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Side-by-side financial comparison of Coupang, Inc. (CPNG) and Prudential Financial (PRU). Click either name above to swap in a different company.

Prudential Financial is the larger business by last-quarter revenue ($15.7B vs $8.8B, roughly 1.8× Coupang, Inc.). Prudential Financial runs the higher net margin — 5.8% vs -0.3%, a 6.1% gap on every dollar of revenue. On growth, Prudential Financial posted the faster year-over-year revenue change (25.3% vs 10.9%). Over the past eight quarters, Coupang, Inc.'s revenue compounded faster (11.4% CAGR vs -18.3%).

Coupang, Inc. is an American Delaware-incorporated technology and online retail company headquartered in Seattle, Washington. Founded in 2010 by Bom Kim, the company operates a retail business, food delivery service, and OTT streaming service, with offices and operations in South Korea, Taiwan, the United States, India, Japan and Singapore.

Prudential Financial, Inc. is an American financial services company whose subsidiaries provide insurance, retirement planning, investment management, and other products and services to both retail and institutional customers throughout the United States and in over 40 other countries. In 2019, Prudential was the largest insurance provider in the United States with $815.1 billion in total assets. The company is included in the Fortune Global 500 and Fortune 500 rankings.

CPNG vs PRU — Head-to-Head

Bigger by revenue
PRU
PRU
1.8× larger
PRU
$15.7B
$8.8B
CPNG
Growing faster (revenue YoY)
PRU
PRU
+14.4% gap
PRU
25.3%
10.9%
CPNG
Higher net margin
PRU
PRU
6.1% more per $
PRU
5.8%
-0.3%
CPNG
Faster 2-yr revenue CAGR
CPNG
CPNG
Annualised
CPNG
11.4%
-18.3%
PRU

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
CPNG
CPNG
PRU
PRU
Revenue
$8.8B
$15.7B
Net Profit
$-26.0M
$905.0M
Gross Margin
28.8%
Operating Margin
0.1%
7.7%
Net Margin
-0.3%
5.8%
Revenue YoY
10.9%
25.3%
Net Profit YoY
-116.7%
1687.7%
EPS (diluted)
$-0.02
$2.54

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
CPNG
CPNG
PRU
PRU
Q4 25
$8.8B
$15.7B
Q3 25
$9.3B
$17.9B
Q2 25
$8.5B
$13.7B
Q1 25
$7.9B
$13.5B
Q4 24
$8.0B
$12.5B
Q3 24
$7.9B
$19.5B
Q2 24
$7.3B
$14.9B
Q1 24
$7.1B
$23.5B
Net Profit
CPNG
CPNG
PRU
PRU
Q4 25
$-26.0M
$905.0M
Q3 25
$95.0M
$1.4B
Q2 25
$32.0M
$533.0M
Q1 25
$107.0M
$707.0M
Q4 24
$156.0M
$-57.0M
Q3 24
$70.0M
$448.0M
Q2 24
$-77.0M
$1.2B
Q1 24
$5.0M
$1.1B
Gross Margin
CPNG
CPNG
PRU
PRU
Q4 25
28.8%
Q3 25
29.4%
Q2 25
30.0%
Q1 25
29.3%
Q4 24
31.3%
Q3 24
28.8%
Q2 24
29.3%
Q1 24
27.1%
Operating Margin
CPNG
CPNG
PRU
PRU
Q4 25
0.1%
7.7%
Q3 25
1.7%
10.0%
Q2 25
1.7%
5.4%
Q1 25
1.9%
6.8%
Q4 24
3.9%
-1.2%
Q3 24
1.4%
2.8%
Q2 24
-0.3%
9.5%
Q1 24
0.6%
5.9%
Net Margin
CPNG
CPNG
PRU
PRU
Q4 25
-0.3%
5.8%
Q3 25
1.0%
8.0%
Q2 25
0.4%
3.9%
Q1 25
1.4%
5.2%
Q4 24
2.0%
-0.5%
Q3 24
0.9%
2.3%
Q2 24
-1.1%
8.0%
Q1 24
0.1%
4.8%
EPS (diluted)
CPNG
CPNG
PRU
PRU
Q4 25
$-0.02
$2.54
Q3 25
$0.05
$4.01
Q2 25
$0.02
$1.48
Q1 25
$0.06
$1.96
Q4 24
$0.08
$-0.14
Q3 24
$0.04
$1.24
Q2 24
$-0.04
$3.28
Q1 24
$0.00
$3.12

