximately 10,500 parcels of property beneath our advertising displays.
We also own 128 local operating facilities with front office administration and sales office space connected to back-shop poster and bulletin production space. In addition, we lease an additional 160 operating facilities at an aggregate lease expense for 2023 of approximately $10.1 million. We own approximately 10,750 parcels of property beneath our advertising displays.
COMPANY OPERATIONS Billboard Advertising We rent most of our advertising space on two types of billboard advertising displays: bulletins and posters. As of December 31, 2022, we owned and operated approximately 160,200 billboard advertising displays in 45 states and Canada. In 2022, we derived approximately 76% of our billboard advertising net revenues from bulletin rentals and 24% from poster rentals.
COMPANY OPERATIONS Billboard Advertising We rent most of our advertising space on two types of billboard advertising displays: bulletins and posters. As of December 31, 2023, we owned and operated approximately 160,400 billboard advertising displays in 45 states and Canada. In 2023, we derived approximately 77% of our billboard advertising net revenues from bulletin rentals and 23% from poster rentals.
The industry is comprised of several large outdoor advertising and media companies with operations in multiple markets, as well as smaller, local companies operating a limited number of structures in one or a few local markets.
COMPETITION Although the outdoor advertising industry has encountered a wave of consolidation, the industry remains fragmented. The industry is comprised of several large outdoor advertising and media companies with operations in multiple markets, as well as smaller, local companies operating a limited number of structures in one or a few local markets.
As of December 31, 2022, the annual revenue generated by our TRSs in the aggregate was approximately $323.2 million. 10 Table of Contents ADVERTISING TENANTS Our tenant base is diverse.
As of December 31, 2023, the annual taxable revenue generated by our TRSs in the aggregate was approximately $350.8 million. 10 Table of Contents ADVERTISING TENANTS Our tenant base is diverse.
This includes growth and maintenance capital expenditures associated with the construction of new and existing billboard displays, the entrance into and renewal of logo sign and transit contracts, technology-related investments and the purchase of real estate and operating equipment. • Acquisitions. We will seek to pursue strategic acquisitions of outdoor advertising businesses and assets.
We will continue to reinvest in our existing assets and expand our outdoor advertising display portfolio through new construction. This includes growth and maintenance capital expenditures associated with the construction of new and existing billboard displays, the entrance into and renewal of logo sign and transit contracts, technology-related investments and the purchase of real estate and operating equipment. • Acquisitions.
Our talented design staff uses state-of-the-art technology to prepare creative, eye-catching displays for our tenants. We can also help with the strategic placement of advertisements throughout an advertiser’s market by using software that allows us to analyze the target audience and its demographics. Our artists also assist in developing marketing presentations, demonstrations and strategies to attract new tenant advertisers.
Our talented design staff uses state-of-the-art technology to prepare creative, eye-catching displays for our tenants. We can also help with the strategic placement of advertisements throughout an 7 Table of Contents advertiser’s market by using software that allows us to analyze the target audience and its demographics.
This includes acquisitions in our existing markets and in new markets where we can meet our return on investment 6 Table of Contents criteria. When evaluating investments in new markets, our return on investment criteria reflects the additional risks inherent to the particular geographic area.
We will seek to pursue strategic acquisitions of outdoor advertising businesses and assets. This includes acquisitions in our existing markets and in new markets where we can meet our return on investment criteria. When evaluating investments in new markets, our return on investment criteria reflects the additional risks inherent to the particular geographic area.
We rent transit advertising displays in airport terminals and on bus shelters, benches and buses in over 80 transit markets, and our production staff provides a full range of creative and installation services to our transit advertising tenants. As of December 31, 2022, we operated approximately 47,500 transit advertising displays in 24 states and Canada.
We rent transit advertising displays in airport terminals and on bus shelters, benches and buses in over 80 transit markets, and our production staff provides a full range of creative and installation services to our transit advertising tenants.
When selecting the media and provider through which to advertise, advertisers consider a number of factors and advertising providers which are described in the section titled — “Competition” below. COMPETITION Although the outdoor advertising industry has encountered a wave of consolidation, the industry remains fragmented.
When selecting the media and provider through which to advertise, advertisers consider a number of factors and advertising providers, which are described in the section titled — “Competition” below.
Our Executive Vice President of Human Resources, who also serves as our Chief Diversity Officer, is charged with providing training that reinforces our commitment to treat all of our employees with dignity and respect. INFLATION During 2020 and 2021 inflation did not have a significant impact on our business.
Our Executive Vice President of Human Resources, who also serves as our Chief Diversity Officer, is charged with providing training that reinforces our commitment to treat all of our employees with dignity and respect.
In marketing billboard displays to advertisers, we compete with other forms of out-of-home advertising and other media.
Our artists also assist in developing marketing presentations, demonstrations and strategies to attract new tenant advertisers. In marketing billboard displays to advertisers, we compete with other forms of out-of-home advertising and other media.
When selecting the media and provider through which to advertise, advertisers consider a number of factors and advertising providers, which are described in the section titled — “Competition” below. 7 Table of Contents Logo Sign Advertising We entered the logo sign advertising business in 1988 and have become the largest provider of logo sign services in the United States, operating 23 of the 26 privatized state logo contracts.
Logo Sign Advertising We entered the logo sign advertising business in 1988 and have become the largest provider of logo sign services in the United States, operating 23 of the 26 privatized state logo contracts.
We expect the inflationary environment and these pressures to continue into 2023. SEASONALITY Our revenues and operating results are subject to seasonality.
