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Side-by-side financial comparison of Rumble Inc. (RUM) and DNA X, Inc. (SONM). Click either name above to swap in a different company.
Rumble Inc. is the larger business by last-quarter revenue ($27.1M vs $16.2M, roughly 1.7× DNA X, Inc.). DNA X, Inc. runs the higher net margin — -29.3% vs -120.8%, a 91.5% gap on every dollar of revenue. On growth, DNA X, Inc. posted the faster year-over-year revenue change (7.9% vs -10.5%). Over the past eight quarters, Rumble Inc.'s revenue compounded faster (15.2% CAGR vs 9.9%).
Rumble is a Canadian-American online video platform, web hosting, and cloud services business headquartered in Toronto, Canada, with its U.S. headquarters in Longboat Key, Florida. It was founded in 2013 by Chris Pavlovski, a Canadian technology entrepreneur. Rumble's cloud services business hosts Truth Social, and the video platform is popular among American conservative and far-right users. Rumble has been described as "alt-tech".
RUM vs SONM — Head-to-Head
Income Statement — Q4 FY2025 vs Q3 FY2025
| Metric | | |
|---|---|---|
| Revenue | $27.1M | $16.2M |
| Net Profit | $-32.7M | $-4.8M |
| Gross Margin | 5.5% | 11.2% |
| Operating Margin | -131.1% | -24.5% |
| Net Margin | -120.8% | -29.3% |
| Revenue YoY | -10.5% | 7.9% |
| Net Profit YoY | 86.2% | -89.2% |
| EPS (diluted) | $-0.13 | $-4.83 |
Green = leading value per metric. Periods may differ when fiscal calendars don't align.
8-Quarter Revenue & Profit Trend
Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.
| Q4 25 | $27.1M | — | ||
| Q3 25 | $24.8M | $16.2M | ||
| Q2 25 | — | $11.2M | ||
| Q1 25 | $23.7M | $16.7M | ||
| Q4 24 | $30.2M | $15.3M | ||
| Q3 24 | $25.1M | $15.0M | ||
| Q2 24 | $22.5M | $11.5M | ||
| Q1 24 | $17.7M | $9.1M |
| Q4 25 | $-32.7M | — | ||
| Q3 25 | $-16.3M | $-4.8M | ||
| Q2 25 | — | $-7.5M | ||
| Q1 25 | $-2.7M | $458.0K | ||
| Q4 24 | $-236.8M | $-21.6M | ||
| Q3 24 | $-31.5M | $-2.5M | ||
| Q2 24 | $-26.8M | $-6.6M | ||
| Q1 24 | $-43.3M | $-2.9M |
| Q4 25 | 5.5% | — | ||
| Q3 25 | -1.8% | 11.2% | ||
| Q2 25 | — | 7.6% | ||
| Q1 25 | -26.7% | 50.0% | ||
| Q4 24 | -14.2% | -1.2% | ||
| Q3 24 | -45.4% | 28.2% | ||
| Q2 24 | -58.8% | 25.8% | ||
| Q1 24 | -79.5% | 31.8% |
| Q4 25 | -131.1% | — | ||
| Q3 25 | -113.6% | -24.5% | ||
| Q2 25 | — | -60.2% | ||
| Q1 25 | -153.5% | 3.9% | ||
| Q4 24 | -80.1% | 55.3% | ||
| Q3 24 | -131.0% | -15.8% | ||
| Q2 24 | -172.7% | -56.2% | ||
| Q1 24 | -197.4% | -29.5% |
| Q4 25 | -120.8% | — | ||
| Q3 25 | -65.7% | -29.3% | ||
| Q2 25 | — | -66.8% | ||
| Q1 25 | -11.2% | 2.7% | ||
| Q4 24 | -783.2% | -141.6% | ||
| Q3 24 | -125.9% | -16.7% | ||
| Q2 24 | -119.2% | -57.5% | ||
| Q1 24 | -244.1% | -31.9% |
| Q4 25 | $-0.13 | — | ||
| Q3 25 | $-0.06 | $-4.83 | ||
| Q2 25 | — | $-0.79 | ||
| Q1 25 | $-0.01 | $0.08 | ||
| Q4 24 | $-1.17 | $-116.99 | ||
| Q3 24 | $-0.15 | $-9.32 | ||
| Q2 24 | $-0.13 | $-1.41 | ||
| Q1 24 | $-0.21 | $-0.65 |
Balance Sheet & Financial Strength
Snapshot of each company's liquidity, leverage and book value from the latest quarter.
