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Side-by-side financial comparison of HARLEY-DAVIDSON, INC. (HOG) and NEWMARKET CORP (NEU). Click either name above to swap in a different company.
NEWMARKET CORP is the larger business by last-quarter revenue ($669.7M vs $390.5M, roughly 1.7× HARLEY-DAVIDSON, INC.). NEWMARKET CORP runs the higher net margin — 17.6% vs -72.3%, a 90.0% gap on every dollar of revenue. On growth, NEWMARKET CORP posted the faster year-over-year revenue change (-4.5% vs -9.4%). Over the past eight quarters, NEWMARKET CORP's revenue compounded faster (-2.9% CAGR vs -48.6%).
Harley-Davidson, Inc. is an American motorcycle manufacturer and lifestyle brand headquartered in Milwaukee, Wisconsin. Founded in 1903, it is one of two major American motorcycle manufacturers to survive the Great Depression along with its historical rival, Indian Motorcycle Company. The company has survived numerous ownership arrangements, subsidiary arrangements, periods of poor economic health and product quality, and intense global competition to become an iconic brand widely known for i...
NewMarket Corporation, is a publicly traded American company that primarily serves the petroleum additives industry. The company is based in Richmond, Virginia, and has operations in North America, Latin America, Europe, the Middle East and Asia Pacific. The company's predecessor, the Albemarle Paper Manufacturing Company, was founded in 1887.
HOG vs NEU — Head-to-Head
Income Statement — Q4 FY2025 vs Q1 FY2026
| Metric | | |
|---|---|---|
| Revenue | $390.5M | $669.7M |
| Net Profit | $-282.6M | $118.1M |
| Gross Margin | -7.9% | 33.0% |
| Operating Margin | -92.4% | 21.4% |
| Net Margin | -72.3% | 17.6% |
| Revenue YoY | -9.4% | -4.5% |
| Net Profit YoY | -138.6% | -6.3% |
| EPS (diluted) | $-2.27 | $12.62 |
Green = leading value per metric. Periods may differ when fiscal calendars don't align.
8-Quarter Revenue & Profit Trend
Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.
| Q1 26 | — | $669.7M | ||
| Q4 25 | $390.5M | $635.4M | ||
| Q3 25 | $1.1B | $690.3M | ||
| Q2 25 | $1.0B | $698.5M | ||
| Q1 25 | $1.1B | $700.9M | ||
| Q4 24 | $430.9M | $654.6M | ||
| Q3 24 | $881.2M | $724.9M | ||
| Q2 24 | $1.4B | $710.2M |
| Q1 26 | — | $118.1M | ||
| Q4 25 | $-282.6M | $81.3M | ||
| Q3 25 | $377.4M | $100.3M | ||
| Q2 25 | $107.6M | $111.2M | ||
| Q1 25 | $133.1M | $125.9M | ||
| Q4 24 | $-118.4M | $110.7M | ||
| Q3 24 | $119.0M | $132.3M | ||
| Q2 24 | $218.3M | $111.6M |
| Q1 26 | — | 33.0% | ||
| Q4 25 | -7.9% | 30.0% | ||
| Q3 25 | 26.0% | 30.4% | ||
| Q2 25 | 28.5% | 31.6% | ||
| Q1 25 | 28.9% | 33.7% | ||
| Q4 24 | -2.0% | 31.7% | ||
| Q3 24 | 29.8% | 33.6% | ||
| Q2 24 | 31.8% | 30.8% |
| Q1 26 | — | 21.4% | ||
| Q4 25 | -92.4% | 17.3% | ||
| Q3 25 | 44.0% | 18.9% | ||
| Q2 25 | 10.7% | 20.5% | ||
| Q1 25 | 14.8% | 22.8% | ||
| Q4 24 | -44.9% | 20.3% | ||
| Q3 24 | 12.0% | 23.4% | ||
| Q2 24 | 17.8% | 20.7% |
| Q1 26 | — | 17.6% | ||
| Q4 25 | -72.3% | 12.8% | ||
| Q3 25 | 35.0% | 14.5% | ||
| Q2 25 | 10.2% | 15.9% | ||
| Q1 25 | 12.3% | 18.0% | ||
| Q4 24 | -27.5% | 16.9% | ||
| Q3 24 | 13.5% | 18.3% | ||
| Q2 24 | 16.1% | 15.7% |
| Q1 26 | — | $12.62 | ||
| Q4 25 | $-2.27 | $8.67 | ||
| Q3 25 | $3.10 | $10.67 | ||
| Q2 25 | $0.88 | $11.84 | ||
| Q1 25 | $1.07 | $13.26 | ||
| Q4 24 | $-0.82 | $11.57 | ||
| Q3 24 | $0.91 | $13.79 | ||
| Q2 24 | $1.63 | $11.63 |
Balance Sheet & Financial Strength
Snapshot of each company's liquidity, leverage and book value from the latest quarter.
| Metric | | |
|---|---|---|
| Cash + ST InvestmentsLiquidity on hand | $3.1B | $73.2M |
| Total DebtLower is stronger | $2.5B | $939.6M |
| Stockholders' EquityBook value | $3.1B | $1.7B |
| Total Assets | $8.0B | $3.5B |
| Debt / EquityLower = less leverage | 0.79× | 0.54× |
8-quarter trend — quarters aligned by calendar period.