We will continue to monitor the inflationary environment and these pressures in 2024 and any resulting impacts on our financial position and results of operations. SEASONALITY Our revenues and operating results are subject to seasonality.
To maintain our REIT status, we are required to distribute to our stockholders annually an amount equal to at least 90% of our REIT taxable income, excluding net capital gains. After complying with our REIT distribution requirements, we plan to continue to allocate our available capital among investment alternatives that meet our return on investment criteria.
CAPITAL ALLOCATION STRATEGY The objective of our capital allocation strategy is to simultaneously increase adjusted funds from operations and our return on invested capital. To maintain our REIT status, we are required to distribute to our stockholders annually an amount equal to at least 90% of our REIT taxable income, excluding net capital gains.
Transit advertising operators incur significant start-up costs to build and install the advertising structures (such as transit shelters) upon being awarded contracts. 8 Table of Contents In marketing transit advertising displays to advertisers, we compete with other forms of out-of-home advertising and other media.
In bidding for new and renewal contracts, we compete against national outdoor advertising providers and local, on-premise sign providers and sign construction companies. Transit advertising operators incur significant start-up costs to build and install the advertising structures (such as transit shelters) upon being awarded contracts.
State # of billboard leased sites % of total # of owned billboard sites % of total Texas 5,110 7.0 % 1,019 9.7 % Pennsylvania 4,850 6.7 % 1,607 15.3 % California 4,461 6.2 % 150 1.4 % Ohio 4,148 5.7 % 594 5.7 % North Carolina 3,897 5.4 % 279 2.7 % Georgia 3,365 4.6 % 309 2.9 % Indiana 3,122 4.3 % 627 6.0 % Alabama 3,112 4.3 % 513 4.9 % Tennessee 2,994 4.1 % 471 4.5 % Louisiana 2,978 4.1 % 534 5.1 % Wisconsin 2,572 3.5 % 341 3.3 % Florida 2,480 3.4 % 431 4.1 % South Carolina 2,298 3.2 % 150 1.4 % New York 2,158 3.0 % 219 2.1 % Missouri 2,046 2.8 % 297 2.8 % Michigan 1,931 2.7 % 285 2.7 % Mississippi 1,855 2.6 % 412 3.9 % Oklahoma 1,700 2.3 % 136 1.3 % Virginia 1,582 2.2 % 175 1.7 % Illinois 1,483 2.0 % 336 3.2 % All Other States and Canada 14,365 19.9 % 1,607 15.3 % 72,507 100.0 % 10,492 100.0 % CONTRACT EXPIRATIONS We derive revenues primarily from renting advertising space to customers on our advertising displays.
State # of billboard leased sites % of total # of owned billboard sites % of total Texas 5,007 6.9 % 1,048 9.7 % Pennsylvania 4,819 6.7 % 1,617 15.0 % California 4,374 6.1 % 151 1.4 % Ohio 4,091 5.7 % 593 5.5 % North Carolina 3,824 5.3 % 282 2.6 % Alabama 3,369 4.7 % 521 4.8 % Georgia 3,353 4.6 % 318 3.0 % Indiana 3,084 4.3 % 629 5.9 % Louisiana 2,947 4.1 % 541 5.0 % Tennessee 2,941 4.1 % 488 4.5 % Florida 2,901 4.0 % 493 4.6 % Wisconsin 2,495 3.4 % 411 3.8 % South Carolina 2,260 3.1 % 151 1.4 % New York 2,131 2.9 % 221 2.1 % Missouri 1,985 2.7 % 301 2.8 % Michigan 1,946 2.7 % 287 2.7 % Mississippi 1,842 2.5 % 414 3.9 % Oklahoma 1,676 2.3 % 140 1.3 % Virginia 1,554 2.1 % 178 1.7 % Illinois 1,492 2.1 % 338 3.1 % All Other States and Canada 14,252 19.7 % 1,635 15.2 % 72,343 100.0 % 10,757 100.0 % CONTRACT EXPIRATIONS We derive revenues primarily from renting advertising space to customers on our advertising displays.
During 2022, we generated $781.6 million of cash from operating activities, which was used to fund capital expenditures, acquisitions, and dividends to our stockholders. • Capital expenditures program. We will continue to reinvest in our existing assets and expand our outdoor advertising display portfolio through new construction.
After complying with our REIT distribution requirements, we plan to continue to allocate our available capital among investment alternatives that meet our return on investment criteria. During 2023, we generated $783.6 million of cash from operating activities, which was used to fund capital expenditures, acquisitions, and dividends to our stockholders. 6 Table of Contents • Capital expenditures program.
Municipalities usually award new transit advertising contracts and renew expiring transit advertising contracts through an open bidding process. In bidding for new and renewal contracts, we compete against national outdoor advertising providers and local, on-premise sign providers and sign construction companies.
As of December 31, 2023, we operated approximately 47,850 transit advertising displays in 24 states and Canada. 8 Table of Contents Municipalities usually award new transit advertising contracts and renew expiring transit advertising contracts through an open bidding process.
We spent approximately $167.1 million in total capital expenditures in fiscal year 2022, of which approximately $81.1 million was spent on digital technology. We expect our 2023 capitalized expenditures to be approximately $185 million. CAPITAL ALLOCATION STRATEGY The objective of our capital allocation strategy is to simultaneously increase adjusted funds from operations and our return on invested capital.
We spent approximately $178.3 million in total capital expenditures in fiscal year 2023, of which approximately $75.5 million was spent on digital technology. We expect our 2024 capitalized expenditures to be approximately $125 million. Growing our out-of-home programmatic channel. We offer a portion of our unsold digital display inventory to advertisers via our programmatic partners.