Meanwhile, there are other non-EU European countries that still charge VAT at the border when the goods are imported. In United States, most states have enacted laws or adopted formal positions that apply an economic nexus standard and require remote sellers with no in-state physical presence to register for sales and use tax purposes, collecting and remitting tax on sales directed to customers in the state.
Meanwhile, there are other non-EU European countries that still charge VAT at the border when the goods are imported. In the United States, most states have enacted laws or adopted formal positions that apply an economic nexus standard and require remote sellers with no in-state physical presence to register for sales and use tax purposes, collecting and remitting tax on sales directed to customers in the state.
We have built a proprietary modularized and scalable technology infrastructure, which enables us to quickly expand system capacity and add new features and functionalities in response to our business needs and evolving customer demand without affecting our existing operations or incurring significant costs. Intellectual Property We rely on a combination of trademark, trade secret, patent and other intellectual property laws as well as confidentiality agreements with our employees, manufacturers and others to protect our intellectual property.
We have built a proprietary modularized and scalable technology infrastructure, which enables us to quickly upgrade our system capacity and add new features and functionalities in response to our business needs and evolving customer demand without affecting our existing operations or incurring significant costs. Intellectual Property We rely on a combination of trademark, trade secret, patent and other intellectual property laws as well as confidentiality agreements with our employees, manufacturers and others to protect our intellectual property.
In addition, our PRC subsidiaries are exempted from VAT on revenue from provision of professional services to its overseas affiliates. In addition to the above countries, other regions or countries also have developed and introduced their own VAT or GST regulations. 49 Table of Contents Results of Operations The following table sets forth a summary of our consolidated results of operations for the years indicated.
In addition, our PRC subsidiaries are exempted from VAT on revenue from provision of professional services to its overseas affiliates. 56 Table of Contents In addition to the above countries, other regions or countries also have developed and introduced their own VAT or GST regulations. Results of Operations The following table sets forth a summary of our consolidated results of operations for the years indicated.
There are no exchange control regulations or currency restrictions in the Cayman Islands. Payments of dividends and capital in respect of our ordinary shares or our ADSs will not be subject to taxation in the Cayman Islands and no withholding will be required on the payment of a dividend or capital to any holder of our ordinary shares or our ADSs, nor will gains derived from the disposal of our ordinary shares or our ADSs be subject to Cayman Islands income or corporation tax. No stamp duty is payable in respect of the issue of our ordinary shares or on an instrument of transfer in respect of our ordinary shares. Singapore Taxation Our subsidiaries incorporated in Singapore are subject to the Singapore corporate tax of 17% with respect to the profit generated from Singapore.
There are no exchange control regulations or currency restrictions in the Cayman Islands. Payments of dividends and capital in respect of our ordinary shares or our ADSs will not be subject to taxation in the Cayman Islands and no withholding will be required on the payment of a dividend or capital to any holder of our ordinary shares or our ADSs, nor will gains derived from the disposal of our ordinary shares or our ADSs be subject to Cayman Islands income or corporation tax. No stamp duty is payable in respect of the issue of our ordinary shares or on an instrument of transfer in respect of our ordinary shares. 55 Table of Contents Singapore Taxation Our subsidiaries incorporated in Singapore are subject to the Singapore corporate tax of 17% with respect to the profit generated from Singapore.
Such factors include: ● the growth of the global economy and of our targeted geographic markets, including the breakout of the pandemic that has an adverse impact on global economy; ● per capita disposable income and consumer spending; ● growth of global Internet penetration and online retail; and ● government policies and initiatives in our targeted geographic markets that affect online retail and, in particular, the import of products into their respective countries or regions. Unfavorable changes in any of these general industry conditions could materially and adversely affect demand for our products and our results of operations.
Such factors include: ● the growth of the global economy and of our targeted geographic markets, including the breakout of the pandemic that has an adverse impact on global economy; 52 Table of Contents ● per capita disposable income and consumer spending; ● growth of global Internet penetration and online retail; and ● government policies and initiatives in our targeted geographic markets that affect online retail and, in particular, the import of products into their respective countries or regions. Unfavorable changes in any of these general industry conditions could materially and adversely affect demand for our products and our results of operations.
If our subsidiaries or any newly formed subsidiaries incur debt on their own behalf in the future, the instruments governing their debt may restrict their ability to pay dividends to us. In addition, as determined in accordance with local regulations, our subsidiaries in certain of our markets may be restricted from paying us dividends offshore or from transferring a portion of their assets to us, either in the form of dividends, loans or advances, unless certain requirements are met, and regulatory approvals are obtained.
If our subsidiaries or any newly formed subsidiaries incur debt on their own behalf in the future, the instruments governing their debt may restrict their ability to pay dividends to us. 61 Table of Contents In addition, as determined in accordance with local regulations, our subsidiaries in certain of our markets may be restricted from paying us dividends offshore or from transferring a portion of their assets to us, either in the form of dividends, loans or advances, unless certain requirements are met, and regulatory approvals are obtained.
The IOSS allows suppliers and electronic interfaces selling imported goods of EUR150 or less to buyers in the EU to collect, declare and pay the VAT to the tax authorities. 48 Table of Contents For non-EU European countries, such as United Kingdom, Norway and Switzerland also have issued new VAT policies on foreign suppliers (businesses and marketplaces) of low-value goods to domestic individual consumers, where foreign suppliers are obliged to register and collect VAT on their B2C sales.
