vs
Side-by-side financial comparison of Alibaba Group Holding Ltd (BABA) and ETSY INC (ETSY), based on the latest 10-Q / 10-K filings. Click either name above to swap in a different company.
Alibaba Group Holding Ltd is the larger business by last-quarter revenue ($38.8B vs $881.6M, roughly 44.0× ETSY INC). ETSY INC runs the higher net margin — 5.8% vs 12.6%, a 6.8% gap on every dollar of revenue.
Alibaba Group Holding Limited, branded as Alibaba, is a Chinese multinational technology company specializing in e-commerce, retail, Internet, and technology. Founded on 28 June 1999 in Hangzhou, Zhejiang, the company provides consumer-to-consumer (C2C), business-to-consumer (B2C), and business-to-business (B2B) sales services via Chinese and global marketplaces, as well as local consumer, digital media and entertainment, logistics, and cloud computing services. It owns and operates a diverse...
Etsy, Inc. is an American e-commerce company focused on handmade or vintage items and craft supplies. Its marketplace includes categories such as jewelry, apparel, home decor, furniture, toys, and art. Items described as vintage must be at least 20 years old. The platform provides sellers with individual storefronts where they list their goods for a fee of US$0.20 per item. Since 2013, the company has allowed the sale of mass-manufactured items.
BABA vs ETSY — Head-to-Head
Income Statement — Q4 2025 vs Q4 2025
| Metric | | |
|---|---|---|
| Revenue | $38.8B | $881.6M |
| Net Profit | $2.2B | $110.7M |
| Gross Margin | 40.2% | 73.1% |
| Operating Margin | 6.6% | 14.7% |
| Net Margin | 5.8% | 12.6% |
| Revenue YoY | — | 3.5% |
| Net Profit YoY | — | -14.8% |
| EPS (diluted) | $6.64 | $1.00 |
Green = leading value per metric. Periods may differ when fiscal calendars don't align — see 8-quarter trend below.
8-Quarter Revenue & Profit Trend
Side-by-side quarterly history — bar widths are scaled to the larger of the two companies so you can eyeball the size gap and growth trajectory without doing math. Quarters aligned by calendar period (report date) so offset fiscal years line up.
| Q4 25 | $38.8B | $881.6M | ||
| Q3 25 | $34.2B | $678.0M | ||
| Q2 25 | $32.6B | $672.7M | ||
| Q1 25 | — | $651.2M | ||
| Q4 24 | $38.7B | $852.2M | ||
| Q3 24 | — | $662.4M | ||
| Q2 24 | — | $647.8M | ||
| Q1 24 | — | $646.0M |
| Q4 25 | $2.2B | $110.7M | ||
| Q3 25 | $2.9B | $75.5M | ||
| Q2 25 | $1.7B | $28.8M | ||
| Q1 25 | — | $-52.1M | ||
| Q4 24 | $6.8B | $129.9M | ||
| Q3 24 | — | $57.4M | ||
| Q2 24 | — | $53.0M | ||
| Q1 24 | — | $63.0M |
| Q4 25 | 40.2% | 73.1% | ||
| Q3 25 | 39.2% | 71.3% | ||
| Q2 25 | 38.4% | 71.2% | ||
| Q1 25 | — | 70.5% | ||
| Q4 24 | 42.0% | 74.5% | ||
| Q3 24 | — | 72.0% | ||
| Q2 24 | — | 71.6% | ||
| Q1 24 | — | 71.0% |
| Q4 25 | 6.6% | 14.7% | ||
| Q3 25 | 2.2% | 12.2% | ||
| Q2 25 | 12.0% | 11.4% | ||
| Q1 25 | — | -3.4% | ||
| Q4 24 | 14.7% | 18.2% | ||
| Q3 24 | — | 13.1% | ||
| Q2 24 | — | 10.8% | ||
| Q1 24 | — | 10.5% |
| Q4 25 | 5.8% | 12.6% | ||
| Q3 25 | 8.5% | 11.1% | ||
| Q2 25 | 5.3% | 4.3% | ||
| Q1 25 | — | -8.0% | ||
| Q4 24 | 17.5% | 15.2% | ||
| Q3 24 | — | 8.7% | ||
| Q2 24 | — | 8.2% | ||
| Q1 24 | — | 9.8% |
| Q4 25 | $6.64 | $1.00 | ||
| Q3 25 | $8.72 | $0.63 | ||
| Q2 25 | $5.20 | $0.25 | ||
| Q1 25 | — | $-0.49 | ||
| Q4 24 | $20.40 | $1.01 | ||
| Q3 24 | — | $0.45 | ||
| Q2 24 | — | $0.41 | ||
| Q1 24 | — | $0.48 |
Balance Sheet & Financial Strength
Snapshot of each company's liquidity, leverage and book value from the latest filing — the kind of financial-strength check premium terminals charge for.
| Metric | | |
|---|---|---|
| Cash + ST InvestmentsLiquidity on hand | $18.3B | $1.4B |
| Total DebtLower is stronger | — | $2.3B |
| Stockholders' EquityBook value | $148.7B | $-1.1B |
| Total Assets | $268.6B | $2.8B |
| Debt / EquityLower = less leverage | — | — |
8-quarter trend — quarters aligned by calendar period so offset fiscal years match up.
