vs
亚马逊（AMZN）与ROCKY BRANDS, INC.（RCKY）财务数据对比。点击上方公司名可切换其他公司
亚马逊的季度营收约是ROCKY BRANDS, INC.的1527.3倍（$213.4B vs $139.7M）。亚马逊净利率更高（9.9% vs 4.7%，领先5.3%）。亚马逊同比增速更快（13.6% vs 9.1%）。亚马逊自由现金流更多（$14.9B vs $16.7M）。过去两年亚马逊的营收复合增速更高（22.0% vs 11.2%）
亚马逊是全球知名的综合电商与科技企业，业务覆盖北美及全球多个地区，设有北美零售、国际零售、亚马逊云科技（AWS）三大业务板块。除运营线上线下零售渠道、提供消费商品售卖与订阅服务外，也为第三方卖家提供销售平台，还自主研发销售Kindle、Fire平板等电子设备。
洛基品牌公司（原洛基鞋靴公司）1932年创立于俄亥俄州纳尔逊维尔，总部至今仍设于该地。公司主营户外、工装、西部风格及军用鞋靴的设计研发、生产与销售，同时也推出各类户外与工装服饰及周边配件。
AMZN vs RCKY — 直观对比
营收规模更大
AMZN
是对方的1527.3倍
$139.7M
营收增速更快
AMZN
高出4.5%
9.1%
净利率更高
AMZN
高出5.3%
4.7%
自由现金流更多
AMZN
多$14.9B
$16.7M
两年增速更快
AMZN
近两年复合增速
11.2%
损益表 — Q4 2025 vs Q4 2025
| 指标 | | |
|---|---|---|
| 营收 | $213.4B | $139.7M |
| 净利润 | $21.2B | $6.5M |
| 毛利率 | 48.5% | 41.3% |
| 营业利润率 | 11.7% | 6.9% |
| 净利率 | 9.9% | 4.7% |
| 营收同比 | 13.6% | 9.1% |
| 净利润同比 | 5.9% | 35.7% |
| 每股收益（稀释后） | $1.95 | $0.86 |
绿色 = 该指标领先。财年不对齐时期间可能不同
8季度营收与利润趋势
并排季度历史对比，按日历期对齐，财年错位的公司也能正确匹配
营收AMZNRCKY
| Q4 25 | $213.4B | $139.7M | ||
| Q3 25 | $180.2B | $122.5M | ||
| Q2 25 | $167.7B | $105.6M | ||
| Q1 25 | $155.7B | $114.1M | ||
| Q4 24 | $187.8B | $128.1M | ||
| Q3 24 | $158.9B | $114.6M | ||
| Q2 24 | $148.0B | $98.3M | ||
| Q1 24 | $143.3B | $112.9M |
净利润AMZNRCKY
| Q4 25 | $21.2B | $6.5M | ||
| Q3 25 | $21.2B | $7.2M | ||
| Q2 25 | $18.2B | $3.6M | ||
| Q1 25 | $17.1B | $4.9M | ||
| Q4 24 | $20.0B | $4.8M | ||
| Q3 24 | $15.3B | $5.3M | ||
| Q2 24 | $13.5B | $-1.2M | ||
| Q1 24 | $10.4B | $2.5M |
毛利率AMZNRCKY
| Q4 25 | 48.5% | 41.3% | ||
| Q3 25 | 50.8% | 40.2% | ||
| Q2 25 | 51.8% | 41.0% | ||
| Q1 25 | 50.6% | 41.2% | ||
| Q4 24 | 47.3% | 41.5% | ||
| Q3 24 | 49.0% | 38.1% | ||
| Q2 24 | 50.1% | 38.7% | ||
| Q1 24 | 49.3% | 39.1% |
营业利润率AMZNRCKY
| Q4 25 | 11.7% | 6.9% | ||
| Q3 25 | 9.7% | 9.6% | ||
| Q2 25 | 11.4% | 6.8% | ||
| Q1 25 | 11.8% | 7.6% | ||
| Q4 24 | 11.3% | 6.6% | ||
| Q3 24 | 11.0% | 8.8% | ||
| Q2 24 | 9.9% | 4.6% | ||
| Q1 24 | 10.7% | 7.1% |
净利率AMZNRCKY
