vs

Side-by-side financial comparison of Baozun Inc. (BZUN) and Proto Labs Inc (PRLB). Click either name above to swap in a different company.

Proto Labs Inc is the larger business by last-quarter revenue ($139.3M vs $84.2M, roughly 1.7× Baozun Inc.). Proto Labs Inc runs the higher net margin — 5.8% vs -2.0%, a 7.8% gap on every dollar of revenue.

Baozun Inc is a leading digital commerce service provider focused on the Chinese market. It delivers full-stack e-commerce solutions including official store operation, digital marketing, logistics and fulfillment, customer support, and technical infrastructure services for global and local consumer brands across fashion, beauty, FMCG, consumer electronics, and other core retail segments.

Protolabs is a company that provides rapid manufacturing of 3D printed, CNC-machined, sheet metal, and injection-molded custom parts for prototyping and production. Markets like medical devices, aerospace, electronics, appliances, automotive and consumer products use these parts. Protolabs' headquarters are located in Maple Plain, Minnesota, with Minnesota-based manufacturing facilities in Plymouth, Brooklyn Park, and Rosemount, along with additional facilities in Nashua, New Hampshire and Ca...

BZUN vs PRLB — Head-to-Head

Bigger by revenue
PRLB
PRLB
1.7× larger
PRLB
$139.3M
$84.2M
BZUN
Higher net margin
PRLB
PRLB
7.8% more per $
PRLB
5.8%
-2.0%
BZUN

Income Statement — Q2 FY2025 vs Q1 FY2026

Metric
BZUN
BZUN
PRLB
PRLB
Revenue
$84.2M
$139.3M
Net Profit
$-1.7M
$8.1M
Gross Margin
45.6%
Operating Margin
-1.7%
7.1%
Net Margin
-2.0%
5.8%
Revenue YoY
10.4%
Net Profit YoY
125.4%
EPS (diluted)
$0.29

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
BZUN
BZUN
PRLB
PRLB
Q1 26
$139.3M
Q4 25
$136.5M
Q3 25
$135.4M
Q2 25
$84.2M
$135.1M
Q1 25
$126.2M
Q4 24
$121.8M
Q3 24
$125.6M
Q2 24
$125.6M
Net Profit
BZUN
BZUN
PRLB
PRLB
Q1 26
$8.1M
Q4 25
Q3 25
$7.2M
Q2 25
$-1.7M
$4.4M
Q1 25
$3.6M
Q4 24
Q3 24
$7.2M
Q2 24
$4.5M
Gross Margin
BZUN
BZUN
PRLB
PRLB
Q1 26
45.6%
Q4 25
44.2%
Q3 25
45.3%
Q2 25
44.3%
Q1 25
44.1%
Q4 24
42.7%
Q3 24
45.6%
Q2 24
45.0%
Operating Margin
BZUN
BZUN
PRLB
PRLB
Q1 26
7.1%
Q4 25
5.0%
Q3 25
6.5%
Q2 25
-1.7%
3.7%
Q1 25
3.6%
Q4 24
-1.2%
Q3 24
6.8%
Q2 24
4.8%
Net Margin
BZUN
BZUN
PRLB
PRLB
Q1 26
5.8%
Q4 25
Q3 25
5.3%
Q2 25
-2.0%
3.3%
Q1 25
2.9%
Q4 24
Q3 24
5.7%
Q2 24
3.6%
EPS (diluted)
BZUN
BZUN
PRLB
PRLB
Q1 26
$0.29
Q4 25
$0.25
Q3 25
$0.30
Q2 25
$0.18
Q1 25
$0.15
Q4 24
$-0.01
Q3 24
$0.29
Q2 24
$0.18

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
BZUN
BZUN
PRLB
PRLB
Cash + ST InvestmentsLiquidity on hand
$6.9M
$124.0M
Total DebtLower is stronger
Stockholders' EquityBook value
$10.7M
$683.1M
Total Assets
$25.9M
$778.6M
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
BZUN
BZUN
PRLB
PRLB
Q1 26
$124.0M
Q4 25
$128.1M
Q3 25
$119.2M
Q2 25
$6.9M
$103.2M
Q1 25
$96.8M
Q4 24
$103.1M
Q3 24
$100.5M
Q2 24
$112.9M
Stockholders' Equity
BZUN
BZUN
PRLB
PRLB
Q1 26
$683.1M
Q4 25
$673.9M
Q3 25
$664.7M
Q2 25
$10.7M
$664.7M
Q1 25
$656.8M
Q4 24
$670.2M
Q3 24
$680.0M
Q2 24
$685.2M
Total Assets
BZUN
BZUN
PRLB
PRLB
Q1 26
$778.6M
Q4 25
$763.4M
Q3 25
$756.9M
Q2 25
$25.9M
$743.3M
Q1 25
$737.5M
Q4 24
$743.5M
Q3 24
$753.8M
Q2 24
$758.2M

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
BZUN
BZUN
PRLB
PRLB
Operating Cash FlowLast quarter
$17.5M
Free Cash FlowOCF − Capex
FCF MarginFCF / Revenue
Capex IntensityCapex / Revenue
Cash ConversionOCF / Net Profit
2.16×
TTM Free Cash FlowTrailing 4 quarters

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
BZUN
BZUN
PRLB
PRLB
Q1 26
$17.5M
Q4 25
$16.5M
Q3 25
$29.1M
Q2 25
$10.6M
Q1 25
$18.4M
Q4 24
$17.3M
Q3 24
$24.8M
Q2 24
$14.4M
Free Cash Flow
BZUN
BZUN
PRLB
PRLB
Q1 26
Q4 25
$8.4M
Q3 25
$25.0M
Q2 25
$9.1M
Q1 25
$17.1M
Q4 24
$16.5M
Q3 24
$23.2M
Q2 24
$10.2M
FCF Margin
BZUN
BZUN
PRLB
PRLB
Q1 26
Q4 25
6.2%
Q3 25
18.5%
Q2 25
6.7%
Q1 25
13.6%
Q4 24
13.5%
Q3 24
18.5%
Q2 24
8.2%
Capex Intensity
BZUN
BZUN
PRLB
PRLB
Q1 26
Q4 25
5.9%
Q3 25
3.0%
Q2 25
1.1%
Q1 25
1.0%
Q4 24
0.7%
Q3 24
1.2%
Q2 24
3.3%
Cash Conversion
BZUN
BZUN
PRLB
PRLB
Q1 26
2.16×
Q4 25
Q3 25
4.03×
Q2 25
2.39×
Q1 25
5.11×
Q4 24
Q3 24
3.44×
Q2 24
3.18×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

BZUN
BZUN

Segment breakdown not available.

PRLB
PRLB

CNC Machining$63.2M45%
Injection Molding$51.1M37%
3D Printing$20.5M15%
Sheet Metal$4.4M3%
Other Revenue$207.0K0%

Related Comparisons