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Side-by-side financial comparison of Honest Company, Inc. (HNST) and System1, Inc. (SST). Click either name above to swap in a different company.

Honest Company, Inc. is the larger business by last-quarter revenue ($78.1M vs $51.9M, roughly 1.5× System1, Inc.). On growth, Honest Company, Inc. posted the faster year-over-year revenue change (-19.7% vs -31.3%). Over the past eight quarters, Honest Company, Inc.'s revenue compounded faster (-8.4% CAGR vs -21.8%).

The Honest Company, Inc. is an American digital-first consumer goods company, based in Los Angeles and founded by actress Jessica Alba, Christopher Gavigan, and Brian Lee. The company had $319 million in 2021 sales, and was valued at roughly $550 million as of February 2022. Carla Vernón, Chief Executive Officer, is one of the first Afro-Latina CEOs of a U.S. publicly traded company. The Honest Company has raised multiple rounds of venture capital, and went public via an initial public offeri...

System1 is an American Internet advertising company. Formerly known as OpenMail, it was founded in 2013. It describes itself as operating a "Responsive Acquisition Marketing Platform", and cites privacy as one of its principal foci, although it has been criticized for its influence on privacy-focused properties, including search engine Startpage.com. It is headquartered in Marina del Rey, California.

HNST vs SST — Head-to-Head

Bigger by revenue
HNST
HNST
1.5× larger
HNST
$78.1M
$51.9M
SST
Growing faster (revenue YoY)
HNST
HNST
+11.6% gap
HNST
-19.7%
-31.3%
SST
Faster 2-yr revenue CAGR
HNST
HNST
Annualised
HNST
-8.4%
-21.8%
SST

Income Statement — Q1 FY2026 vs Q4 FY2025

Metric
HNST
HNST
SST
SST
Revenue
$78.1M
$51.9M
Net Profit
$-13.5M
Gross Margin
42.6%
41.0%
Operating Margin
56.6%
-33.6%
Net Margin
-26.0%
Revenue YoY
-19.7%
-31.3%
Net Profit YoY
4.8%
EPS (diluted)
$0.00
$-3.58

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
HNST
HNST
SST
SST
Q1 26
$78.1M
Q4 25
$88.0M
$51.9M
Q3 25
$92.6M
$61.6M
Q2 25
$93.5M
$78.1M
Q1 25
$97.3M
$74.5M
Q4 24
$99.8M
$75.6M
Q3 24
$99.2M
$88.8M
Q2 24
$93.0M
$94.6M
Net Profit
HNST
HNST
SST
SST
Q1 26
Q4 25
$-23.6M
$-13.5M
Q3 25
$758.0K
$-18.5M
Q2 25
$3.9M
$-17.5M
Q1 25
$3.3M
$-15.9M
Q4 24
$-809.0K
$-14.2M
Q3 24
$165.0K
$-23.6M
Q2 24
$-4.1M
$-26.4M
Gross Margin
HNST
HNST
SST
SST
Q1 26
42.6%
Q4 25
15.7%
41.0%
Q3 25
37.3%
36.9%
Q2 25
40.4%
35.7%
Q1 25
38.7%
38.2%
Q4 24
38.8%
42.1%
Q3 24
38.7%
28.0%
Q2 24
38.3%
27.6%
Operating Margin
HNST
HNST
SST
SST
Q1 26
56.6%
Q4 25
-27.5%
-33.6%
Q3 25
0.3%
-25.3%
Q2 25
3.1%
-20.4%
Q1 25
2.6%
-17.6%
Q4 24
-1.0%
-15.7%
Q3 24
0.1%
-24.6%
Q2 24
-4.3%
-30.8%
Net Margin
HNST
HNST
SST
SST
Q1 26
Q4 25
-26.8%
-26.0%
Q3 25
0.8%
-30.1%
Q2 25
4.1%
-22.4%
Q1 25
3.3%
-21.3%
Q4 24
-0.8%
-18.7%
Q3 24
0.2%
-26.6%
Q2 24
-4.4%
-27.9%
EPS (diluted)
HNST
HNST
SST
SST
Q1 26
$0.00
Q4 25
$-0.21
$-3.58
Q3 25
$0.01
$-2.30
Q2 25
$0.03
$-2.23
Q1 25
$0.03
$-0.21
Q4 24
$-0.01
$-3.41
Q3 24
$0.00
$-3.37
Q2 24
$-0.04
$-3.80