| Q4 25 | 9.9% | 4.7% | ||
| Q3 25 | 11.8% | 5.9% | ||
| Q2 25 | 10.8% | 3.4% | ||
| Q1 25 | 11.0% | 4.3% | ||
| Q4 24 | 10.7% | 3.7% | ||
| Q3 24 | 9.6% | 4.6% | ||
| Q2 24 | 9.1% | -1.3% | ||
| Q1 24 | 7.3% | 2.3% |
每股收益（稀释后）AMZNRCKY
| Q4 25 | $1.95 | $0.86 | ||
| Q3 25 | $1.95 | $0.96 | ||
| Q2 25 | $1.68 | $0.48 | ||
| Q1 25 | $1.59 | $0.66 | ||
| Q4 24 | $1.86 | $0.65 | ||
| Q3 24 | $1.43 | $0.70 | ||
| Q2 24 | $1.26 | $-0.17 | ||
| Q1 24 | $0.98 | $0.34 |
资产负债表与财务实力
最新季度各公司的流动性、杠杆与账面价值一览
| 指标 | | |
|---|---|---|
| 现金及短期投资手头流动性 | $123.0B | $2.9M |
| 总债务越低越好 | $68.8B | $122.6M |
| 股东权益账面价值 | $411.1B | $252.1M |
| 总资产 | $818.0B | $477.5M |
| 负债/权益比越低杠杆越低 | 0.17× | 0.49× |
8季度趋势，按日历期对齐
现金及短期投资AMZNRCKY
| Q4 25 | $123.0B | $2.9M | ||
| Q3 25 | $94.2B | $3.3M | ||
| Q2 25 | $93.2B | $2.8M | ||
| Q1 25 | $94.6B | $2.6M | ||
| Q4 24 | $101.2B | $3.7M | ||
| Q3 24 | $88.1B | $3.7M | ||
| Q2 24 | $89.1B | $4.1M | ||
| Q1 24 | $85.1B | $3.1M |
总债务AMZNRCKY
| Q4 25 | $68.8B | $122.6M | ||
| Q3 25 | $55.1B | $139.0M | ||
| Q2 25 | $56.1B | $132.5M | ||
| Q1 25 | $58.8B | $128.6M | ||
| Q4 24 | $58.0B | $128.7M | ||
| Q3 24 | $60.5B | $150.3M | ||
| Q2 24 | $62.7B | $152.4M | ||
| Q1 24 | $66.9B | $156.0M |
股东权益AMZNRCKY
| Q4 25 | $411.1B | $252.1M | ||
| Q3 25 | $369.6B | $246.1M | ||
| Q2 25 | $333.8B | $239.1M | ||
| Q1 25 | $305.9B | $236.2M | ||
| Q4 24 | $286.0B | $232.2M | ||
| Q3 24 | $259.2B | $228.3M | ||
| Q2 24 | $236.4B | $223.8M | ||
| Q1 24 | $216.7B | $225.3M |
总资产AMZNRCKY
| Q4 25 | $818.0B | $477.5M | ||
| Q3 25 | $727.9B | $494.0M | ||
| Q2 25 | $682.2B | $471.0M | ||
| Q1 25 | $643.3B | $468.2M | ||
| Q4 24 | $624.9B | $457.3M | ||
| Q3 24 | $584.6B | $475.0M | ||
| Q2 24 | $554.8B | $467.9M | ||
| Q1 24 | $531.0B | $466.5M |
负债/权益比AMZNRCKY
| Q4 25 | 0.17× | 0.49× | ||
| Q3 25 | 0.15× | 0.57× | ||
| Q2 25 | 0.17× | 0.55× | ||
| Q1 25 | 0.19× | 0.54× | ||
| Q4 24 | 0.20× | 0.55× | ||
