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宏盟集团（OMC）与Stran & Company, Inc.（SWAG）财务数据对比。点击上方公司名可切换其他公司
宏盟集团的季度营收约是Stran & Company, Inc.的191.1倍（$5.5B vs $28.9M）。Stran & Company, Inc.净利率更高（0.8% vs -17.0%，领先17.9%）。宏盟集团同比增速更快（27.9% vs 7.2%）。宏盟集团自由现金流更多（$3.0B vs $38.0K）。过去两年Stran & Company, Inc.的营收复合增速更高（24.0% vs 23.4%）
宏盟集团（Omnicom Group）是总部位于美国纽约的全球性传媒、营销及企业传播控股集团，旗下拥有多家行业领先的广告、公关、媒介服务子品牌，为全球各行业客户提供专业整合营销传播解决方案，在全球营销服务领域占据领先市场地位。
Stran & Company, Inc.是品牌促销产品、定制周边及一体化营销解决方案供应商，服务覆盖零售、医疗、科技、教育等领域企业客户，助力客户开展品牌宣传、用户运营及员工激励相关工作。
OMC vs SWAG — 直观对比
营收规模更大
OMC
是对方的191.1倍
$28.9M
营收增速更快
OMC
高出20.7%
7.2%
净利率更高
SWAG
高出17.9%
-17.0%
自由现金流更多
OMC
多$3.0B
$38.0K
两年增速更快
SWAG
近两年复合增速
23.4%
损益表 — Q4 2025 vs Q4 2025
| 指标 | | |
|---|---|---|
| 营收 | $5.5B | $28.9M |
| 净利润 | $-941.1M | $243.0K |
| 毛利率 | -10.6% | 30.4% |
| 营业利润率 | -17.7% | -0.1% |
| 净利率 | -17.0% | 0.8% |
| 营收同比 | 27.9% | 7.2% |
| 净利润同比 | -310.1% | 141.5% |
| 每股收益（稀释后） | $-4.78 | $0.02 |
绿色 = 该指标领先。财年不对齐时期间可能不同
8季度营收与利润趋势
并排季度历史对比，按日历期对齐，财年错位的公司也能正确匹配
营收OMCSWAG
| Q4 25 | $5.5B | $28.9M | ||
| Q3 25 | $4.0B | $26.0M | ||
| Q2 25 | $4.0B | $32.6M | ||
| Q1 25 | $3.7B | $28.7M | ||
| Q4 24 | $4.3B | $27.0M | ||
| Q3 24 | $3.9B | $20.1M | ||
| Q2 24 | $3.9B | $16.7M | ||
| Q1 24 | $3.6B | $18.8M |
净利润OMCSWAG
| Q4 25 | $-941.1M | $243.0K | ||
| Q3 25 | $341.3M | $-1.2M | ||
| Q2 25 | $257.6M | $643.0K | ||
| Q1 25 | $287.7M | $-393.0K | ||
| Q4 24 | $448.0M | $-586.0K | ||
| Q3 24 | $385.9M | $-2.0M | ||
| Q2 24 | $328.1M | $-1.0M | ||
| Q1 24 | $318.6M | $-491.0K |
毛利率OMCSWAG
| Q4 25 | -10.6% | 30.4% | ||
| Q3 25 | 18.7% | 27.2% | ||
| Q2 25 | 16.6% | 30.3% | ||
| Q1 25 | 17.1% | 29.6% | ||
| Q4 24 | 19.8% | 32.5% | ||
| Q3 24 | 19.6% | 29.5% | ||
| Q2 24 | 17.7% | 32.8% | ||
| Q1 24 | 17.2% | 29.8% |
营业利润率OMCSWAG
| Q4 25 | -17.7% | -0.1% | ||
| Q3 25 | 13.1% | -6.9% | ||
| Q2 25 | 10.9% | 1.2% | ||
| Q1 25 | 12.3% | -1.9% | ||
| Q4 24 | 15.9% | -3.5% | ||
| Q3 24 | 15.5% | -10.8% | ||
| Q2 24 | 13.2% | -6.6% | ||
| Q1 24 | 13.2% | -3.5% |
净利率OMCSWAG
| Q4 25 | -17.0% | 0.8% | ||
| Q3 25 | 8.5% | -4.8% | ||
| Q2 25 | 6.4% | 2.0% | ||
| Q1 25 | 7.8% | -1.4% | ||
| Q4 24 | 10.4% | -2.2% | ||
| Q3 24 | 9.9% | -10.1% | ||
| Q2 24 | 8.5% | -6.1% | ||
| Q1 24 | 8.8% | -2.6% |
每股收益（稀释后）OMCSWAG
| Q4 25 | $-4.78 | $0.02 | ||
| Q3 25 | $1.75 | $-0.07 | ||
| Q2 25 | $1.31 | $0.03 | ||
| Q1 25 | $1.45 | $-0.02 | ||
| Q4 24 | $2.27 | $-0.02 | ||
| Q3 24 | $1.95 | $-0.11 | ||
| Q2 24 | $1.65 | $-0.06 | ||
| Q1 24 | $1.59 | $-0.03 |
资产负债表与财务实力
最新季度各公司的流动性、杠杆与账面价值一览
| 指标 | | |
|---|---|---|
| 现金及短期投资手头流动性 | — | $11.6M |
| 总债务越低越好 | $9.3B | — |
| 股东权益账面价值 | $12.0B | $30.5M |
| 总资产 | $54.4B | $49.3M |
| 负债/权益比越低杠杆越低 | 0.77× | — |
8季度趋势，按日历期对齐
现金及短期投资OMCSWAG
| Q4 25 | — | $11.6M | ||
| Q3 25 | — | $11.8M | ||
| Q2 25 | — | $18.1M | ||
| Q1 25 | — | $12.2M | ||
| Q4 24 | — | $18.2M | ||
| Q3 24 | — | $6.9M | ||
| Q2 24 | — | $9.6M | ||
| Q1 24 | — | $10.7M |
