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Side-by-side financial comparison of Brookdale Senior Living Inc. (BKD) and HARLEY-DAVIDSON, INC. (HOG). Click either name above to swap in a different company.

Brookdale Senior Living Inc. is the larger business by last-quarter revenue ($754.1M vs $390.5M, roughly 1.9× HARLEY-DAVIDSON, INC.). Brookdale Senior Living Inc. runs the higher net margin — -5.3% vs -72.3%, a 67.0% gap on every dollar of revenue. On growth, Brookdale Senior Living Inc. posted the faster year-over-year revenue change (-3.4% vs -9.4%). HARLEY-DAVIDSON, INC. produced more free cash flow last quarter ($100.4M vs $-29.1M). Over the past eight quarters, Brookdale Senior Living Inc.'s revenue compounded faster (-1.9% CAGR vs -48.6%).

Brookdale Senior Living Solutions owns and operates retirement homes across the United States. The company was established in 1978 and is based in Brentwood, Tennessee. It is the largest operator of senior housing in the United States, with over 60,000 residents.

Harley-Davidson, Inc. is an American motorcycle manufacturer and lifestyle brand headquartered in Milwaukee, Wisconsin. Founded in 1903, it is one of two major American motorcycle manufacturers to survive the Great Depression along with its historical rival, Indian Motorcycle Company. The company has survived numerous ownership arrangements, subsidiary arrangements, periods of poor economic health and product quality, and intense global competition to become an iconic brand widely known for i...

BKD vs HOG — Head-to-Head

Bigger by revenue
BKD
BKD
1.9× larger
BKD
$754.1M
$390.5M
HOG
Growing faster (revenue YoY)
BKD
BKD
+5.9% gap
BKD
-3.4%
-9.4%
HOG
Higher net margin
BKD
BKD
67.0% more per $
BKD
-5.3%
-72.3%
HOG
More free cash flow
HOG
HOG
$129.5M more FCF
HOG
$100.4M
$-29.1M
BKD
Faster 2-yr revenue CAGR
BKD
BKD
Annualised
BKD
-1.9%
-48.6%
HOG

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
BKD
BKD
HOG
HOG
Revenue
$754.1M
$390.5M
Net Profit
$-40.0M
$-282.6M
Gross Margin
24.9%
-7.9%
Operating Margin
3.0%
-92.4%
Net Margin
-5.3%
-72.3%
Revenue YoY
-3.4%
-9.4%
Net Profit YoY
52.4%
-138.6%
EPS (diluted)
$-0.18
$-2.27

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
BKD
BKD
HOG
HOG
Q4 25
$754.1M
$390.5M
Q3 25
$813.2M
$1.1B
Q2 25
$812.9M
$1.0B
Q1 25
$813.9M
$1.1B
Q4 24
$780.9M
$430.9M
Q3 24
$784.2M
$881.2M
Q2 24
$777.5M
$1.4B
Q1 24
$782.8M
$1.5B
Net Profit
BKD
BKD
HOG
HOG
Q4 25
$-40.0M
$-282.6M
Q3 25
$-114.7M
$377.4M
Q2 25
$-43.0M
$107.6M
Q1 25
$-65.0M
$133.1M
Q4 24
$-83.9M
$-118.4M
Q3 24
$-50.7M
$119.0M
Q2 24
$-37.7M
$218.3M
Q1 24
$-29.6M
$234.9M
Gross Margin
BKD
BKD
HOG
HOG
Q4 25
24.9%
-7.9%
Q3 25
25.9%
26.0%
Q2 25
26.6%
28.5%
Q1 25
27.4%
28.9%
Q4 24
24.6%
-2.0%
Q3 24
25.3%
29.8%
Q2 24
26.3%
31.8%
Q1 24
26.1%
30.9%
Operating Margin
BKD
BKD
HOG
HOG
Q4 25
3.0%
-92.4%
Q3 25
-6.6%
44.0%
Q2 25
1.8%
10.7%
Q1 25
3.6%
14.8%
Q4 24
-0.3%
-44.9%
Q3 24
1.3%
12.0%
Q2 24
2.5%
17.8%
Q1 24
2.5%
17.8%
Net Margin
BKD
BKD
HOG
HOG
Q4 25
-5.3%
-72.3%
Q3 25
-14.1%
35.0%
Q2 25
-5.3%
10.2%
Q1 25
-8.0%
12.3%
Q4 24
-10.7%
-27.5%
Q3 24
-6.5%
13.5%
Q2 24
-4.9%
16.1%
Q1 24
-3.8%
15.9%
EPS (diluted)
BKD
BKD
HOG
HOG
Q4 25
$-0.18
$-2.27
Q3 25
$-0.48
$3.10
Q2 25
$-0.18
$0.88
Q1 25
$-0.28
$1.07
Q4 24
$-0.37
$-0.82
Q3 24
$-0.22
$0.91
Q2 24
$-0.17
$1.63
Q1 24
$-0.13
$1.72

