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Side-by-side financial comparison of Aon plc (AON) and Baldwin Insurance Group, Inc. (BWIN). Click either name above to swap in a different company.
Aon plc is the larger business by last-quarter revenue ($4.3B vs $344.6M, roughly 12.5× Baldwin Insurance Group, Inc.). Aon plc runs the higher net margin — 39.4% vs -7.5%, a 46.9% gap on every dollar of revenue. On growth, Baldwin Insurance Group, Inc. posted the faster year-over-year revenue change (5.5% vs 3.7%). Aon plc produced more free cash flow last quarter ($1.3B vs $-84.0K). Over the past eight quarters, Aon plc's revenue compounded faster (2.8% CAGR vs -4.5%).
Aon plc is a British-American professional services firm. The company operates two divisions: Risk Capital, which provides brokerage and consulting services for risk management and insurance and reinsurance, and Human Capital, which provides services for health insurance, retirement plans, pension plans, and talent advisory.
The Baldwin Piano Company is an American piano brand. It was once the largest US-based manufacturer of keyboard instruments and was known by the slogan, "America's Favorite Piano". Since 2001, it has been a subsidiary of Gibson Brands, Inc. Baldwin ceased domestic production in December 2008, moving its piano manufacturing to China.
AON vs BWIN — Head-to-Head
Income Statement — Q4 2025 vs Q4 2025
| Metric | ||
|---|---|---|
| Revenue | $4.3B | $344.6M |
| Net Profit | $1.7B | $-25.9M |
| Gross Margin | — | — |
| Operating Margin | 28.1% | -3.8% |
| Net Margin | 39.4% | -7.5% |
| Revenue YoY | 3.7% | 5.5% |
| Net Profit YoY | 136.5% | -28.3% |
| EPS (diluted) | $7.82 | $-0.38 |
Green = leading value per metric. Periods may differ when fiscal calendars don't align.
8-Quarter Revenue & Profit Trend
Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.
| Q4 25 | $4.3B | $344.6M | ||
| Q3 25 | $4.0B | $362.3M | ||
| Q2 25 | $4.2B | $376.2M | ||
| Q1 25 | $4.7B | $410.5M | ||
| Q4 24 | $4.1B | $326.7M | ||
| Q3 24 | $3.7B | $335.2M | ||
| Q2 24 | $3.8B | $337.1M | ||
| Q1 24 | $4.1B | $378.1M |
| Q4 25 | $1.7B | $-25.9M | ||
| Q3 25 | $458.0M | $-18.7M | ||
| Q2 25 | $579.0M | $-3.2M | ||
| Q1 25 | $965.0M | $13.9M | ||
| Q4 24 | $716.0M | $-20.2M | ||
| Q3 24 | $343.0M | $-8.4M | ||
| Q2 24 | $524.0M | $-17.6M | ||
| Q1 24 | $1.1B | $21.6M |
| Q4 25 | 28.1% | -3.8% | ||
| Q3 25 | 20.4% | 0.9% | ||
| Q2 25 | 20.7% | 7.4% | ||
| Q1 25 | 30.9% | 13.6% | ||
| Q4 24 | 26.3% | -1.7% | ||
| Q3 24 | 16.7% | 4.6% | ||
| Q2 24 | 17.4% | 4.9% | ||
| Q1 24 | 36.0% | 9.1% |
| Q4 25 | 39.4% | -7.5% | ||
| Q3 25 | 11.5% | -5.2% | ||
| Q2 25 | 13.9% | -0.8% | ||
| Q1 25 | 20.4% | 3.4% | ||
| Q4 24 | 17.3% | -6.2% | ||
| Q3 24 | 9.2% | -2.5% | ||
| Q2 24 | 13.9% | -5.2% | ||
| Q1 24 | 26.3% | 5.7% |
| Q4 25 | $7.82 | $-0.38 | ||
| Q3 25 | $2.11 | $-0.27 | ||
| Q2 25 | $2.66 | $-0.05 | ||
| Q1 25 | $4.43 | $0.20 | ||
| Q4 24 | $3.11 | $-0.31 | ||
| Q3 24 | $1.57 | $-0.13 | ||
| Q2 24 | $2.46 | $-0.28 | ||
| Q1 24 | $5.35 | $0.33 |
Balance Sheet & Financial Strength
Snapshot of each company's liquidity, leverage and book value from the latest quarter.
