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Side-by-side financial comparison of FIRST MID BANCSHARES, INC. (FMBH) and ROCKY BRANDS, INC. (RCKY). Click either name above to swap in a different company.

ROCKY BRANDS, INC. is the larger business by last-quarter revenue ($139.7M vs $88.2M, roughly 1.6× FIRST MID BANCSHARES, INC.). FIRST MID BANCSHARES, INC. runs the higher net margin — 26.8% vs 4.7%, a 22.2% gap on every dollar of revenue. On growth, ROCKY BRANDS, INC. posted the faster year-over-year revenue change (9.1% vs 3.4%). FIRST MID BANCSHARES, INC. produced more free cash flow last quarter ($124.0M vs $16.7M). Over the past eight quarters, ROCKY BRANDS, INC.'s revenue compounded faster (11.2% CAGR vs 5.0%).

First Mid Bancshares Inc. is a U.S.-headquartered regional financial services holding company. It provides full-range retail and commercial banking products, wealth management, insurance solutions, and agricultural financing, mainly serving individual consumers, small and medium-sized enterprises, and agricultural clients across multiple Midwestern states including Illinois, Missouri, and Indiana.

Rocky Brands, Inc., formerly known as Rocky Shoes & Boots, Inc., is a company which designs, develops, manufactures, and markets outdoor, work, western and military footwear, and other outdoor and work apparel and accessories. The company was founded in 1932 in Nelsonville, Ohio, and still maintains its corporate headquarters there.

FMBH vs RCKY — Head-to-Head

Bigger by revenue
RCKY
RCKY
1.6× larger
RCKY
$139.7M
$88.2M
FMBH
Growing faster (revenue YoY)
RCKY
RCKY
+5.7% gap
RCKY
9.1%
3.4%
FMBH
Higher net margin
FMBH
FMBH
22.2% more per $
FMBH
26.8%
4.7%
RCKY
More free cash flow
FMBH
FMBH
$107.3M more FCF
FMBH
$124.0M
$16.7M
RCKY
Faster 2-yr revenue CAGR
RCKY
RCKY
Annualised
RCKY
11.2%
5.0%
FMBH

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
FMBH
FMBH
RCKY
RCKY
Revenue
$88.2M
$139.7M
Net Profit
$23.7M
$6.5M
Gross Margin
41.3%
Operating Margin
34.0%
6.9%
Net Margin
26.8%
4.7%
Revenue YoY
3.4%
9.1%
Net Profit YoY
23.5%
35.7%
EPS (diluted)
$0.98
$0.86

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
FMBH
FMBH
RCKY
RCKY
Q4 25
$88.2M
$139.7M
Q3 25
$89.3M
$122.5M
Q2 25
$87.5M
$105.6M
Q1 25
$84.3M
$114.1M
Q4 24
$85.3M
$128.1M
Q3 24
$80.6M
$114.6M
Q2 24
$79.2M
$98.3M
Q1 24
$79.9M
$112.9M
Net Profit
FMBH
FMBH
RCKY
RCKY
Q4 25
$23.7M
$6.5M
Q3 25
$22.5M
$7.2M
Q2 25
$23.4M
$3.6M
Q1 25
$22.2M
$4.9M
Q4 24
$19.2M
$4.8M
Q3 24
$19.5M
$5.3M
Q2 24
$19.7M
$-1.2M
Q1 24
$20.5M
$2.5M
Gross Margin
FMBH
FMBH
RCKY
RCKY
Q4 25
41.3%
Q3 25
40.2%
Q2 25
41.0%
Q1 25
41.2%
Q4 24
41.5%
Q3 24
38.1%
Q2 24
38.7%
Q1 24
39.1%
Operating Margin
FMBH
FMBH
RCKY
RCKY
Q4 25
34.0%
6.9%
Q3 25
32.2%
9.6%
Q2 25
34.4%
6.8%
Q1 25
33.4%
7.6%
Q4 24
29.7%
6.6%
Q3 24
31.5%
8.8%
Q2 24
33.7%
4.6%
Q1 24
33.7%
7.1%
Net Margin
FMBH
FMBH
RCKY
RCKY
Q4 25
26.8%
4.7%
Q3 25
25.2%
5.9%
Q2 25
26.8%
3.4%
Q1 25
26.3%
4.3%
Q4 24
22.5%
3.7%
Q3 24
24.2%
4.6%
Q2 24
24.9%
-1.3%
Q1 24
25.6%
2.3%
EPS (diluted)
FMBH
FMBH
RCKY
RCKY
Q4 25
$0.98
$0.86
Q3 25
$0.94
$0.96
Q2 25
$0.98
$0.48
Q1 25
$0.93
$0.66
Q4 24
$0.81
$0.65
Q3 24
$0.81
$0.70
Q2 24
$0.82
$-0.17
Q1 24
$0.86
$0.34

