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LAMAR ADVERTISING CO（LAMR）与Rubrik, Inc.（RBRK）财务数据对比。点击上方公司名可切换其他公司
LAMAR ADVERTISING CO的季度营收约是Rubrik, Inc.的1.7倍（$595.9M vs $350.2M），LAMAR ADVERTISING CO净利率更高（25.6% vs -18.2%，领先43.8%），Rubrik, Inc.同比增速更快（48.3% vs 2.8%），LAMAR ADVERTISING CO自由现金流更多（$208.3M vs $80.7M）
拉马尔广告是一家知名户外广告服务商，1902年由查尔斯·W·拉马尔与J.M.科伊创立，总部位于美国路易斯安那州巴吞鲁日。公司业务覆盖美国与加拿大，在两地设有超200个运营网点，旗下在美国境内拥有超过36.3万个广告展示位，涵盖广告牌、标识标牌、公共交通展示载体等品类，2014年转型为房地产投资信托。
Rubrik是总部位于美国加利福尼亚州帕洛阿尔托的云数据管理与数据安全企业，成立于2014年1月，专注于为客户提供云环境下的数据管理、安全防护相关解决方案，2024年4月在纽约证券交易所上市。
LAMR vs RBRK — 直观对比
营收规模更大
LAMR
是对方的1.7倍
$350.2M
营收增速更快
RBRK
高出45.4%
2.8%
净利率更高
LAMR
高出43.8%
-18.2%
自由现金流更多
LAMR
多$127.6M
$80.7M
损益表 — Q4 FY2025 vs Q3 FY2026
| 指标 | | |
|---|---|---|
| 营收 | $595.9M | $350.2M |
| 净利润 | $152.3M | $-63.8M |
| 毛利率 | 67.7% | 80.5% |
| 营业利润率 | 32.9% | -21.6% |
| 净利率 | 25.6% | -18.2% |
| 营收同比 | 2.8% | 48.3% |
| 净利润同比 | 12801.3% | 51.2% |
| 每股收益（稀释后） | $1.50 | $-0.32 |
绿色 = 该指标领先。财年不对齐时期间可能不同
8季度营收与利润趋势
并排季度历史对比，按日历期对齐，财年错位的公司也能正确匹配
营收LAMRRBRK
| Q4 25 | $595.9M | $350.2M | ||
| Q3 25 | $585.5M | $309.9M | ||
| Q2 25 | $579.3M | $278.5M | ||
| Q1 25 | $505.4M | $258.1M | ||
| Q4 24 | $579.6M | $236.2M | ||
| Q3 24 | $564.1M | $205.0M | ||
| Q2 24 | $565.3M | $187.3M | ||
| Q1 24 | $498.1M | — |
净利润LAMRRBRK
| Q4 25 | $152.3M | $-63.8M | ||
| Q3 25 | $141.8M | $-95.9M | ||
| Q2 25 | $154.4M | $-102.1M | ||
| Q1 25 | $138.8M | $-114.9M | ||
| Q4 24 | $-1.2M | $-130.9M | ||
| Q3 24 | $147.5M | $-176.9M | ||
| Q2 24 | $137.4M | $-732.1M | ||
| Q1 24 | $78.2M | — |
毛利率LAMRRBRK
| Q4 25 | 67.7% | 80.5% | ||
| Q3 25 | 67.9% | 79.5% | ||
| Q2 25 | 67.8% | 78.3% | ||
| Q1 25 | 64.4% | 77.4% | ||
| Q4 24 | 67.8% | 76.2% | ||
| Q3 24 | 67.6% | 73.1% | ||
| Q2 24 | 67.6% | 48.8% | ||
| Q1 24 | 64.7% | — |
营业利润率LAMRRBRK
| Q4 25 | 32.9% | -21.6% | ||
| Q3 25 | 32.3% | -30.5% | ||
| Q2 25 | 34.1% | -33.4% | ||
| Q1 25 | 37.8% | -45.0% | ||
| Q4 24 | 6.3% | -52.8% | ||
| Q3 24 | 33.1% | -82.1% | ||
| Q2 24 | 32.6% | -387.0% | ||
| Q1 24 | 25.0% | — |
净利率LAMRRBRK
| Q4 25 | 25.6% | -18.2% | ||
| Q3 25 | 24.2% | -31.0% | ||
| Q2 25 | 26.6% | -36.7% | ||
| Q1 25 | 27.5% | -44.5% | ||
| Q4 24 | -0.2% | -55.4% | ||
| Q3 24 | 26.1% | -86.3% | ||
| Q2 24 | 24.3% | -390.8% | ||
| Q1 24 | 15.7% | — |
每股收益（稀释后）LAMRRBRK
| Q4 25 | $1.50 | $-0.32 | ||
| Q3 25 | $1.40 | $-0.49 | ||
| Q2 25 | $1.52 | $-0.53 | ||
| Q1 25 | $1.35 | $5.69 | ||
| Q4 24 | $-0.02 | $-0.71 | ||
| Q3 24 | $1.44 | $-0.98 | ||
| Q2 24 | $1.34 | $-11.48 | ||
| Q1 24 | $0.76 | — |
资产负债表与财务实力
最新季度各公司的流动性、杠杆与账面价值一览
| 指标 | | |
|---|---|---|
| 现金及短期投资手头流动性 | $64.8M | $307.1M |
| 总债务越低越好 | — | — |
| 股东权益账面价值 | $1.0B | $-524.4M |
