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Side-by-side financial comparison of Hippo Holdings Inc. (HIPO) and Purple Innovation, Inc. (PRPL). Click either name above to swap in a different company.

Purple Innovation, Inc. is the larger business by last-quarter revenue ($140.7M vs $120.4M, roughly 1.2× Hippo Holdings Inc.). Hippo Holdings Inc. runs the higher net margin — 5.0% vs -2.3%, a 7.3% gap on every dollar of revenue. On growth, Hippo Holdings Inc. posted the faster year-over-year revenue change (18.2% vs 9.1%). Hippo Holdings Inc. produced more free cash flow last quarter ($9.1M vs $-7.8M). Over the past eight quarters, Hippo Holdings Inc.'s revenue compounded faster (18.9% CAGR vs 8.3%).

Hippo Valley Estate is a sugar estate found near the town of Chiredzi in Chiredzi District of southeastern Zimbabwe, on the Runde River near the border with Mozambique.

Purple Carrot is a Needham, Massachusetts-based, and 100% plant-based meal kit company. Founded by Andy Levitt, it offers both prepared meals as well as meal kits to subscribers weekly. As stated in a 2022 article in Cosmopolitan, “each Purple Carrot meal kit results in 72% less carbon being released into the atmosphere as compared to the standard American meal.”

HIPO vs PRPL — Head-to-Head

Bigger by revenue
PRPL
PRPL
1.2× larger
PRPL
$140.7M
$120.4M
HIPO
Growing faster (revenue YoY)
HIPO
HIPO
+9.1% gap
HIPO
18.2%
9.1%
PRPL
Higher net margin
HIPO
HIPO
7.3% more per $
HIPO
5.0%
-2.3%
PRPL
More free cash flow
HIPO
HIPO
$16.9M more FCF
HIPO
$9.1M
$-7.8M
PRPL
Faster 2-yr revenue CAGR
HIPO
HIPO
Annualised
HIPO
18.9%
8.3%
PRPL

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
HIPO
HIPO
PRPL
PRPL
Revenue
$120.4M
$140.7M
Net Profit
$6.0M
$-3.2M
Gross Margin
41.9%
Operating Margin
5.6%
-1.6%
Net Margin
5.0%
-2.3%
Revenue YoY
18.2%
9.1%
Net Profit YoY
-86.4%
62.1%
EPS (diluted)
$0.31
$0.03

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
HIPO
HIPO
PRPL
PRPL
Q4 25
$120.4M
$140.7M
Q3 25
$120.6M
$118.8M
Q2 25
$117.3M
$105.1M
Q1 25
$110.3M
$104.2M
Q4 24
$101.9M
$129.0M
Q3 24
$95.5M
$118.6M
Q2 24
$89.6M
$120.3M
Q1 24
$85.1M
$120.0M
Net Profit
HIPO
HIPO
PRPL
PRPL
Q4 25
$6.0M
$-3.2M
Q3 25
$98.1M
$-11.7M
Q2 25
$1.3M
$-17.3M
Q1 25
$-47.7M
$-19.1M
Q4 24
$44.2M
$-8.5M
Q3 24
$-8.5M
$-39.2M
Q2 24
$-40.5M
$27.0K
Q1 24
$-35.7M
$-50.2M
Gross Margin
HIPO
HIPO
PRPL
PRPL
Q4 25
41.9%
Q3 25
42.8%
Q2 25
35.9%
Q1 25
39.4%
Q4 24
42.9%
Q3 24
29.7%
Q2 24
40.7%
Q1 24
34.8%
Operating Margin
HIPO
HIPO
PRPL
PRPL
Q4 25
5.6%
-1.6%
Q3 25
81.3%
-10.2%
Q2 25
3.4%
-13.5%
Q1 25
-41.3%
-13.9%
Q4 24
46.3%
-6.0%
Q3 24
-5.4%
-39.5%
Q2 24
-40.7%
-12.1%
Q1 24
-38.7%
-19.3%
Net Margin
HIPO
HIPO
PRPL
PRPL
Q4 25
5.0%
-2.3%
Q3 25
81.3%
-9.9%
Q2 25
1.1%
-16.5%
Q1 25
-43.2%
-18.4%
Q4 24
43.4%
-6.6%
Q3 24
-8.9%
-33.1%
Q2 24
-45.2%
0.0%
Q1 24
-42.0%
-41.8%
EPS (diluted)
HIPO
HIPO
PRPL
PRPL
Q4 25
$0.31
$0.03
Q3 25
$3.77
$0.11
Q2 25
$0.05
$0.16
Q1 25
$-1.91
$0.18
Q4 24
$1.81
$0.08
Q3 24
$-0.34
$0.36
Q2 24
$-1.64
$0.00
Q1 24
$-1.47
$0.47

