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易贝（EBAY）与Rocket Companies, Inc.（RKT）财务数据对比。点击上方公司名可切换其他公司
易贝的季度营收约是Rocket Companies, Inc.的1.1倍（$3.0B vs $2.7B），易贝净利率更高（17.8% vs 2.5%，领先15.3%），Rocket Companies, Inc.同比增速更快（52.2% vs 15.0%），易贝自由现金流更多（$478.0M vs $-1.3B），过去两年Rocket Companies, Inc.的营收复合增速更高（39.5% vs 7.7%）
eBay是总部位于美国加利福尼亚州圣何塞的跨国电商企业，1995年9月由皮埃尔·奥米迪亚创立。其业务覆盖全球190个市场，旗下线上平台支持拍卖及“立即购买”两种销售模式，消费者可便捷选购各类商品，平台会在卖家完成交易后收取相应佣金。
Rocket Companies, Inc.是美国金融科技及住房服务企业，由丹·吉尔伯特创立，总部位于密歇根州底特律市中心。公司依托旗舰子公司Rocket Mortgage跻身美国最大抵押贷款提供商行列，旗下还拥有Redfin、Forsalebyowner.com、Rocket Money等子品牌。
EBAY vs RKT — 直观对比
营收规模更大
EBAY
是对方的1.1倍
$2.7B
营收增速更快
RKT
高出37.2%
15.0%
净利率更高
EBAY
高出15.3%
2.5%
自由现金流更多
EBAY
多$1.7B
$-1.3B
两年增速更快
RKT
近两年复合增速
7.7%
损益表 — Q4 FY2025 vs Q4 FY2025
| 指标 | | |
|---|---|---|
| 营收 | $3.0B | $2.7B |
| 净利润 | $528.0M | $68.0M |
| 毛利率 | 71.4% | — |
| 营业利润率 | 20.3% | 6.3% |
| 净利率 | 17.8% | 2.5% |
| 营收同比 | 15.0% | 52.2% |
| 净利润同比 | -22.2% | 100.8% |
| 每股收益（稀释后） | $1.14 | $0.10 |
绿色 = 该指标领先。财年不对齐时期间可能不同
8季度营收与利润趋势
并排季度历史对比，按日历期对齐，财年错位的公司也能正确匹配
营收EBAYRKT
| Q4 25 | $3.0B | $2.7B | ||
| Q3 25 | $2.8B | $1.6B | ||
| Q2 25 | $2.7B | $1.4B | ||
| Q1 25 | $2.6B | $1.0B | ||
| Q4 24 | $2.6B | $1.8B | ||
| Q3 24 | $2.6B | $646.9M | ||
| Q2 24 | $2.6B | $1.3B | ||
| Q1 24 | $2.6B | $1.4B |
净利润EBAYRKT
| Q4 25 | $528.0M | $68.0M | ||
| Q3 25 | $632.0M | $-123.9M | ||
| Q2 25 | $368.0M | $-1.8M | ||
| Q1 25 | $503.0M | $-10.4M | ||
| Q4 24 | $679.0M | $33.9M | ||
| Q3 24 | $634.0M | $-22.0M | ||
| Q2 24 | $224.0M | $1.3M | ||
| Q1 24 | $438.0M | $16.2M |
毛利率EBAYRKT
| Q4 25 | 71.4% | — | ||
| Q3 25 | 70.9% | — | ||
| Q2 25 | 71.6% | — | ||
| Q1 25 | 72.0% | — | ||
| Q4 24 | 72.2% | 58.9% | ||
| Q3 24 | 71.8% | -8.4% | ||
| Q2 24 | 71.4% | 47.4% | ||
| Q1 24 | 72.6% | 51.2% |
营业利润率EBAYRKT
| Q4 25 | 20.3% | 6.3% | ||
| Q3 25 | 20.4% | -11.5% | ||
| Q2 25 | 17.7% | 1.8% | ||
| Q1 25 | 23.8% | -21.5% | ||
| Q4 24 | 21.1% | 38.1% | ||
| Q3 24 | 23.1% | -76.9% | ||
| Q2 24 | 21.3% | 14.8% | ||
| Q1 24 | 24.7% | 21.6% |
净利率EBAYRKT
| Q4 25 | 17.8% | 2.5% | ||
| Q3 25 | 22.4% | -7.7% | ||
| Q2 25 | 13.5% | -0.1% | ||
| Q1 25 | 19.5% | -1.0% | ||
| Q4 24 | 26.3% | 1.9% | ||
| Q3 24 | 24.6% | -3.4% | ||
| Q2 24 | 8.7% | 0.1% | ||
| Q1 24 | 17.1% | 1.2% |
每股收益（稀释后）EBAYRKT
| Q4 25 | $1.14 | $0.10 | ||
| Q3 25 | $1.35 | $-0.06 | ||
| Q2 25 | $0.79 | $-0.01 | ||
| Q1 25 | $1.06 | $-0.08 | ||
| Q4 24 | $1.35 | $0.28 | ||
| Q3 24 | $1.29 | $-0.19 | ||
| Q2 24 | $0.45 | $0.01 | ||
| Q1 24 | $0.85 | $0.11 |
资产负债表与财务实力
最新季度各公司的流动性、杠杆与账面价值一览
| 指标 | | |
|---|---|---|
| 现金及短期投资手头流动性 | $1.9B | $2.7B |
| 总债务越低越好 | $6.0B | — |
| 股东权益账面价值 | $4.6B | $22.9B |
| 总资产 | $17.6B | $60.7B |
| 负债/权益比越低杠杆越低 | 1.30× | — |
8季度趋势，按日历期对齐
现金及短期投资EBAYRKT
| Q4 25 | $1.9B | $2.7B | ||
| Q3 25 | $2.4B | $5.8B | ||
| Q2 25 | $2.1B | $5.1B | ||
| Q1 25 | $3.1B | $1.4B | ||
| Q4 24 | $2.4B | $1.3B | ||