The IOSS allows suppliers and electronic interfaces selling imported goods of EUR150 or less to buyers in the EU to collect, declare and pay the VAT to the tax authorities. For non-EU European countries, such as United Kingdom, Norway and Switzerland also have issued new VAT policies on foreign suppliers (businesses and marketplaces) of low-value goods to domestic individual consumers, where foreign suppliers are obliged to register and collect VAT on their B2C sales.
We will also refuse to work with or terminate our partnership with suppliers in the event of intellectual property right violations. In addition, we have also engaged third-party advisors to assist us in ensuring compliance with third-party intellectual property rights. 55 Table of Contents D.
We will also refuse to work with or terminate our partnership with suppliers in the event of intellectual property right violations. In addition, we have also engaged third-party advisors to assist us in ensuring compliance with third-party intellectual property rights. 63 Table of Contents D.
For information regarding share options and restricted shares granted to our officers and directors, see “—Share Incentive Plan.” 47 Table of Contents Taxation Cayman Islands Taxation The Cayman Islands currently levies no taxes on individuals or corporations based upon profits, income, gains or appreciation and there is no taxation in the nature of inheritance tax or estate duty.
For information regarding share options and restricted shares granted to our officers and directors, see “—Share Incentive Plan.” Taxation Cayman Islands Taxation The Cayman Islands currently levies no taxes on individuals or corporations based upon profits, income, gains or appreciation and there is no taxation in the nature of inheritance tax or estate duty.
In addition, our operating results are affected by the following company-specific factors: ● our ability to acquire new customers and increase repeat purchases by customers at reasonable cost; ● our ability to control product sourcing costs, fulfillment and other operating expenses; ● our product selection and pricing; ● our ability to introduce new product offerings and categories; ● our ability to expand into new geographic markets; ● our ability to enhance our brand; and ● our ability to compete effectively. Revenues Since 2016, we generate revenue from two revenue streams: ● Product sales.
In addition, our operating results are affected by the following company-specific factors: ● our ability to acquire new customers and increase repeat purchases by customers at reasonable cost; ● our ability to control product sourcing costs, fulfillment and other operating expenses; ● our product selection and pricing; ● our ability to introduce new product offerings and categories; ● our ability to implement and adapt to the lastest technologies; ● our ability to expand into new geographic markets; ● our ability to enhance our brand; and ● our ability to compete effectively. Revenues Since 2016, we generate revenue from two revenue streams: ● Product sales.
Our cost of product sales as percentage of our total revenues during a specific period is affected by the composition of the type of products sold during that period. 46 Table of Contents Our cost of services consists primarily of shipping charges and to a lesser extent, packaging supplies in connection with the provision of such services to our customers.
Our cost of product sales as percentage of our total revenues during a specific period is affected by the composition of the type of products sold during that period. Our cost of services consists primarily of shipping charges and to a lesser extent, packaging supplies in connection with the provision of such services to our customers.
In the near term, we expect to focus our selling and marketing efforts on growing our customer base, but we expect our selling and marketing expenses as a percentage of our total revenues to decrease in the long term as we achieve economies of scale, utilize our selling and marketing channels more efficiently, enchance customer’ shopping experience and accordingly increase repeat purchase. General and Administrative Expenses .
In the near term, we expect to focus our selling and marketing efforts on growing our customer base, but we expect our selling and marketing expenses as a percentage of our total revenues to decrease in the long term as we achieve economies of scale, utilize our selling and marketing channels more efficiently, enhance customer’ shopping experience and accordingly increase repeat purchases. General and Administrative Expenses .
We use global online marketing platforms such as Google and Facebook to reach our customers, we accept payments through all major credit cards and electronic payment platforms such as Visa, MasterCard, American Express, PayPal, Klarna and Apple Pay and we deliver our goods through major international couriers, including DHL, UPS, FEDEX, EMS and other international couriers. Our total revenues were $446.1 million, $503.6 million and $629.4 million in 2021, 2022 and 2023, respectively.
We use global online marketing platforms such as Google and Facebook to reach our customers, we accept payments through all major credit cards and electronic payment platforms such as Visa, MasterCard, American Express, PayPal, Klarna and Apple Pay and we deliver our goods through major international couriers, including DHL, UPS, FEDEX, EMS and other international couriers. Our total revenues were $503.6 million, $629.4 million and $255.3 million in 2022, 2023 and 2024, respectively.
We expect our general and administrative expenses as a percentage of our total revenues to decrease in the future as we achieve economies of scale. Share-based Compensation Expenses The table below shows the effect of the share-based compensation expenses on our operating expense line items for the periods indicated. Years Ended December 31, 2021 2022 2023 % of Total % of Total % of Total Revenues Revenues Revenues (U.S. dollar in thousands, except for percentage) Fulfillment $ 15 0.0 $ 12 0.0 $ — — Selling and marketing 142 0.0 99 0.0 34 0.0 General and administrative 1,225 0.3 229 0.0 381 0.0 Total share-based compensation expenses $ 1,382 0.3 $ 340 0.0 $ 415 0.0 We expect to continue to grant share options, restricted shares and other share-based awards under our share incentive plan and incur further share-based compensation expenses in future periods.