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
CPNG
CPNG
PRU
PRU
Cash + ST InvestmentsLiquidity on hand
$6.3B
$19.7B
Total DebtLower is stronger
$648.0M
Stockholders' EquityBook value
$4.6B
$32.4B
Total Assets
$17.8B
$773.7B
Debt / EquityLower = less leverage
0.14×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
CPNG
CPNG
PRU
PRU
Q4 25
$6.3B
$19.7B
Q3 25
$7.2B
$17.5B
Q2 25
$6.8B
$16.6B
Q1 25
$6.1B
$16.1B
Q4 24
$5.9B
$18.5B
Q3 24
$5.8B
$20.2B
Q2 24
$5.5B
$17.1B
Q1 24
$5.2B
$18.7B
Total Debt
CPNG
CPNG
PRU
PRU
Q4 25
$648.0M
Q3 25
Q2 25
Q1 25
Q4 24
$988.0M
Q3 24
Q2 24
Q1 24
Stockholders' Equity
CPNG
CPNG
PRU
PRU
Q4 25
$4.6B
$32.4B
Q3 25
$4.7B
$32.1B
Q2 25
$4.7B
$30.6B
Q1 25
$4.4B
$29.9B
Q4 24
$4.1B
$27.9B
Q3 24
$4.2B
$30.4B
Q2 24
$3.9B
$28.0B
Q1 24
$4.1B
$27.2B
Total Assets
CPNG
CPNG
PRU
PRU
Q4 25
$17.8B
$773.7B
Q3 25
$18.7B
$776.3B
Q2 25
$17.8B
$759.0B
Q1 25
$16.0B
$739.3B
Q4 24
$15.3B
$735.6B
Q3 24
$16.3B
$760.3B
Q2 24
$15.2B
$715.2B
Q1 24
$14.9B
$725.8B
Debt / Equity
CPNG
CPNG
PRU
PRU
Q4 25
0.14×
Q3 25
Q2 25
Q1 25
Q4 24
0.24×
Q3 24
Q2 24
Q1 24

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
CPNG
CPNG
PRU
PRU
Operating Cash FlowLast quarter
$82.0M
$3.3B
Free Cash FlowOCF − Capex
$-278.0M
FCF MarginFCF / Revenue
-3.1%
Capex IntensityCapex / Revenue
4.1%
Cash ConversionOCF / Net Profit
3.67×
TTM Free Cash FlowTrailing 4 quarters
$522.0M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
CPNG
CPNG
PRU
PRU
Q4 25
$82.0M
$3.3B
Q3 25
$792.0M
$4.3B
Q2 25
$545.0M
$1.2B
Q1 25
$354.0M
$-2.5B
Q4 24
$676.0M
$2.3B
Q3 24
$334.0M
$1.1B
Q2 24
$664.0M
$-146.0M
Q1 24
$212.0M
$5.2B
Free Cash Flow
CPNG
CPNG
PRU
PRU
Q4 25
$-278.0M
Q3 25
$439.0M
Q2 25
$246.0M
Q1 25
$115.0M
Q4 24
$462.0M
Q3 24
$-46.0M
Q2 24
$486.0M
Q1 24
$105.0M
FCF Margin
CPNG
CPNG
PRU
PRU
Q4 25
-3.1%
Q3 25
4.7%
Q2 25
2.9%
Q1 25
1.5%
Q4 24
5.8%
Q3 24
-0.6%
Q2 24
6.6%
Q1 24
1.5%
Capex Intensity
CPNG
CPNG
PRU
PRU
Q4 25
4.1%
Q3 25
3.8%
Q2 25
3.5%
Q1 25
3.0%
Q4 24
2.7%
Q3 24
4.8%
Q2 24
2.4%
Q1 24
1.5%
Cash Conversion
CPNG
CPNG
PRU
PRU
Q4 25
3.67×
Q3 25
8.34×
3.00×
Q2 25
17.03×
2.18×
Q1 25
3.31×
-3.54×
Q4 24
4.33×
Q3 24
4.77×
2.47×
Q2 24
-0.12×
Q1 24
42.40×
4.59×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

CPNG
CPNG

Products$6.6B75%
Third Party Merchant Services$1.9B22%
Service Other$296.0M3%

PRU
PRU

Other$8.5B54%
International Insurance Division$4.4B28%
US Businesses Division$1.6B10%
PGIM Division$1.1B7%
Trading$51.0M0%

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