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Side-by-side financial comparison of Purple Innovation, Inc. (PRPL) and STURM RUGER & CO INC (RGR). Click either name above to swap in a different company.
STURM RUGER & CO INC is the larger business by last-quarter revenue ($151.1M vs $140.7M, roughly 1.1× Purple Innovation, Inc.). On growth, Purple Innovation, Inc. posted the faster year-over-year revenue change (9.1% vs 3.6%). STURM RUGER & CO INC produced more free cash flow last quarter ($12.3M vs $-7.8M). Over the past eight quarters, Purple Innovation, Inc.'s revenue compounded faster (8.3% CAGR vs 5.1%).
Purple Carrot is a Needham, Massachusetts-based, and 100% plant-based meal kit company. Founded by Andy Levitt, it offers both prepared meals as well as meal kits to subscribers weekly. As stated in a 2022 article in Cosmopolitan, “each Purple Carrot meal kit results in 72% less carbon being released into the atmosphere as compared to the standard American meal.”
Sturm, Ruger & Company, Inc., better known by the shortened name Ruger, is an American firearm manufacturing company based in Southport, Connecticut, with production facilities also in Newport, New Hampshire; Mayodan, North Carolina; and Prescott, Arizona. The company was founded in 1949 by Alexander McCormick Sturm and William B. Ruger and has been publicly traded since 1969.
PRPL vs RGR — Head-to-Head
Income Statement — Q4 FY2025 vs Q4 FY2025
| Metric | | |
|---|---|---|
| Revenue | $140.7M | $151.1M |
| Net Profit | $-3.2M | — |
| Gross Margin | 41.9% | 17.8% |
| Operating Margin | -1.6% | 2.3% |
| Net Margin | -2.3% | — |
| Revenue YoY | 9.1% | 3.6% |
| Net Profit YoY | 62.1% | — |
| EPS (diluted) | $0.03 | $0.22 |
Green = leading value per metric. Periods may differ when fiscal calendars don't align.
8-Quarter Revenue & Profit Trend
Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.
| Q4 25 | $140.7M | $151.1M | ||
| Q3 25 | $118.8M | $126.8M | ||
| Q2 25 | $105.1M | $132.5M | ||
| Q1 25 | $104.2M | $135.7M | ||
| Q4 24 | $129.0M | $145.8M | ||
| Q3 24 | $118.6M | $122.3M | ||
| Q2 24 | $120.3M | $130.8M | ||
| Q1 24 | $120.0M | $136.8M |
| Q4 25 | $-3.2M | — | ||
| Q3 25 | $-11.7M | $1.6M | ||
| Q2 25 | $-17.3M | $-17.2M | ||
| Q1 25 | $-19.1M | $7.8M | ||
| Q4 24 | $-8.5M | — | ||
| Q3 24 | $-39.2M | $4.7M | ||
| Q2 24 | $27.0K | $8.3M | ||
| Q1 24 | $-50.2M | $7.1M |
| Q4 25 | 41.9% | 17.8% | ||
| Q3 25 | 42.8% | 15.1% | ||
| Q2 25 | 35.9% | 3.9% | ||
| Q1 25 | 39.4% | 22.0% | ||
| Q4 24 | 42.9% | 22.8% | ||
| Q3 24 | 29.7% | 18.5% | ||
| Q2 24 | 40.7% | 22.3% | ||
| Q1 24 | 34.8% | 21.5% |
| Q4 25 | -1.6% | 2.3% | ||
| Q3 25 | -10.2% | -2.7% | ||
| Q2 25 | -13.5% | -15.6% | ||
| Q1 25 | -13.9% | 6.2% | ||
| Q4 24 | -6.0% | 7.8% | ||
| Q3 24 | -39.5% | 3.1% | ||
| Q2 24 | -12.1% | 6.9% | ||
| Q1 24 | -19.3% | 5.5% |
| Q4 25 | -2.3% | — | ||
| Q3 25 | -9.9% | 1.2% | ||
| Q2 25 | -16.5% | -13.0% | ||
| Q1 25 | -18.4% | 5.7% | ||
| Q4 24 | -6.6% | — | ||
| Q3 24 | -33.1% | 3.9% | ||
| Q2 24 | 0.0% | 6.3% | ||
| Q1 24 | -41.8% | 5.2% |
| Q4 25 | $0.03 | $0.22 | ||
| Q3 25 | $0.11 | $0.10 | ||
| Q2 25 | $0.16 | $-1.05 | ||
| Q1 25 | $0.18 | $0.46 | ||
| Q4 24 | $0.08 | $0.62 | ||
| Q3 24 | $0.36 | $0.28 | ||
| Q2 24 | $0.00 | $0.47 | ||
| Q1 24 | $0.47 | $0.40 |
Balance Sheet & Financial Strength
Snapshot of each company's liquidity, leverage and book value from the latest quarter.