We expect our general and administrative expenses as a percentage of our total revenues to decrease in the future as we achieve economies of scale. Share-based Compensation Expenses The table below shows the effect of the share-based compensation expenses on our operating expense line items for the periods indicated. Years Ended December 31, 2022 2023 2024 % of Total % of Total % of Total Revenues Revenues Revenues (U.S. dollar in thousands, except for percentage) Fulfillment $ 12 0.0 $ — — $ — — Selling and marketing 99 0.0 34 0.0 89 0.0 General and administrative 229 0.0 381 0.0 256 0.0 Total share-based compensation expenses $ 340 0.0 $ 415 0.0 $ 345 0.0 We expect to continue to grant share options, restricted shares and other share-based awards under our share incentive plan and incur further share-based compensation expenses in future periods.
The impairment loss in 2022 was made as the operations of Shenzhen Maikailai Technologies Co., Ltd (“Maikailai”) unexpectedly and suddenly materially deteriorated in the fourth quarter of 2022 due to adverse change of market conditions and are not expected to recover. Income Tax Expense / Benefit Our income tax expense was $9.8 million in 2021, our income tax benefit was $12.7 million in 2022 and our income tax expense was $40 thousand in 2023.
The impairment loss in 2022 was made as the operations of Shenzhen Maikailai Technologies Co., Ltd (“Maikailai”) unexpectedly and suddenly materially deteriorated in the fourth quarter of 2022 due to adverse change of market conditions and are not expected to recover. Income Tax Benefit / (expense) Our income tax benefit was $12.7 million in 2022, our income tax expense was $40 thousands in 2023 and our income tax benefit was $39 thousands in 2024.
Other income, net mainly included the change in fair value of our equity investment, which was $38.8 million, $0.8 million and $nil in 2021, 2022 and 2023, respectively. Impairment loss on investment The impairment loss on investment in 2021, 2022 and 2023 was $nil, $56.1 million and $nil, respectively.
Other expense, net in 2024 was $0.4 million. Other income / (expense), net mainly included the change in fair value of our equity investment, which was $0.8 million, $nil and $nil in 2022, 2023 and 2024, respectively. Impairment loss on investment The impairment loss on investment in 2022, 2023 and 2024 was $56.1 million, $nil and $nil, respectively.
We have registered domain names for all of our websites, including www.lightinthebox.com and www.ezbuy.sg . We have in total 304 trademarks and service marks registered in China, the United States, European Union, Hong Kong, etc. Our trademarks include Lightinthebox and ezbuy etc. We also have 60 registered computer software copyrights in China and in the United States.
We have registered domain names for all of our websites, including www.lightinthebox.com , www.ador.com and www.ezbuy.sg . We have in total 304 trademarks and service marks registered in China, the United States, European Union, Hong Kong, etc. Our trademarks include Lightinthebox and ezbuy etc.
R&D expenses included in general and administrative expenses in 2021, 2022 and 2023 were $20.3 million, $19.4 million and $19.1 million, respectively. Loss from Operations As a result of the foregoing, our loss from operation in 2021, 2022 and 2023 was $16.1 million, $14.2 million and $10.4 million, respectively. Other income, net Other income, net in 2021, 2022 and 2023 was $39.3 million, $1.0 million and $0.5 million, respectively.
R&D expenses included in general and administrative expenses in 2022, 2023 and 2024 were $19.4 million, $19.1 million and $15.5 million, respectively. Loss from Operations As a result of the foregoing, our loss from operation in 2022, 2023 and 2024 was $14.2 million, $10.4 million and $2.2 million, respectively. Other income / (expense), net Other income, net was $1.0 million, $0.5 million in 2022 and 2023, respectively.
Our capital expenditures have historically been comprised of leasehold improvements, purchase of equipment for our warehouses and our information technology infrastructure.
Our capital expenditures have historically been comprised of leasehold improvements, purchase of equipment for our warehouses and our information technology infrastructure, and the purchase of land use right.
Our fulfillment expenses are primarily affected by the cost of personnel at our warehouses and our ability to strengthen our logistic management capabilities and increase our economies of scale as our volume of products shipped increases.
Our fulfillment expenses are primarily affected by the cost of personnel at our warehouses and our ability to strengthen our logistic management capabilities and increase our economies of scale as our volume of products shipped increases. 54 Table of Contents Selling and Marketing Expenses . Selling and marketing expenses include marketing program expenses and marketing personnel expenses.
The gross margins of our product sales segment in 2021, 2022 and 2023 were 45.9 %, 54.6% and 56.9%, respectively.
The gross margins of our product sales segment in 2022, 2023 and 2024 were 54.6%, 56.9% and 59.4%, respectively.
Such logistics services include product collection, packaging and labeling, shipment and delivery of products from our warehouses to locations designated by our customers. Cost of Revenues and Operating Expenses The following table sets forth our cost of revenues and operating expenses, both in absolute amounts and as percentages of total revenues for the periods indicated. Years Ended December 31, 2021 2022 2023 (U.S. dollar in thousands, except for percentage) % of Total % of Total % of Total Revenues Revenues Revenues Cost of revenues Cost of product sales $ 235,237 52.7 $ 223,383 44.4 $ 265,964 42.3 Cost of services and others 4,156 0.9 5,107 1.0 3,532 0.5 Total cost of revenues 239,393 53.6 $ 228,490 45.4 $ 269,496 42.8 Operating expenses: Fulfillment $ 29,588 6.6 $ 30,617 6.1 $ 34,916 5.5 Selling and marketing 154,176 34.6 222,629 44.2 302,694 48.1 General and administrative 39,733 8.9 36,295 7.2 34,078 5.4 Other operating income (675) (0.2) (223) (0.0) (1,361) (0.2) Total operating expenses $ 222,822 49.9 $ 289,318 57.5 $ 370,327 58.8 Cost of revenues Our cost of revenues is comprised of cost of product sales and cost of services. Our cost of product sales consists primarily of cost of consumer products sold by us and shipping charges, and to a much lesser degree, packaging supplies and inventory write-downs.
