vs

Side-by-side financial comparison of ASURE SOFTWARE INC (ASUR) and CREATIVE REALITIES, INC. (CREX). Click either name above to swap in a different company.

ASURE SOFTWARE INC is the larger business by last-quarter revenue ($36.3M vs $23.9M, roughly 1.5× CREATIVE REALITIES, INC.). CREATIVE REALITIES, INC. runs the higher net margin — -8.2% vs -14.8%, a 6.6% gap on every dollar of revenue. On growth, CREATIVE REALITIES, INC. posted the faster year-over-year revenue change (117.2% vs 23.7%). ASURE SOFTWARE INC produced more free cash flow last quarter ($5.7M vs $-4.6M). Over the past eight quarters, CREATIVE REALITIES, INC.'s revenue compounded faster (39.5% CAGR vs 11.2%).

Asure Software, Inc. is a software company. Prior to September 13, 2007, the company was known as Forgent Networks. After rebranding as Asure Software, the company expanded into offering human capital management (HCM) solutions, including payroll, time & attendance, talent management, human resource management, benefits administration and insurance services.

Creative Realities, Inc. is a provider of end-to-end immersive digital experience solutions, including interactive digital signage, content management software, and custom experiential design services. It primarily caters to retail, hospitality, healthcare, corporate workplace, and public sector clients across North America, helping brands enhance customer engagement and operational efficiency.

ASUR vs CREX — Head-to-Head

Bigger by revenue
ASUR
ASUR
1.5× larger
ASUR
$36.3M
$23.9M
CREX
Growing faster (revenue YoY)
CREX
CREX
+93.5% gap
CREX
117.2%
23.7%
ASUR
Higher net margin
CREX
CREX
6.6% more per $
CREX
-8.2%
-14.8%
ASUR
More free cash flow
ASUR
ASUR
$10.2M more FCF
ASUR
$5.7M
$-4.6M
CREX
Faster 2-yr revenue CAGR
CREX
CREX
Annualised
CREX
39.5%
11.2%
ASUR

Income Statement — Q3 2025 vs Q4 2025

Metric
ASUR
ASUR
CREX
CREX
Revenue
$36.3M
$23.9M
Net Profit
$-5.4M
$-2.0M
Gross Margin
63.8%
47.9%
Operating Margin
-9.7%
1.9%
Net Margin
-14.8%
-8.2%
Revenue YoY
23.7%
117.2%
Net Profit YoY
-37.5%
30.8%
EPS (diluted)
$-0.19

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
ASUR
ASUR
CREX
CREX
Q4 25
$23.9M
Q3 25
$36.3M
$10.5M
Q2 25
$30.1M
$13.0M
Q1 25
$34.9M
$9.7M
Q4 24
$11.0M
Q3 24
$29.3M
$14.4M
Q2 24
$28.0M
$13.1M
Q1 24
$31.7M
$12.3M
Net Profit
ASUR
ASUR
CREX
CREX
Q4 25
$-2.0M
Q3 25
$-5.4M
$-7.9M
Q2 25
$-6.1M
$-1.8M
Q1 25
$-2.4M
$3.4M
Q4 24
$-2.8M
Q3 24
$-3.9M
$54.0K
Q2 24
$-4.4M
$-615.0K
Q1 24
$-308.0K
$-109.0K
Gross Margin
ASUR
ASUR
CREX
CREX
Q4 25
47.9%
Q3 25
63.8%
45.3%
Q2 25
66.1%
38.5%
Q1 25
70.6%
45.7%
Q4 24
44.2%
Q3 24
67.2%
45.6%
Q2 24
67.3%
51.8%
Q1 24
71.4%
46.9%
Operating Margin
ASUR
ASUR
CREX
CREX
Q4 25
1.9%
Q3 25
-9.7%
-68.9%
Q2 25
-15.4%
-10.2%
Q1 25
-5.8%
-7.4%
Q4 24
-6.5%
Q3 24
-12.4%
7.9%
Q2 24
-14.9%
4.5%
Q1 24
-1.4%
-0.6%
Net Margin
ASUR
ASUR
CREX
CREX
Q4 25
-8.2%
Q3 25
-14.8%
-74.5%
Q2 25
-20.3%
-13.9%
Q1 25
-6.9%
34.6%
Q4 24
-25.8%
Q3 24
-13.3%
0.4%
Q2 24
-15.5%
-4.7%
Q1 24
-1.0%
-0.9%
EPS (diluted)
ASUR
ASUR
CREX
CREX
Q4 25
Q3 25
$-0.19
$-0.75
Q2 25
$-0.22
$-0.17
Q1 25
$-0.09
$0.32
Q4 24
$-0.28
Q3 24
$-0.15
$0.01
Q2 24
$-0.17
$-0.06
Q1 24
$-0.01
$-0.01