| Q1 26 | — | $73.2M | ||
| Q4 25 | $3.1B | $77.6M | ||
| Q3 25 | $1.8B | $102.5M | ||
| Q2 25 | $1.6B | $70.3M | ||
| Q1 25 | $1.9B | $118.3M | ||
| Q4 24 | $1.6B | $77.5M | ||
| Q3 24 | $2.2B | $80.3M | ||
| Q2 24 | $1.8B | $87.6M |
| Q1 26 | — | $939.6M | ||
| Q4 25 | $2.5B | $883.4M | ||
| Q3 25 | $4.5B | $783.1M | ||
| Q2 25 | $6.4B | $841.8M | ||
| Q1 25 | $6.8B | $990.6M | ||
| Q4 24 | $6.3B | $971.3M | ||
| Q3 24 | $7.3B | $1.1B | ||
| Q2 24 | $7.0B | $1.2B |
| Q1 26 | — | $1.7B | ||
| Q4 25 | $3.1B | $1.8B | ||
| Q3 25 | $3.6B | $1.7B | ||
| Q2 25 | $3.3B | $1.6B | ||
| Q1 25 | $3.2B | $1.5B | ||
| Q4 24 | $3.2B | $1.5B | ||
| Q3 24 | $3.4B | $1.4B | ||
| Q2 24 | $3.4B | $1.2B |
| Q1 26 | — | $3.5B | ||
| Q4 25 | $8.0B | $3.5B | ||
| Q3 25 | $10.6B | $3.2B | ||
| Q2 25 | $12.1B | $3.2B | ||
| Q1 25 | $12.4B | $3.2B | ||
| Q4 24 | $11.9B | $3.1B | ||
| Q3 24 | $13.0B | $3.2B | ||
| Q2 24 | $12.8B | $3.2B |
| Q1 26 | — | 0.54× | ||
| Q4 25 | 0.79× | 0.50× | ||
| Q3 25 | 1.25× | 0.46× | ||
| Q2 25 | 1.91× | 0.52× | ||
| Q1 25 | 2.14× | 0.65× | ||
| Q4 24 | 2.00× | 0.66× | ||
| Q3 24 | 2.13× | 0.80× | ||
| Q2 24 | 2.03× | 0.95× |
Cash Flow & Capital Efficiency
How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.
| Metric | | |
|---|---|---|
| Operating Cash FlowLast quarter | $152.0M | — |
| Free Cash FlowOCF − Capex | $100.4M | — |
| FCF MarginFCF / Revenue | 25.7% | — |
| Capex IntensityCapex / Revenue | 13.2% | 3.6% |
| Cash ConversionOCF / Net Profit | — | — |
| TTM Free Cash FlowTrailing 4 quarters | $415.2M | — |
8-quarter trend — quarters aligned by calendar period.
| Q1 26 | — | — | ||
| Q4 25 | $152.0M | $145.2M | ||
| Q3 25 | $-92.6M | $142.4M | ||
| Q2 25 | $368.0M | $161.1M | ||
| Q1 25 | $141.5M | $120.3M | ||
| Q4 24 | $133.2M | $185.2M | ||
| Q3 24 | $353.0M | $116.6M | ||
| Q2 24 | $473.6M | $115.0M |
| Q1 26 | — | — | ||
| Q4 25 | $100.4M | $117.2M | ||
| Q3 25 | $-129.1M | $122.1M | ||
| Q2 25 | $332.4M | $144.8M | ||
| Q1 25 | $111.6M | $107.3M | ||
| Q4 24 | $77.0M | $170.6M | ||
| Q3 24 | $300.4M | $102.4M | ||
| Q2 24 | $432.2M | $100.0M |
| Q1 26 | — | — | ||
| Q4 25 | 25.7% | 18.4% | ||
| Q3 25 | -12.0% | 17.7% | ||
| Q2 25 | 31.7% | 20.7% | ||
| Q1 25 | 10.3% | 15.3% | ||
| Q4 24 | 17.9% | 26.1% | ||
| Q3 24 | 34.1% | 14.1% | ||
| Q2 24 | 31.9% | 14.1% |
| Q1 26 | — | 3.6% | ||
| Q4 25 | 13.2% | 4.4% | ||
| Q3 25 | 3.4% | 2.9% | ||
| Q2 25 | 3.4% | 2.3% | ||
| Q1 25 | 2.8% | 1.9% | ||
| Q4 24 | 13.0% | 2.2% | ||
| Q3 24 | 6.0% | 2.0% | ||
| Q2 24 | 3.1% | 2.1% |
| Q1 26 | — | — | ||
| Q4 25 | — | 1.79× | ||
| Q3 25 | -0.25× | 1.42× | ||
| Q2 25 | 3.42× | 1.45× | ||
| Q1 25 | 1.06× | 0.96× | ||
| Q4 24 | — | 1.67× | ||
| Q3 24 | 2.97× | 0.88× | ||
| Q2 24 | 2.17× | 1.03× |
Financial Flow Comparison
Revenue → gross profit → operating profit → net profit for each company.
Revenue Breakdown by Segment
HOG
| Motorcycles | $193.9M | 50% |
| Other | $63.8M | 16% |
| Other Income Financial Services | $59.8M | 15% |
| Apparel | $47.2M | 12% |
| Livewire Segment | $11.4M | 3% |
NEU
Segment breakdown not available.
