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Side-by-side financial comparison of Brown–Forman (BF.B) and HERTZ GLOBAL HOLDINGS, INC (HTZ). Click either name above to swap in a different company.
HERTZ GLOBAL HOLDINGS, INC is the larger business by last-quarter revenue ($2.0B vs $1.0B, roughly 2.0× Brown–Forman). Brown–Forman runs the higher net margin — 21.6% vs -9.6%, a 31.2% gap on every dollar of revenue. On growth, HERTZ GLOBAL HOLDINGS, INC posted the faster year-over-year revenue change (-0.6% vs -5.4%). Over the past eight quarters, HERTZ GLOBAL HOLDINGS, INC's revenue compounded faster (-1.3% CAGR vs -1.6%).
Brown-Forman Corporation is an American family-controlled publicly traded company, one of the largest in the spirits and wine business. Based in Louisville, Kentucky, it manufactures several very well known brands throughout the world, including Jack Daniel's, Old Forester, Woodford Reserve, GlenDronach, BenRiach, Glenglassaugh, Herradura, Korbel, and Chambord. Brown-Forman formerly owned Southern Comfort and Tuaca before selling them off in 2016.
Hertz Global Holdings, Inc., known as Hertz, is an American car rental company based in Estero, Florida. The company operates its namesake Hertz brand, along with the brands Dollar Rent A Car, Firefly Car Rental, and Thrifty Car Rental.
BF.B vs HTZ — Head-to-Head
Income Statement — Q2 FY2026 vs Q4 FY2025
| Metric | | |
|---|---|---|
| Revenue | $1.0B | $2.0B |
| Net Profit | $224.0M | $-194.0M |
| Gross Margin | 59.4% | — |
| Operating Margin | 29.4% | -11.0% |
| Net Margin | 21.6% | -9.6% |
| Revenue YoY | -5.4% | -0.6% |
| Net Profit YoY | -13.2% | 59.5% |
| EPS (diluted) | $0.47 | $-0.46 |
Green = leading value per metric. Periods may differ when fiscal calendars don't align.
8-Quarter Revenue & Profit Trend
Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.
| Q4 25 | $1.0B | $2.0B | ||
| Q3 25 | $924.0M | $2.5B | ||
| Q2 25 | $894.0M | $2.2B | ||
| Q1 25 | $1.0B | $1.8B | ||
| Q4 24 | $1.1B | $2.0B | ||
| Q3 24 | $951.0M | $2.6B | ||
| Q2 24 | $964.0M | $2.4B | ||
| Q1 24 | $1.1B | $2.1B |
| Q4 25 | $224.0M | $-194.0M | ||
| Q3 25 | $170.0M | $184.0M | ||
| Q2 25 | $146.0M | $-294.0M | ||
| Q1 25 | $270.0M | $-443.0M | ||
| Q4 24 | $258.0M | $-479.0M | ||
| Q3 24 | $195.0M | $-1.3B | ||
| Q2 24 | $266.0M | $-865.0M | ||
| Q1 24 | $285.0M | $-186.0M |
| Q4 25 | 59.4% | — | ||
| Q3 25 | 59.7% | — | ||
| Q2 25 | 57.4% | — | ||
| Q1 25 | 59.8% | — | ||
| Q4 24 | 59.0% | — | ||
| Q3 24 | 59.4% | — | ||
| Q2 24 | 59.0% | — | ||
| Q1 24 | 59.4% | — |
| Q4 25 | 29.4% | -11.0% | ||
| Q3 25 | 28.1% | 9.4% | ||
| Q2 25 | 22.9% | -14.5% | ||
| Q1 25 | 27.1% | -29.0% | ||
| Q4 24 | 31.1% | -27.6% | ||
| Q3 24 | 29.5% | -62.9% | ||
| Q2 24 | 38.9% | -20.1% | ||
| Q1 24 | 34.9% | -27.9% |
| Q4 25 | 21.6% | -9.6% | ||
| Q3 25 | 18.4% | 7.4% | ||
| Q2 25 | 16.3% | -13.5% | ||
| Q1 25 | 26.1% | -24.4% | ||
| Q4 24 | 23.6% | -23.5% | ||
| Q3 24 | 20.5% | -51.7% | ||
| Q2 24 | 27.6% | -36.8% | ||
| Q1 24 | 26.7% | -8.9% |
| Q4 25 | $0.47 | $-0.46 | ||
| Q3 25 | $0.36 | $0.42 | ||
| Q2 25 | $0.31 | $-0.95 | ||
| Q1 25 | $0.57 | $-1.44 | ||
| Q4 24 | $0.55 | $-1.57 | ||
| Q3 24 | $0.41 | $-4.34 | ||
| Q2 24 | $0.56 | $-2.82 | ||
| Q1 24 | $0.60 | $-0.61 |
Balance Sheet & Financial Strength
Snapshot of each company's liquidity, leverage and book value from the latest quarter.