| Q3 24 | 0.23× | 0.66× | ||
| Q2 24 | 0.27× | 0.68× | ||
| Q1 24 | 0.31× | 0.69× |
现金流与资本效率
扣除再投资后实际产生的现金。现金流比净利润更难造假
| 指标 | | |
|---|---|---|
| 经营现金流最新季度 | $54.5B | $17.6M |
| 自由现金流经营现金流 - 资本支出 | $14.9B | $16.7M |
| 自由现金流率自由现金流/营收 | 7.0% | 12.0% |
| 资本支出强度资本支出/营收 | 18.5% | 0.6% |
| 现金转化率经营现金流/净利润 | 2.57× | 2.70× |
| 过去12个月自由现金流最近4个季度 | $7.7B | $9.7M |
8季度趋势，按日历期对齐
经营现金流AMZNRCKY
| Q4 25 | $54.5B | $17.6M | ||
| Q3 25 | $35.5B | $-3.3M | ||
| Q2 25 | $32.5B | $812.0K | ||
| Q1 25 | $17.0B | $1.2M | ||
| Q4 24 | $45.6B | $24.4M | ||
| Q3 24 | $26.0B | $4.5M | ||
| Q2 24 | $25.3B | $6.5M | ||
| Q1 24 | $19.0B | $17.4M |
自由现金流AMZNRCKY
| Q4 25 | $14.9B | $16.7M | ||
| Q3 25 | $430.0M | $-5.2M | ||
| Q2 25 | $332.0M | $-2.4M | ||
| Q1 25 | $-8.0B | $529.0K | ||
| Q4 24 | $17.8B | $22.9M | ||
| Q3 24 | $3.4B | $3.5M | ||
| Q2 24 | $7.7B | $4.6M | ||
| Q1 24 | $4.1B | $17.1M |
自由现金流率AMZNRCKY
| Q4 25 | 7.0% | 12.0% | ||
| Q3 25 | 0.2% | -4.2% | ||
| Q2 25 | 0.2% | -2.2% | ||
| Q1 25 | -5.1% | 0.5% | ||
| Q4 24 | 9.5% | 17.9% | ||
| Q3 24 | 2.1% | 3.0% | ||
| Q2 24 | 5.2% | 4.7% | ||
| Q1 24 | 2.8% | 15.2% |
资本支出强度AMZNRCKY
| Q4 25 | 18.5% | 0.6% | ||
| Q3 25 | 19.5% | 1.5% | ||
| Q2 25 | 19.2% | 3.0% | ||
| Q1 25 | 16.1% | 0.6% | ||
| Q4 24 | 14.8% | 1.2% | ||
| Q3 24 | 14.2% | 0.9% | ||
| Q2 24 | 11.9% | 1.9% | ||
| Q1 24 | 10.4% | 0.2% |
现金转化率AMZNRCKY
| Q4 25 | 2.57× | 2.70× | ||
| Q3 25 | 1.68× | -0.46× | ||
| Q2 25 | 1.79× | 0.23× | ||
| Q1 25 | 0.99× | 0.25× | ||
| Q4 24 | 2.28× | 5.08× | ||
| Q3 24 | 1.69× | 0.85× | ||
| Q2 24 | 1.87× | — | ||
| Q1 24 | 1.82× | 6.82× |
财务流量对比
营收 → 毛利润 → 营业利润 → 净利润流向图
业务分部营收拆解
AMZN
| Products | $90.0B | 42% |
| Third Party Seller Services | $52.8B | 25% |
| Other | $49.9B | 23% |
| Subscription Services | $13.1B | 6% |
| Physical Stores | $5.9B | 3% |
| Other Services | $1.7B | 1% |
RCKY
| Wholesale | $79.6M | 57% |
| Retail1 | $57.0M | 41% |
| Contract Manufacturing | $3.2M | 2% |