| 总资产 | $6.9B | $2.5B |
| 负债/权益比越低杠杆越低 | — | — |
8季度趋势，按日历期对齐
现金及短期投资LAMRRBRK
| Q4 25 | $64.8M | $307.1M | ||
| Q3 25 | $22.0M | $322.7M | ||
| Q2 25 | $55.7M | $284.0M | ||
| Q1 25 | $36.1M | $186.3M | ||
| Q4 24 | $49.5M | $103.9M | ||
| Q3 24 | $29.5M | $142.3M | ||
| Q2 24 | $77.9M | $502.6M | ||
| Q1 24 | $36.4M | — |
股东权益LAMRRBRK
| Q4 25 | $1.0B | $-524.4M | ||
| Q3 25 | $1.0B | $-564.3M | ||
| Q2 25 | $906.9M | $-556.5M | ||
| Q1 25 | $1.0B | $-553.7M | ||
| Q4 24 | $1.0B | $-521.1M | ||
| Q3 24 | $1.2B | $-499.3M | ||
| Q2 24 | $1.2B | $-514.6M | ||
| Q1 24 | $1.2B | — |
总资产LAMRRBRK
| Q4 25 | $6.9B | $2.5B | ||
| Q3 25 | $6.8B | $2.4B | ||
| Q2 25 | $6.7B | $1.5B | ||
| Q1 25 | $6.5B | $1.4B | ||
| Q4 24 | $6.6B | $1.3B | ||
| Q3 24 | $6.5B | $1.2B | ||
| Q2 24 | $6.6B | $1.2B | ||
| Q1 24 | $6.5B | — |
现金流与资本效率
扣除再投资后实际产生的现金。现金流比净利润更难造假
| 指标 | | |
|---|---|---|
| 经营现金流最新季度 | $271.2M | $85.5M |
| 自由现金流经营现金流 - 资本支出 | $208.3M | $80.7M |
| 自由现金流率自由现金流/营收 | 35.0% | 23.1% |
| 资本支出强度资本支出/营收 | 10.5% | 1.4% |
| 现金转化率经营现金流/净利润 | 1.78× | — |
| 过去12个月自由现金流最近4个季度 | $683.2M | $256.8M |
8季度趋势，按日历期对齐
经营现金流LAMRRBRK
| Q4 25 | $271.2M | $85.5M | ||
| Q3 25 | $235.7M | $64.7M | ||
| Q2 25 | $229.5M | $39.7M | ||
| Q1 25 | $127.7M | $83.6M | ||
| Q4 24 | $279.3M | $23.1M | ||
| Q3 24 | $227.4M | $-27.1M | ||
| Q2 24 | $256.3M | $-31.4M | ||
| Q1 24 | $110.6M | — |
自由现金流LAMRRBRK
| Q4 25 | $208.3M | $80.7M | ||
| Q3 25 | $185.8M | $61.2M | ||
| Q2 25 | $191.3M | $36.8M | ||
| Q1 25 | $97.9M | $78.0M | ||
| Q4 24 | $236.3M | $18.0M | ||
| Q3 24 | $197.3M | $-29.7M | ||
| Q2 24 | $233.7M | $-35.0M | ||
| Q1 24 | $81.1M | — |
自由现金流率LAMRRBRK
| Q4 25 | 35.0% | 23.1% | ||
| Q3 25 | 31.7% | 19.8% | ||
| Q2 25 | 33.0% | 13.2% | ||
| Q1 25 | 19.4% | 30.2% | ||
| Q4 24 | 40.8% | 7.6% | ||
| Q3 24 | 35.0% | -14.5% | ||
| Q2 24 | 41.3% | -18.7% | ||
| Q1 24 | 16.3% | — |
资本支出强度LAMRRBRK
| Q4 25 | 10.5% | 1.4% | ||
| Q3 25 | 8.5% | 1.1% | ||
| Q2 25 | 6.6% | 1.0% | ||
| Q1 25 | 5.9% | 2.2% | ||
| Q4 24 | 7.4% | 2.1% | ||
| Q3 24 | 5.3% | 1.3% | ||
| Q2 24 | 4.0% | 1.9% | ||
| Q1 24 | 5.9% | — |
现金转化率LAMRRBRK
| Q4 25 | 1.78× | — | ||
| Q3 25 | 1.66× | — | ||
| Q2 25 | 1.49× | — | ||
| Q1 25 | 0.92× | — | ||
| Q4 24 | — | — | ||
| Q3 24 | 1.54× | — | ||
| Q2 24 | 1.87× | — | ||
| Q1 24 | 1.41× | — |
财务流量对比
营收 → 毛利润 → 营业利润 → 净利润流向图
业务分部营收拆解
LAMR
| Reportable Segment Aggregation Before Other Operating Segment | $531.9M | 89% |
| Transit Advertising | $42.0M | 7% |
| Logo Advertising | $22.1M | 4% |
RBRK
| Subscription And Circulation | $336.4M | 96% |
| Other | $12.3M | 4% |
| Software And Services | $4.9M | 1% |
| Maintenance | $1.5M | 0% |