Such logistics services include product collection, packaging and labeling, shipment and delivery of products from our warehouses to locations designated by our customers. Cost of Revenues and Operating Expenses The following table sets forth our cost of revenues and operating expenses, both in absolute amounts and as percentages of total revenues for the periods indicated. Years Ended December 31, 2022 2023 2024 (U.S. dollar in thousands, except for percentage) % of Total % of Total % of Total Revenues Revenues Revenues Cost of revenues Cost of product sales $ 223,383 44.4 $ 265,964 42.3 $ 98,926 38.8 Cost of services and others 5,107 1.0 3,532 0.5 2,869 1.1 Total cost of revenues 228,490 45.4 $ 269,496 42.8 $ 101,795 39.9 Operating expenses: Fulfillment $ 30,617 6.1 $ 34,916 5.5 $ 18,932 7.4 Selling and marketing 222,629 44.2 302,694 48.1 111,919 43.8 General and administrative 36,295 7.2 34,078 5.4 25,735 10.1 Other operating income (223) (0.0) (1,361) (0.2) (876) (0.3) Total operating expenses $ 289,318 57.5 $ 370,327 58.8 $ 155,710 61.0 Cost of revenues Our cost of revenues is comprised of cost of product sales and cost of services. Our cost of product sales consists primarily of cost of consumer products sold by us and shipping charges, and to a much lesser degree, packaging supplies and inventory write-downs.
We recorded net income of $13.5 million, net loss of $56.6 million and net loss of $9.6 million in 2021, 2022 and 2023, respectively.
We recorded net loss of $56.6 million, $9.6 million and $2.5 million in 2022, in 2023 and 2024, respectively.
Cash used in operating activities was $1.8 million in 2021, and cash provided by operating activities was $35.8 million and cash used in operating activities was $20.7 million in 2022 and 2023, respectively. 44 Table of Contents Factors Affecting Our Results of Operations Our business and results of operations are affected by general factors affecting online retail markets around the world.
Cash provided by operating activities was $35.8 million in 2022, and cash used in operating activities was $20.7 million and $48.2 million in 2023 and 2024, respectively. Factors Affecting Our Results of Operations Our business and results of operations are affected by general factors affecting apparel markets around the world.
The decrease in our cost of services and others from $5.1 million in 2022 to $3.5 million in 2023 was primarily due to the decrease of service revenue with lower margin. Gross profit As a result of the foregoing, our gross profits in 2021, 2022 and 2023 were $206.7 million, $275.1 million and $359.9 million, respectively, reflecting an increase of 33.1% from 2021 to 2022 and an increase of 30.8% from 2022 to 2023.
The decrease in our cost of product sales from $266.0 million in 2023 to $98.9 million in 2024 was primarily due to the decrease of product sales. Cost of services and others The decrease in our cost of services and others from $5.1 million in 2022 to $3.5 million in 2023, and then to $2.9 million in 2024 was primarily due to the decrease of service revenue with lower margin. Gross profit As a result of the foregoing, our gross profits in 2022, 2023 and 2024 were $275.1 million, $359.9 million and $153.5 million, respectively, reflecting an increase of 30.8% from 2022 to 2023 and a decrease of 57.4% from 2023 to 2024.
Moreover, we do not have any variable interest in any unconsolidated entity that provides financing, liquidity, market risk or credit support to us or engages in leasing, hedging or research and development services with us. Contractual Obligations The following table sets forth our contractual obligations as of December 31, 2023. Payment due by period Total Less than 1 year 1-3 years 3-5 years More than 5 years (U.S. dollars in thousands) Operating Lease Obligations $ 7,247 $ 5,321 $ 1,926 $ — $ — Finance Leases 34 34 — — — Total $ 7,281 $ 5,355 $ 1,926 $ — $ — 54 Table of Contents Holding Company Structure We are a Cayman Islands holding company with no material operations of our own.
Moreover, we do not have any variable interest in any unconsolidated entity that provides financing, liquidity, market risk or credit support to us or engages in leasing, hedging or research and development services with us. Contractual Obligations The following table sets forth our contractual obligations as of December 31, 2024. Payment due by period Total Less than 1 year 1-3 years 3-5 years More than 5 years (U.S. dollars in thousands) Short-term borrowings $ 693 $ 693 $ — $ — $ — Operating Lease Obligations 9,312 4,339 4,571 402 — Total $ 10,005 $ 5,032 $ 4,571 $ 402 $ — Holding Company Structure We are a Cayman Islands holding company with no material operations of our own.
Our services and others segment comprised of provision of logistic services to companies and individual customers globally. In 2021, 2022 and 2023, we generated total revenues of $446.1 million, $503.6 million and $629.4 million, respectively.
Our services and others segment is comprised of provision of logistics services to companies and individual customers. In 2022, 2023 and 2024, we generated total revenues of $503.6 million, $629.4 million and $255.3 million, respectively.
Our gross margins in 2021, 2022 and 2023 were 46.3%, 54.6% and 57.2%, respectively. Product sales The gross profits of our product sales segment in 2021, 2022 and 2023 were $199.9 million, $268.6 million and $351.3 million respectively, reflecting an increase 34.3% from 2021 to 2022 and an increase of 30.8% from 2022 to 2023.
