Biggest changeFor the Year Ended December 31, 2018 2019 2020 2021 2022 RMB RMB RMB RMB RMB US$ (in thousands, except number of shares, and per share and per ADS data) Selected Consolidated Statements of Income Data Product revenues 81,510,275 88,721,311 97,449,712 111,256,902 97,250,078 14,099,936 Other revenues 3,013,673 4,273,107 4,408,777 5,802,776 5,902,411 855,769 Total net revenues 84,523,948 92,994,418 101,858,489 117,059,678 103,152,489 14,955,705 Cost of revenues (1) (67,454,981 ) (72,314,190 ) (80,573,181 ) (93,953,121 ) (81,536,409 ) (11,821,668 ) Gross profit 17,068,967 20,680,228 21,285,308 23,106,557 21,616,080 3,134,037 Operating expenses (2) : —Fulfillment expenses (3) (7,489,393 ) (7,317,706 ) (6,878,991 ) (7,652,504 ) (7,247,210 ) (1,050,747 ) —Marketing expenses (3,240,450 ) (3,323,927 ) (4,284,274 ) (5,089,213 ) (2,831,316 ) (410,502 ) —Technology and content expenses (2,000,894 ) (1,568,107 ) (1,221,264 ) (1,517,307 ) (1,605,422 ) (232,764 ) —General and administrative expenses (2,674,179 ) (4,064,264 ) (3,748,548 ) (4,189,690 ) (4,459,518 ) (646,569 ) —Goodwill impairment loss — (278,263 ) — — — — Total operating expenses (15,404,916 ) (16,552,267 ) (16,133,077 ) (18,448,714 ) (16,143,466 ) (2,340,582 ) Other operating income 757,062 645,413 707,855 924,579 724,832 105,091 Income from operations 2,421,113 4,773,374 5,860,086 5,582,422 6,197,446 898,546 Income before income taxes and share of (loss)/income of equity method investees 2,747,075 4,942,805 7,019,357 5,873,275 8,077,204 1,171,085 Income tax expenses (566,604 ) (983,554 ) (1,130,016 ) (1,222,704 ) (1,758,810 ) (255,003 ) Share of (loss)/income of equity method investees (46,999 ) 27,182 30,015 42,303 (6,559 ) (951 ) Net income 2,133,472 3,986,433 5,919,356 4,692,874 6,311,835 915,131 Net (income)/loss attributable to non-controlling interests (4,685 ) 30,399 (12,399 ) (11,801 ) (13,019 ) (1,888 ) Net income attributable to our shareholders 2,128,787 4,016,832 5,906,957 4,681,073 6,298,816 913,243 Shares used in calculating earnings per share: Class A and Class B ordinary shares: —Basic 132,266,157 133,524,129 135,077,790 136,175,112 127,235,048 127,235,048 —Diluted 140,083,610 136,081,415 138,036,010 138,745,022 128,157,304 128,157,304 Net earnings per Class A and Class B ordinary share: —Basic 16.09 30.08 43.73 34.38 49.51 7.18 —Diluted 15.61 29.58 42.79 33.74 49.15 7.13 Net earnings per ADS (4) —Basic 3.22 6.02 8.75 6.88 9.90 1.44 —Diluted 3.12 5.92 8.56 6.75 9.83 1.43 Notes: (1) Excludes shipping and handling expenses, and includes inventory write-down that amounted to RM440.8 million, RMB347.5 million, RMB554.9 million, RMB35.3 million, and RMB130.7 million (US$18.9 million) for the years ended December 31, 2018, 2019, 2020, 2021, and 2022, respectively.
