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Side-by-side financial comparison of ServiceNow (NOW) and Zebra Technologies (ZBRA). Click either name above to swap in a different company.

ServiceNow is the larger business by last-quarter revenue ($3.8B vs $1.5B, roughly 2.6× Zebra Technologies). ServiceNow runs the higher net margin — 12.4% vs 4.7%, a 7.7% gap on every dollar of revenue. On growth, Zebra Technologies posted the faster year-over-year revenue change (10.6% vs 2.8%). ServiceNow produced more free cash flow last quarter ($1.7B vs $327.0M). Over the past eight quarters, ServiceNow's revenue compounded faster (19.8% CAGR vs 12.0%).

ServiceNow, Inc. is an American software company that supplies a cloud computing platform for the creation and management of automated business workflows. The company was founded in Santa Clara, California, United States, in 2003 by Fred Luddy. It is listed on the New York Stock Exchange and is a constituent of the S&P 100 and S&P 500 indices.

Zebra Technologies Corporation (ZBR), commonly known as Zebra, is an American multinational technology conglomerate corporation specializing in smart data capture systems. Zebra is headquartered in Lincolnshire, Illinois outside of Chicago with 10,700 employees across 57 countries.

NOW vs ZBRA — Head-to-Head

Bigger by revenue
NOW
NOW
2.6× larger
NOW
$3.8B
$1.5B
ZBRA
Growing faster (revenue YoY)
ZBRA
ZBRA
+7.8% gap
ZBRA
10.6%
2.8%
NOW
Higher net margin
NOW
NOW
7.7% more per $
NOW
12.4%
4.7%
ZBRA
More free cash flow
NOW
NOW
$1.3B more FCF
NOW
$1.7B
$327.0M
ZBRA
Faster 2-yr revenue CAGR
NOW
NOW
Annualised
NOW
19.8%
12.0%
ZBRA

Income Statement — Q1 FY2026 vs Q4 FY2025

Metric
NOW
NOW
ZBRA
ZBRA
Revenue
$3.8B
$1.5B
Net Profit
$469.0M
$70.0M
Gross Margin
75.1%
47.3%
Operating Margin
13.3%
9.4%
Net Margin
12.4%
4.7%
Revenue YoY
2.8%
10.6%
Net Profit YoY
-53.7%
-57.1%
EPS (diluted)
$1.04
$1.40

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
NOW
NOW
ZBRA
ZBRA
Q1 26
$3.8B
Q4 25
$3.6B
$1.5B
Q3 25
$3.4B
$1.3B
Q2 25
$3.2B
$1.3B
Q1 25
$3.1B
$1.3B
Q4 24
$3.0B
$1.3B
Q3 24
$2.8B
$1.3B
Q2 24
$2.6B
$1.2B
Net Profit
NOW
NOW
ZBRA
ZBRA
Q1 26
$469.0M
Q4 25
$401.0M
$70.0M
Q3 25
$502.0M
$101.0M
Q2 25
$385.0M
$112.0M
Q1 25
$460.0M
$136.0M
Q4 24
$384.0M
$163.0M
Q3 24
$432.0M
$137.0M
Q2 24
$262.0M
$113.0M
Gross Margin
NOW
NOW
ZBRA
ZBRA
Q1 26
75.1%
Q4 25
76.6%
47.3%
Q3 25
77.3%
48.0%
Q2 25
77.5%
47.6%
Q1 25
78.9%
49.3%
Q4 24
78.7%
48.6%
Q3 24
79.1%
48.8%
Q2 24
79.0%
48.4%
Operating Margin
NOW
NOW
ZBRA
ZBRA
Q1 26
13.3%
Q4 25
12.4%
9.4%
Q3 25
16.8%
13.9%
Q2 25
11.1%
14.2%
Q1 25
14.6%
14.9%
Q4 24
12.6%
16.9%
Q3 24
14.9%
15.2%
Q2 24
9.1%
13.7%
Net Margin
NOW
NOW
ZBRA
ZBRA
Q1 26
12.4%
Q4 25
11.2%
4.7%
Q3 25
14.7%
7.7%
Q2 25
12.0%
8.7%
Q1 25
14.9%
10.4%
Q4 24
13.0%
12.2%
Q3 24
15.4%
10.9%
Q2 24
10.0%
9.3%
EPS (diluted)
NOW
NOW
ZBRA
ZBRA
Q1 26
$1.04
Q4 25
$-4.77
$1.40
Q3 25
$2.40
$1.97
Q2 25
$1.84
$2.19
Q1 25
$2.20
$2.62
Q4 24
$1.84
$3.14
Q3 24
$2.07
$2.64
Q2 24
$1.26
$2.17