Our gross margins in 2022, 2023 and 2024 were 54.6%, 57.2% and 60.1%, respectively. Product sales The gross profits of our product sales segment in 2022, 2023 and 2024 were $268.6 million, $351.3 million and $144.8 million respectively, reflecting an increase of 30.8% from 2022 to 2023 and a decrease of 58.8% from 2023 to 2024.
Cash used in operating activities was also attributable to an increase of $6.6 million in accounts payable, a decrease of $8.5 million in advance from customers, contributed by the sales decrease in 2021Q4, and an increase of $15.8 million in accrued expenses and other current liabilities, mainly related to the increase of marketing expenses and VAT payable, offset by the increase of $7.0 million in accounts receivable, inventories, long-term rental deposits, prepaid expenses and other current assets. 53 Table of Contents Investing Activities Net cash used in investing activities was $1.1 million in 2023, primarily due to the purchase of property and equipment of $1.1 million. Net cash generated in investment activities was approximately $2.1 million in 2022, primarily due to the proceeds received from disposal of long-term investment of $2.7 million and proceed from disposal of property and equipment of $0.1 million, net off by the purchase of property and equipment of $0.8 million. Net cash used in investing activities was $1.7 million in 2021, primarily due to the purchase of property and equipment of $1.0 million and the capitalized internal use software of $0.8 million. Financing Activities Net cash used in financing activities was $2.3 million in 2023, which was primarily due to the repurchase of ordinary shares of $2.3 million. Net cash used in financing activities was $43 thousand in 2022, which was primarily due to the principal repayment of finance leases of $43 thousand. Net cash used in financing activities was $1.3 million in 2021, which was primarily due to the payment for acquisition of non-controlling interest of $1.5 million. Capital Expenditures Our capital expenditures amounted to $1.9 million, $0.8 million and $1.1 million in 2021, 2022 and 2023, respectively.
Cash provided in operating activities was also attributable to an increase of $32.5 million in accrued expenses and other current liabilities, mainly related to the increase of marketing expenses and taxes payable, and an increase of $7.5 million advance from customers, contributed by the increased orders in 2022Q4, and the decrease of $2.3 million in accounts receivable, prepaid expenses and other current assets and the increase of $3.0 million in accounts payable, and partially offset by the increase of $2.4 million in inventories. Investing Activities Net cash used in investing activities was $2.3 million in 2024, primarily due to the purchase of property and equipment of $0.8 million and the purchase of land use right of $1.5 million. Net cash used in investing activities was $1.1 million in 2023, primarily due to the purchase of property and equipment of $1.1 million. Net cash generated in investment activities was approximately $2.1 million in 2022, primarily due to the proceeds received from disposal of long-term investment of $2.7 million and proceed from disposal of property and equipment of $0.1 million, net off by the purchase of property and equipment of $0.8 million. Financing Activities Net cash used in financing activities was $0.6 million in 2024, which was primarily due to the repurchase of ordinary shares of $1.2 million, offset by the proceeds from short-term borrowings of $0.7 million. 60 Table of Contents Net cash used in financing activities was $2.3 thousand in 2023, which was primarily due to the repurchase of ordinary shares of $2.3 million. Net cash used in financing activities was $43 thousand in 2022, which was primarily due to the principal repayment of finance leases of $43 thousand. Capital Expenditures Our capital expenditures amounted to $0.8 million, $1.1 million and $2.3 million in 2022, 2023 and 2024, respectively.
The general and administrative expenses as a percentage of total revenues decreased by 1.7% from 2021 to 2022 and 1.8% from 2022 to 2023 was due to our continuous efforts on optimization on operation efficiency. Share-based compensation expenses included in general and administrative expenses in 2021, 2022 and 2023 were $1.2 million, $0.2 million and $0.4 million, respectively.
The general and administrative expenses as a percentage of total revenues decreased by 1.8% from 2022 to 2023 due to our continuous efforts on optimization on operation efficiency. The general and administrative expenses as a percentage of total revenues increased by 4.7% from 2023 to 2024 was due to the decreased revenues.
Additionally, there can be no assurance that, if needed, we will be able to secure additional debt or equity financing on terms acceptable to us or at all, especially in light of the market volatility. The following table sets forth a summary of our cash flows for the years indicated: Years Ended December 31, 2021 2022 2023 (U.S. dollars in thousands) Net cash (used in) / provided by operating activities $ (1,771) $ 35,826 $ (20,715) Net cash (used in) / provided by investing activities (1,743) 2,051 (1,078) Net cash used in financing activities (1,320) (43) (2,295) Net (decrease) / increase in cash and cash equivalents and restricted cash (4,834) 37,834 (24,088) Effect of exchange rate changes on cash and cash equivalents and restricted cash (1,093) (2,868) 1,224 Cash and cash equivalents and restricted cash at beginning of the year 65,529 59,602 94,568 Cash and cash equivalents and restricted cash at end of the year $ 59,602 $ 94,568 $ 71,704 Operating Activities We incurred negative cash flow of $20.7 million from operating activities in 2023, primarily attributable to our net loss of $9.6 million, adjusted by the reconciliation of certain non-cash items of $2.5 million, which mainly included depreciation and amortization of $3.2 million, unrealized foreign exchange gain of $1.1 million and share-based compensation of $0.4 million.