| Q4 25 | $18.3B | $1.4B | ||
| Q3 25 | $19.0B | $1.2B | ||
| Q2 25 | $20.0B | $1.2B | ||
| Q1 25 | — | $649.2M | ||
| Q4 24 | $22.3B | $811.2M | ||
| Q3 24 | — | $818.9M | ||
| Q2 24 | — | $759.2M | ||
| Q1 24 | — | $788.8M |
| Q4 25 | — | $2.3B | ||
| Q3 25 | — | $3.0B | ||
| Q2 25 | — | $3.0B | ||
| Q1 25 | — | $2.3B | ||
| Q4 24 | — | $2.3B | ||
| Q3 24 | — | $2.3B | ||
| Q2 24 | — | $2.3B | ||
| Q1 24 | — | $2.3B |
| Q4 25 | $148.7B | $-1.1B | ||
| Q3 25 | $145.0B | $-1.1B | ||
| Q2 25 | $139.2B | $-1.1B | ||
| Q1 25 | — | $-910.3M | ||
| Q4 24 | $137.2B | $-758.9M | ||
| Q3 24 | — | $-624.3M | ||
| Q2 24 | — | $-635.0M | ||
| Q1 24 | — | $-583.8M |
| Q4 25 | $268.6B | $2.8B | ||
| Q3 25 | $264.6B | $2.7B | ||
| Q2 25 | $248.6B | $2.6B | ||
| Q1 25 | — | $2.1B | ||
| Q4 24 | $254.1B | $2.4B | ||
| Q3 24 | — | $2.4B | ||
| Q2 24 | — | $2.4B | ||
| Q1 24 | — | $2.5B |
Cash Flow & Capital Efficiency
How much cash each business actually produces after reinvestment. Net income can be massaged; cash flow is harder to fake.
| Metric | | |
|---|---|---|
| Operating Cash FlowLast quarter | $5.2B | $317.1M |
| Free Cash FlowOCF − Capex | — | $315.9M |
| FCF MarginFCF / Revenue | — | 35.8% |
| Capex IntensityCapex / Revenue; lower = less reinvestment burden | — | 0.1% |
| Cash ConversionOCF / Net Profit; >1× = earnings back up with cash | 2.31× | 2.86× |
| TTM Free Cash FlowTrailing 4 quarters | — | $678.0M |
8-quarter trend — quarters aligned by calendar period so offset fiscal years match up.
| Q4 25 | $5.2B | $317.1M | ||
| Q3 25 | $1.4B | $219.0M | ||
| Q2 25 | $3.8B | $108.1M | ||
| Q1 25 | — | $49.2M | ||
| Q4 24 | $9.7B | $315.0M | ||
| Q3 24 | — | $217.4M | ||
| Q2 24 | — | $151.1M | ||
| Q1 24 | — | $69.0M |
| Q4 25 | — | $315.9M | ||
| Q3 25 | — | $215.0M | ||
| Q2 25 | — | $101.3M | ||
| Q1 25 | — | $45.9M | ||
| Q4 24 | — | $310.9M | ||
| Q3 24 | — | $213.2M | ||
| Q2 24 | — | $147.4M | ||
| Q1 24 | — | $66.8M |
| Q4 25 | — | 35.8% | ||
| Q3 25 | — | 31.7% | ||
| Q2 25 | — | 15.1% | ||
| Q1 25 | — | 7.1% | ||
| Q4 24 | — | 36.5% | ||
| Q3 24 | — | 32.2% | ||
| Q2 24 | — | 22.8% | ||
| Q1 24 | — | 10.3% |
| Q4 25 | — | 0.1% | ||
| Q3 25 | — | 0.6% | ||
| Q2 25 | — | 1.0% | ||
| Q1 25 | — | 0.5% | ||
| Q4 24 | — | 0.5% | ||
| Q3 24 | — | 0.6% | ||
| Q2 24 | — | 0.6% | ||
| Q1 24 | — | 0.3% |
| Q4 25 | 2.31× | 2.86× | ||
| Q3 25 | 0.49× | 2.90× | ||
| Q2 25 | 2.19× | 3.75× | ||
| Q1 25 | — | — | ||
| Q4 24 | 1.43× | 2.42× | ||
| Q3 24 | — | 3.79× | ||
| Q2 24 | — | 2.85× | ||
| Q1 24 | — | 1.10× |
Financial Flow Comparison
Sankey diagram of revenue → gross profit → operating profit → net profit for each company. Charts shown full-width and stacked so both segment hierarchies are readable side-by-side on desktop and mobile.
Revenue Breakdown by Segment
BABA
| Alibaba China E-commerce Group | $22.8B | 59% |
| All others | $9.6B | 25% |
| Cloud Intelligence Group | $6.2B | 16% |
ETSY
| Marketplace Revenue | $612.4M | 69% |
| Services Revenue | $269.2M | 31% |