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
ASUR
ASUR
CREX
CREX
Cash + ST InvestmentsLiquidity on hand
$21.5M
$1.6M
Total DebtLower is stronger
$70.4M
$44.0M
Stockholders' EquityBook value
$193.1M
$21.5M
Total Assets
$447.1M
$151.0M
Debt / EquityLower = less leverage
0.36×
2.04×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
ASUR
ASUR
CREX
CREX
Q4 25
$1.6M
Q3 25
$21.5M
$314.0K
Q2 25
$66.0M
$569.0K
Q1 25
$14.1M
$1.1M
Q4 24
$1.0M
Q3 24
$11.2M
$868.0K
Q2 24
$20.7M
$4.1M
Q1 24
$23.2M
$2.9M
Total Debt
ASUR
ASUR
CREX
CREX
Q4 25
$44.0M
Q3 25
$70.4M
$22.0M
Q2 25
$67.4M
$19.9M
Q1 25
$14.1M
$23.0M
Q4 24
$13.0M
Q3 24
$7.5M
$10.7M
Q2 24
$6.0M
$13.6M
Q1 24
$5.3M
$12.8M
Stockholders' Equity
ASUR
ASUR
CREX
CREX
Q4 25
$21.5M
Q3 25
$193.1M
$21.9M
Q2 25
$194.3M
$29.4M
Q1 25
$197.7M
$29.9M
Q4 24
$25.5M
Q3 24
$199.2M
$28.3M
Q2 24
$195.5M
$28.2M
Q1 24
$197.7M
$28.8M
Total Assets
ASUR
ASUR
CREX
CREX
Q4 25
$151.0M
Q3 25
$447.1M
$61.3M
Q2 25
$505.6M
$63.7M
Q1 25
$498.9M
$67.0M
Q4 24
$65.2M
Q3 24
$428.1M
$67.6M
Q2 24
$420.1M
$69.6M
Q1 24
$469.3M
$68.2M
Debt / Equity
ASUR
ASUR
CREX
CREX
Q4 25
2.04×
Q3 25
0.36×
1.00×
Q2 25
0.35×
0.68×
Q1 25
0.07×
0.77×
Q4 24
0.51×
Q3 24
0.04×
0.38×
Q2 24
0.03×
0.48×
Q1 24
0.03×
0.44×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
ASUR
ASUR
CREX
CREX
Operating Cash FlowLast quarter
$5.8M
$-4.5M
Free Cash FlowOCF − Capex
$5.7M
$-4.6M
FCF MarginFCF / Revenue
15.6%
-19.1%
Capex IntensityCapex / Revenue
0.3%
0.4%
Cash ConversionOCF / Net Profit
TTM Free Cash FlowTrailing 4 quarters
$11.6M
$-8.1M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
ASUR
ASUR
CREX
CREX
Q4 25
$-4.5M
Q3 25
$5.8M
$-1.6M
Q2 25
$3.2M
$773.0K
Q1 25
$2.0M
$-2.4M
Q4 24
$-1.4M
Q3 24
$1.3M
$544.0K
Q2 24
$2.2M
$2.3M
Q1 24
$-3.9M
$1.9M
Free Cash Flow
ASUR
ASUR
CREX
CREX
Q4 25
$-4.6M
Q3 25
$5.7M
$-1.7M
Q2 25
$3.0M
$672.0K
Q1 25
$1.8M
$-2.5M
Q4 24
$-1.4M
Q3 24
$1.2M
$543.0K
Q2 24
$2.1M
$2.3M
Q1 24
$-4.2M
$1.9M
FCF Margin
ASUR
ASUR
CREX
CREX
Q4 25
-19.1%
Q3 25
15.6%
-16.2%
Q2 25
9.8%
5.2%
Q1 25
5.2%
-25.2%
Q4 24
-12.5%
Q3 24
3.9%
3.8%
Q2 24
7.5%
17.3%
Q1 24
-13.2%
15.7%
Capex Intensity
ASUR
ASUR
CREX
CREX
Q4 25
0.4%
Q3 25
0.3%
1.0%
Q2 25
0.7%
0.8%
Q1 25
0.6%
0.1%
Q4 24
0.0%
Q3 24
0.6%
0.0%
Q2 24
0.5%
0.0%
Q1 24
0.8%
0.0%
Cash Conversion
ASUR
ASUR
CREX
CREX
Q4 25
Q3 25
Q2 25
Q1 25
-0.73×
Q4 24
Q3 24
10.07×
Q2 24
Q1 24

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

ASUR
ASUR

Recurring$31.8M88%
Lathem Time$4.6M13%

CREX
CREX

Service And Other$17.3M72%
Managed Services$4.7M20%
Installation Services$1.7M7%

Related Comparisons