As of December 31, 2024, we had approximately $19.7 million in cash and cash equivalents and restricted cash. 59 Table of Contents The following table sets forth a summary of our cash flows for the years indicated: Years Ended December 31, 2022 2023 2024 (U.S. dollars in thousands) Net cash provided by / (used in) operating activities $ 35,826 $ (20,715) $ (48,163) Net cash provided by / (used in) investing activities 2,051 (1,078) (2,256) Net cash used in financing activities (43) (2,295) (586) Net increase / (decrease) in cash and cash equivalents and restricted cash 37,834 (24,088) (51,005) Effect of exchange rate changes on cash and cash equivalents and restricted cash (2,868) 1,224 (954) Cash and cash equivalents and restricted cash at beginning of the year 59,602 94,568 71,704 Cash and cash equivalents and restricted cash at end of the year $ 94,568 $ 71,704 $ 19,745 Operating Activities We incurred negative cash flow of $48.2 million from operating activities in 2024, primarily attributable to our net loss of $2.5 million, adjusted by the reconciliation of certain non-cash items of $2.8 million, which mainly included depreciation and amortization of $2.2 million, unrealized foreign exchange loss of $0.3 million and share-based compensation of $0.3 million.
The results of operations in any period are not necessarily indicative of the results that may be expected for any future period. Years Ended December 31, 2021 2022 2023 (U.S. dollar in thousands, except for percentage) % of % of % of Revenues Revenues Revenues Revenue Product sales $ 435,170 97.5 $ 491,949 97.7 $ 617,240 98.1 Services and others 10,933 2.5 11,619 2.3 12,188 1.9 Total revenue 446,103 100.0 503,568 100.0 629,428 100.0 Cost of revenues Product sales 235,237 52.7 223,383 44.4 265,964 42.3 Services and others 4,156 1.0 5,107 1.0 3,532 0.5 Total cost of revenues 239,393 53.7 228,490 45.4 269,496 42.8 Gross profit 206,710 46.3 275,078 54.6 359,932 57.2 Operating expenses: Fulfillment 29,588 6.6 30,617 6.1 34,916 5.5 Selling and marketing 154,176 34.6 222,629 44.2 302,694 48.1 General and administrative 39,733 8.9 36,295 7.2 34,078 5.4 Other operating income (675) (0.2) (223) (0.1) (1,361) (0.2) Total operating expenses 222,822 49.9 289,318 57.4 370,327 58.8 Loss from operations (16,112) (3.6) (14,240) (2.8) (10,395) (1.6) Interest income 59 0.0 57 0.0 350 0.0 Interest expense (13) (0.0) (5) (0.0) (4) (0.0) Other income, net 39,322 8.8 982 0.2 499 0.1 Impairment loss on investment — — (56,083) (11.1) — — Income / (loss) before tax 23,256 5.2 (69,289) (13.7) (9,550) (1.5) Income tax (expense) / benefit (9,802) (2.2) 12,707 2.5 (40) — Net income / (loss) $ 13,454 3.0 $ (56,582) (11.2) $ (9,590) (1.5) Comparison of the Years Ended December 31, 2021, 2022 and 2023 Revenues Our total revenues in 2021, 2022 and 2023 were $446.1 million, $503.6 million and $629.4 million, respectively, reflecting an increase of 12.9% from 2021 to 2022 and an increase of 25.0% from 2022 to 2023.
The results of operations in any period are not necessarily indicative of the results that may be expected for any future period. Years Ended December 31, 2022 2023 2024 (U.S. dollar in thousands, except for percentage) % of % of % of Revenues Revenues Revenues Revenue Product sales $ 491,949 97.7 $ 617,240 98.1 $ 243,700 95.5 Services and others 11,619 2.3 12,188 1.9 11,587 4.5 Total revenue 503,568 100.0 629,428 100.0 255,287 100.0 Cost of revenues Product sales 223,383 44.4 265,964 42.3 98,926 38.8 Services and others 5,107 1.0 3,532 0.5 2,869 1.1 Total cost of revenues 228,490 45.4 269,496 42.8 101,795 39.9 Gross profit 275,078 54.6 359,932 57.2 153,492 60.1 Operating expenses: Fulfillment 30,617 6.1 34,916 5.5 18,932 7.4 Selling and marketing 222,629 44.2 302,694 48.1 111,919 43.8 General and administrative 36,295 7.2 34,078 5.4 25,735 10.1 Other operating income (223) (0.1) (1,361) (0.2) (876) (0.3) Total operating expenses 289,318 57.4 370,327 58.8 155,710 61.0 Loss from operations (14,240) (2.8) (10,395) (1.6) (2,218) (0.9) Interest income 57 0.0 350 0.0 90 0.0 Interest expense (5) (0.0) (4) (0.0) — — Other income / (expense), net 982 0.2 499 0.1 (400) (0.1) Impairment loss on investment (56,083) (11.1) — — — — Loss before tax (69,289) (13.7) (9,550) (1.5) (2,528) (1.0) Income tax benefit / (expense) 12,707 2.5 (40) (0.0) 39 0.0 Net loss $ (56,582) (11.2) $ (9,590) (1.5) $ (2,489) (1.0) Comparison of the Years Ended December 31, 2022, 2023 and 2024 Revenues Our total revenues in 2022, 2023 and 2024 were $503.6 million, $629.4 million and $255.3 million, respectively, reflecting an increase of 25.0% from 2022 to 2023 and a decrease of 59.4% from 2023 to 2024. Product sales The increase in our revenues from product sales from $491.9 million in 2022 to $617.2 million in 2023 was due to our continuous efforts dedicated to offering high value-for-money products along with a pleasant and convenient online shopping experience.