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
HIPO
HIPO
PRPL
PRPL
Cash + ST InvestmentsLiquidity on hand
$218.3M
$24.3M
Total DebtLower is stronger
$126.7M
Stockholders' EquityBook value
$436.1M
$-29.7M
Total Assets
$1.9B
$296.3M
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
HIPO
HIPO
PRPL
PRPL
Q4 25
$218.3M
$24.3M
Q3 25
$247.7M
$32.4M
Q2 25
$198.9M
$34.2M
Q1 25
$140.9M
$21.6M
Q4 24
$197.6M
$29.0M
Q3 24
$191.2M
$23.4M
Q2 24
$175.9M
$23.4M
Q1 24
$223.4M
$34.5M
Total Debt
HIPO
HIPO
PRPL
PRPL
Q4 25
$126.7M
Q3 25
Q2 25
Q1 25
Q4 24
$70.7M
Q3 24
$50.8M
Q2 24
Q1 24
Stockholders' Equity
HIPO
HIPO
PRPL
PRPL
Q4 25
$436.1M
$-29.7M
Q3 25
$421.5M
$-26.9M
Q2 25
$332.5M
$-15.6M
Q1 25
$322.8M
$1.3M
Q4 24
$362.1M
$20.2M
Q3 24
$326.4M
$28.0M
Q2 24
$322.6M
$66.4M
Q1 24
$351.2M
$65.5M
Total Assets
HIPO
HIPO
PRPL
PRPL
Q4 25
$1.9B
$296.3M
Q3 25
$1.9B
$302.1M
Q2 25
$1.7B
$303.8M
Q1 25
$1.5B
$293.8M
Q4 24
$1.5B
$307.8M
Q3 24
$1.5B
$309.3M
Q2 24
$1.5B
$362.1M
Q1 24
$1.5B
$382.1M
Debt / Equity
HIPO
HIPO
PRPL
PRPL
Q4 25
Q3 25
Q2 25
Q1 25
Q4 24
3.50×
Q3 24
1.82×
Q2 24
Q1 24

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
HIPO
HIPO
PRPL
PRPL
Operating Cash FlowLast quarter
$9.2M
$-5.8M
Free Cash FlowOCF − Capex
$9.1M
$-7.8M
FCF MarginFCF / Revenue
7.6%
-5.5%
Capex IntensityCapex / Revenue
0.1%
1.4%
Cash ConversionOCF / Net Profit
1.53×
TTM Free Cash FlowTrailing 4 quarters
$14.8M
$-41.9M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
HIPO
HIPO
PRPL
PRPL
Q4 25
$9.2M
$-5.8M
Q3 25
$16.9M
$-968.0K
Q2 25
$24.7M
$-4.0M
Q1 25
$-35.6M
$-23.1M
Q4 24
$47.5M
$6.8M
Q3 24
$46.8M
$1.1M
Q2 24
$-10.6M
$-8.9M
Q1 24
$17.7M
$-16.8M
Free Cash Flow
HIPO
HIPO
PRPL
PRPL
Q4 25
$9.1M
$-7.8M
Q3 25
$16.8M
$-1.8M
Q2 25
$24.6M
$-7.0M
Q1 25
$-35.7M
$-25.3M
Q4 24
$47.2M
$5.7M
Q3 24
$101.0K
Q2 24
$-10.7M
$-11.0M
Q1 24
$17.6M
$-19.9M
FCF Margin
HIPO
HIPO
PRPL
PRPL
Q4 25
7.6%
-5.5%
Q3 25
13.9%
-1.5%
Q2 25
21.0%
-6.6%
Q1 25
-32.4%
-24.3%
Q4 24
46.3%
4.4%
Q3 24
0.1%
Q2 24
-11.9%
-9.2%
Q1 24
20.7%
-16.5%
Capex Intensity
HIPO
HIPO
PRPL
PRPL
Q4 25
0.1%
1.4%
Q3 25
0.1%
0.7%
Q2 25
0.1%
2.8%
Q1 25
0.1%
2.2%
Q4 24
0.3%
0.8%
Q3 24
0.0%
0.9%
Q2 24
0.1%
1.7%
Q1 24
0.1%
2.5%
Cash Conversion
HIPO
HIPO
PRPL
PRPL
Q4 25
1.53×
Q3 25
0.17×
Q2 25
19.00×
Q1 25
Q4 24
1.07×
Q3 24
Q2 24
-330.22×
Q1 24

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

HIPO
HIPO

Segment breakdown not available.

PRPL
PRPL

Cost Of Revenues$81.7M58%
Other$59.0M42%

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