| Metric | | |
|---|---|---|
| Cash + ST InvestmentsLiquidity on hand | $24.3M | $92.5M |
| Total DebtLower is stronger | $126.7M | — |
| Stockholders' EquityBook value | $-29.7M | $283.8M |
| Total Assets | $296.3M | $342.0M |
| Debt / EquityLower = less leverage | — | — |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $24.3M | $92.5M | ||
| Q3 25 | $32.4M | $80.8M | ||
| Q2 25 | $34.2M | $101.4M | ||
| Q1 25 | $21.6M | $108.3M | ||
| Q4 24 | $29.0M | $105.5M | ||
| Q3 24 | $23.4M | $96.0M | ||
| Q2 24 | $23.4M | $105.6M | ||
| Q1 24 | $34.5M | $115.3M |
| Q4 25 | $126.7M | — | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | $70.7M | — | ||
| Q3 24 | $50.8M | — | ||
| Q2 24 | — | — | ||
| Q1 24 | — | — |
| Q4 25 | $-29.7M | $283.8M | ||
| Q3 25 | $-26.9M | $279.6M | ||
| Q2 25 | $-15.6M | $289.3M | ||
| Q1 25 | $1.3M | $321.5M | ||
| Q4 24 | $20.2M | $319.6M | ||
| Q3 24 | $28.0M | $314.9M | ||
| Q2 24 | $66.4M | $321.5M | ||
| Q1 24 | $65.5M | $332.0M |
| Q4 25 | $296.3M | $342.0M | ||
| Q3 25 | $302.1M | $342.3M | ||
| Q2 25 | $303.8M | $349.5M | ||
| Q1 25 | $293.8M | $379.0M | ||
| Q4 24 | $307.8M | $384.0M | ||
| Q3 24 | $309.3M | $373.5M | ||
| Q2 24 | $362.1M | $376.7M | ||
| Q1 24 | $382.1M | $385.0M |
| Q4 25 | — | — | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | 3.50× | — | ||
| Q3 24 | 1.82× | — | ||
| Q2 24 | — | — | ||
| Q1 24 | — | — |
Cash Flow & Capital Efficiency
How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.
| Metric | | |
|---|---|---|
| Operating Cash FlowLast quarter | $-5.8M | $15.5M |
| Free Cash FlowOCF − Capex | $-7.8M | $12.3M |
| FCF MarginFCF / Revenue | -5.5% | 8.2% |
| Capex IntensityCapex / Revenue | 1.4% | 2.1% |
| Cash ConversionOCF / Net Profit | — | — |
| TTM Free Cash FlowTrailing 4 quarters | $-41.9M | $38.5M |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $-5.8M | $15.5M | ||
| Q3 25 | $-968.0K | $12.9M | ||
| Q2 25 | $-4.0M | $14.7M | ||
| Q1 25 | $-23.1M | $11.1M | ||
| Q4 24 | $6.8M | $20.0M | ||
| Q3 24 | $1.1M | $9.4M | ||
| Q2 24 | $-8.9M | $18.7M | ||
| Q1 24 | $-16.8M | $7.3M |
| Q4 25 | $-7.8M | $12.3M | ||
| Q3 25 | $-1.8M | $7.0M | ||
| Q2 25 | $-7.0M | $9.1M | ||
| Q1 25 | $-25.3M | $10.0M | ||
| Q4 24 | $5.7M | $16.4M | ||
| Q3 24 | $101.0K | $2.6M | ||
| Q2 24 | $-11.0M | $10.1M | ||
| Q1 24 | $-19.9M | $5.6M |
| Q4 25 | -5.5% | 8.2% | ||
| Q3 25 | -1.5% | 5.5% | ||
| Q2 25 | -6.6% | 6.9% | ||
| Q1 25 | -24.3% | 7.4% | ||
| Q4 24 | 4.4% | 11.2% | ||
| Q3 24 | 0.1% | 2.1% | ||
| Q2 24 | -9.2% | 7.7% | ||
| Q1 24 | -16.5% | 4.1% |
| Q4 25 | 1.4% | 2.1% | ||
| Q3 25 | 0.7% | 4.6% | ||
| Q2 25 | 2.8% | 4.2% | ||
| Q1 25 | 2.2% | 0.8% | ||
| Q4 24 | 0.8% | 2.5% | ||
| Q3 24 | 0.9% | 5.5% | ||
| Q2 24 | 1.7% | 6.6% | ||
| Q1 24 | 2.5% | 1.3% |
| Q4 25 | — | — | ||
| Q3 25 | — | 8.15× | ||
| Q2 25 | — | — | ||
| Q1 25 | — | 1.43× | ||
| Q4 24 | — | — | ||
| Q3 24 | — | 1.98× | ||
| Q2 24 | -330.22× | 2.27× | ||
| Q1 24 | — | 1.04× |
Financial Flow Comparison
Revenue → gross profit → operating profit → net profit for each company.
Revenue Breakdown by Segment
PRPL
| Cost Of Revenues | $81.7M | 58% |
| Other | $59.0M | 42% |
RGR
| Firearms | $150.6M | 100% |
| Castings | $7.3M | 5% |
