vs

Side-by-side financial comparison of FARMERS NATIONAL BANC CORP (FMNB) and HARTE HANKS INC (HHS). Click either name above to swap in a different company.

FARMERS NATIONAL BANC CORP is the larger business by last-quarter revenue ($71.5M vs $39.9M, roughly 1.8× HARTE HANKS INC). FARMERS NATIONAL BANC CORP runs the higher net margin — 20.5% vs 5.5%, a 14.9% gap on every dollar of revenue. On growth, FARMERS NATIONAL BANC CORP posted the faster year-over-year revenue change (3.2% vs -15.4%). FARMERS NATIONAL BANC CORP produced more free cash flow last quarter ($52.2M vs $-686.0K). Over the past eight quarters, FARMERS NATIONAL BANC CORP's revenue compounded faster (6.2% CAGR vs -6.4%).

Farmers National Banc Corp (OH) is a regional financial holding company based in Ohio, the United States. It offers full-spectrum retail and commercial banking products, wealth management solutions, and insurance services, primarily catering to individual consumers, small and medium-sized enterprises, and local community clients in Ohio and adjacent Midwestern U.S. regions.

Harte Hanks is a global marketing services company headquartered in Boston, Massachusetts. Harte Hanks services include analytics, strategy, marketing technology, creative services, digital marketing, customer care, direct mail, logistics, and fulfillment.

FMNB vs HHS — Head-to-Head

Bigger by revenue
FMNB
FMNB
1.8× larger
FMNB
$71.5M
$39.9M
HHS
Growing faster (revenue YoY)
FMNB
FMNB
+18.6% gap
FMNB
3.2%
-15.4%
HHS
Higher net margin
FMNB
FMNB
14.9% more per $
FMNB
20.5%
5.5%
HHS
More free cash flow
FMNB
FMNB
$52.9M more FCF
FMNB
$52.2M
$-686.0K
HHS
Faster 2-yr revenue CAGR
FMNB
FMNB
Annualised
FMNB
6.2%
-6.4%
HHS

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
FMNB
FMNB
HHS
HHS
Revenue
$71.5M
$39.9M
Net Profit
$14.6M
$2.2M
Gross Margin
Operating Margin
24.8%
-0.3%
Net Margin
20.5%
5.5%
Revenue YoY
3.2%
-15.4%
Net Profit YoY
1.7%
EPS (diluted)
$0.39
$0.30

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
FMNB
FMNB
HHS
HHS
Q4 25
$71.5M
$39.9M
Q3 25
$70.8M
$39.5M
Q2 25
$69.8M
$38.6M
Q1 25
$67.8M
$41.6M
Q4 24
$69.3M
$47.1M
Q3 24
$70.3M
$47.6M
Q2 24
$66.5M
$45.0M
Q1 24
$63.4M
$45.4M
Net Profit
FMNB
FMNB
HHS
HHS
Q4 25
$14.6M
$2.2M
Q3 25
$12.5M
$-2.3M
Q2 25
$13.9M
$-335.0K
Q1 25
$13.6M
$-392.0K
Q4 24
$14.4M
Q3 24
$8.5M
$142.0K
Q2 24
$11.8M
$-27.8M
Q1 24
$11.2M
$-171.0K
Operating Margin
FMNB
FMNB
HHS
HHS
Q4 25
24.8%
-0.3%
Q3 25
20.7%
1.3%
Q2 25
23.4%
0.1%
Q1 25
24.1%
-0.1%
Q4 24
25.5%
-3.3%
Q3 24
14.4%
4.0%
Q2 24
21.3%
3.0%
Q1 24
21.2%
0.8%
Net Margin
FMNB
FMNB
HHS
HHS
Q4 25
20.5%
5.5%
Q3 25
17.6%
-5.8%
Q2 25
19.9%
-0.9%
Q1 25
20.0%
-0.9%
Q4 24
20.8%
Q3 24
12.1%
0.3%
Q2 24
17.7%
-61.8%
Q1 24
17.7%
-0.4%
EPS (diluted)
FMNB
FMNB
HHS
HHS
Q4 25
$0.39
$0.30
Q3 25
$0.33
$-0.31
Q2 25
$0.37
$-0.05
Q1 25
$0.36
$-0.05
Q4 24
$0.38
$-0.31
Q3 24
$0.23
$0.02
Q2 24
$0.31
$-3.84
Q1 24
$0.30
$-0.02