The management determined there were no critical accounting estimates. When reading our consolidated financial statements, you should consider our selection of critical accounting policies, the judgment and other uncertainties affecting the application of such policies and the sensitivity of reported results to changes in conditions and assumptions.
When reading our consolidated financial statements, you should consider our selection of critical accounting policies, the judgment and other uncertainties affecting the application of such policies and the sensitivity of reported results to changes in conditions and assumptions. Our critical accounting policies and practices include the following: (i) revenue recognition; (ii) leases; and (iii) income taxes.
Fulfillment expenses as a percentage of our total revenues in 2021, 2022 and 2023 were 6.6 %, 6.1% and 5.5%, respectively. The continuous decrease in our fulfillment expenses as a percentage of our total revenues from 2021 to 2023 was due to improved efficiency in our warehouse management. 51 Table of Contents Selling and Marketing Expenses Our selling and marketing expenses in 2021, 2022 and 2023 were $154.2 million, $222.6 million and $302.7 million, respectively. Selling and marketing expenses as a percentage of our total revenues were 34.6%, 44.2% and 48.1% in 2021, 2022 and 2023, respectively.
Fulfillment expenses as a percentage of our total revenues in 2022, 2023 and 2024 were 6.1%, 5.5% and 7.4%, respectively. The decrease in our fulfillment expenses as a percentage of our total revenues from 2022 to 2023 was due to improved efficiency in our warehouse management.
Income tax expense in 2021 was primarily attributable to deferred income tax expense from change in fair value on our equity investment, the income tax benefit in 2022 was mainly due to the reversal of the unrecognized tax benefits. Net Income / Loss As a result of the foregoing, our net income in 2021 was $13.5 million, and net loss in 2022 and 2023 was $56.6 million and $9.6 million, respectively. 52 Table of Contents B.
Income tax benefit in 2022 was primarily due to the reversal of the unrecognized tax benefits. Net Loss As a result of the foregoing, our net loss in 2022, 2023 and 2024 were $56.6 million, $9.6 million and $2.5 million, respectively. B.
The increase in gross margin was the result of the increased apparel sales with higher margins. Services and others The gross profits of our services and others segment in 2021, 2022 and 2023 were $6.8 million, $6.5 million and $8.7 million, respectively, reflecting a decrease of 3.9% from 2021 to 2022 and an increase of 32.9% from 2022 to 2023.
The increase in gross margin was mainly due to the successful introduction of higher-margin proprietary product lines. Services and others The gross profits of our services and others segment in 2022, 2023 and 2024 were $6.5 million, $8.7 million and $8.7 million, respectively, reflecting an increase of 32.9% from 2022 to 2023 and an increase of 0.7% from 2023 to 2024.
The gross margins of our services segment in 2021, 2022 and 2023 were 62.0%, 56.0% and 71.0%, respectively. Fulfillment Expenses Our fulfillment expenses in 2021, 2022 and 2023 were $29.6 million, $30.6 million and $34.9 million, respectively.
The gross margins of our services segment in 2022, 2023 and 2024 were 56.0%, 71.0% and 75.2%, respectively, mainly due to the increase of service revenue with higher margin. Fulfillment Expenses Our fulfillment expenses in 2022, 2023 and 2024 were $30.6 million, $34.9 million and $18.9 million, respectively.
For example, during the first quarter of the past several years, we experienced greater demand for our wedding dresses and, during the fourth quarter of the past several years, we experienced a general increase in the demand for our products as a result of holiday shopping.
We face seasonality for the sale of our products. For example, during the fourth quarter of the past years, we experienced a general increase in the demand for our products as a result of holiday shopping, and we also had higher purchase demand in the second quarter due to the summer season.
The continuous increase in our selling and marketing expenses as a percentage of our total revenues from 2021 to 2023 was primarily due to the intensive competition for online retailers when we drove our revenue growth. General and Administrative Expenses Our general and administrative expenses in 2021, 2022 and 2023 were $39.7 million, $36.3 million and $34.1 million, respectively, reflecting a decrease of 8.7% from 2021 to 2022 and a decrease of 6.1% from 2022 to 2023. General and administrative expenses as a percentage of our total revenues in 2021, 2022 and 2023 were 8.9%, 7.2% and 5.4%, respectively.
The decrease in our selling and marketing expenses as a percentage of our total revenues from 2023 to 2024 was primarily due to our cost control and enhanced requirement on the return of digital marketing. General and Administrative Expenses Our general and administrative expenses in 2022, 2023 and 2024 were $36.3 million, $34.1 million and $25.7 million, respectively, reflecting a decrease of 6.1% from 2022 to 2023 and a decrease of 24.5% from 2023 to 2024. General and administrative expenses as a percentage of our total revenues in 2022, 2023 and 2024 were 7.2%, 5.4% and 10.1%, respectively.
Product sales represented 97.7% and 98.1% of total revenues in 2022 and 2023, respectively. 50 Table of Contents Services and other The increase in our revenues from services and others from $10.9 million in 2021 to $11.6 million in 2022 was primarily contributed by the increased orders from our corporate customers. The revenues from services and others in 2023 was $12.2 million, which was relatively stable as compared to $11.6 million in 2022. Cost of revenues Our cost of revenues in 2021, 2022 and 2023 were $239.4 million, $228.5 million and $269.5 million, respectively, representing a decrease of 4.6% from 2021 to 2022 and an increase of 17.9% from 2022 to 2023. Cost of product sales The decrease in our cost of product sales from $235.2 million in 2021 to $223.4 million in 2022 was primarily due to the improvement of our product mix to higher percentage of apparel sales and our continuous optimization on supply chain management.