| Metric | ||
|---|---|---|
| Cash + ST InvestmentsLiquidity on hand | $2.8B | $123.7M |
| Total DebtLower is stronger | $15.2B | — |
| Stockholders' EquityBook value | $9.4B | $600.2M |
| Total Assets | $50.8B | $3.9B |
| Debt / EquityLower = less leverage | 1.63× | — |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $2.8B | $123.7M | ||
| Q3 25 | $1.3B | $89.7M | ||
| Q2 25 | $1.4B | $105.7M | ||
| Q1 25 | $1.3B | $81.8M | ||
| Q4 24 | $1.3B | $90.0M | ||
| Q3 24 | $1.3B | $181.8M | ||
| Q2 24 | $1.2B | $208.3M | ||
| Q1 24 | $6.4B | $112.1M |
| Q4 25 | $15.2B | — | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | $17.0B | — | ||
| Q3 24 | — | — | ||
| Q2 24 | — | — | ||
| Q1 24 | — | — |
| Q4 25 | $9.4B | $600.2M | ||
| Q3 25 | $7.9B | $619.7M | ||
| Q2 25 | $7.8B | $630.8M | ||
| Q1 25 | $7.0B | $619.6M | ||
| Q4 24 | $6.1B | $583.2M | ||
| Q3 24 | $6.2B | $595.4M | ||
| Q2 24 | $5.9B | $590.9M | ||
| Q1 24 | $-133.0M | $597.9M |
| Q4 25 | $50.8B | $3.9B | ||
| Q3 25 | $51.6B | $3.8B | ||
| Q2 25 | $54.0B | $3.7B | ||
| Q1 25 | $50.3B | $3.5B | ||
| Q4 24 | $49.0B | $3.5B | ||
| Q3 24 | $49.9B | $3.5B | ||
| Q2 24 | $51.5B | $3.7B | ||
| Q1 24 | $40.8B | $3.5B |
| Q4 25 | 1.63× | — | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | 2.78× | — | ||
| Q3 24 | — | — | ||
| Q2 24 | — | — | ||
| Q1 24 | — | — |
Cash Flow & Capital Efficiency
How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.
| Metric | ||
|---|---|---|
| Operating Cash FlowLast quarter | $1.4B | $10.3M |
| Free Cash FlowOCF − Capex | $1.3B | $-84.0K |
| FCF MarginFCF / Revenue | 30.8% | -0.0% |
| Capex IntensityCapex / Revenue | 1.7% | 3.0% |
| Cash ConversionOCF / Net Profit | 0.83× | — |
| TTM Free Cash FlowTrailing 4 quarters | $3.2B | $-68.9M |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $1.4B | $10.3M | ||
| Q3 25 | $1.1B | $41.0M | ||
| Q2 25 | $796.0M | $-16.7M | ||
| Q1 25 | $140.0M | $-64.0M | ||
| Q4 24 | $1.2B | $-2.3M | ||
| Q3 24 | $1.0B | $32.4M | ||
| Q2 24 | $513.0M | $18.3M | ||
| Q1 24 | $309.0M | $3.0M |
| Q4 25 | $1.3B | $-84.0K | ||
| Q3 25 | $1.1B | $32.2M | ||
| Q2 25 | $732.0M | $-28.1M | ||
| Q1 25 | $84.0M | $-72.9M | ||
| Q4 24 | $1.1B | $-14.5M | ||
| Q3 24 | $951.0M | $22.2M | ||
| Q2 24 | $460.0M | $7.8M | ||
| Q1 24 | $261.0M | $-5.1M |
| Q4 25 | 30.8% | -0.0% | ||
| Q3 25 | 27.0% | 8.9% | ||
| Q2 25 | 17.6% | -7.5% | ||
| Q1 25 | 1.8% | -17.8% | ||
| Q4 24 | 27.6% | -4.4% | ||
| Q3 24 | 25.6% | 6.6% | ||
| Q2 24 | 12.2% | 2.3% | ||
| Q1 24 | 6.4% | -1.4% |
| Q4 25 | 1.7% | 3.0% | ||
| Q3 25 | 1.7% | 2.4% | ||
| Q2 25 | 1.5% | 3.0% | ||
| Q1 25 | 1.2% | 2.2% | ||
| Q4 24 | 1.3% | 3.7% | ||
| Q3 24 | 1.7% | 3.0% | ||
| Q2 24 | 1.4% | 3.1% | ||
| Q1 24 | 1.2% | 2.2% |
| Q4 25 | 0.83× | — | ||
| Q3 25 | 2.51× | — | ||
| Q2 25 | 1.37× | — | ||
| Q1 25 | 0.15× | -4.59× | ||
| Q4 24 | 1.68× | — | ||
| Q3 24 | 2.95× | — | ||
| Q2 24 | 0.98× | — | ||
| Q1 24 | 0.29× | 0.14× |
Financial Flow Comparison
Revenue → gross profit → operating profit → net profit for each company.
Revenue Breakdown by Segment
AON
| Commercial Risk Solutions | $2.3B | 54% |
| Health Solutions | $1.1B | 26% |
| Wealth Solutions | $490.0M | 11% |
| Reinsurance Solutions | $379.0M | 9% |
BWIN
| Insurance Advisory Solutions | $157.9M | 46% |
| Underwriting Capacity Technology Solutions | $129.5M | 38% |
| Consultingand Service Fee Revenue | $20.9M | 6% |
| Policy Feeand Installment Fee Revenue | $20.4M | 6% |
| Earned Premium | $6.9M | 2% |
| Other Insurance Product Line | $4.4M | 1% |