| Metric | | |
|---|---|---|
| Cash + ST InvestmentsLiquidity on hand | $319.0M | $565.0M |
| Total DebtLower is stronger | $2.4B | — |
| Stockholders' EquityBook value | $4.1B | $-459.0M |
| Total Assets | $8.2B | $22.3B |
| Debt / EquityLower = less leverage | 0.59× | — |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $319.0M | $565.0M | ||
| Q3 25 | $471.0M | $1.1B | ||
| Q2 25 | $444.0M | $503.0M | ||
| Q1 25 | $599.0M | $626.0M | ||
| Q4 24 | $416.0M | $592.0M | ||
| Q3 24 | $416.0M | $501.0M | ||
| Q2 24 | $446.0M | $568.0M | ||
| Q1 24 | $589.0M | $465.0M |
| Q4 25 | $2.4B | — | ||
| Q3 25 | $2.4B | — | ||
| Q2 25 | $2.4B | — | ||
| Q1 25 | $2.7B | — | ||
| Q4 24 | $2.7B | — | ||
| Q3 24 | $2.7B | — | ||
| Q2 24 | $2.7B | — | ||
| Q1 24 | $2.7B | — |
| Q4 25 | $4.1B | $-459.0M | ||
| Q3 25 | $4.0B | $-317.0M | ||
| Q2 25 | $4.0B | $-504.0M | ||
| Q1 25 | $3.8B | $-262.0M | ||
| Q4 24 | $3.7B | $153.0M | ||
| Q3 24 | $3.5B | $681.0M | ||
| Q2 24 | $3.5B | $2.0B | ||
| Q1 24 | $3.2B | $2.8B |
| Q4 25 | $8.2B | $22.3B | ||
| Q3 25 | $8.2B | $23.0B | ||
| Q2 25 | $8.1B | $23.1B | ||
| Q1 25 | $8.1B | $22.0B | ||
| Q4 24 | $8.3B | $21.8B | ||
| Q3 24 | $8.2B | $23.0B | ||
| Q2 24 | $8.2B | $25.2B | ||
| Q1 24 | $8.2B | $24.3B |
| Q4 25 | 0.59× | — | ||
| Q3 25 | 0.61× | — | ||
| Q2 25 | 0.61× | — | ||
| Q1 25 | 0.70× | — | ||
| Q4 24 | 0.73× | — | ||
| Q3 24 | 0.77× | — | ||
| Q2 24 | 0.76× | — | ||
| Q1 24 | 0.83× | — |
Cash Flow & Capital Efficiency
How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.
| Metric | | |
|---|---|---|
| Operating Cash FlowLast quarter | $132.0M | $193.0M |
| Free Cash FlowOCF − Capex | $107.0M | — |
| FCF MarginFCF / Revenue | 10.3% | — |
| Capex IntensityCapex / Revenue | 2.4% | — |
| Cash ConversionOCF / Net Profit | 0.59× | — |
| TTM Free Cash FlowTrailing 4 quarters | $610.0M | — |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $132.0M | $193.0M | ||
| Q3 25 | $160.0M | $835.0M | ||
| Q2 25 | $152.0M | $346.0M | ||
| Q1 25 | $317.0M | $251.0M | ||
| Q4 24 | $112.0M | $414.0M | ||
| Q3 24 | $17.0M | $894.0M | ||
| Q2 24 | $285.0M | $546.0M | ||
| Q1 24 | $265.0M | $370.0M |
| Q4 25 | $107.0M | — | ||
| Q3 25 | $129.0M | — | ||
| Q2 25 | $102.0M | — | ||
| Q1 25 | $272.0M | — | ||
| Q4 24 | $81.0M | — | ||
| Q3 24 | $-24.0M | — | ||
| Q2 24 | $205.0M | — | ||
| Q1 24 | $196.0M | — |
| Q4 25 | 10.3% | — | ||
| Q3 25 | 14.0% | — | ||
| Q2 25 | 11.4% | — | ||
| Q1 25 | 26.3% | — | ||
| Q4 24 | 7.4% | — | ||
| Q3 24 | -2.5% | — | ||
| Q2 24 | 21.3% | — | ||
| Q1 24 | 18.3% | — |
| Q4 25 | 2.4% | — | ||
| Q3 25 | 3.4% | — | ||
| Q2 25 | 5.6% | — | ||
| Q1 25 | 4.3% | — | ||
| Q4 24 | 2.8% | — | ||
| Q3 24 | 4.3% | — | ||
| Q2 24 | 8.3% | — | ||
| Q1 24 | 6.5% | — |
| Q4 25 | 0.59× | — | ||
| Q3 25 | 0.94× | 4.54× | ||
| Q2 25 | 1.04× | — | ||
| Q1 25 | 1.17× | — | ||
| Q4 24 | 0.43× | — | ||
| Q3 24 | 0.09× | — | ||
| Q2 24 | 1.07× | — | ||
| Q1 24 | 0.93× | — |
Financial Flow Comparison
Revenue → gross profit → operating profit → net profit for each company.
Revenue Breakdown by Segment
BF.B
| Whiskey | $771.0M | 74% |
| Ready To Drink | $138.0M | 13% |
| Tequila | $67.0M | 6% |
| Restofportfolio | $52.0M | 5% |
| Nonbrandedandbulk | $8.0M | 1% |
HTZ
Segment breakdown not available.