总债务OMCSWAG
| Q4 25 | $9.3B | — | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | $6.1B | — | ||
| Q3 24 | — | — | ||
| Q2 24 | — | — | ||
| Q1 24 | — | — |
股东权益OMCSWAG
| Q4 25 | $12.0B | $30.5M | ||
| Q3 25 | $4.6B | $30.2M | ||
| Q2 25 | $4.5B | $31.8M | ||
| Q1 25 | $4.4B | $31.3M | ||
| Q4 24 | $4.2B | $31.6M | ||
| Q3 24 | $4.0B | $32.3M | ||
| Q2 24 | $3.6B | $34.3M | ||
| Q1 24 | $3.6B | $35.2M |
总资产OMCSWAG
| Q4 25 | $54.4B | $49.3M | ||
| Q3 25 | $28.8B | $50.3M | ||
| Q2 25 | $28.8B | $61.2M | ||
| Q1 25 | $28.1B | $52.2M | ||
| Q4 24 | $29.6B | $55.1M | ||
| Q3 24 | $28.8B | $48.8M | ||
| Q2 24 | $27.3B | $46.6M | ||
| Q1 24 | $27.3B | $47.9M |
负债/权益比OMCSWAG
| Q4 25 | 0.77× | — | ||
| Q3 25 | — | — | ||
| Q2 25 | — | — | ||
| Q1 25 | — | — | ||
| Q4 24 | 1.45× | — | ||
| Q3 24 | — | — | ||
| Q2 24 | — | — | ||
| Q1 24 | — | — |
现金流与资本效率
扣除再投资后实际产生的现金。现金流比净利润更难造假
| 指标 | | |
|---|---|---|
| 经营现金流最新季度 | $3.0B | $161.0K |
| 自由现金流经营现金流 - 资本支出 | $3.0B | $38.0K |
| 自由现金流率自由现金流/营收 | 54.2% | 0.1% |
| 资本支出强度资本支出/营收 | 0.7% | 0.4% |
| 现金转化率经营现金流/净利润 | — | 0.66× |
| 过去12个月自由现金流最近4个季度 | $2.8B | $-5.5M |
8季度趋势，按日历期对齐
经营现金流OMCSWAG
| Q4 25 | $3.0B | $161.0K | ||
| Q3 25 | $477.5M | $-5.4M | ||
| Q2 25 | $210.1M | $6.4M | ||
| Q1 25 | $-786.8M | $-5.9M | ||
| Q4 24 | $1.9B | $1.3M | ||
| Q3 24 | $568.7M | $-2.7M | ||
| Q2 24 | $-141.7M | $2.1M | ||
| Q1 24 | $-618.5M | $2.1M |
自由现金流OMCSWAG
| Q4 25 | $3.0B | $38.0K | ||
| Q3 25 | $438.4M | $-5.9M | ||
| Q2 25 | $168.0M | $6.3M | ||
| Q1 25 | $-816.3M | $-6.0M | ||
| Q4 24 | $1.9B | $1.2M | ||
| Q3 24 | $537.4M | $-2.9M | ||
| Q2 24 | $-180.9M | $1.9M | ||
| Q1 24 | $-641.6M | $1.9M |
自由现金流率OMCSWAG
| Q4 25 | 54.2% | 0.1% | ||
| Q3 25 | 10.9% | -22.6% | ||
| Q2 25 | 4.2% | 19.5% | ||
| Q1 25 | -22.1% | -21.0% | ||
| Q4 24 | 43.5% | 4.6% | ||
| Q3 24 | 13.8% | -14.3% | ||
| Q2 24 | -4.7% | 11.6% | ||
| Q1 24 | -17.7% | 9.9% |
资本支出强度OMCSWAG
| Q4 25 | 0.7% | 0.4% | ||
| Q3 25 | 1.0% | 1.9% | ||
| Q2 25 | 1.0% | 0.2% | ||
| Q1 25 | 0.8% | 0.4% | ||
| Q4 24 | 1.1% | 0.3% | ||
| Q3 24 | 0.8% | 0.7% | ||
| Q2 24 | 1.0% | 1.1% | ||
| Q1 24 | 0.6% | 1.0% |
现金转化率OMCSWAG
| Q4 25 | — | 0.66× | ||
| Q3 25 | 1.40× | — | ||
| Q2 25 | 0.82× | 9.99× | ||
| Q1 25 | -2.73× | — | ||
| Q4 24 | 4.30× | — | ||
| Q3 24 | 1.47× | — | ||
| Q2 24 | -0.43× | — | ||
| Q1 24 | -1.94× | — |
财务流量对比
营收 → 毛利润 → 营业利润 → 净利润流向图
业务分部营收拆解
OMC
| Advertising | $3.3B | 60% |
| Precision Marketing | $568.6M | 10% |
| Publicrelations | $500.8M | 9% |
| Health Care | $410.4M | 7% |
| Experiential | $359.5M | 7% |
| Execution Support | $202.2M | 4% |
| Commerce And Branding | $164.7M | 3% |
SWAG
| Promotional Products Dropshipping | $11.2M | 39% |
| Casino Continuity Program | $6.9M | 24% |
| Promotional Products Company Owned Inventory | $4.6M | 16% |
| Promotional Products Bulk Dropshipping | $3.8M | 13% |
| Promotional Products Thirdparty Distributor | $1.8M | 6% |
| Other | $610.0K | 2% |