| Metric | | |
|---|---|---|
| Cash + ST InvestmentsLiquidity on hand | $237.9M | $2.1M |
| Total DebtLower is stronger | — | $5.1M |
| Stockholders' EquityBook value | $274.8M | $-701.0K |
| Total Assets | $336.8M | $40.2M |
| Debt / EquityLower = less leverage | — | — |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $237.9M | — | ||
| Q3 25 | $269.8M | $2.1M | ||
| Q2 25 | — | $2.0M | ||
| Q1 25 | $301.3M | $2.1M | ||
| Q4 24 | $114.0M | $5.3M | ||
| Q3 24 | $132.0M | $9.1M | ||
| Q2 24 | $154.2M | $9.6M | ||
| Q1 24 | $183.8M | $9.3M |
| Q4 25 | — | — | ||
| Q3 25 | — | $5.1M | ||
| Q2 25 | — | $2.9M | ||
| Q1 25 | — | $2.8M | ||
| Q4 24 | — | — | ||
| Q3 24 | — | — | ||
| Q2 24 | — | — | ||
| Q1 24 | — | — |
| Q4 25 | $274.8M | — | ||
| Q3 25 | $302.2M | $-701.0K | ||
| Q2 25 | — | $-1.3M | ||
| Q1 25 | $339.6M | $-1.1M | ||
| Q4 24 | $-63.1M | $-5.7M | ||
| Q3 24 | $166.1M | $15.3M | ||
| Q2 24 | $192.7M | $17.5M | ||
| Q1 24 | $210.7M | $19.8M |
| Q4 25 | $336.8M | — | ||
| Q3 25 | $367.2M | $40.2M | ||
| Q2 25 | — | $36.1M | ||
| Q1 25 | $391.1M | $36.0M | ||
| Q4 24 | $195.3M | $39.7M | ||
| Q3 24 | $217.2M | $49.1M | ||
| Q2 24 | $243.2M | $45.9M | ||
| Q1 24 | $263.0M | $42.4M |
Cash Flow & Capital Efficiency
How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.
| Metric | | |
|---|---|---|
| Operating Cash FlowLast quarter | $-29.4M | $-7.0M |
| Free Cash FlowOCF − Capex | $-31.7M | — |
| FCF MarginFCF / Revenue | -117.2% | — |
| Capex IntensityCapex / Revenue | 8.5% | — |
| Cash ConversionOCF / Net Profit | — | — |
| TTM Free Cash FlowTrailing 4 quarters | $-70.8M | — |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $-29.4M | — | ||
| Q3 25 | $-10.6M | $-7.0M | ||
| Q2 25 | — | $-4.9M | ||
| Q1 25 | $-14.5M | $-9.6M | ||
| Q4 24 | $-12.4M | $-4.5M | ||
| Q3 24 | $-19.1M | $-417.0K | ||
| Q2 24 | $-21.7M | $-3.4M | ||
| Q1 24 | $-33.9M | $-168.0K |
| Q4 25 | $-31.7M | — | ||
| Q3 25 | $-12.0M | — | ||
| Q2 25 | — | — | ||
| Q1 25 | $-14.6M | — | ||
| Q4 24 | $-12.4M | $-4.5M | ||
| Q3 24 | $-19.9M | $-554.0K | ||
| Q2 24 | $-23.1M | $-3.4M | ||
| Q1 24 | $-34.3M | $-198.0K |
| Q4 25 | -117.2% | — | ||
| Q3 25 | -48.6% | — | ||
| Q2 25 | — | — | ||
| Q1 25 | -61.7% | — | ||
| Q4 24 | -40.9% | -29.6% | ||
| Q3 24 | -79.5% | -3.7% | ||
| Q2 24 | -102.8% | -29.8% | ||
| Q1 24 | -193.3% | -2.2% |
| Q4 25 | 8.5% | — | ||
| Q3 25 | 5.7% | — | ||
| Q2 25 | — | — | ||
| Q1 25 | 0.6% | — | ||
| Q4 24 | 0.1% | 0.1% | ||
| Q3 24 | 3.4% | 0.9% | ||
| Q2 24 | 6.1% | 0.3% | ||
| Q1 24 | 2.4% | 0.3% |
| Q4 25 | — | — | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | -20.97× | ||
| Q4 24 | — | — | ||
| Q3 24 | — | — | ||
| Q2 24 | — | — | ||
| Q1 24 | — | — |
Financial Flow Comparison
Revenue → gross profit → operating profit → net profit for each company.
Revenue Breakdown by Segment
RUM
| Audience Monetization | $23.8M | 88% |
| Other Initiatives | $3.3M | 12% |
SONM
Segment breakdown not available.