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
HNST
HNST
SST
SST
Cash + ST InvestmentsLiquidity on hand
$90.4M
$86.9M
Total DebtLower is stronger
$305.1M
Stockholders' EquityBook value
$169.1M
$30.5M
Total Assets
$214.9M
$405.0M
Debt / EquityLower = less leverage
10.01×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
HNST
HNST
SST
SST
Q1 26
$90.4M
Q4 25
$89.6M
$86.9M
Q3 25
$71.5M
$54.6M
Q2 25
$72.1M
$63.6M
Q1 25
$72.8M
$43.9M
Q4 24
$75.4M
$63.6M
Q3 24
$53.4M
$69.1M
Q2 24
$36.6M
$75.7M
Total Debt
HNST
HNST
SST
SST
Q1 26
Q4 25
$305.1M
Q3 25
$259.2M
Q2 25
$263.3M
Q1 25
$267.4M
Q4 24
$255.1M
Q3 24
$259.2M
Q2 24
$263.3M
Stockholders' Equity
HNST
HNST
SST
SST
Q1 26
$169.1M
Q4 25
$169.7M
$30.5M
Q3 25
$190.2M
$42.7M
Q2 25
$187.0M
$58.2M
Q1 25
$180.4M
$67.2M
Q4 24
$174.3M
$80.3M
Q3 24
$133.9M
$90.3M
Q2 24
$129.7M
$109.4M
Total Assets
HNST
HNST
SST
SST
Q1 26
$214.9M
Q4 25
$225.4M
$405.0M
Q3 25
$241.5M
$385.2M
Q2 25
$249.0M
$429.2M
Q1 25
$265.3M
$419.2M
Q4 24
$247.4M
$459.1M
Q3 24
$209.2M
$479.3M
Q2 24
$200.2M
$511.3M
Debt / Equity
HNST
HNST
SST
SST
Q1 26
Q4 25
10.01×
Q3 25
6.07×
Q2 25
4.53×
Q1 25
3.98×
Q4 24
3.18×
Q3 24
2.87×
Q2 24
2.41×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
HNST
HNST
SST
SST
Operating Cash FlowLast quarter
$-10.6M
Free Cash FlowOCF − Capex
FCF MarginFCF / Revenue
Capex IntensityCapex / Revenue
0.6%
0.0%
Cash ConversionOCF / Net Profit
TTM Free Cash FlowTrailing 4 quarters

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
HNST
HNST
SST
SST
Q1 26
Q4 25
$19.3M
$-10.6M
Q3 25
$-504.0K
$-2.1M
Q2 25
$-745.0K
$24.5M
Q1 25
$-2.9M
$-15.9M
Q4 24
$-16.8M
$772.0K
Q3 24
$15.1M
$-5.0K
Q2 24
$2.9M
$10.0M
Free Cash Flow
HNST
HNST
SST
SST
Q1 26
Q4 25
$18.1M
Q3 25
$-624.0K
Q2 25
$-826.0K
Q1 25
$-3.0M
$-16.0M
Q4 24
$-17.2M
Q3 24
$15.0M
$-36.0K
Q2 24
$2.9M
FCF Margin
HNST
HNST
SST
SST
Q1 26
Q4 25
20.5%
Q3 25
-0.7%
Q2 25
-0.9%
Q1 25
-3.1%
-21.5%
Q4 24
-17.2%
Q3 24
15.1%
-0.0%
Q2 24
3.1%
Capex Intensity
HNST
HNST
SST
SST
Q1 26
0.6%
Q4 25
1.4%
0.0%
Q3 25
0.1%
0.0%
Q2 25
0.1%
0.0%
Q1 25
0.1%
0.1%
Q4 24
0.3%
0.0%
Q3 24
0.1%
0.0%
Q2 24
0.0%
0.0%
Cash Conversion
HNST
HNST
SST
SST
Q1 26
Q4 25
Q3 25
-0.66×
Q2 25
-0.19×
Q1 25
-0.90×
Q4 24
Q3 24
91.42×
Q2 24

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

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