Product sales represented 98.1% and 95.5% of total revenues in 2023 and 2024, respectively. 57 Table of Contents Services and other The revenues from services and others in 2022, 2023, 2024 were $11.6 million, $12.2 million, and $11.6 million, which was relatively stable for the past three years. Cost of revenues Our cost of revenues in 2022, 2023 and 2024 were $228.5 million, $269.5 million and $101.8 million, respectively, representing an increase of 17.9% from 2022 to 2023 and a decrease of 62.2% from 2023 to 2024. Cost of product sales The increase in our cost of product sales from $223.4 million in 2022 to $266.0 million in 2023 was primarily due to the increase of product sales.
Cash provided in operating activities was also attributable to an increase of $32.5 million in accrued expenses and other current liabilities, mainly related to the increase of marketing expenses and taxes payable, and an increase of $7.5 million advance from customers, contributed by the increased orders in 2022Q4, and the decrease of $2.3 million in accounts receivable, prepaid expenses and other current assets and the increase of $3.0 million in accounts payable, and partially offset by the increase of $2.4 million in inventories. We incurred negative cash flow of $1.8 million from operating activities in 2021, primarily attributable to our net income of $13.5 million, adjusted by the reconciliation of certain non-cash items of $(21.9) million, which mainly included share-based compensation of $1.4 million, depreciation and amortization of $3.3 million, fair value change of equity investment without readily determinable fair values under the measurement alternative of $(38.8) million, deducted by its respective income tax of $9.8 million.
Cash used in operating activities was also attributable to a decreae of $40.5 million in accrued expenses and other current liabilities, a decrease of $5.5 million in accounts payable and a decrease of $8.6 million in advance from customers, contributed by the sales decrease in 2024Q4, and an increase of $0.4 million in accounts receivables, partially offset by the decrease of $2.1 million in inventories and the decrease of $4.3 million in prepayments and other current asset. We incurred negative cash flow of $20.7 million from operating activities in 2023, primarily attributable to our net loss of $9.6 million, adjusted by the reconciliation of certain non-cash items of $2.5 million, which mainly included depreciation and amortization of $3.2 million, unrealized foreign exchange gain of $1.1 million and share-based compensation of $0.4 million.
In addition, we had net working capital deficit of $47.5 million as of December 31, 2023, and we may continue to experience net current liabilities in the future.
In addition, we had net working capital deficit of $50.6 million as of December 31, 2024, and we may continue to experience net current liabilities in the future. Nevertheless, at the end of December 2024, Shanghai Lanting obtained a one-year bank facility of $4,110 from a local bank.
These reserves are not distributable as cash dividends. In addition, registered share capital and capital reserve accounts are also restricted from distribution. Recent Accounting Pronouncements A list of recent accounting pronouncements that are relevant to us is included in Note 2 to our consolidated financial statements, which are included in this annual report. C.
These reserves are not distributable as cash dividends. In addition, registered share capital and capital reserve accounts are also restricted from distribution.
The following table sets forth information of our total revenues by segment and product category in absolute amounts and as percentages of total revenues for the periods presented. Years Ended December 31, 2021 2022 2023 (U.S. dollars in thousands, except for percentage) Revenues % of Total Revenues % of Total Revenues % of Total Product sales Apparel $ 274,212 61.4 $ 399,518 79.3 $ 518,272 82.3 Other general merchandise (1) 160,958 36.1 92,431 18.4 98,968 15.8 Total product sales 435,170 97.5 491,949 97.7 617,240 98.1 Services and others 10,933 2.5 11,619 2.3 12,188 1.9 Total revenues $ 446,103 100.0 $ 503,568 100.0 $ 629,428 100.0 (1) Includes products such as small accessories and gadgets, home garden, electronics and communication devices, and others. 45 Table of Contents Product sales We have primarily focused on selling apparel and other general merchandise.
The following table sets forth information of our total revenues by segment in absolute amounts and as percentages of total revenues for the periods presented. Years Ended December 31, 2022 2023 2024 (U.S. dollars in thousands, except for percentage) Revenues % of Total Revenues % of Total Revenues % of Total Product sales $ 491,949 97.7 $ 617,240 98.1 $ 243,700 95.5 Services and others 11,619 2.3 12,188 1.9 11,587 4.5 Total revenues $ 503,568 100.0 $ 629,428 100.0 $ 255,287 100.0 Product sales In response to evolving market dynamics and consumer preferences, we are undergoing a strategic transformation from a traditional e-commerce retail into brand-focused apparel design with the launch of our new brands.
In addition, we recorded lower sales during the first quarter due to the decrease in consumers’ desire to purchase after the holiday seasons. We expect our revenues from product sales to grow in the future as we continue to introduce new products and deepen our penetration of various geographic markets around the world.
In addition, we recorded lower sales during the first quarter due to the decrease in consumers’ desire to purchase after the holiday seasons. 53 Table of Contents Services and others We also record revenues from the provision of logistics services to companies and individual customers.
Our critical accounting policies and practices include the following: (i) revenue recognition; (ii) leases; and (iii) income taxes. See Note 2—Summary of Significant Accounting Policies to our consolidated financial statements for the disclosure of these accounting policies.
See Note 2—Summary of Significant Accounting Policies to our consolidated financial statements for the disclosure of these accounting policies. We believe the assessment of impairment of goodwill is the critical accounting estimate, which involve the most significant judgments used in the preparation of our financial statements.