Biggest changeFor the Year Ended December 31, 2019 2020 2021 2022 2023 RMB RMB RMB RMB RMB US$ (in thousands, except number of shares, and per share and per ADS data) Selected Consolidated Statements of Income Data Product revenues 88,721,311 97,449,712 111,256,902 97,250,078 105,613,485 14,875,348 Other revenues 4,273,107 4,408,777 5,802,776 5,902,411 7,242,535 1,020,090 Total net revenues 92,994,418 101,858,489 117,059,678 103,152,489 112,856,020 15,895,438 Cost of revenues (1) (72,314,190 ) (80,573,181 ) (93,953,121 ) (81,536,409 ) (87,135,128 ) (12,272,726 ) Gross profit 20,680,228 21,285,308 23,106,557 21,616,080 25,720,892 3,622,712 Operating expenses (2) : —Fulfillment expenses (3) (7,317,706 ) (6,878,991 ) (7,652,504 ) (7,247,210 ) (8,262,004 ) (1,163,679 ) —Marketing expenses (3,323,927 ) (4,284,274 ) (5,089,213 ) (2,831,316 ) (3,242,215 ) (456,656 ) —Technology and content expenses (1,568,107 ) (1,221,264 ) (1,517,307 ) (1,605,422 ) (1,767,530 ) (248,951 ) —General and administrative expenses (4,064,264 ) (3,748,548 ) (4,189,690 ) (4,459,518 ) (4,146,568 ) (584,032 ) —Goodwill impairment loss (278,263 ) — — — — — Total operating expenses (16,552,267 ) (16,133,077 ) (18,448,714 ) (16,143,466 ) (17,418,317 ) (2,453,318 ) Other operating income 645,413 707,855 924,579 724,832 801,560 112,897 Income from operations 4,773,374 5,860,086 5,582,422 6,197,446 9,104,135 1,282,291 Income before income taxes and share of (loss)/income of equity method investees 4,942,805 7,019,357 5,873,275 8,077,204 9,987,002 1,406,640 Income tax expenses (983,554 ) (1,130,016 ) (1,222,704 ) (1,758,810 ) (1,866,004 ) (262,821 ) Share of (loss)/income of equity method investees 27,182 30,015 42,303 (6,559 ) 80,301 11,310 Net income 3,986,433 5,919,356 4,692,874 6,311,835 8,201,299 1,155,129 Net (income)/loss attributable to non-controlling interests 30,399 (12,399 ) (11,801 ) (13,019 ) (84,675 ) (11,926 ) Net income attributable to our shareholders 4,016,832 5,906,957 4,681,073 6,298,816 8,116,624 1,143,203 Shares used in calculating earnings per share: Class A and Class B ordinary shares: —Basic 133,524,129 135,077,790 136,175,112 127,235,048 110,695,778 110,695,778 —Diluted 136,081,415 138,036,010 138,745,022 128,157,304 112,552,398 112,552,398 Net earnings per Class A and Class B ordinary share: —Basic 30.08 43.73 34.38 49.51 73.32 10.33 —Diluted 29.58 42.79 33.74 49.15 72.11 10.16 Net earnings per ADS (4) —Basic 6.02 8.75 6.88 9.90 14.66 2.07 —Diluted 5.92 8.56 6.75 9.83 14.42 2.03 Notes: (1) Excludes shipping and handling expenses, and includes changes of inventory write-down that amounted to RMB347.5 million for the year ended December 31, 2019, RMB554.9 million for the year ended December 31, 2020, RMB35.3 million for the year ended December 31, 2021, RMB130.7 million for the year ended December 31, 2022, and RMB(681.2) million (US$(95.9) million) for the year ended December 31, 2023. 16 Table of Contents (2) Include share-based compensation expenses as follows: For the Year Ended December 31, 2019 2020 2021 2022 2023 RMB RMB RMB RMB RMB US$ (in thousands) Fulfillment expenses (112,683 ) (100,486 ) (88,985 ) (74,063 ) (77,926 ) (10,976 ) Marketing expenses (35,038 ) (16,534 ) (26,834 ) (14,630 ) (33,379 ) (4,701 ) Technology and content expenses (180,493 ) (152,234 ) (252,730 ) (242,714 ) (330,197 ) (46,507 ) General and administrative expenses (359,869 ) (681,794 ) (641,464 ) (876,174 ) (1,068,304 ) (150,467 ) Total (688,083 ) (951,048 ) (1,010,013 ) (1,207,581 ) (1,509,806 ) (212,651 ) (3) Include shipping and handling expenses, which amounted to RMB4.63 billion for the year ended December 31, 2019, RMB4.51 billion for the year ended December 31, 2020, RMB5.24 billion for the year ended December 31, 2021, RMB5.06 billion for the year ended December 31, 2022, and RMB5.84 billion (US$822.1 million) for the year ended December 31, 2023.