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Side-by-side financial comparison of GoPro, Inc. (GPRO) and Upstart Holdings, Inc. (UPST). Click either name above to swap in a different company.

Upstart Holdings, Inc. is the larger business by last-quarter revenue ($296.1M vs $201.7M, roughly 1.5× GoPro, Inc.). On growth, Upstart Holdings, Inc. posted the faster year-over-year revenue change (35.2% vs 0.4%). Upstart Holdings, Inc. produced more free cash flow last quarter ($108.4M vs $15.0M). Over the past eight quarters, Upstart Holdings, Inc.'s revenue compounded faster (52.2% CAGR vs 13.9%).

GoPro, Inc. is an American technology company founded in 2002 by Nick Woodman. It manufactures action cameras and develops its own mobile apps and video-editing software. Founded as Woodman Labs, Inc, the company is based in San Mateo, California.

Upstart is an AI lending platform that partners with banks and credit unions to provide consumer loans using non-traditional variables, such as education and employment, to predict creditworthiness.

GPRO vs UPST — Head-to-Head

Bigger by revenue
UPST
UPST
1.5× larger
UPST
$296.1M
$201.7M
GPRO
Growing faster (revenue YoY)
UPST
UPST
+34.8% gap
UPST
35.2%
0.4%
GPRO
More free cash flow
UPST
UPST
$93.4M more FCF
UPST
$108.4M
$15.0M
GPRO
Faster 2-yr revenue CAGR
UPST
UPST
Annualised
UPST
52.2%
13.9%
GPRO

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
GPRO
GPRO
UPST
UPST
Revenue
$201.7M
$296.1M
Net Profit
$18.6M
Gross Margin
31.8%
Operating Margin
-4.1%
6.4%
Net Margin
6.3%
Revenue YoY
0.4%
35.2%
Net Profit YoY
776.4%
EPS (diluted)
$-0.06
$0.20

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
GPRO
GPRO
UPST
UPST
Q4 25
$201.7M
$296.1M
Q3 25
$162.9M
$277.1M
Q2 25
$152.6M
$257.3M
Q1 25
$134.3M
$213.4M
Q4 24
$200.9M
$219.0M
Q3 24
$258.9M
$162.1M
Q2 24
$186.2M
$127.6M
Q1 24
$155.5M
$127.8M
Net Profit
GPRO
GPRO
UPST
UPST
Q4 25
$18.6M
Q3 25
$-21.3M
$31.8M
Q2 25
$-16.4M
$5.6M
Q1 25
$-46.7M
$-2.4M
Q4 24
$-2.8M
Q3 24
$-8.2M
$-6.8M
Q2 24
$-47.8M
$-54.5M
Q1 24
$-339.1M
$-64.6M
Gross Margin
GPRO
GPRO
UPST
UPST
Q4 25
31.8%
Q3 25
35.1%
Q2 25
35.8%
Q1 25
32.1%
Q4 24
34.7%
Q3 24
35.5%
Q2 24
30.5%
Q1 24
34.1%
Operating Margin
GPRO
GPRO
UPST
UPST
Q4 25
-4.1%
6.4%
Q3 25
-9.8%
8.5%
Q2 25
-9.2%
1.8%
Q1 25
-33.7%
-2.1%
Q4 24
-19.5%
-2.2%
Q3 24
-3.1%
-27.8%
Q2 24
-25.0%
-43.5%
Q1 24
-26.6%
-52.8%
Net Margin
GPRO
GPRO
UPST
UPST
Q4 25
6.3%
Q3 25
-13.0%
11.5%
Q2 25
-10.8%
2.2%
Q1 25
-34.8%
-1.1%
Q4 24
-1.3%
Q3 24
-3.2%
-4.2%
Q2 24
-25.7%
-42.7%
Q1 24
-218.1%
-50.5%
EPS (diluted)
GPRO
GPRO
UPST
UPST
Q4 25
$-0.06
$0.20
Q3 25
$-0.13
$0.23
Q2 25
$-0.10
$0.05
Q1 25
$-0.30
$-0.03
Q4 24
$-0.22
$-0.01
Q3 24
$-0.05
$-0.07
Q2 24
$-0.31
$-0.62
Q1 24
$-2.24
$-0.74