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
FMBH
FMBH
RCKY
RCKY
Cash + ST InvestmentsLiquidity on hand
$2.9M
Total DebtLower is stronger
$354.5M
$122.6M
Stockholders' EquityBook value
$958.7M
$252.1M
Total Assets
$8.0B
$477.5M
Debt / EquityLower = less leverage
0.37×
0.49×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
FMBH
FMBH
RCKY
RCKY
Q4 25
$2.9M
Q3 25
$3.3M
Q2 25
$2.8M
Q1 25
$2.6M
Q4 24
$3.7M
Q3 24
$3.7M
Q2 24
$4.1M
Q1 24
$3.1M
Total Debt
FMBH
FMBH
RCKY
RCKY
Q4 25
$354.5M
$122.6M
Q3 25
$139.0M
Q2 25
$132.5M
Q1 25
$128.6M
Q4 24
$128.7M
Q3 24
$150.3M
Q2 24
$152.4M
Q1 24
$156.0M
Stockholders' Equity
FMBH
FMBH
RCKY
RCKY
Q4 25
$958.7M
$252.1M
Q3 25
$932.2M
$246.1M
Q2 25
$894.1M
$239.1M
Q1 25
$870.9M
$236.2M
Q4 24
$846.4M
$232.2M
Q3 24
$858.5M
$228.3M
Q2 24
$813.6M
$223.8M
Q1 24
$798.0M
$225.3M
Total Assets
FMBH
FMBH
RCKY
RCKY
Q4 25
$8.0B
$477.5M
Q3 25
$7.8B
$494.0M
Q2 25
$7.7B
$471.0M
Q1 25
$7.6B
$468.2M
Q4 24
$7.5B
$457.3M
Q3 24
$7.6B
$475.0M
Q2 24
$7.6B
$467.9M
Q1 24
$7.7B
$466.5M
Debt / Equity
FMBH
FMBH
RCKY
RCKY
Q4 25
0.37×
0.49×
Q3 25
0.57×
Q2 25
0.55×
Q1 25
0.54×
Q4 24
0.55×
Q3 24
0.66×
Q2 24
0.68×
Q1 24
0.69×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
FMBH
FMBH
RCKY
RCKY
Operating Cash FlowLast quarter
$130.9M
$17.6M
Free Cash FlowOCF − Capex
$124.0M
$16.7M
FCF MarginFCF / Revenue
140.6%
12.0%
Capex IntensityCapex / Revenue
7.8%
0.6%
Cash ConversionOCF / Net Profit
5.53×
2.70×
TTM Free Cash FlowTrailing 4 quarters
$207.9M
$9.7M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
FMBH
FMBH
RCKY
RCKY
Q4 25
$130.9M
$17.6M
Q3 25
$33.0M
$-3.3M
Q2 25
$7.7M
$812.0K
Q1 25
$47.9M
$1.2M
Q4 24
$124.4M
$24.4M
Q3 24
$33.1M
$4.5M
Q2 24
$24.0M
$6.5M
Q1 24
$29.0M
$17.4M
Free Cash Flow
FMBH
FMBH
RCKY
RCKY
Q4 25
$124.0M
$16.7M
Q3 25
$31.9M
$-5.2M
Q2 25
$6.0M
$-2.4M
Q1 25
$46.0M
$529.0K
Q4 24
$119.5M
$22.9M
Q3 24
$32.0M
$3.5M
Q2 24
$22.9M
$4.6M
Q1 24
$27.6M
$17.1M
FCF Margin
FMBH
FMBH
RCKY
RCKY
Q4 25
140.6%
12.0%
Q3 25
35.8%
-4.2%
Q2 25
6.8%
-2.2%
Q1 25
54.5%
0.5%
Q4 24
140.0%
17.9%
Q3 24
39.7%
3.0%
Q2 24
28.9%
4.7%
Q1 24
34.5%
15.2%
Capex Intensity
FMBH
FMBH
RCKY
RCKY
Q4 25
7.8%
0.6%
Q3 25
1.2%
1.5%
Q2 25
2.0%
3.0%
Q1 25
2.3%
0.6%
Q4 24
5.8%
1.2%
Q3 24
1.4%
0.9%
Q2 24
1.4%
1.9%
Q1 24
1.9%
0.2%
Cash Conversion
FMBH
FMBH
RCKY
RCKY
Q4 25
5.53×
2.70×
Q3 25
1.47×
-0.46×
Q2 25
0.33×
0.23×
Q1 25
2.16×
0.25×
Q4 24
6.49×
5.08×
Q3 24
1.70×
0.85×
Q2 24
1.21×
Q1 24
1.42×
6.82×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

FMBH
FMBH

Segment breakdown not available.

RCKY
RCKY

Wholesale$79.6M57%
Retail1$57.0M41%
Contract Manufacturing$3.2M2%

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