| Q3 24 | $1.6B | $1.2B | ||
| Q2 24 | $2.0B | $1.3B | ||
| Q1 24 | $2.1B | $861.4M |
总债务EBAYRKT
| Q4 25 | $6.0B | — | ||
| Q3 25 | $5.0B | — | ||
| Q2 25 | $5.0B | — | ||
| Q1 25 | $5.8B | — | ||
| Q4 24 | $5.8B | — | ||
| Q3 24 | $6.2B | — | ||
| Q2 24 | $6.2B | — | ||
| Q1 24 | $6.2B | — |
股东权益EBAYRKT
| Q4 25 | $4.6B | $22.9B | ||
| Q3 25 | $4.7B | $8.9B | ||
| Q2 25 | $4.7B | $7.4B | ||
| Q1 25 | $5.0B | $8.6B | ||
| Q4 24 | $5.2B | $9.0B | ||
| Q3 24 | $5.4B | $8.4B | ||
| Q2 24 | $5.5B | $8.8B | ||
| Q1 24 | $6.3B | $8.6B |
总资产EBAYRKT
| Q4 25 | $17.6B | $60.7B | ||
| Q3 25 | $17.8B | $33.6B | ||
| Q2 25 | $18.0B | $30.4B | ||
| Q1 25 | $19.0B | $25.3B | ||
| Q4 24 | $19.4B | $24.5B | ||
| Q3 24 | $19.9B | $25.1B | ||
| Q2 24 | $20.4B | $23.6B | ||
| Q1 24 | $21.4B | $22.2B |
负债/权益比EBAYRKT
| Q4 25 | 1.30× | — | ||
| Q3 25 | 1.06× | — | ||
| Q2 25 | 1.05× | — | ||
| Q1 25 | 1.16× | — | ||
| Q4 24 | 1.12× | — | ||
| Q3 24 | 1.14× | — | ||
| Q2 24 | 1.12× | — | ||
| Q1 24 | 0.98× | — |
现金流与资本效率
扣除再投资后实际产生的现金。现金流比净利润更难造假
| 指标 | | |
|---|---|---|
| 经营现金流最新季度 | $595.0M | $-1.2B |
| 自由现金流经营现金流 - 资本支出 | $478.0M | $-1.3B |
| 自由现金流率自由现金流/营收 | 16.1% | -47.2% |
| 资本支出强度资本支出/营收 | 3.9% | 1.5% |
| 现金转化率经营现金流/净利润 | 1.13× | -18.08× |
| 过去12个月自由现金流最近4个季度 | $1.5B | $-4.0B |
8季度趋势，按日历期对齐
经营现金流EBAYRKT
| Q4 25 | $595.0M | $-1.2B | ||
| Q3 25 | $934.0M | $-50.3M | ||
| Q2 25 | $-307.0M | $-1.9B | ||
| Q1 25 | $787.0M | $-797.0M | ||
| Q4 24 | $677.0M | $1.8B | ||
| Q3 24 | $755.0M | $-1.3B | ||
| Q2 24 | $367.0M | $-122.3M | ||
| Q1 24 | $615.0M | $-3.0B |
自由现金流EBAYRKT
| Q4 25 | $478.0M | $-1.3B | ||
| Q3 25 | $803.0M | $-71.8M | ||
| Q2 25 | $-441.0M | $-1.9B | ||
| Q1 25 | $644.0M | $-811.0M | ||
| Q4 24 | $560.0M | $1.8B | ||
| Q3 24 | $646.0M | $-1.4B | ||
| Q2 24 | $278.0M | $-138.3M | ||
| Q1 24 | $472.0M | $-3.0B |
自由现金流率EBAYRKT
| Q4 25 | 16.1% | -47.2% | ||
| Q3 25 | 28.5% | -4.5% | ||
| Q2 25 | -16.2% | -137.2% | ||
| Q1 25 | 24.9% | -78.2% | ||
| Q4 24 | 21.7% | 103.1% | ||
| Q3 24 | 25.1% | -209.6% | ||
| Q2 24 | 10.8% | -10.6% | ||
| Q1 24 | 18.5% | -218.7% |
资本支出强度EBAYRKT
| Q4 25 | 3.9% | 1.5% | ||
| Q3 25 | 4.6% | 1.3% | ||
| Q2 25 | 4.9% | 1.1% | ||
| Q1 25 | 5.5% | 1.4% | ||
| Q4 24 | 4.5% | 1.1% | ||
| Q3 24 | 4.2% | 2.9% | ||
| Q2 24 | 3.5% | 1.2% | ||
| Q1 24 | 5.6% | 1.0% |
现金转化率EBAYRKT
| Q4 25 | 1.13× | -18.08× | ||
| Q3 25 | 1.48× | — | ||
| Q2 25 | -0.83× | — | ||
| Q1 25 | 1.56× | — | ||
| Q4 24 | 1.00× | 54.42× | ||
| Q3 24 | 1.19× | — | ||
| Q2 24 | 1.64× | -94.46× | ||
| Q1 24 | 1.40× | -185.80× |
财务流量对比
营收 → 毛利润 → 营业利润 → 净利润流向图
业务分部营收拆解
EBAY
| Marketplace Revenues | $2.4B | 82% |
| Advertising Revenues | $544.0M | 18% |
RKT
| Other | $1.4B | 51% |
| Direct To Customer Segment | $945.8M | 35% |
| Partner Network Segment | $216.7M | 8% |
| Subscription Revenue | $91.3M | 3% |
| Closing Fees | $47.1M | 2% |
| Appraisal Revenue | $10.7M | 0% |