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
GPRO
GPRO
UPST
UPST
Cash + ST InvestmentsLiquidity on hand
$49.7M
$652.4M
Total DebtLower is stronger
$44.3M
Stockholders' EquityBook value
$76.5M
$798.8M
Total Assets
$428.0M
$3.0B
Debt / EquityLower = less leverage
0.58×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
GPRO
GPRO
UPST
UPST
Q4 25
$49.7M
$652.4M
Q3 25
$152.8M
$489.8M
Q2 25
$58.6M
$395.9M
Q1 25
$69.6M
$599.8M
Q4 24
$102.8M
$788.4M
Q3 24
$130.2M
Q2 24
$133.0M
Q1 24
$133.7M
Total Debt
GPRO
GPRO
UPST
UPST
Q4 25
$44.3M
Q3 25
$43.9M
Q2 25
Q1 25
Q4 24
$0
Q3 24
$93.1M
Q2 24
$92.9M
Q1 24
$92.7M
Stockholders' Equity
GPRO
GPRO
UPST
UPST
Q4 25
$76.5M
$798.8M
Q3 25
$80.5M
$743.7M
Q2 25
$97.9M
$722.0M
Q1 25
$110.0M
$676.6M
Q4 24
$151.7M
$633.2M
Q3 24
$183.9M
$595.5M
Q2 24
$184.7M
$594.7M
Q1 24
$224.9M
$612.8M
Total Assets
GPRO
GPRO
UPST
UPST
Q4 25
$428.0M
$3.0B
Q3 25
$538.6M
$2.9B
Q2 25
$439.0M
$2.5B
Q1 25
$462.5M
$2.3B
Q4 24
$543.7M
$2.4B
Q3 24
$661.6M
$1.8B
Q2 24
$556.8M
$1.8B
Q1 24
$575.8M
$1.9B
Debt / Equity
GPRO
GPRO
UPST
UPST
Q4 25
0.58×
Q3 25
0.55×
Q2 25
Q1 25
Q4 24
0.00×
Q3 24
0.51×
Q2 24
0.50×
Q1 24
0.41×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
GPRO
GPRO
UPST
UPST
Operating Cash FlowLast quarter
$15.6M
$108.6M
Free Cash FlowOCF − Capex
$15.0M
$108.4M
FCF MarginFCF / Revenue
7.4%
36.6%
Capex IntensityCapex / Revenue
0.3%
0.1%
Cash ConversionOCF / Net Profit
5.82×
TTM Free Cash FlowTrailing 4 quarters
$-24.0M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
GPRO
GPRO
UPST
UPST
Q4 25
$15.6M
$108.6M
Q3 25
$12.2M
$-122.6M
Q2 25
$8.8M
$-120.2M
Q1 25
$-57.2M
$-13.5M
Q4 24
$-25.1M
$-110.9M
Q3 24
$-2.2M
$179.3M
Q2 24
$605.0K
$65.3M
Q1 24
$-98.4M
$52.6M
Free Cash Flow
GPRO
GPRO
UPST
UPST
Q4 25
$15.0M
$108.4M
Q3 25
$11.2M
$-122.7M
Q2 25
$8.3M
$-120.3M
Q1 25
$-58.5M
Q4 24
$-25.5M
Q3 24
$-4.2M
$179.2M
Q2 24
$-111.0K
$65.3M
Q1 24
$-99.4M
$51.9M
FCF Margin
GPRO
GPRO
UPST
UPST
Q4 25
7.4%
36.6%
Q3 25
6.9%
-44.3%
Q2 25
5.4%
-46.7%
Q1 25
-43.5%
Q4 24
-12.7%
Q3 24
-1.6%
110.5%
Q2 24
-0.1%
51.1%
Q1 24
-63.9%
40.6%
Capex Intensity
GPRO
GPRO
UPST
UPST
Q4 25
0.3%
0.1%
Q3 25
0.6%
0.0%
Q2 25
0.3%
0.0%
Q1 25
1.0%
0.0%
Q4 24
0.2%
0.0%
Q3 24
0.8%
0.1%
Q2 24
0.4%
0.0%
Q1 24
0.6%
0.5%
Cash Conversion
GPRO
GPRO
UPST
UPST
Q4 25
5.82×
Q3 25
-3.86×
Q2 25
-21.43×
Q1 25
Q4 24
Q3 24
Q2 24
Q1 24

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

GPRO
GPRO

Subscription And Services$106.3M53%
Other$95.4M47%

UPST
UPST

Personal Lending Segment$201.4M68%
Servicing Fees Net$39.5M13%
Servicing Fees$27.5M9%
Other$15.7M5%
Borrower Fees$8.4M3%
Collection Agency Fees$3.5M1%

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