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Side-by-side financial comparison of HARLEY-DAVIDSON, INC. (HOG) and UNIVERSAL LOGISTICS HOLDINGS, INC. (ULH). Click either name above to swap in a different company.

HARLEY-DAVIDSON, INC. is the larger business by last-quarter revenue ($390.5M vs $385.4M, roughly 1.0× UNIVERSAL LOGISTICS HOLDINGS, INC.). UNIVERSAL LOGISTICS HOLDINGS, INC. runs the higher net margin — 1.0% vs -72.3%, a 73.3% gap on every dollar of revenue. On growth, HARLEY-DAVIDSON, INC. posted the faster year-over-year revenue change (-9.4% vs -17.1%). HARLEY-DAVIDSON, INC. produced more free cash flow last quarter ($100.4M vs $14.3M). Over the past eight quarters, UNIVERSAL LOGISTICS HOLDINGS, INC.'s revenue compounded faster (-11.5% CAGR vs -48.6%).

Harley-Davidson, Inc. is an American motorcycle manufacturer and lifestyle brand headquartered in Milwaukee, Wisconsin. Founded in 1903, it is one of two major American motorcycle manufacturers to survive the Great Depression along with its historical rival, Indian Motorcycle Company. The company has survived numerous ownership arrangements, subsidiary arrangements, periods of poor economic health and product quality, and intense global competition to become an iconic brand widely known for i...

Universal Music Group N.V. is a multinational music corporation under Dutch law. UMG's corporate headquarters are located in Hilversum, Netherlands, and its operational headquarters are located in Santa Monica, California. As the biggest music company in the world, it is one of the "Big Three" record labels, along with Sony Music Entertainment and Warner Music Group. Tencent acquired ten percent of Universal Music Group in March 2020 for €3 billion and acquired an additional ten percent stake...

HOG vs ULH — Head-to-Head

Bigger by revenue
HOG
HOG
1.0× larger
HOG
$390.5M
$385.4M
ULH
Growing faster (revenue YoY)
HOG
HOG
+7.8% gap
HOG
-9.4%
-17.1%
ULH
Higher net margin
ULH
ULH
73.3% more per $
ULH
1.0%
-72.3%
HOG
More free cash flow
HOG
HOG
$86.2M more FCF
HOG
$100.4M
$14.3M
ULH
Faster 2-yr revenue CAGR
ULH
ULH
Annualised
ULH
-11.5%
-48.6%
HOG

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
HOG
HOG
ULH
ULH
Revenue
$390.5M
$385.4M
Net Profit
$-282.6M
$3.7M
Gross Margin
-7.9%
Operating Margin
-92.4%
4.5%
Net Margin
-72.3%
1.0%
Revenue YoY
-9.4%
-17.1%
Net Profit YoY
-138.6%
-81.5%
EPS (diluted)
$-2.27
$0.14

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
HOG
HOG
ULH
ULH
Q4 25
$390.5M
$385.4M
Q3 25
$1.1B
$396.8M
Q2 25
$1.0B
$393.8M
Q1 25
$1.1B
$382.4M
Q4 24
$430.9M
$465.1M
Q3 24
$881.2M
$426.8M
Q2 24
$1.4B
$462.2M
Q1 24
$1.5B
$491.9M
Net Profit
HOG
HOG
ULH
ULH
Q4 25
$-282.6M
$3.7M
Q3 25
$377.4M
$-117.9M
Q2 25
$107.6M
$8.3M
Q1 25
$133.1M
$6.0M
Q4 24
$-118.4M
$20.2M
Q3 24
$119.0M
$26.5M
Q2 24
$218.3M
$30.7M
Q1 24
$234.9M
$52.5M
Gross Margin
HOG
HOG
ULH
ULH
Q4 25
-7.9%
Q3 25
26.0%
Q2 25
28.5%
Q1 25
28.9%
Q4 24
-2.0%
Q3 24
29.8%
Q2 24
31.8%
Q1 24
30.9%
Operating Margin
HOG
HOG
ULH
ULH
Q4 25
-92.4%
4.5%
Q3 25
44.0%
-29.6%
Q2 25
10.7%
5.1%
Q1 25
14.8%
4.1%
Q4 24
-44.9%
8.2%
Q3 24
12.0%
10.0%
Q2 24
17.8%
10.2%
Q1 24
17.8%
15.3%
Net Margin
HOG
HOG
ULH
ULH
Q4 25
-72.3%
1.0%
Q3 25
35.0%
-29.7%
Q2 25
10.2%
2.1%
Q1 25
12.3%
1.6%
Q4 24
-27.5%
4.3%
Q3 24
13.5%
6.2%
Q2 24
16.1%
6.7%
Q1 24
15.9%
10.7%
EPS (diluted)
HOG
HOG
ULH
ULH
Q4 25
$-2.27
$0.14
Q3 25
$3.10
$-4.48
Q2 25
$0.88
$0.32
Q1 25
$1.07
$0.23
Q4 24
$-0.82
$0.76
Q3 24
$0.91
$1.01
Q2 24
$1.63
$1.17
Q1 24
$1.72
$1.99

