vs
埃培智集团（IPG）与宏盟集团（OMC）财务数据对比。点击上方公司名可切换其他公司
宏盟集团的季度营收约是埃培智集团的2.6倍（$5.5B vs $2.1B）。埃培智集团净利率更高（5.8% vs -17.0%，领先22.8%）。宏盟集团同比增速更快（27.9% vs -4.8%）。宏盟集团自由现金流更多（$3.0B vs $153.6M）。过去两年宏盟集团的营收复合增速更高（23.4% vs -9.1%）
埃培智集团（IPG）是总部位于美国纽约的广告营销传播集团，旗下拥有FCB、IPG盟博、麦肯世界集团、睿狮集团等五大核心业务网络，以及公关、体育营销、艺人经纪、医疗营销等领域的多家专业独立代理商，被宏盟收购前是与WPP、阳狮、宏盟齐名的全球广告行业“四大集团”之一。
宏盟集团（Omnicom Group）是总部位于美国纽约的全球性传媒、营销及企业传播控股集团，旗下拥有多家行业领先的广告、公关、媒介服务子品牌，为全球各行业客户提供专业整合营销传播解决方案，在全球营销服务领域占据领先市场地位。
IPG vs OMC — 直观对比
营收规模更大
OMC
是对方的2.6倍
$2.1B
营收增速更快
OMC
高出32.7%
-4.8%
净利率更高
IPG
高出22.8%
-17.0%
自由现金流更多
OMC
多$2.8B
$153.6M
两年增速更快
OMC
近两年复合增速
-9.1%
损益表 — Q3 2025 vs Q4 2025
| 指标 | | |
|---|---|---|
| 营收 | $2.1B | $5.5B |
| 净利润 | $124.2M | $-941.1M |
| 毛利率 | — | -10.6% |
| 营业利润率 | 10.3% | -17.7% |
| 净利率 | 5.8% | -17.0% |
| 营收同比 | -4.8% | 27.9% |
| 净利润同比 | 517.9% | -310.1% |
| 每股收益（稀释后） | $0.34 | $-4.78 |
绿色 = 该指标领先。财年不对齐时期间可能不同
8季度营收与利润趋势
并排季度历史对比，按日历期对齐，财年错位的公司也能正确匹配
营收IPGOMC
| Q4 25 | — | $5.5B | ||
| Q3 25 | $2.1B | $4.0B | ||
| Q2 25 | $2.2B | $4.0B | ||
| Q1 25 | $2.0B | $3.7B | ||
| Q4 24 | $2.4B | $4.3B | ||
| Q3 24 | $2.2B | $3.9B | ||
| Q2 24 | $2.3B | $3.9B | ||
| Q1 24 | $2.2B | $3.6B |
净利润IPGOMC
| Q4 25 | — | $-941.1M | ||
| Q3 25 | $124.2M | $341.3M | ||
| Q2 25 | $162.5M | $257.6M | ||
| Q1 25 | $-85.4M | $287.7M | ||
| Q4 24 | $344.5M | $448.0M | ||
| Q3 24 | $20.1M | $385.9M | ||
| Q2 24 | $214.5M | $328.1M | ||
| Q1 24 | $110.4M | $318.6M |
毛利率IPGOMC
| Q4 25 | — | -10.6% | ||
| Q3 25 | — | 18.7% | ||
| Q2 25 | — | 16.6% | ||
| Q1 25 | -3.2% | 17.1% | ||
| Q4 24 | 10.1% | 19.8% | ||
| Q3 24 | 2.9% | 19.6% | ||
| Q2 24 | 1.2% | 17.7% | ||
| Q1 24 | -1.1% | 17.2% |
营业利润率IPGOMC
| Q4 25 | — | -17.7% | ||
| Q3 25 | 10.3% | 13.1% | ||
| Q2 25 | 11.2% | 10.9% | ||
| Q1 25 | -2.1% | 12.3% | ||
| Q4 24 | 23.3% | 15.9% | ||
| Q3 24 | 5.9% | 15.5% | ||
| Q2 24 | 13.7% | 13.2% | ||
| Q1 24 | 8.4% | 13.2% |
净利率IPGOMC
| Q4 25 | — | -17.0% | ||
| Q3 25 | 5.8% | 8.5% | ||
| Q2 25 | 7.5% | 6.4% | ||
| Q1 25 | -4.3% | 7.8% | ||
| Q4 24 | 14.1% | 10.4% | ||
| Q3 24 | 0.9% | 9.9% | ||
| Q2 24 | 9.2% | 8.5% | ||
| Q1 24 | 5.1% | 8.8% |
每股收益（稀释后）IPGOMC
| Q4 25 | — | $-4.78 | ||
| Q3 25 | $0.34 | $1.75 | ||
| Q2 25 | $0.44 | $1.31 | ||
| Q1 25 | $-0.23 | $1.45 | ||
| Q4 24 | $0.92 | $2.27 | ||
| Q3 24 | $0.05 | $1.95 | ||
| Q2 24 | $0.57 | $1.65 | ||
| Q1 24 | $0.29 | $1.59 |
资产负债表与财务实力
最新季度各公司的流动性、杠杆与账面价值一览
| 指标 | | |
|---|---|---|
| 现金及短期投资手头流动性 | $1.5B | — |
| 总债务越低越好 | — | $9.3B |
| 股东权益账面价值 | $3.7B | $12.0B |
| 总资产 | $17.0B | $54.4B |
| 负债/权益比越低杠杆越低 | — | 0.77× |
8季度趋势，按日历期对齐
现金及短期投资IPGOMC
| Q4 25 | — | — | ||
| Q3 25 | $1.5B | — | ||
| Q2 25 | $1.6B | — | ||
| Q1 25 | $1.9B | — | ||
| Q4 24 | $2.2B | — | ||
| Q3 24 | $1.5B | — | ||
| Q2 24 | $1.5B | — | ||
