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Side-by-side financial comparison of HARTE HANKS INC (HHS) and SOUTHERN FIRST BANCSHARES INC (SFST). Click either name above to swap in a different company.
HARTE HANKS INC is the larger business by last-quarter revenue ($39.9M vs $31.8M, roughly 1.3× SOUTHERN FIRST BANCSHARES INC). On growth, SOUTHERN FIRST BANCSHARES INC posted the faster year-over-year revenue change (26.1% vs -15.4%). SOUTHERN FIRST BANCSHARES INC produced more free cash flow last quarter ($29.9M vs $-686.0K). Over the past eight quarters, SOUTHERN FIRST BANCSHARES INC's revenue compounded faster (22.2% CAGR vs -6.4%).
Harte Hanks is a global marketing services company headquartered in Boston, Massachusetts. Harte Hanks services include analytics, strategy, marketing technology, creative services, digital marketing, customer care, direct mail, logistics, and fulfillment.
First Community Bankshares, Inc. is a $2.43 billion bank holding company and the parent company of First Community Bank of Bluefield, Virginia, in the United States. As of 2012 First Community Bank had 45 locations in Virginia, West Virginia, and North Carolina, and two locations operating as Peoples Community Bank in Tennessee. As of April 21, 2023, First Community had $3.6 billion in assets.
HHS vs SFST — Head-to-Head
Income Statement — Q4 FY2025 vs Q4 FY2025
| Metric | | |
|---|---|---|
| Revenue | $39.9M | $31.8M |
| Net Profit | $2.2M | — |
| Gross Margin | — | — |
| Operating Margin | -0.3% | 40.1% |
| Net Margin | 5.5% | — |
| Revenue YoY | -15.4% | 26.1% |
| Net Profit YoY | — | — |
| EPS (diluted) | $0.30 | $1.19 |
Green = leading value per metric. Periods may differ when fiscal calendars don't align.
8-Quarter Revenue & Profit Trend
Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.
| Q4 25 | $39.9M | $31.8M | ||
| Q3 25 | $39.5M | $31.1M | ||
| Q2 25 | $38.6M | $28.6M | ||
| Q1 25 | $41.6M | $26.5M | ||
| Q4 24 | $47.1M | $25.2M | ||
| Q3 24 | $47.6M | $23.8M | ||
| Q2 24 | $45.0M | $23.1M | ||
| Q1 24 | $45.4M | $21.3M |
| Q4 25 | $2.2M | — | ||
| Q3 25 | $-2.3M | $8.7M | ||
| Q2 25 | $-335.0K | $6.6M | ||
| Q1 25 | $-392.0K | $5.3M | ||
| Q4 24 | — | — | ||
| Q3 24 | $142.0K | $4.4M | ||
| Q2 24 | $-27.8M | $3.0M | ||
| Q1 24 | $-171.0K | $2.5M |
| Q4 25 | -0.3% | 40.1% | ||
| Q3 25 | 1.3% | 36.4% | ||
| Q2 25 | 0.1% | 30.0% | ||
| Q1 25 | -0.1% | 26.1% | ||
| Q4 24 | -3.3% | 27.3% | ||
| Q3 24 | 4.0% | 24.1% | ||
| Q2 24 | 3.0% | 17.0% | ||
| Q1 24 | 0.8% | 15.9% |
| Q4 25 | 5.5% | — | ||
| Q3 25 | -5.8% | 27.8% | ||
| Q2 25 | -0.9% | 23.0% | ||
| Q1 25 | -0.9% | 19.9% | ||
| Q4 24 | — | — | ||
| Q3 24 | 0.3% | 18.4% | ||
| Q2 24 | -61.8% | 13.0% | ||
| Q1 24 | -0.4% | 11.8% |
| Q4 25 | $0.30 | $1.19 | ||
| Q3 25 | $-0.31 | $1.07 | ||
| Q2 25 | $-0.05 | $0.81 | ||
| Q1 25 | $-0.05 | $0.65 | ||
| Q4 24 | $-0.31 | $0.69 | ||
| Q3 24 | $0.02 | $0.54 | ||
| Q2 24 | $-3.84 | $0.37 | ||
| Q1 24 | $-0.02 | $0.31 |
Balance Sheet & Financial Strength
Snapshot of each company's liquidity, leverage and book value from the latest quarter.