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
FMNB
FMNB
HHS
HHS
Cash + ST InvestmentsLiquidity on hand
$5.6M
Total DebtLower is stronger
$86.7M
Stockholders' EquityBook value
$485.7M
$20.5M
Total Assets
$5.2B
$91.8M
Debt / EquityLower = less leverage
0.18×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
FMNB
FMNB
HHS
HHS
Q4 25
$5.6M
Q3 25
$6.5M
Q2 25
$4.8M
Q1 25
$9.0M
Q4 24
$9.8M
Q3 24
$5.9M
Q2 24
$11.0M
Q1 24
$11.5M
Total Debt
FMNB
FMNB
HHS
HHS
Q4 25
$86.7M
Q3 25
$86.6M
Q2 25
$86.4M
Q1 25
$86.3M
Q4 24
$86.2M
Q3 24
$86.0M
Q2 24
$88.9M
Q1 24
$88.8M
Stockholders' Equity
FMNB
FMNB
HHS
HHS
Q4 25
$485.7M
$20.5M
Q3 25
$465.9M
$19.9M
Q2 25
$437.7M
$22.2M
Q1 25
$429.1M
$21.4M
Q4 24
$406.0M
$21.7M
Q3 24
$439.7M
$21.0M
Q2 24
$396.7M
$20.6M
Q1 24
$397.0M
$20.0M
Total Assets
FMNB
FMNB
HHS
HHS
Q4 25
$5.2B
$91.8M
Q3 25
$5.2B
$92.7M
Q2 25
$5.2B
$95.0M
Q1 25
$5.2B
$100.6M
Q4 24
$5.1B
$101.8M
Q3 24
$5.2B
$108.1M
Q2 24
$5.2B
$109.7M
Q1 24
$5.1B
$113.4M
Debt / Equity
FMNB
FMNB
HHS
HHS
Q4 25
0.18×
Q3 25
0.19×
Q2 25
0.20×
Q1 25
0.20×
Q4 24
0.21×
Q3 24
0.20×
Q2 24
0.22×
Q1 24
0.22×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
FMNB
FMNB
HHS
HHS
Operating Cash FlowLast quarter
$60.0M
$737.0K
Free Cash FlowOCF − Capex
$52.2M
$-686.0K
FCF MarginFCF / Revenue
73.0%
-1.7%
Capex IntensityCapex / Revenue
11.0%
3.6%
Cash ConversionOCF / Net Profit
4.10×
0.33×
TTM Free Cash FlowTrailing 4 quarters
$85.8M
$-4.5M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
FMNB
FMNB
HHS
HHS
Q4 25
$60.0M
$737.0K
Q3 25
$10.7M
$3.2M
Q2 25
$14.0M
$-4.8M
Q1 25
$15.7M
$-818.0K
Q4 24
$66.6M
$4.0M
Q3 24
$23.9M
$-2.9M
Q2 24
$16.6M
$1.6M
Q1 24
$13.7M
$-5.7M
Free Cash Flow
FMNB
FMNB
HHS
HHS
Q4 25
$52.2M
$-686.0K
Q3 25
$9.0M
$2.2M
Q2 25
$12.4M
$-5.1M
Q1 25
$12.2M
$-923.0K
Q4 24
$54.9M
$3.4M
Q3 24
$20.4M
$-4.9M
Q2 24
$14.4M
$926.0K
Q1 24
$12.2M
$-6.2M
FCF Margin
FMNB
FMNB
HHS
HHS
Q4 25
73.0%
-1.7%
Q3 25
12.8%
5.5%
Q2 25
17.8%
-13.1%
Q1 25
18.0%
-2.2%
Q4 24
79.2%
7.3%
Q3 24
29.1%
-10.2%
Q2 24
21.6%
2.1%
Q1 24
19.2%
-13.7%
Capex Intensity
FMNB
FMNB
HHS
HHS
Q4 25
11.0%
3.6%
Q3 25
2.4%
2.5%
Q2 25
2.3%
0.6%
Q1 25
5.2%
0.3%
Q4 24
16.9%
1.3%
Q3 24
4.9%
4.0%
Q2 24
3.3%
1.5%
Q1 24
2.4%
1.2%
Cash Conversion
FMNB
FMNB
HHS
HHS
Q4 25
4.10×
0.33×
Q3 25
0.86×
Q2 25
1.01×
Q1 25
1.15×
Q4 24
4.63×
Q3 24
2.80×
-20.76×
Q2 24
1.41×
Q1 24
1.22×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

FMNB
FMNB

Segment breakdown not available.

HHS
HHS

Fulfillment And Logistics Services$17.3M43%
Customer Care$13.7M34%
Other$8.9M22%

Related Comparisons