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
BKD
BKD
HOG
HOG
Cash + ST InvestmentsLiquidity on hand
$279.1M
$3.1B
Total DebtLower is stronger
$4.3B
$2.5B
Stockholders' EquityBook value
$-44.8M
$3.1B
Total Assets
$6.0B
$8.0B
Debt / EquityLower = less leverage
0.79×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
BKD
BKD
HOG
HOG
Q4 25
$279.1M
$3.1B
Q3 25
$253.4M
$1.8B
Q2 25
$251.9M
$1.6B
Q1 25
$239.7M
$1.9B
Q4 24
$328.8M
$1.6B
Q3 24
$284.4M
$2.2B
Q2 24
$309.7M
$1.8B
Q1 24
$318.5M
$1.5B
Total Debt
BKD
BKD
HOG
HOG
Q4 25
$4.3B
$2.5B
Q3 25
$4.3B
$4.5B
Q2 25
$4.3B
$6.4B
Q1 25
$4.3B
$6.8B
Q4 24
$4.1B
$6.3B
Q3 24
$3.7B
$7.3B
Q2 24
$3.7B
$7.0B
Q1 24
$3.8B
$6.3B
Stockholders' Equity
BKD
BKD
HOG
HOG
Q4 25
$-44.8M
$3.1B
Q3 25
$-6.7M
$3.6B
Q2 25
$105.4M
$3.3B
Q1 25
$146.7M
$3.2B
Q4 24
$212.5M
$3.2B
Q3 24
$292.9M
$3.4B
Q2 24
$340.2M
$3.4B
Q1 24
$374.0M
$3.3B
Total Assets
BKD
BKD
HOG
HOG
Q4 25
$6.0B
$8.0B
Q3 25
$6.0B
$10.6B
Q2 25
$6.1B
$12.1B
Q1 25
$6.2B
$12.4B
Q4 24
$6.3B
$11.9B
Q3 24
$5.9B
$13.0B
Q2 24
$5.5B
$12.8B
Q1 24
$5.5B
$12.3B
Debt / Equity
BKD
BKD
HOG
HOG
Q4 25
0.79×
Q3 25
1.25×
Q2 25
40.72×
1.91×
Q1 25
29.39×
2.14×
Q4 24
19.12×
2.00×
Q3 24
12.65×
2.13×
Q2 24
10.99×
2.03×
Q1 24
10.05×
1.88×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
BKD
BKD
HOG
HOG
Operating Cash FlowLast quarter
$34.5M
$152.0M
Free Cash FlowOCF − Capex
$-29.1M
$100.4M
FCF MarginFCF / Revenue
-3.9%
25.7%
Capex IntensityCapex / Revenue
8.4%
13.2%
Cash ConversionOCF / Net Profit
TTM Free Cash FlowTrailing 4 quarters
$16.5M
$415.2M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
BKD
BKD
HOG
HOG
Q4 25
$34.5M
$152.0M
Q3 25
$76.5M
$-92.6M
Q2 25
$83.6M
$368.0M
Q1 25
$23.4M
$141.5M
Q4 24
$45.2M
$133.2M
Q3 24
$66.5M
$353.0M
Q2 24
$55.7M
$473.6M
Q1 24
$-1.1M
$104.0M
Free Cash Flow
BKD
BKD
HOG
HOG
Q4 25
$-29.1M
$100.4M
Q3 25
$34.9M
$-129.1M
Q2 25
$29.1M
$332.4M
Q1 25
$-18.4M
$111.6M
Q4 24
$-5.1M
$77.0M
Q3 24
$11.5M
$300.4M
Q2 24
$4.1M
$432.2M
Q1 24
$-45.5M
$57.6M
FCF Margin
BKD
BKD
HOG
HOG
Q4 25
-3.9%
25.7%
Q3 25
4.3%
-12.0%
Q2 25
3.6%
31.7%
Q1 25
-2.3%
10.3%
Q4 24
-0.7%
17.9%
Q3 24
1.5%
34.1%
Q2 24
0.5%
31.9%
Q1 24
-5.8%
3.9%
Capex Intensity
BKD
BKD
HOG
HOG
Q4 25
8.4%
13.2%
Q3 25
5.1%
3.4%
Q2 25
6.7%
3.4%
Q1 25
5.1%
2.8%
Q4 24
6.4%
13.0%
Q3 24
7.0%
6.0%
Q2 24
6.6%
3.1%
Q1 24
5.7%
3.1%
Cash Conversion
BKD
BKD
HOG
HOG
Q4 25
Q3 25
-0.25×
Q2 25
3.42×
Q1 25
1.06×
Q4 24
Q3 24
2.97×
Q2 24
2.17×
Q1 24
0.44×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

BKD
BKD

Assisted Living And Memory Care$506.7M67%
Independent Living$121.6M16%
Ccrcs Rental$86.3M11%
Reimbursement Costs Managed Communities$36.7M5%
Management Service$2.9M0%

HOG
HOG

Motorcycles$193.9M50%
Other$63.8M16%
Other Income Financial Services$59.8M15%
Apparel$47.2M12%
Livewire Segment$11.4M3%

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