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
HOG
HOG
ULH
ULH
Cash + ST InvestmentsLiquidity on hand
$3.1B
$26.8M
Total DebtLower is stronger
$2.5B
$797.6M
Stockholders' EquityBook value
$3.1B
$540.4M
Total Assets
$8.0B
$1.8B
Debt / EquityLower = less leverage
0.79×
1.48×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
HOG
HOG
ULH
ULH
Q4 25
$3.1B
$26.8M
Q3 25
$1.8B
$27.4M
Q2 25
$1.6B
$24.3M
Q1 25
$1.9B
$20.6M
Q4 24
$1.6B
$19.4M
Q3 24
$2.2B
$11.8M
Q2 24
$1.8B
$7.5M
Q1 24
$1.5B
$11.1M
Total Debt
HOG
HOG
ULH
ULH
Q4 25
$2.5B
$797.6M
Q3 25
$4.5B
$824.2M
Q2 25
$6.4B
$795.5M
Q1 25
$6.8B
$736.7M
Q4 24
$6.3B
$759.1M
Q3 24
$7.3B
$557.4M
Q2 24
$7.0B
$483.8M
Q1 24
$6.3B
$414.1M
Stockholders' Equity
HOG
HOG
ULH
ULH
Q4 25
$3.1B
$540.4M
Q3 25
$3.6B
$534.9M
Q2 25
$3.3B
$653.7M
Q1 25
$3.2B
$646.4M
Q4 24
$3.2B
$647.0M
Q3 24
$3.4B
$631.0M
Q2 24
$3.4B
$608.9M
Q1 24
$3.3B
$583.9M
Total Assets
HOG
HOG
ULH
ULH
Q4 25
$8.0B
$1.8B
Q3 25
$10.6B
$1.8B
Q2 25
$12.1B
$1.9B
Q1 25
$12.4B
$1.8B
Q4 24
$11.9B
$1.8B
Q3 24
$13.0B
$1.6B
Q2 24
$12.8B
$1.5B
Q1 24
$12.3B
$1.4B
Debt / Equity
HOG
HOG
ULH
ULH
Q4 25
0.79×
1.48×
Q3 25
1.25×
1.54×
Q2 25
1.91×
1.22×
Q1 25
2.14×
1.14×
Q4 24
2.00×
1.17×
Q3 24
2.13×
0.88×
Q2 24
2.03×
0.79×
Q1 24
1.88×
0.71×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
HOG
HOG
ULH
ULH
Operating Cash FlowLast quarter
$152.0M
$47.1M
Free Cash FlowOCF − Capex
$100.4M
$14.3M
FCF MarginFCF / Revenue
25.7%
3.7%
Capex IntensityCapex / Revenue
13.2%
8.5%
Cash ConversionOCF / Net Profit
12.62×
TTM Free Cash FlowTrailing 4 quarters
$415.2M
$-41.1M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
HOG
HOG
ULH
ULH
Q4 25
$152.0M
$47.1M
Q3 25
$-92.6M
$25.9M
Q2 25
$368.0M
$25.7M
Q1 25
$141.5M
$84.3M
Q4 24
$133.2M
$59.7M
Q3 24
$353.0M
$6.2M
Q2 24
$473.6M
$9.6M
Q1 24
$104.0M
$36.9M
Free Cash Flow
HOG
HOG
ULH
ULH
Q4 25
$100.4M
$14.3M
Q3 25
$-129.1M
$-28.6M
Q2 25
$332.4M
$-58.5M
Q1 25
$111.6M
$31.7M
Q4 24
$77.0M
$18.9M
Q3 24
$300.4M
$-58.9M
Q2 24
$432.2M
$-67.6M
Q1 24
$57.6M
$-31.7M
FCF Margin
HOG
HOG
ULH
ULH
Q4 25
25.7%
3.7%
Q3 25
-12.0%
-7.2%
Q2 25
31.7%
-14.9%
Q1 25
10.3%
8.3%
Q4 24
17.9%
4.1%
Q3 24
34.1%
-13.8%
Q2 24
31.9%
-14.6%
Q1 24
3.9%
-6.4%
Capex Intensity
HOG
HOG
ULH
ULH
Q4 25
13.2%
8.5%
Q3 25
3.4%
13.7%
Q2 25
3.4%
21.4%
Q1 25
2.8%
13.7%
Q4 24
13.0%
8.8%
Q3 24
6.0%
15.3%
Q2 24
3.1%
16.7%
Q1 24
3.1%
13.9%
Cash Conversion
HOG
HOG
ULH
ULH
Q4 25
12.62×
Q3 25
-0.25×
Q2 25
3.42×
3.09×
Q1 25
1.06×
14.02×
Q4 24
2.96×
Q3 24
2.97×
0.23×
Q2 24
2.17×
0.31×
Q1 24
0.44×
0.70×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

HOG
HOG

Motorcycles$193.9M50%
Other$63.8M16%
Other Income Financial Services$59.8M15%
Apparel$47.2M12%
Livewire Segment$11.4M3%

ULH
ULH

Value Added Services$183.7M48%
Dedicated Services$84.9M22%
Intermodal$52.7M14%
Truckload Services$48.8M13%
Brokerage Services$16.1M4%

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