| Metric | | |
|---|---|---|
| Cash + ST InvestmentsLiquidity on hand | $5.6M | — |
| Total DebtLower is stronger | — | — |
| Stockholders' EquityBook value | $20.5M | $368.7M |
| Total Assets | $91.8M | $4.4B |
| Debt / EquityLower = less leverage | — | — |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $5.6M | — | ||
| Q3 25 | $6.5M | — | ||
| Q2 25 | $4.8M | — | ||
| Q1 25 | $9.0M | — | ||
| Q4 24 | $9.8M | — | ||
| Q3 24 | $5.9M | — | ||
| Q2 24 | $11.0M | — | ||
| Q1 24 | $11.5M | — |
| Q4 25 | $20.5M | $368.7M | ||
| Q3 25 | $19.9M | $356.3M | ||
| Q2 25 | $22.2M | $345.5M | ||
| Q1 25 | $21.4M | $337.6M | ||
| Q4 24 | $21.7M | $330.4M | ||
| Q3 24 | $21.0M | $326.5M | ||
| Q2 24 | $20.6M | $318.7M | ||
| Q1 24 | $20.0M | $315.3M |
| Q4 25 | $91.8M | $4.4B | ||
| Q3 25 | $92.7M | $4.4B | ||
| Q2 25 | $95.0M | $4.3B | ||
| Q1 25 | $100.6M | $4.3B | ||
| Q4 24 | $101.8M | $4.1B | ||
| Q3 24 | $108.1M | $4.2B | ||
| Q2 24 | $109.7M | $4.1B | ||
| Q1 24 | $113.4M | $4.1B |
Cash Flow & Capital Efficiency
How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.
| Metric | | |
|---|---|---|
| Operating Cash FlowLast quarter | $737.0K | $30.5M |
| Free Cash FlowOCF − Capex | $-686.0K | $29.9M |
| FCF MarginFCF / Revenue | -1.7% | 93.8% |
| Capex IntensityCapex / Revenue | 3.6% | 1.8% |
| Cash ConversionOCF / Net Profit | 0.33× | — |
| TTM Free Cash FlowTrailing 4 quarters | $-4.5M | $62.1M |
8-quarter trend — quarters aligned by calendar period.
| Q4 25 | $737.0K | $30.5M | ||
| Q3 25 | $3.2M | $14.5M | ||
| Q2 25 | $-4.8M | $10.5M | ||
| Q1 25 | $-818.0K | $7.6M | ||
| Q4 24 | $4.0M | $25.6M | ||
| Q3 24 | $-2.9M | $26.3M | ||
| Q2 24 | $1.6M | $4.0M | ||
| Q1 24 | $-5.7M | $-2.9M |
| Q4 25 | $-686.0K | $29.9M | ||
| Q3 25 | $2.2M | $14.4M | ||
| Q2 25 | $-5.1M | $10.4M | ||
| Q1 25 | $-923.0K | $7.4M | ||
| Q4 24 | $3.4M | $24.8M | ||
| Q3 24 | $-4.9M | $26.1M | ||
| Q2 24 | $926.0K | $3.9M | ||
| Q1 24 | $-6.2M | $-3.2M |
| Q4 25 | -1.7% | 93.8% | ||
| Q3 25 | 5.5% | 46.3% | ||
| Q2 25 | -13.1% | 36.3% | ||
| Q1 25 | -2.2% | 28.1% | ||
| Q4 24 | 7.3% | 98.2% | ||
| Q3 24 | -10.2% | 110.0% | ||
| Q2 24 | 2.1% | 16.8% | ||
| Q1 24 | -13.7% | -15.0% |
| Q4 25 | 3.6% | 1.8% | ||
| Q3 25 | 2.5% | 0.3% | ||
| Q2 25 | 0.6% | 0.3% | ||
| Q1 25 | 0.3% | 0.5% | ||
| Q4 24 | 1.3% | 3.1% | ||
| Q3 24 | 4.0% | 0.8% | ||
| Q2 24 | 1.5% | 0.4% | ||
| Q1 24 | 1.2% | 1.3% |
| Q4 25 | 0.33× | — | ||
| Q3 25 | — | 1.67× | ||
| Q2 25 | — | 1.59× | ||
| Q1 25 | — | 1.44× | ||
| Q4 24 | — | — | ||
| Q3 24 | -20.76× | 6.01× | ||
| Q2 24 | — | 1.32× | ||
| Q1 24 | — | -1.16× |
Financial Flow Comparison
Revenue → gross profit → operating profit → net profit for each company.
Revenue Breakdown by Segment
HHS
| Fulfillment And Logistics Services | $17.3M | 43% |
| Customer Care | $13.7M | 34% |
| Other | $8.9M | 22% |
SFST
Segment breakdown not available.