| Q1 24 | $1.9B | — |
总债务IPGOMC
| Q4 25 | — | $9.3B | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | — | $6.1B | ||
| Q3 24 | — | — | ||
| Q2 24 | — | — | ||
| Q1 24 | — | — |
股东权益IPGOMC
| Q4 25 | — | $12.0B | ||
| Q3 25 | $3.7B | $4.6B | ||
| Q2 25 | $3.7B | $4.5B | ||
| Q1 25 | $3.6B | $4.4B | ||
| Q4 24 | $3.8B | $4.2B | ||
| Q3 24 | $3.7B | $4.0B | ||
| Q2 24 | $3.8B | $3.6B | ||
| Q1 24 | $3.8B | $3.6B |
总资产IPGOMC
| Q4 25 | — | $54.4B | ||
| Q3 25 | $17.0B | $28.8B | ||
| Q2 25 | $17.0B | $28.8B | ||
| Q1 25 | $17.1B | $28.1B | ||
| Q4 24 | $18.3B | $29.6B | ||
| Q3 24 | $17.1B | $28.8B | ||
| Q2 24 | $17.0B | $27.3B | ||
| Q1 24 | $17.3B | $27.3B |
负债/权益比IPGOMC
| Q4 25 | — | 0.77× | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | — | 1.45× | ||
| Q3 24 | — | — | ||
| Q2 24 | — | — | ||
| Q1 24 | — | — |
现金流与资本效率
扣除再投资后实际产生的现金。现金流比净利润更难造假
| 指标 | | |
|---|---|---|
| 经营现金流最新季度 | $180.1M | $3.0B |
| 自由现金流经营现金流 - 资本支出 | $153.6M | $3.0B |
| 自由现金流率自由现金流/营收 | 7.2% | 54.2% |
| 资本支出强度资本支出/营收 | 1.2% | 0.7% |
| 现金转化率经营现金流/净利润 | 1.45× | — |
| 过去12个月自由现金流最近4个季度 | $806.8M | $2.8B |
8季度趋势，按日历期对齐
经营现金流IPGOMC
| Q4 25 | — | $3.0B | ||
| Q3 25 | $180.1M | $477.5M | ||
| Q2 25 | $-96.0M | $210.1M | ||
| Q1 25 | $-37.0M | $-786.8M | ||
| Q4 24 | $868.1M | $1.9B | ||
| Q3 24 | $223.8M | $568.7M | ||
| Q2 24 | $120.7M | $-141.7M | ||
| Q1 24 | $-157.4M | $-618.5M |
自由现金流IPGOMC
| Q4 25 | — | $3.0B | ||
| Q3 25 | $153.6M | $438.4M | ||
| Q2 25 | $-121.8M | $168.0M | ||
| Q1 25 | $-58.5M | $-816.3M | ||
| Q4 24 | $833.5M | $1.9B | ||
| Q3 24 | $186.5M | $537.4M | ||
| Q2 24 | $85.9M | $-180.9M | ||
| Q1 24 | $-192.5M | $-641.6M |
自由现金流率IPGOMC
| Q4 25 | — | 54.2% | ||
| Q3 25 | 7.2% | 10.9% | ||
| Q2 25 | -5.6% | 4.2% | ||
| Q1 25 | -2.9% | -22.1% | ||
| Q4 24 | 34.2% | 43.5% | ||
| Q3 24 | 8.3% | 13.8% | ||
| Q2 24 | 3.7% | -4.7% | ||
| Q1 24 | -8.8% | -17.7% |
资本支出强度IPGOMC
| Q4 25 | — | 0.7% | ||
| Q3 25 | 1.2% | 1.0% | ||
| Q2 25 | 1.2% | 1.0% | ||
| Q1 25 | 1.1% | 0.8% | ||
| Q4 24 | 1.4% | 1.1% | ||
| Q3 24 | 1.7% | 0.8% | ||
| Q2 24 | 1.5% | 1.0% | ||
| Q1 24 | 1.6% | 0.6% |
现金转化率IPGOMC
| Q4 25 | — | — | ||
| Q3 25 | 1.45× | 1.40× | ||
| Q2 25 | -0.59× | 0.82× | ||
| Q1 25 | — | -2.73× | ||
| Q4 24 | 2.52× | 4.30× | ||
| Q3 24 | 11.13× | 1.47× | ||
| Q2 24 | 0.56× | -0.43× | ||
| Q1 24 | -1.43× | -1.94× |
财务流量对比
营收 → 毛利润 → 营业利润 → 净利润流向图
业务分部营收拆解
IPG
| MDE | $619.0M | 29% |
| IAC | $574.9M | 27% |
| Other | $527.9M | 25% |
| SCE | $413.8M | 19% |
OMC
| Advertising | $3.3B | 60% |
| Precision Marketing | $568.6M | 10% |
| Publicrelations | $500.8M | 9% |
| Health Care | $410.4M | 7% |
| Experiential | $359.5M | 7% |
| Execution Support | $202.2M | 4% |
| Commerce And Branding | $164.7M | 3% |