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
NOW
NOW
ZBRA
ZBRA
Cash + ST InvestmentsLiquidity on hand
$2.7B
$125.0M
Total DebtLower is stronger
Stockholders' EquityBook value
$11.7B
$3.6B
Total Assets
$24.4B
$8.5B
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
NOW
NOW
ZBRA
ZBRA
Q1 26
$2.7B
Q4 25
$3.7B
$125.0M
Q3 25
$2.7B
$1.1B
Q2 25
$3.1B
$872.0M
Q1 25
$3.4B
$879.0M
Q4 24
$2.3B
$901.0M
Q3 24
$1.9B
$676.0M
Q2 24
$2.2B
$411.0M
Total Debt
NOW
NOW
ZBRA
ZBRA
Q1 26
Q4 25
Q3 25
$2.2B
Q2 25
$2.2B
Q1 25
$2.2B
Q4 24
Q3 24
$2.2B
Q2 24
$2.2B
Stockholders' Equity
NOW
NOW
ZBRA
ZBRA
Q1 26
$11.7B
Q4 25
$13.0B
$3.6B
Q3 25
$11.3B
$3.7B
Q2 25
$10.9B
$3.6B
Q1 25
$10.1B
$3.6B
Q4 24
$9.6B
$3.6B
Q3 24
$9.3B
$3.4B
Q2 24
$8.7B
$3.3B
Total Assets
NOW
NOW
ZBRA
ZBRA
Q1 26
$24.4B
Q4 25
$26.0B
$8.5B
Q3 25
$21.8B
$8.1B
Q2 25
$22.1B
$7.9B
Q1 25
$21.0B
$7.9B
Q4 24
$20.4B
$8.0B
Q3 24
$18.4B
$7.7B
Q2 24
$18.2B
$7.5B
Debt / Equity
NOW
NOW
ZBRA
ZBRA
Q1 26
Q4 25
Q3 25
0.58×
Q2 25
0.60×
Q1 25
0.60×
Q4 24
Q3 24
0.64×
Q2 24
0.66×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
NOW
NOW
ZBRA
ZBRA
Operating Cash FlowLast quarter
$1.7B
$357.0M
Free Cash FlowOCF − Capex
$1.7B
$327.0M
FCF MarginFCF / Revenue
44.2%
22.2%
Capex IntensityCapex / Revenue
2.0%
Cash ConversionOCF / Net Profit
3.56×
5.10×
TTM Free Cash FlowTrailing 4 quarters
$4.8B
$831.0M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
NOW
NOW
ZBRA
ZBRA
Q1 26
$1.7B
Q4 25
$2.2B
$357.0M
Q3 25
$813.0M
$235.0M
Q2 25
$716.0M
$147.0M
Q1 25
$1.7B
$178.0M
Q4 24
$1.6B
$306.0M
Q3 24
$671.0M
$294.0M
Q2 24
$620.0M
$288.0M
Free Cash Flow
NOW
NOW
ZBRA
ZBRA
Q1 26
$1.7B
Q4 25
$2.0B
$327.0M
Q3 25
$578.0M
$216.0M
Q2 25
$526.0M
$130.0M
Q1 25
$1.5B
$158.0M
Q4 24
$1.4B
$288.0M
Q3 24
$469.0M
$277.0M
Q2 24
$358.0M
$278.0M
FCF Margin
NOW
NOW
ZBRA
ZBRA
Q1 26
44.2%
Q4 25
56.1%
22.2%
Q3 25
17.0%
16.4%
Q2 25
16.4%
10.1%
Q1 25
47.7%
12.1%
Q4 24
46.7%
21.6%
Q3 24
16.8%
22.1%
Q2 24
13.6%
22.8%
Capex Intensity
NOW
NOW
ZBRA
ZBRA
Q1 26
Q4 25
6.7%
2.0%
Q3 25
6.9%
1.4%
Q2 25
5.9%
1.3%
Q1 25
6.6%
1.5%
Q4 24
8.6%
1.3%
Q3 24
7.2%
1.4%
Q2 24
10.0%
0.8%
Cash Conversion
NOW
NOW
ZBRA
ZBRA
Q1 26
3.56×
Q4 25
5.58×
5.10×
Q3 25
1.62×
2.33×
Q2 25
1.86×
1.31×
Q1 25
3.65×
1.31×
Q4 24
4.26×
1.88×
Q3 24
1.55×
2.15×
Q2 24
2.37×
2.55×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

NOW
NOW

Subscription revenues$3.7B97%
Other$80.5M2%
Professional services and other revenues$18.5M0%

ZBRA
ZBRA

Tangible Products$1.2B83%
Service And Software$255.0M17%

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